• Journal of Korea Society of Industrial Information Systems
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• v.24 no.2
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• pp.81-92
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• 2019

The major objective of the most of enterprises including construction firms is to profit earning. To achieve it, a number of enterprises endeavor and improve themselves to adapt to the change and development on enterprise environment. Therefore, this study carries out CRM activity for the apartment house supplier in order to improve the housing satisfaction of apartment house residents. This study also aims to provide technical information to establish the supply strategy of apartment in Korea and to contribute to the related industry.

• Proceeding of Spring/Autumn Annual Conference of KHA
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• 2006.11a
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• pp.196-201
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• 2006

Existing model houses have played an important role in allow the customers to choose apartment. As the information technology has been advanced (e.g. a high-speed internet available in unit), customers' personality and preference to the design of apartment and the purchasing pattern have been changed. Construction firms have introduced VR(Virtual Reality) model house (e.g. Quick Time Virtual Reality) to meet the customers' expectation and need. The reality-based QTVR model house does not provide enough quality to satisfy the customers' expectation. To complement the shortcoming of the QTVR model house, this study presents a web-based cyber model house developed by using Turntool and Javascript. The cyber model house allows to communicate between supplier and customer over the internet.

• Proceedings of the Korean Institute of Building Construction Conference
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• 2012.05a
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• pp.345-346
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• 2012

The Korean construction market and housing policy have been increasingly focusing on supplier. As opposed to houses in private areas, Apartment House using the common infrastructure such as elevators, electrical facilities, heating system and hot water supply system need joint management. Their management usually depends on the resident cooperation or outsourcing. On this study, I investigated the level of satisfaction of Apartment House residents and its managing personnel, the conditions of its management, and analysed the important factors which influence the degree of residence satisfaction with respect to its maintenance and management.

• Journal of the Korean housing association
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• v.20 no.2
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• pp.27-35
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• 2009

With the change of construction environment, the main body of construction industry was moved from project suppliers to consumers. Accordingly in order to strengthen competitiveness, project suppliers have to concentrate on marketing for diversification. Thus, it is required to utilize real estate marketing from the beginning of development project to introduce 'consumer-centered marketing strategies' instead of 'supplier-centered marketing'. This study aims to find out what consumers consider the most important factors when selecting apartment. According to the study, when residents select their apartment in residential area, they valued those attributes with investment, location, dwelling attribute, apartment complex attribute, unit price per square meter, in order. This result will contribute to qualitative improvement of housing development project.

• Korean Journal of Construction Engineering and Management
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• v.10 no.5
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• pp.16-27
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• 2009

Recently construction companies expand position for apartment house in construction market because of house supply rate increase and its amount. In addition, because the focus of house sale market has moved to customer from supplier, the importance of defect management is being issued currently. However, current apartment defect management is not satisfied with customer's demand for the lack of business process management, management organization, information feedback, and readiness for defect in construction phase. To solve this problem, this study proposed business process management improvement model for defect management. Proposed improvement model make information feedback, defect management business quality improvement, and improper process improvement through integrating defect management and quality management. It is expected to contribute to customer's satisfaction improvement and reliance improvement for construction companies.