• Title/Summary/Keyword: Association Rules Mining

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Design And Implementation Of The Automatic Rubric Generation System For The NEIS Based Performance Assessment Using Data Mining Technology (NEIS시스템 수행평가를 위한 데이터마이닝 기술을 적용한 루브릭 자동제작 프로그램 설계 및 구현)

  • Gwon, Hyeong-Gyu;Jo, Mi-Heon;Lee, Eun-Jeong
    • Journal of The Korean Association of Information Education
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    • v.9 no.1
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    • pp.113-124
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    • 2005
  • In this study, we designed and developed a tool to help teachers select and develop effective performance assessment criteria considering characteristics of individual learners. Using this tool, we can analyze preferences of teachers and characteristics of students for each rubric by exploring the classification and association rules through data mining. Those findings can give us guidelines and insights for the development and the selection of performance assessment criteria. The classification rules found are used for the learner-centered evaluation reflecting learners' interests, capabilities, and circumstances. Association rules found are utilized for analyzing teachers' preference, which enable to reduce time and efforts for the development and selection of rubric. Also, this tool supports creation, change, and selection of teachers' rubric linked with the performance assessment of NEIS(National Education Information System).

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Customer Classification and Market Basket Analysis Using K-Means Clustering and Association Rules: Evidence from Distribution Big Data of Korean Retailing Company (군집분석과 연관규칙을 활용한 고객 분류 및 장바구니 분석: 소매 유통 빅데이터를 중심으로)

  • Liu, Run-Qing;Lee, Young-Chan;Mu, Hong-Lei
    • Knowledge Management Research
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    • v.19 no.4
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    • pp.59-76
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    • 2018
  • With the arrival of the big data era, customer data and data mining analysis have gradually dominated the process of Customer Relationship Management (CRM). This phenomenon indicates that customer data along with the use of information techniques (IT) have become the basis for building a successful CRM strategy. However, some companies can not discover valuable information through a large amount of customer data, which leads to the failure of making appropriate business strategy. Without suitable strategies, the companies may lose the competitive advantage or probably go bankrupt. The purpose of this study is to propose CRM strategies by segmenting customers into VIPs and Non-VIPs and identifying purchase patterns using the the VIPs' transaction data and data mining techniques (K-means clustering and association rules) of online shopping mall in Korea. The results of this paper indicate that 227 customers were segmented into VIPs among 1866 customers. And according to 51,080 transactions data of VIPs, home product and women wear are frequently associated with food, which means that the purchase of home product or women wears mainly affect the purchase of food. Therefore, marketing managers of shopping mall should consider these shopping patterns when they build CRM strategy.

Analysis and Prediction of Energy Consumption Using Supervised Machine Learning Techniques: A Study of Libyan Electricity Company Data

  • Ashraf Mohammed Abusida;Aybaba Hancerliogullari
    • International Journal of Computer Science & Network Security
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    • v.23 no.3
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    • pp.10-16
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    • 2023
  • The ever-increasing amount of data generated by various industries and systems has led to the development of data mining techniques as a means to extract valuable insights and knowledge from such data. The electrical energy industry is no exception, with the large amounts of data generated by SCADA systems. This study focuses on the analysis of historical data recorded in the SCADA database of the Libyan Electricity Company. The database, spanned from January 1st, 2013, to December 31st, 2022, contains records of daily date and hour, energy production, temperature, humidity, wind speed, and energy consumption levels. The data was pre-processed and analyzed using the WEKA tool and the Apriori algorithm, a supervised machine learning technique. The aim of the study was to extract association rules that would assist decision-makers in making informed decisions with greater efficiency and reduced costs. The results obtained from the study were evaluated in terms of accuracy and production time, and the conclusion of the study shows that the results are promising and encouraging for future use in the Libyan Electricity Company. The study highlights the importance of data mining and the benefits of utilizing machine learning technology in decision-making processes.

Temporal Association Rules Based on Item Time Interval (항목 발생 간격을 고려한 Temporal 연관규칙)

  • Lee Kyong-Won;Kim Jae-Yeon
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.28 no.2
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    • pp.46-52
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    • 2005
  • In this paper, we present a temporal association rule based on item time intervals. A temporal association rule is an association rule that holds specific time intervals. If we consider itemset in the frequently purchased period, we can discover more significant itemset satisfying minimum support. Because the previous study did not consider the time interval between purchased item, it could find itemset that did not satisfy the minimum support in case some item was frequently purchased in a specific period and rarely or not purchased in other period. Our approach uses interval support which is counted by period with support and confidence in the association rule to discovery large itemset.

Enhancing Workers' Job Tenure Using Directions Derived from Data Mining Techniques (데이터 마이닝 기법을 활용한 근로자의 고용유지 강화 방안 개발)

  • An, Minuk;Kim, Taeun;Yoo, Donghee
    • The Journal of the Korea Contents Association
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    • v.18 no.5
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    • pp.265-279
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    • 2018
  • This study conducted an experiment using data mining techniques to develop prediction models of worker job turnover. The experiment used data from the '2015 Graduate Occupational Mobility Survey' by the Korea Employment Information Service. We developed the prediction models using a decision tree, Bayes net, and artificial neural network. We found that the decision tree-based prediction model reported the best accuracy. We also found that the six influential factors affecting employees' turnover intention are type of working time, job status, full-time or not full-time, regular working hours per week, regular working days per week, and personal development opportunities. From the decision tree-based prediction model, we derived 12 rules of employee turnover for all job types. Using the derived rules, we proposed helpful directions for enhancing workers' job tenure. In addition, we analyzed the influential factors affecting employees' job turnover intention according to four job types and derived rules for each: office (ten rules), culture and art (nine rules), construction (four rules), and information technology (six rules). Using the derived rules, we proposed customized directions for improving the job tenure for each group.

POS Data Analysis System based on Association Rule Analysis (연관규칙 분석에 기초한 POS 데이터 분석 시스템)

  • Ahn, Kyung-Chan;Moon, Chang Bae;Kim, Byeong Man;Shin, Yoon Sik;Kim, HyunSoo
    • Journal of Korea Society of Industrial Information Systems
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    • v.17 no.5
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    • pp.9-17
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    • 2012
  • Merchandise recommendations service based on electronic commerce has been actively studied and on service these days. By virtue of progress in IT industry, POS has been widely used even in small shops, but the merchandise recommendations service using POS has not been much facilitated compared with that of using electronic commerce. This paper proposes a merchandise recommendations service system using association analysis by applying data mining algorithm to POS sales data. This paper, also, suggests novel services such as annihilation rule and new rule, and ascending and descending rules. The analysis results are applied to the customers enabling to offer merchandise recommendations service. In addition, prompt responses against the changes in demands from customers are possible by identifying the annihilation rule and new rule, and ascending and descending rules, and providing the management with the rules as managerial decision making information.

An Interpretation of Interoperability Definitions Using Association Rules Discovery (연관성 규칙 탐사를 이용한 상호운용성 정의의 해석)

  • Heo, Hwan;Kim, Ja-Hee
    • The Journal of Society for e-Business Studies
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    • v.16 no.2
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    • pp.39-71
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    • 2011
  • Lately, developing systems fully interoperable with others is considered an essential element for successful projects, as not only do e-commerce becomes ubiquitous but also distributed systems' paradigm spreads. However, since definitions of interoperability vary by viewpoints, it is still difficult to have the same understanding and evaluation criteria on interoperability. For instance, various interoperability parties in military use different definitions of interoperability, and its T&E is not conducted according to the definition, but only to levels of information exchange. In this paper, we proposed a new definition of interoperability as followsm First of all, we collected existing and various interoperability definitions, extracting key components in each of them. Second, we statistically analyzed those components and applied the association rules discovery in data mining. We compared existing interoperability definitions to ours. From this research, we found associations among the components from various definitions applying market-basketanalysis, redefining interoperability. Key findings of this research can contribute to a unified viewpoint on the definition, level, and evaluation items of interoperability.

An Efficient Algorithm for Updating Discovered Association Rules in Data Mining (데이터 마이닝에서 기존의 연관규칙을 갱신하는 효율적인 앨고리듬)

  • 김동필;지영근;황종원;강맹규
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.21 no.45
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    • pp.121-133
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    • 1998
  • This study suggests an efficient algorithm for updating discovered association rules in large database, because a database may allow frequent or occasional updates, and such updates may not only invalidate some existing strong association rules, but also turn some weak rules into strong ones. FUP and DMI update efficiently strong association rules in the whole updated database reusing the information of the old large item-sets. Moreover, these algorithms use a pruning technique for reducing the database size in the update process. This study updates strong association rules efficiently in the whole updated database reusing the information of the old large item-sets. An updating algorithm that is suggested in this study generates the whole candidate item-sets at once in an incremental database in view of the fact that it is difficult to find the new set of large item-sets in the whole updated database after an incremental database is added to the original database. This method of generating candidate item-sets is different from that of FUP and DMI. After generating the whole candidate item-sets, if each item-set in the whole candidate item-sets is large at an incremental database, the original database is scanned and the support of each item-set in the whole candidate item-sets is updated. So, the whole large item-sets in the whole updated database is found out. An updating algorithm that is suggested in this study does not use a pruning technique for reducing the database size in the update process. As a result, an updating algoritm that is suggested updates fast and efficiently discovered large item-sets.

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Framework for False Alarm Pattern Analysis of Intrusion Detection System using Incremental Association Rule Mining

  • Chon Won Yang;Kim Eun Hee;Shin Moon Sun;Ryu Keun Ho
    • Proceedings of the KSRS Conference
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    • 2004.10a
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    • pp.716-718
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    • 2004
  • The false alarm data in intrusion detection systems are divided into false positive and false negative. The false positive makes bad effects on the performance of intrusion detection system. And the false negative makes bad effects on the efficiency of intrusion detection system. Recently, the most of works have been studied the data mining technique for analysis of alert data. However, the false alarm data not only increase data volume but also change patterns of alert data along the time line. Therefore, we need a tool that can analyze patterns that change characteristics when we look for new patterns. In this paper, we focus on the false positives and present a framework for analysis of false alarm pattern from the alert data. In this work, we also apply incremental data mining techniques to analyze patterns of false alarms among alert data that are incremental over the time. Finally, we achieved flexibility by using dynamic support threshold, because the volume of alert data as well as included false alarms increases irregular.

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Waste Database Analysis Joined with Local Information Using Decision Tree Techniques

  • Park, Hee-Chang;Cho, Kwang-Hyun
    • 한국데이터정보과학회:학술대회논문집
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    • 2005.04a
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    • pp.164-173
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    • 2005
  • Data mining is the method to find useful information for large amounts of data in database. It is used to find hidden knowledge by massive data, unexpectedly pattern, relation to new rule. The methods of data mining are decision tree, association rules, clustering, neural network and so on. The decision tree approach is most useful in classification problems and to divide the search space into rectangular regions. Decision tree algorithms are used extensively for data mining in many domains such as retail target marketing, fraud detection, data reduction and variable screening, category merging, etc. We analyze waste database united with local information using decision tree techniques for environmental information. We can use these decision tree outputs for environmental preservation and improvement.

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