• Title/Summary/Keyword: Assessment Strategy

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A Study on the Strategic Adoption of Internet based Customer Relationship Management (인터넷 기반 고객관계관리의 전략적 도입에 관한 연구)

  • Roh Kyung-Ho
    • Management & Information Systems Review
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    • v.5
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    • pp.61-79
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    • 2000
  • This research suggests the strategic adoption methodology of Customer Relationship Management. The backgrounds of CRM is the business environment changing that Market power is shifting to the customer who has unprecedented powers of choice today. The strategic adoption of Customer Relationship Management determines the value, needs and preferences of each customer or customer segment. Customer Relationship Strategy is an explicitly defined plan for how a company has decided to connect with, relate to, and focus on its chosen customers to create value. Deliberate decisions must be made, often involving trade-offs, so that investments are aligned with customer needs and value. Plan defined in terms of target customers value proposition, role in value delivery, and risk/reward sharing. All customers are not created equal; specific customers and/or customers segments are more desirable/valuable to pursue. Key premise of CRM is that value can be created by changing company's business model to better connect with customers. Area of service of Customer Relationship Management are as follows. Portfolio strategy, Market Opportunity Assessment, Brand Equity, Market Positioning, Pricing, Channel Strategy, Market Segmentation. Target Market Identification, Customer LifeTime Value Analysis, Customer Profitability, Customer Connections Economics Analysis. The objects of CRM are maximizing customer service effectiveness, improving customer loyalty, increasing customer service efficiency, optimizing intelligence about customer behaviors and preferences.

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An Application of System Dynamics Modeling to the Measurement of the effectiveness of Local Regional Sustainable Development Strategies: A Case of the Revival of Bamboo Industry in Damyang, JeollaNamdo (지역의 생태지향적 발전전략 평가를 위한 체계동태모형의 정립과 적용 -담양군 대나무 신산업 육성전략의 파급효과 분석-)

  • Jeong, Hoi-Seong;Jeon, Dae-Uk
    • Korean System Dynamics Review
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    • v.7 no.1
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    • pp.147-172
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    • 2006
  • With the purpose of long-range planning toward local/regional sustainable development, it is desired to avoid unconditional industrialization and expansion and to build an eco-oriented development strategy considering site-specific characteristics of the environment. This paper thus aims at the elaboration of a system dynamics model of a locality/region so as to understand inherent dynamics of sustainable development and to assess the effectiveness of such an eco-oriented strategy. The model thus consists of several positive and negative feedback loops that accelerate or restrict local/regional economic growth within a system boundary incorporating the environment, economy, and society. The model is moreover applied to the assessment of the effectiveness of the development plan recently established in Damyang in JeollaNamdo, Korea. It is regarded in this case to be effective for population immigration and economic prosperity to give priority to restore the bamboo ecosystem and nourish a series of eco-friendly industries based on the bamboo items developed recently. It is also to be positive to sustainable development since it enables to maintain high quality of the environment from the outset of their development steps.

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Development of Creative Economy Innovation and Digital Entrepreneurial Ability for Distribution Strategy by using Design Thinking

  • Siwaporn NAKUDOM;Sor sirichai NAKUDOM;Panita WANNAPIROON
    • Journal of Distribution Science
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    • v.21 no.4
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    • pp.11-20
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    • 2023
  • Purpose: 1) develop a learning model involving design thinking to develop creative economy innovation and the characteristics of digital entrepreneurs. 2) evaluate the impact of design thinking on creative economy innovation 3) evaluate the impact of design thinking on digital entrepreneurial ability. Research design, data and methodology: 1) develop a learning model involving design thinking in order to develop creative economy innovation and the characteristics of digital entrepreneurs. 2) Evaluating creative economy innovation involving design thinking. 3) Assessing the characteristics of digital entrepreneurs based on design concepts. Results: 1) the development of a learning model involving design thinking to develop creative economy innovation and digital entrepreneurial competency 2) The students who studied using the learning model involving a design thinking process had the highest overall scores in terms of creative economy innovation 3) The scores for the assessment of digital entrepreneurial activity for the students who studied by using the design thinking learning model were at a high level. Conclusions: The development of the design thinking learning model can encourage students to be able to develop creative economy innovations and to empower digital entrepreneurs' ability for distribution strategy. Educational institutions that would like to succeed in developing creative economy innovative and digital entrepreneurship characteristics with the support of design thinking.

An Advanced Assessment Strategy of Thermal Cracks Induced by Hydration Heat and Internal Restraint (내부구속에 의한 수화열 균열의 개선된 평가 방법)

  • Jeon, Se-Jin;Choi, Myoung-Sung;Kim, Young-Jin
    • Journal of the Korea Concrete Institute
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    • v.18 no.5 s.95
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    • pp.677-685
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    • 2006
  • Control of the temperature difference across a section is an effective strategy to minimize the hydration-heat-induced cracks for the structures where internal restraint is dominant. The domestic code, however, overestimates probability of the crack occurrence judging from the foreign codes and construction experiences of real structures. Therefore, the background of the equation presented in the domestic code was investigated step by step to examine validity of the equation, and, as a result, it was found that the equation is established on a basis of simple elastic model where the change of elastic modulus in an early age is not considered. An advanced assessment strategy was proposed taking into account the hypoelastic model which corresponds to an incremental constitutive equation. The presented procedure resulted in an increased crack index, i.e. decreased crack risk, the value of which depends on various conditions of the mix and structures. Also, a prediction equation of the temperature difference was proposed which can readily consider the effect of the curing condition and ambient temperature in a hand calculation. For further study, the assessment equation may be more classified to strictly consider the characteristics of the mix and structures if the analytical and experimental data are accumulated.

Content Analysis of Mitigation Measures in Environmental Impact Statement (환경영향평가서 저감방안의 실효성에 대한 연구: 내용분석을 중심으로)

  • Yi, Young Kyoung;Yi, Pyong In
    • Journal of Environmental Impact Assessment
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    • v.6 no.2
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    • pp.165-180
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    • 1997
  • Mitigation measures in EIS are the important factors in the effectiveness of EIS. This paper analyzed the content of mitigation measures described in the 30 EISs selected, using 7 analysis items in order to discover the degree of effectiveness of mitigation measures. 30 EISs used in this study were selected through variance maximization strategy, and the 7 analysis items were; 1) thoroughness of mitigation content, 2) quantification of mitigation content, 3) explicit description of mitigation effect, 4) likelihood of mitigation effect, 5) impacted area of mitigation effect, 6) time frame of mitigation effect, and 7) environmental impact of mitigation measures. The results showed that the effectiveness of mitigation measures in the analyzed EISs was relatively low both in the appropriateness and in the specificity. It was suggested that in order to improve the appropriateness of EIS as a decision making tool, the effect of mitigation measures, as well as the mitigation measures themselves, should be studied and described more thoroughly and specifically.

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The Effects of Formative Assessment-based Teaching and Learning Strategy on the Students' Science Concept Understanding, Motivation and Metacognitive Ability in Middle School (형성평가를 이용한 교수-학습 전략이 중학교 학생들의 과학개념 이해, 학습동기, 메타인지 능력에 미치는 영향)

Ubiquitous Computing-Driven Business Models : An Analytical Structure & Empirical Validations (유비쿼터스 컴퓨팅 기반의 비즈니스 모델에 관한 연구 : 연구 분석 프레임워크 수립 및 실증 분석)

  • Hwang Kyung Tae;Shin Bongsik;Kim Kyoung-jae
    • Journal of Information Technology Applications and Management
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    • v.12 no.4
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    • pp.105-121
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    • 2005
  • Ubiquitous computing(UC) is an emerging paradigm. Its arrival as a mainstream is expected to trigger innovative UC-driven business models (UCBMs). Currently, there is no Parsimonious methodology to analyze and provide diagnostics for UCBMs. With this research, we propose a analytical architecture that enables the assessment of an UCBM in its structural strengths and weaknesses. With value logic as the cornerstone, the architecture is composed of value actors, value assets, value context, business value Propositions, customer value propositions, value creation logics, and value assumptions. Dimensional variables are initially Identified based on the review of business model literature. Then, their significance is empirically examined through 14 UCBM scenarios, and variables that are expected to Play an important role in the UCBM assessment are decided. Finally, by analyzing the scenarios in terms of the dimensional variables, we attempted to summarize general characteristics of emerging UCBMs.

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BIOLOGICAL HUMAN MONITORING OF CARCINOGEN EXPOSURE: A NEW STRATEGY IN CANCER PREVENTION

  • Lee, Byung-Mu
    • Toxicological Research
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    • v.6 no.1
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    • pp.63-73
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    • 1990
  • Human exposure to environmental carcinogens can be detected by a number of methods including immunoassay, $^{32}P-postlabeling$ assay, and fluorescence technique. These assays have been applied to measure biological markers of carcinogen-adducts formed with macromolecules such as DNA, RNA and protein. In an attempt to investigate causal relationships between carcinogen exposure and tumor formation, specific carcinogen-adducts have been quantitated from human tissues and body fluids of cancer patients, occupational workers heavily exposed to certain carcinogens, smokers and controls. Carcinogens studied for biological human monitoring include benzo(a)pyrene, aflatoxin B1, UV light, ethylene oxide, 8-methoxypsoralen, 4-aminobiphenyl, vinyl choride, N-nitrosamine, cisplatin and other chemotherapeutic agents. Relevance of human monitoring for cancer research, progress in this field, methods to detect carcinogen-adducts are reviewed here. It is hoped that these approaches will be used for the risk assessment of carcinogen exposure, cancer etiology study and cancer prevention in humans.

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BIOLOGICAL HUMAN MONITORING OF CARCINOGEN EXPOSURE: A NEW STRATEGY IN CANCER PREVENTION

  • Lee, Byung-Mu
    • Toxicological Research
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    • v.6 no.1
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    • pp.61-61
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    • 1990
  • Human exposure to environmental carcinogens can be detected by a number of methods including immunoassay, $^{32}P$-postlabeling assay, and fluorescence technique. These assays have been applied to measure biological markers of carcinogen-adducts formed with macromolecules such as DNA, RNA and protein. In an attempt to investigate causal relation ships between carcinogen exposure and tumor formation, specific carcinogen-adducts have been quantitated from human tissues and body fluids of cancer patients, occupational workers heavily exposed to certain carcinogens, smokers and controls. Carcinogens studied for biological human monitoring include benzo(a)pyrene, aflatoxin B1, UV light, ethylene oxide, 8-methoxypsoralen, 4-aminobiphenyl, vinyl chloride, N-nitrosamine, cisplatin and other chemotherapeutic agents. Relevance of human monitoring for cancer research, progress in this field, methods to detect carcinogen-adducts are reviewed here. It is hoped that these approaches will be used for the risk assessment of carcinogen exposure, cancer etiology study and cancer prevention in humans.

A Statistical Assessment of Particulate Exposure Concentration for the Welders and Grinding workers (입자상 물질 폭로농도의 통계적 평가방법에 관한 고찰 -용접·연삭 작업장의 근로자를 대상으로-)

  • Yoon, Young-No;Yi, Kwan-Hyeong
    • Journal of Korean Society of Occupational and Environmental Hygiene
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    • v.1 no.2
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    • pp.154-163
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    • 1991
  • Particulate matter exposure leva1 of welders and grinding workers was evaluated in Banwol and Changwon industry complexes. Full period single sample and full period consecutive samples were collected with personal air samplers attached to workers. Compliance difference with 8-hour time weighted average (TWA) was compared by Korean strategy and the classification system recommended by OHSA for employee exposure to particulates. And difference of compliance was compared according to precision of measurement and analysis (total precision). Compliance rate was depended on the total precision, therefore, quality control of measurement and analysis was important.

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