• Title/Summary/Keyword: American consumer

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Business Orientation, Goals and Satisfaction of Korean-American Business Owners

  • Ryu, Jay-Sang;Swinney, Jane;Muske, Glenn;Zachary, Ramona Kay
    • Asian Journal of Business Environment
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    • v.2 no.2
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    • pp.5-11
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    • 2012
  • Purpose - This research examined the relationship between business orientation and business goals and satisfaction of Korean-American business owners. Research design/data/methodology - Entrepreneurial Orientation (EO) and Small Business Orientation (SBO) were the theoretical constructs underlying this research. The responses from 200 Korean-American business owners who participated in the 2005 National Minority Business Owner Surveys were used for data analysis. Results - Noneconomic business goal was positively related to business owners' SBO tendency, and those with a SBO tendency had the higher business satisfaction than those with EO. Conclusions - The findings suggest that policy makers should develop business assistance programs that correspond with owners' business orientation.

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An Analytical Study on the Trends and Contexts of American Furniture Design in the post World War II period (2차 대전 후 미국 가구 디자인의 경향과 맥락에 관한 분석 연구)

  • 이영화
    • Journal of the Korea Furniture Society
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    • v.12 no.1
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    • pp.91-101
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    • 2001
  • This study explored the trend of postwar period American furniture design and analyzes the contexts of the trend. To be more specific, this study categorized the types of the styles or "looks" of furniture which were dominant in postwar period America: the machine look ; the handicraft look ; the biomorphic look. The background and the context for each look were traced back and analyzed both diachronically and synchronically. Based on the analysis, this study provided two conclusions. First, postwar period American furniture design is in many ways indebted to the World War II, because the war itself and postwar economic revival produced high demands for furniture, which consequently produced a variety of looks of furniture. Second, the furniture design in this period is attributed to commercialism and consumer-oriented design policy formulated in the mid 1920′s when American design established its own identity separating from European avant-gardism.

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Effects of the Great Recession on Debt Repayment Problems of Hispanic Households in the United States (경기 대침체 이후 가계의 부채상환 문제)

  • Lee, Jonghee
    • Human Ecology Research
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    • v.55 no.3
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    • pp.275-287
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    • 2017
  • The recent Great Recession of 2008 was a period of sharp economic decline throughout the late 2000s. All socio-demographic groups were impacted by the economic downturn, however, Hispanic households were particularly hard hit. It is not a recent phenomenon that minority groups often have greater problems related to credit and debt repayments. A better understanding of these racial/ethnic differences in credit and debt has been hindered by the propensity of many studies to pool all racial/ethnic minorities together and compare them to white households. Using a Heckman-type selection model with a combination of the 2010 and 2013 Survey of Consumer Finances datasets to study household debt repayment problems, we found that racial/ethnic groups have been differently impacted by the recent Great Recession in terms of debt repayment problems. Hispanic households were less likely to hold debt; however, those with debt were just as likely as white households and African American households to be delinquent in repayments. This finding is contrary to prior research that indicated Hispanics with debt were less likely than white and African American households to be delinquent on repayments prior to the Great Recession of 2008. We propose possible explanations for the increase in debt repayment problems, that includes increased assimilation into the U.S. culture of credit use, the circumstance of being more recent home buyers prior to the decline, and living in states that suffered the greatest decline in housing value.

A Comparative Study on Satisfaction and Influence Factors of Chinese, Japanese and American Tourists in Korea (외국인의 한국관광 만족도 및 영향요인에 관한 연구 -중국, 일본, 미국 관광객의 비교-)

  • Choi, Ara;Wang, Sujie;Koo, Hye-Gyoung
    • Journal of Digital Convergence
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    • v.16 no.5
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    • pp.123-135
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    • 2018
  • The purpose of this study is to compare the tourism characteristics, satisfaction and influential factors of the three main tourist countries of China, Japan and the US, And to explore differentiation areas. For this purpose, data from 5,160 national tourist consumers extracted from the survey data of foreign tourists in 2016 provided by the Ministry of Culture, Sports and Tourism were used for analysis. As a result, there were statistically significant differences in itemized satisfaction and overall satisfaction by country. Especially, the common itemized-satisfaction factors affecting overall satisfaction of Chines, Japanese and American tourism consumers were 'food' and 'shopping'. In addition, individual factors affecting the satisfaction of inbound tourism consumers were derived differently, and it is required to search tourism industry upbringing policies according to their characteristics and needs. The results of this study are expected to help establish strategies for attracting foreign tourists in the future.

A Comparative Study of Time Use Differences between Korean and American High School Students (한국과 미국 고등학생의 생활시간에 대한 비교 연구)

  • Kim, Oi-Sook;Park, Eun-Jung
    • Journal of Families and Better Life
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    • v.30 no.4
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    • pp.119-132
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    • 2012
  • The purpose of this study was to investigate the differences in time use between Korean and American high school students. The data sources were the '2009 Time Use Survey' conducted by Korea National Statistical Office and the '2009 ATUS (American Time Use Survey)' conducted by Labor Statistics Division in the U.S.. 1,734 Korean diaries (1,311 on weekdays and 423 on Sundays) and 321 American diaries (208 on weekdays and 113 on Sundays) from high school students of 15 to 18 years of age were analyzed. Descriptive statistics and t-test were used for the statistical analysis. The time use patterns of Korean students on weekdays and Sundays were different than those of their American counterparts. On weekdays and Sundays, the sleeping time of Korean students was 2 hours less than the time of their American counterparts. Koreans studied more, nearly double the time of their American counterparts on weekdays and five times more on Sundays. The study-oriented time allocation of Korean students resulted in less leisure time than the American students. Korean students spent their leisure time of more than 30 minutes participating in social activities, media, and hobbies, and their time allocation to volunteer work and religious activities were nil. On Sundays, the time for studying by Korean students was more than five times longer than that spending by their American counterparts. Koreans used their leisure time of 6 hours and 47 minutes mainly for media, hobbies and social activities. The participation rate of volunteering by Korean students was only 0.5%, though it was 31.0% for the Americans. For a study-life balance for Korean students, it was recommended that trends toward time management and social policy should increase the time allocation to sleeping, housework, work, sports, and volunteering and decrease the time use in studying and hobbies.

A Cultural Comparison of Sex Role Identity and Attitude toward Grooming and Recreational Apparel Shopping Behavior among Male Consumers

  • Lee, Jaeil;Lee, Yoon-Jung
    • Fashion & Textile Research Journal
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    • v.15 no.4
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    • pp.565-573
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    • 2013
  • This study focused on the cultural differences between South Korea and the U.S. in terms of male consumers' sex role attitude and its influence on grooming and apparel shopping behavior. Purposive samples of American and South Korean males aged between 20 and 40 years were surveyed. The sample sizes were 219 and 233 for American and South Korean consumers, respectively. The data were analyzed by structural equation modeling and ANOVA using SPSS 12.0 and AMOS 14.0. The results indicated that only grooming was influenced by the perceived femininity in the case of South Korean men; however, the model for American men indicated a significant positive influence of femininity on grooming and recreational apparel shopping behavior. In other words, American male consumers who perceive themselves feminine were more likely to be engaged in grooming and recreational apparel shopping behavior. On the other hand, for South Korean men, recreational apparel shopping behavior was not influenced by their sex role attitude, or whether they considered themselves feminine or masculine. This means that recreational apparel shopping behavior is a gender-specific behavior in the U.S., but not in South Korea. The findings of this study indicated that culture has influence on consumers' approach to shopping and appearance. South Korean male consumers were more likely to acknowledge themselves as being feminine, enjoy apparel shopping and grooming compared to American male consumers.

Factors of Attitude and Purchase Intention toward Fashion Cultural Products with a Korean Image - Comparison of Korean and American Consumers - (한국적 이미지의 패션문화상품에 대한 태도 및 구매의도 영향요인 - 한국과 미국 소비자의 비교 연구 -)

  • Cho, Yoon-Kyung;Lee, Yu-Ri
    • Journal of the Korean Society of Costume
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    • v.59 no.4
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    • pp.54-66
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    • 2009
  • An empirical study was conducted on fashion cultural products with Korean image, targeting Korean and American consumers. Its purpose was to identify Korean and English consumers' attitude and purchase intention and to compare difference of its influence factor toward fashion cultural products of which design sources were derived from the Korean culture. The quantitative research using on-line questionnaires was targeted at American and Korean consumers. A total of 400 responses were used in the analysis. Results of data analyses using SPSS 13.0, are as following. First, for American consumers, uniqueness-seeking had a positive effect on attitude toward of cultural product with Korean image, followed by service of salespersons, change-seeking, and appearance of salespersons. For Korean consumers, easy accessibility was significantly related to attitude. Second, for American consumers, uniqueness-seeking and appearance of salespersons had a significant influence on the purchase intention of the cultural product with Korean image. For Korean consumers, no attributes were related to purchase intention. This research about fashion cultural products that will compete in the global market presents exploratory information targeting domestic and foreign consumers and will contribute to the strategic aspect of newly growing high-added-value industries.

The Effects of Visual Merchandising on Solo Shopping Consumers' Store Satisfaction and Revisiting Intention - A Comparative Study of College Students in Korea and American - (의류매장 비주얼 머천다이징이 솔로 쇼핑 소비자의 점포만족과 재방문 의도에 미치는 영향 - 한국과 미국 대학생의 비교 연구-)

  • Ko, Jea-Jong;Suh, Yong-Han
    • Fashion & Textile Research Journal
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    • v.12 no.4
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    • pp.413-421
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    • 2010
  • This paper investigated the differences in the influence of visual merchandising on solo shopping consumers' store satisfaction and revisiting intention between Korean and American college students. Questionnaires were administered to 210 Korean(Pusan area) and 174 American students(Texas area) who had shopping alone in recent three month. The major findings of this study can be summarized as follows: First, the store atmosphere and display of visual merchandising had a positive effect on solo shopping consumers' store satisfaction in both groups, whereas the convenience layout had a positive impact on store satisfaction in Korean group and the promotion did in American group. Second, the store atmosphere and display of visual merchandising had a positive effect on revisiting intention in Korean group, whereas the store atmosphere, display and layout had a positive impact on revisiting intention in American group.

How consumer characteristics moderate time effects on online purchase preference: an empirical analysis

  • Li, Zhen;Huang, Lin
    • Asia Marketing Journal
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    • v.16 no.3
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    • pp.1-22
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    • 2014
  • In this paper, we posit that time-related effects (i.e., the importance of saving time) on patronage preference for shopping online will be moderated by consumer characteristics. To explore these moderating effects, we empirically examine the moderating roles of consumer characteristics on the respective effects of shopping-time-saved and delivery on online purchase preference. On the basis of analyses performed on data gleaned from an Internet-based survey, this study demonstrate that time effects related to both shopping-time-saved and delivery on online purchase preference are more pronounced for consumers who are male, young, and more starved for time. In addition, the effect of delivery time on online patronage preference is amplified by disposable income, but attenuated by online shopping experience. Through our analyses, we also find that Japanese consumers value delivery time to a greater degree than Chinese and American consumers do.

A Qualitative Assessment of Korean and American Consumers Decision Making Styles

  • Jackson, Vanessa Prier;Kwon, Hyun-Ju
    • International Journal of Human Ecology
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    • v.7 no.1
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    • pp.53-65
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    • 2006
  • The purpose of this study was to examine the differences in the decision making styles of Korean and American consumers. Focus group interviews were used as the median to collect information related to their methods of approach to a market to buy a universal need such as clothing for personal use. Findings suggest that within each construct, there may be different factors that should be used to measure the decision making styles of Korean and American consumers. It also implies that the previously established Consumer Decision making styles instrument may not be a reliable measure cross-culturally. Recommendations for future research are suggested.