• Title/Summary/Keyword: Attitude and Process

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Relationship of Attribution Styles and Science-related Attitude and Science Process Skills of Science-gifted (초등학교 과학영재의 귀인성향과 과학 관련 태도 및 과학탐구능력과의 관계)

  • Lee, Yong-Seob;Park, Mi-Jin
    • Journal of the Korean Society of Earth Science Education
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    • v.3 no.2
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    • pp.124-131
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    • 2010
  • The purpose of this study is examine relationship of attribution styles and attitude toward Science and Science Process Skills of Science-gifted, to understand unique characteristics of the Science-gifted and to give useful information that can be use in develop special programs for the Science-gifted. The result of this study were as follows: First, there was no difference between genders. But there was a significant difference in attribution of luck. Second, there was a correlation between internal tendencies and Scientific attitude. Especially attribution of effort correlated with sub - constituent of Scientific attitude. Internal tendencies correlated with the Cognition in Scientific Professions that sub - constituent of the attitude toward Science. Third, There was a correlation between external tendencies and the interest activity in Science that sub - constituent of the attitude toward Science. There are correlations between sub - constituent of the attitude toward Science and sub - constituent of external tendencies that attribution of luck and interest in Scientific Professions, attribution of task difficulty and Cognition activity in Science. Fourth There was no correlation between Attribution styles and Science Process Skills. But Internal tendencies correlated with classification that sub - constituent of Science Process Skills. And classification correlated with attribution of ability that sub - constituent of external tendencies. Attribution of effort that sub - constituent of internal tendencies correlated with Science Process Skills.

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Causal Relationships on Consumer Attitude Toward the Types of Fashion Advertising Appeal (의류광고의 소구유형에 따른 소비자의 태도 연구)

  • 양수미;박은주
    • Journal of the Korean Society of Clothing and Textiles
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    • v.19 no.1
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    • pp.3-12
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    • 1995
  • The purpose of this study were to identify the types of consumer responses and to investigate the attitude formation process toward the fashion advertising. A consusmer attitude model for the fashion advertising and to select relevant variables. A consumer attitude model was composed of the prior brand attitude, the consumer re, ;posses (affective, cognitive) the advertising attitude, the brand attitude, and the purchase intention paradigm. The result of this study were as follows: 1. Consumer responses on the fashion advertising were distingished between affective response and cognitive responses and the degree of responses differed by the advertising appeals types (emotional advertising, sex appeal advertising and product attribute advertising). 2. The main casual course of the fashion advertising was that the prior brand attitude $\rightarrow$ the consumer responses (affective, congnitive) $\rightarrow$ the advertising attitude $\rightarrow$ the brand attitude $\rightarrow$ the purcha, ie intention. These attitude formation process was differed by the advertising appeals types. Finally, consumer responses on the fashion advertising were disinguished beween affective responses and congitive responses, and were affected to advertising attitude, brand attitude, purchase intention. These consumer attitude formation process was differed by the advertising appeals.

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The Effects of Science Writing on Cognitive-Affective Aspects of Elementary School Students (과학 글쓰기 활동이 초등학생들의 인지적.정의적 측면에 미치는 효과)

  • Moon, Mi-Hui;Shin, Ae-Kyung
    • Journal of Korean Elementary Science Education
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    • v.31 no.4
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    • pp.413-423
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    • 2012
  • The purpose of this study was to identify the effectiveness of science writing on organizing scientific knowledge and improving science process skills and science attitude, as science educators have indicated. For this study, two classes of $5^{th}$ grade students were chosen in the same elementary school. Subjects were divided into an experimental and a control group. The students in the experimental group took part in a science writing program for 14 lessons of science classes. The students in the control group were taught according to the traditional science program using standard science textbooks. To identify the effects of science writing, both groups' students were tested on science achievement, science process skills, and science attitude before the program implementation and were tested on science concept, science process skills, science attitude after the program implementation. The results of this study showed that the experimental group gains significantly higher scores than the control group in science concept and science attitude, but there was no significant difference on science process skills for either group. In conclusion, science writing had positive effects on science concept and science attitude of elementary school students, helping them to express their thinking logically and systematically, but science process skills were not affected.

Consumer Attitude Formation on Private Apparel Brand (유통업체 의류 상표에 대한 소비자 태도 형성)

  • Choi, Mi-Young;Rhee, Eun-Young
    • Journal of the Korean Society of Clothing and Textiles
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    • v.30 no.8
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    • pp.1210-1221
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    • 2006
  • The strength of the PB(Private Brand) is that it can eliminate intermediary in the distribution channel and thoroughly control the quality under its own name. This study has developed traditional studies on private brand proneness in approaching data processing and empirical point of view of a consumer's attitude buildup process on PB through 'recognition-attitude-action(behavioral attitude)'. The subjects of this study are consumers in their $20s{\sim}40s$ who are main customer groups of PBs. A screening process has taken place to select consumers with purchasing experiences of retailor PBs. The data is analyzed by 'Structural Equation Modeling' of Amos 5.0 to verify consumer attitude formation model on private apparel brand. The results generated from this study are as follows: First, the proposed consumer attitude model on private apparel brand consists of store evaluation, experiential product evaluation, cognitive product evaluation, hedonic attitude, utilitarian attitude and purchase intention. Second, not only positively influence on utilitarian attitude but hedonic attitude can arouse positive emotional reaction of a consumer. Third, the store evaluation is ahead of the product evaluation because PB is more related to the image of a store. The influence of the store on PB is relatively stronger when compared with NB.

Development of a Attitude Maneuver Analysis Tool for Agile Imaging Satellites Using STK (STK를 이용한 고기동 영상관측위성 자세기동 분석도구 개발)

  • Lim, Suk-Jae;Lee, Byung-Ho;Kim, Jeong-Rae
    • Journal of Aerospace System Engineering
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    • v.4 no.4
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    • pp.37-43
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    • 2010
  • Need for agile satellites increases for performing various mission due to increase of satellite image applications and users. This paper performs attitude maneuver analysis by using Satellite Tool Kit(STK) made by AGI. In order to automate the STK analysis process, a MATLAB program is developed to generate STK input data and to process STK output data. Five attitude maneuver modes are analyzed and attitude angle variation and required torques are calculated.

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The Effects of Science Writing Heuristic (SWH) Instruction on Elementary School Students' Science Process Skills and Scientific Attitude (탐구적 과학 글쓰기 수업이 초등학생의 탐구 능력과 과학 태도에 미치는 영향)

  • Lee, Seok-Hee;Kim, Eun-Jin;Chang, Hyun-Jung
    • Journal of Korean Elementary Science Education
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    • v.30 no.4
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    • pp.589-600
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    • 2011
  • The purpose of this study is to examine the effects of science writing heuristic(SWH) instruction based on Tolumin's structure of argument, on students' science process skills and scientific attitude. In the instruction, unstructured problems were selected with issues to be argued, in which interactions among students are stressed. This research involved 58 students of 5th grade at an elementary school, and divided them into an experimental group with 29 and a control group with 29. The former was treated with instruction using argumentation as SWH, while the latter with conventional ways of instruction. Science process skills and scientific attitude were compared between the two groups and within each of the groups. The results implied that science instruction using science writing heuristic is effective in improving learning science process skills and scientific attitude.

The Effect of Participation and Attitude in the Process of System Development on the Implementation of Information System (시스템 개발시 사용자 참여와 태도가 시스템의 실행 성과에 미치는 영향)

  • Kim, Jun-Seok;Lee, Hae-Seung
    • Asia pacific journal of information systems
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    • v.4 no.2
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    • pp.247-263
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    • 1994
  • This paper reports the results of a field study investigating the effect of user participation and attitude on the success of information system implementation during the system development process. The theoretical framework for this research is based on the organizational change theory, in which the attitude affects the effects of user's participation. User participation and attitude were defined as independent variables and the performance of system implementation as dependent variable. User participation was defined as a direct participation by end users in the process of the new information system development. This was measured by user's participation/non-participation. User attitude refers to user's opinions or feelings before a new system is developed. This was measured by user's favor toward a system. The performance of system implementation was measured by the surrogate variable, the degree of individual satisfaction on developed system. To achieve the objective of this research, a field research method utilizing questionnaires were employed. They were distributed to 221 users present during and/or after system development. Among 185 questionnaires returned, 175 questionnaires were used for analysis. The major findings can be summarized as follows: First, there was no significant effect of user participation on user satisfaction. Second, there was a significant effect of user attitude on user satisfaction. Third, there was no significant interaction effect of user participation and attitude on user satisfaction. It is worth to note that the user's participation did not have any significant effect on the user's satisfaction. It seems the reason for the above result is due to user's involuntary participation. In fact, the user does not have much leverage in the process of system development, which may result in poor performance of user participation. Since user attitude is an important factor in the success of system implementation, however, a method to overcome unfavorable attitude of user should proceed all others.

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The Bisects of Clothing Consumption Experiences on Brand Attitude (의류제품에 대한 소비경험이 상표태도에 미치는 영향)

  • 김은영;이영선
    • Journal of the Korean Society of Clothing and Textiles
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    • v.21 no.1
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    • pp.104-118
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    • 1997
  • Consumers experience various cognitive and emotional contents of clothing through postpurchase process. These experiences may affect consumer satisfaction as well as brand attitude toward clothing products. The purpose of this study was to examine the effects of consumption experiences on the brand attitude toward clothing products. The research questions for accomplishing the purpose of this study were to investigate 1) the dimension of consumption experiences, 2) relationships among consumption experience, satisfaction and brand attitude toward clothing. The sample of this study was consisted of 431 females. The survey method, and factor analysis and regression were utilized for this study. The results were as follows; First, it was found out the consumption was composed of two dimensions such as cognitive and emotional experiences. According to the result of factor analysis, the cognitive experiences through consumption process were composed of 6 factors, that is, the suitability, fitness, utility/economy, sewing, deformation, and management. And emotional experiences were composed of 5 factors, that is, unpleasure, activeycomfort, inter-oriented pleasure, extra- oriented pleasure, tension. Also emotional experiences could be composed of two dimensions, that is, positive and negative emotion. The positive emotions were included pleasure and active/comfort. The negative emotions were included unpleasure and tension. Second, the result of path analysis showed that consumption experiences were related to satisfaction and brand attitude. A satisfaction influenced on brand attitude more strongly than others. And sewing, activejcomfort, extra-oriented pleasure out of cognitive and emotional experience factors affected to brand attitude directly. Satisfaction was also influenced by cognitive and emotional factors, and was the important mediator in forming brand attitude toward clothing through consumption experience. Above results imply that consumer experience multidimensional cognitive and emotional aspects of clothing through consumption process. The cognitive and emotional aspects consisting of consumption experiences, satisfaction, and brand attitude are interrelated causally. Therefore, experience related variables could be the antecedents of satisfaction and brand attitude. The satisfaction and positive emotion could be also important factors in brand attitude toward clothing.

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The Relationships among Psychological Process of Home Environment, Parenting Attitude, and Competence Perceived by Children (아동이 지각한 심리과정적 가정환경 및 양육태도와 유능감간의 관계)

  • 이남기
    • Journal of the Korean Home Economics Association
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    • v.33 no.4
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    • pp.265-278
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    • 1995
  • The present study investigated the relationships among psychological process of home environment, parenting attitude and competence perceived by children. The subjects were 1,022 fourth, fifth and sixth grade children selected from six elementary schools in Daegu. K-SPCC was employed to access childrens self-perceptions of competence, DFCS-CP and CRAS-CC were employed to examine the psychologicl process of home environment and parenting attitude. The collected data were analysed by multiple regressions, path analysis.

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Precise attitude determination strategy for spacecraft based on information fusion of attitude sensors: Gyros/GPS/Star-sensor

  • Mao, Xinyuan;Du, Xiaojing;Fang, Hui
    • International Journal of Aeronautical and Space Sciences
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    • v.14 no.1
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    • pp.91-98
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    • 2013
  • The rigorous requirements of modern spacecraft missions necessitate a precise attitude determination strategy. This paper mainly researches that, based on three space-borne attitude sensors: 3-axis rate gyros, 3-antenna GPS receiver and star-sensor. To obtain global attitude estimation after an information fusion process, a feedback-involved Federated Kalman Filter (FKF), consisting of two subsystem Kalman filters (Gyros/GPS and Gyros/Star-sensor), is established. In these filters, the state equation is implemented according to the spacecraft's kinematic attitude model, while the residual error models of GPS and star-sensor observed attitude are utilized, to establish two observation equations, respectively. Taking the sensors' different update rates into account, these two subsystem filters are conducted under a variable step size state prediction method. To improve the fault tolerant capacity of the attitude determination system, this paper designs malfunction warning factors, based on the principle of ${\chi}^2$ residual verification. Mathematical simulation indicates that the information fusion strategy overwhelms the disadvantages of each sensor, acquiring global attitude estimation with precision at a 2-arcsecs level. Although a subsystem encounters malfunction, FKF still reaches precise and stable accuracy. In this process, malfunction warning factors advice malfunctions correctly and effectively.