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The structural relationship between brand consistency and intention to purchase luxury fashion products: with a focus on the mediating effect of self-construal (명품 패션 제품의 브랜드 일치성과 구매의도의 구조적 관계: Self-Construal의 매개효과를 중심으로)

  • Lee, Jung-Hyun
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.18 no.7
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    • pp.249-256
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    • 2017
  • Luxury goods products have a steady stream of consumers, and the latest trend is the sell and purchase markets. The consumers age groups also vary widely. This research examined the mediating effect of self-construal of the relationship between brand consistency and intention to purchase luxury fashion products. The analysis classified the brand consistency of luxury fashion products as social, actual, and the deal. First, the order of consistency that had an effect on self-construal appeared in the order of social cohesion, actual coincidence, and ideal coincidence. Second, an analysis of mediating effect of self-construal showed that only self-construal appeared to have a partial mediating effect on the relationship between the intention to purchase and the actual and ideal consistency. Such result can be interpreted as that when purchasing luxury fashion products, consumers have a tendency to desire that the brand would express their personal image and that it would match the perception they had of the brand, rather than a tendency to perceive the brand as a tool to help them perform their desired social role. These results suggest that consumers who consume the brand desire to have their personalities and subjective environmental conditions well expressed.

Development of Real-Time Forecasting System of Marine Environmental Information for Ship Routing (항해지원을 위한 해양환경정보 실시간 예보시스템 개발)

  • Hong Keyyong;Shin Seung-Ho;Song Museok
    • Journal of the Korean Society for Marine Environment & Energy
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    • v.8 no.1
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    • pp.46-52
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    • 2005
  • A marine environmental information system (MEIS) useful for optimal route planning of ships running in the ocean was developed. Utilizing the simulated marine environmental data produced by the European Center for Medium-Range Weather Forecasts based on global environmental data observed by satellites, the real-time forecast and long-term statistics of marine environments around planned and probable ship routes are provided. The MEIS consists of a land-based data acquisition and analysis system(MEIS-Center) and a onboard information display system(MEIS-Ship) for graphic description of marine information and optimal route planning of ships. Also, it uses of satellite communication system for data transfer. The marine environmental components of winds, waves, air pressures and storms are provided, in which winds are described by speed and direction and waves are expressed in terms of height, direction and period for both of wind waves and swells. The real-time information is characterized by 0.5° resolution, 10 day forecast in 6 hour interval and daily update. The statistic information of monthly average and maximum value expected for a return period is featured by 1.5° resolution and based on 15 year database. The MEIS-Ship include an editing tool for route simulation and the forecasting and statistic information on planned routes can be displayed in graph or table. The MEIS enables for navigators to design an optimal navigational route that minimizes probable risk and operational cost.

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A Study of Political Use of Naval Power in Solving International Conflicts (설득이론을 통한 해군력의 정치적 사용에 관한 고찰)

  • Yang, Jung-Seung
    • Strategy21
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    • s.30
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    • pp.236-262
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    • 2012
  • Morgenthau claims that in international relations, there are the economic, political, and military powers that enable a nation to achieve its political and diplomatic goals. This paper explores the possibility of resolving international conflicts with naval power. First, the theoretical and historical perspective, naval power was used as a final resort to force a nation's political or diplomatic objective on an enemy nation when negotiations failed, and this was done through the physical and psychological destruction of the enemy by naval power. But as the use of military power has decreased because of the invention of the nuclear weapon, the existence of a large and capable navy deterrent has become one of the most useful military options among a nation's diplomatic measures. In other words, he focused on the political usefulness of naval power as a deterrent and coercive diplomatic tool for persuading other nations to acquiesce, rather than using naval power and actual military action as a final resort. The reason for this is that compared to army and air force, navy's flexibility, continuity, and the ability to deter are greater. The navy provides excellent accessibility through its wide mobility on the sea, and it has been shown through research that the navy possesses a political usefulness that facilitates the solution of conflicts through presence, naval intervention, and naval blockade. On the other hand, among the factors that could improve the influence of the navy are alliance relations, a reliable and powerful navy, carrots and sticks that it would have to deal with in the case of successful or unsuccessful negotiations, and support from international opinion. On this paper I introduce E.N.Luttwak's naval suasion theory. By the his theory, there are two mode of naval suasion. One is latent naval suasion the other is active suasion. Latent suasion there are deterrent mode and supportive mode. Active naval suasion there are coercive mode and supportive mode. Coercive mode has positive and negative. The limitations of naval suasion have been identified as follows. First, because the objective of the use of naval power is persuading enemy nations, the results are unpredictable. Second, the leaders of all countries possess limited understanding on the complexities of naval power and therefore lack understanding of the usefulness of naval power when choosing options. Third, in case of failure through naval suasion, prestige and reputation of a nation can be damaged. Finally, the following are additional possible research topic. First, a research on the decision making process of choosing naval power as a measure to resolve conflicts is needed. Lastly, research on the size of the navy and types of ships required for efficient naval suasion is needed. Today's world requires cooperative security regime so that middle class navy also requires political use of naval power in solving international conflicts. Therefore, additional research on this topic is needed.

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A Design Method of Three-phase IPMSM and Clamping Force Control of EMB for High-speed Train (고속철도차량의 EMB 적용을 위한 3상 IPMSM의 설계 및 제동압부력 제어)

  • Baek, Seung-Koo;Oh, Hyuck-Keun;Kwak, Min-ho;Kim, Seog-Won
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.19 no.4
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    • pp.578-585
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    • 2018
  • This paper proposes a design method for a 3-phase interior permanent magnet synchronous motor (IPMSM) and clamping force control method for an electro-mechanical brake (EMB) using co-simulation for a high-speed train (HST). A traditional pneumatic brake system needs much space for the compressor, brake reservoir, and air pipe. However, an EMB system uses up to 50% less space due to the use of a motor and electric wires for controlling the brake caliper. In addition, it can reduce the latency time for brake control because of the fast response and precise control. A train that has many brakes is advantageous for safety because of the control by sharing the braking force. In this paper, a driving method for a cam-shaft-type EMB is modeled. It is different from the ball-screw-type brakes that are widely used in automobiles. In addition, a co-simulation method is proposed using JMAG and Matlab/Simulink. The IPMSM was designed and analyzed with the JMAG tool, and the control system was simulated using Matlab/Simulink. The effectiveness of the co-simulation results of the mechanical clamping force and braking force was verified by comparison with the clamping force specifications of a HEMU-430X HST.

Classification of Metal Scraps Using Laser Induced Breakdown Spectroscopy (레이저유도붕괴분광법을 이용한 폐금속 분류)

  • Shin, Sungho;Lee, Jaepil;Moon, Youngmin;Choi, Jang-Hee;Jeong, Sungho
    • Resources Recycling
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    • v.27 no.1
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    • pp.31-37
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    • 2018
  • To enhance the recycling rate of used metal resources, it is strongly desired to develop a metal sorting system that can automatically identify metal type from mixed metal scraps and sort them separately. Laser-induced breakdown spectroscopy(LIBS) is a technique that enables real time classification of different metals based on multi-elemental and in-air analysis. In this work, we report the results of LIBS elemental analysis of field scrap samples acquired from a recycling company. By applying multivariate analysis, it was found that the LIBS signals of five different metals could be perfectly classified if surface contamination was removed. The classification accuracy degraded for LIBS signals including contaminant emission, which however could be overcome by performing the multivariate analysis using properly selected emission lines of higher correlation only. The significant improvement in classification accuracy and process speed by the selection of proper emission lines demonstrated the feasibility of LIBS technique as an industrial tool for metal scrap sorting.

Development and its Application for Energy Efficiency Operation Indicator and Energy Efficiency Design Index Monitoring System on the Ship (선박의 에너지효율운전지표와 에너지효율설계지수의 모니터링 시스템 개발과 그 응용)

  • Lee, Don-Chool;Kim, Eoue-Sek;Joo, Ki-Se;Nam, Jeong-Gil
    • Journal of Advanced Marine Engineering and Technology
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    • v.34 no.4
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    • pp.500-507
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    • 2010
  • Regard to the global warming, the shipping industries are progressed the dedicated endeavor to reduce greenhouse gas. As the study results of 2009 GHG study team, the $CO_2$ emission of shipping industries exceeded slightly 1.0 billion ton during one year(2007) and it is 3.3% of total $CO_2$ amount exhausted from all industries. This paper are introduced the energy efficiency design index / operation indicator monitoring system(EDiMS) which matched with EVAMOS software released by the dynamics laboratory of Mokpo maritime university. EDiMS can continuously be monitored amounts of $CO_2$, NOx, SOx, and PM emitted from ship and it can be applied as the useful tool of the inventory work of air pollution and the ship energy management plan for the mitigation or reduction of ship emission.

Thermal Stability of CaMgSi2O6:Eu2+ Phosphor by EPR Measurement (EPR 측정에 의한 CaMgSi2O6:Eu2+ 형광체의 열적 안정성 연구)

  • Heo, Kyoung-Chan;Kim, Yong-Il;Ryu, Kwon-Sang;Moon, Byung-Kee
    • Journal of the Korean Magnetics Society
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    • v.15 no.4
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    • pp.246-249
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    • 2005
  • The blue-color emitting phosphor powder, $CaMgSi_{2}O_6:Eu^{2+}(CMS:Eu^{2+})$ was synthesized by the solid-state reaction method. The synthesized powder was annealed from room temperature to $1,100^{\circ}C$ in air. Its PL property and valence state of Eu atoms was measured by the photoluminescence (PL) and the electron paramagnetic resonance (EPR) spectrometers, respectively. The PL intensity was stable to $700^{\circ}C$, but drastically decreased to $1,100^{\circ}C$. The behavior of EPR intensity was very similar to the PL intensity. The EPR measurement showed that decreased intensity of the PL was caused to the oxidation from the ion $Eu^{2+}$ to $Eu^{3+}$ ions. The EPR spectrometer was powerful as a tool that could distinguish between the valence states of Eu atom as a dopant in various phosphors.

Growth Model of Common Ice Plant (Mesembryanthemum crystallinum L.) Using Expolinear Functions in a Closed-type Plant Production System (완전제어형 식물 생산 시스템에서 선형 지수 함수를 이용한 Common Ice Plant의 생육 모델)

  • Cha, Mi-Kyung;Kim, Ju-Sung;Cho, Young-Yeol
    • Horticultural Science & Technology
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    • v.32 no.4
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    • pp.493-498
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    • 2014
  • The objective of this study was to make growth and yield models for common ice plant (Mesembryanthemum crystallinum L.) using expolinear functional equations in a closed-type plant production system. Three-band radiation type fluorescent lamps with a 12-hours photoperiod were used, and the light intensity was $200{\mu}mol{\cdot}m^{-2}{\cdot}s^{-1}$. Nutrient film systems with three layers were used for plant growth. Environmental conditions, such as air temperature, relative humidity and $CO_2$ concentration were controlled by an ON/OFF operation. Leaf area, shoot fresh and dry weights, light use efficiency of common ice plant as function of days after transplanting, accumulative temperature and accumulative radiation were analyzed. Leaf area, shoot fresh and dry weights per area were described using an expolinear equation. A linear relationship between shoot dry and fresh weights was observed. Light use efficiency of common ice plant was $3.3g{\cdot}MJ^{-1}$ at 30 days after transplanting. It is concluded that the expolinear growth model can be a useful tool for quantifying the growth and yield of common ice plant in a closed plant production system.

Development of In Vitro Porcine Oocytes Following Intracytoplasmic Injection of Sperm-Mediated GFP Gene

  • Kim, J.H.;Seong, H.H.;Park, J.K.;Im, S.K.;Kim, S.W.;Lee, Y.K.;Lee, P.Y.;Choi, Y.J.;Kim, Y.K.;Kim, J.H.;Chang, W.K.
    • Proceedings of the Korean Society of Embryo Transfer Conference
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    • 2002.11a
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    • pp.69-69
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    • 2002
  • Transgenic animals production tools have been valuable for research and purpose. The current methods of gene transfer, microinjection and nuclear transfer, which are widely used in transgenic animal production, but all most methods has only had limited success in production of larger species. Here, we report the possibility of a sperm-mediated gene transfer method in porcine embryos. Oocytes were collected from ovaries harvested at a local slaughterhouse were matured in 500${mu}ell$ drops of TCM-199 under mineral oil at 38.5$^{\circ}C$ in a humidified atmosphere of 5%CO2 in air. After 42-43h of in vitro maturation oocytes were denuded. for sperm injection into the cytoplasm of the porcine oocytes, sperm suspension in NIM medium are subjected extraction with TritonX-100 before mixing with a green fluorescent gene (GFP). Sperm with Tritonx-100 were prepared by adding TritonX-100 to a final volume of 0.05% in the sperm suspension and mixing by trituration for 60s before two wishes in NIM medium at 2$^{\circ}C$. A(ter wishing, sperm were mixed with TritonX-100 at $25^{\circ}C$ followed by washes at 2$^{\circ}C$. Sperm were resuspended in ice cold NIM to a final volume of 400${mu}ell$ and 2-20ng/${mu}ell$ DNA were triturated on ice for 60s. All microinjection was performed in HEPES-buffered CZB medium at room temperature within 2h. After culture in NCSU-23 for 72h, percent of porcine embryos transfected GFP gene are 20.7%(6/29) in 20ng/${mu}ell$ sperm-DNA mixed group and other groups were 3.7 %(2/54)and 4.7%(3/67). These data suggests that sperm-mediated gene transfer method should be used to the production tool of transgenic pig efficiently.

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A Study of Asbestos Stabilizer Treatment Considering the Actual Environment of Ceiling Materials (실제 환경을 고려한 천장텍스의 석면안정화제 처리 연구)

  • Shin, Hyungyoo;Choi, Youngkue;Jeon, Boram;Ha, Jooyeon;Sun, Yleshik;Park, Whame
    • Journal of Korean Society of Occupational and Environmental Hygiene
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    • v.26 no.2
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    • pp.139-146
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    • 2016
  • Objectives: This study aimed to confirm the optimal processing conditions of the asbestos stabilizer by considering various actual environments at the time of stabilization treatment of the ceiling materials containing asbestos with asbestos stabilizer. Methods: The anti-scattering performances of the asbestos stabilizer were confirmed by considering the method and quantity of the asbestos stabilizer treated, comparing the loss weight by measuring the weight of ceiling materials prior to and after having treated 30, 50, 100, 200, and 400 of stabilizer using the brush and spray. The effects of backside dust and steel frame structure on the performances of the stabilizer was also confirmed by comparing samples with and without the dust on the rear surface removed by wiping the ceiling material specimens and the blinding treatment simulated by using tape. Results: The asbestos stabilization treatment using the brush method in comparison with the use of a spray has reduced stabilizer loss, resulting in better anti-scattering performance. In addition, the stabilizer loss is increased with increasing treatment quantity; as a result, treating a larger quantity of stabilizer does not improve the performance. For the conditions related to ceiling materials, the anti-scattering performance is enhanced by removing the backside dust and spreading the stabilizer evenly on the masking portion by steel frame structures. Conclusions: Based on these results, it is determined that the appropriate choice of the tool used for the treatment of the asbestos stabilizer and the appropriate quantity of asbestos stabilizer were needed at the time of actual stabilization processing of the ceiling materials containing asbestos. Moreover, this study confirmed that preliminary processing and verification of the structure at which the ceiling materials are installed can enhance the effectiveness of prevention of the scattering of asbestos into the air.