• Title/Summary/Keyword: Ad Planning

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A Study on the Roo-Jung Architecture from Dong-Mun-Seon in the middle and latter Era of Koryo Dynasty (동문선(東文選)의 루정기(樓亭記)에서 본 고려(高麗) 중(中).후기(後期)의 루정건축고(樓亭建築考))

  • Lee, Yong-Bum;Cheon, Deuk-Youm;Lim, Young-Bai
    • Journal of architectural history
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    • v.2 no.2 s.4
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    • pp.37-49
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    • 1993
  • The Purpose of this study is to look for the total conspectus of Roo-Jong(RJ) Architecture in the middle and latter era of Koryo Dynasty. The method of this study is the review of old literature, the Roo-Jung description of Dong-Mun-Sun, which had compiled in the Ninth year of Seung-Jong (AD 1478) by confucian scholar. The conclusions of this study can be summarized as follows : 1) The main currents of thought having a great influence on the RJ are thought of Mountain God (or Sin Sun, which is dwelling in mountain) or Taoist, thought of Lao-tzu and Chuang-tzu. They had required the RJ Architecture to pursuit the life of God. In this existence value meaning, the RJ Architecturethe is the semi-sacred & profane space. In the being aspect, RJ is the transcendental architecture. 2) The way of life of in the RJ had strongly turned from the personal space, mainly mind control place, into the friendship-society space, pastime place. 3) The RJ had located after the images that is what should be. The images were formed on the ground of natural landscape elements, communication elements. And these elements were indicated on one's visual, auditorial sensation with oneself. 4) In planning aspect, the scope of visual, Pungsu and history were aided with the factors of climate, topography and geography. Specially in location and fabric planning, they had regarded more important the objects and scope of visual than the climate factor.

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A study on the images of self-identity of TV ad. (TV 광고에 나타난 자아 정체성 -크리에이티브 표현의 분석과 그 해석을 중심으로-)

  • Kim Deok-Ja
    • Journal of Science of Art and Design
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    • v.1
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    • pp.227-266
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    • 1999
  • The idea of identification have become a subject of discussion ever since the time man started to contemplate on the meaning and value of his being. However, the concept of identity defined by theorists such as sociologists or cultural historians influence the consumption pattern of the major consumer group, in conjunction with the advent of the mass consuming age. The conflict and mutual realization among variable generations and residential areas of different. consumer levels profoundly affect the formation of the identity of the new generation and the role and experience of women. This series of transit is progressing more rapidly due to the characteristic situation of the expiration of a millenium. Advertising strives to control our interests and ideas on the products we choose to use and affects our identity by manipulating images of successful people. People tend to be influenced more significantly by the mass-culture than by people around them, such as family or friends, in rendering their self?identity; in which process, adopting the identity produced by mass-media and advertising. Such identity is conducted partly of the product identity and the stereotyped image suggested by mass-media. This study bears significance in the attempt to provide actual data and expand the realm of ideas and planning in future advertising through demonstrative analysis of self-identity creative in Korean TV advertising.

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Road Centerline Tracking From High Resolution Satellite Imagery By Least Squares Templates Matching

  • Park, Seung-Ran;Kim, Tae-Jung;Jeong, Soo;Kim, Kyung-Ok
    • Proceedings of the KSRS Conference
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    • 2002.10a
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    • pp.34-39
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    • 2002
  • Road information is very important for topographic mapping, transportation application, urban planning and other related application fields. Therefore, automatic detection of road networks from spatial imagery, such as aerial photos and satellite imagery can play a central role in road information acquisition. In this paper, we use least squares correlation matching alone for road center tracking and show that it works. We assumed that (bright) road centerlines would be visible in the image. We further assumed that within a same road segment, there would be only small differences in brightness values. This algorithm works by defining a template around a user-given input point, which shall lie on a road centerline, and then by matching the template against the image along the orientation of the road under consideration. Once matching succeeds, new match proceeds by shifting a matched target window further along road orientation at the target window. By repeating the process above, we obtain a series of points, which lie on a road centerline successively. A 1m resolution IKONOS images over Seoul and Daejeon were used for tests. The results showed that this algorithm could extract road centerlines in any orientation and help in fast and exact he ad-up digitization/vectorization of cartographic images.

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Theory of Comparison Value and Online Comparison Challenge Advertising (비교가치이론과 온라인 비교도전 광고)

  • 이재원;이재규
    • Korean Management Science Review
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    • v.20 no.2
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    • pp.197-204
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    • 2003
  • Comparison challenge approach is proposed as a form of challenger-activated. just-in-time Internet advertising. To develop a framework for a comparison challenge, we propose a theory of comparison value. A comparison is regarded valuable if a comparison opportunity is available and if the comparison is relevant and informative, has an appropriate level of detail, and is advantageous and trustworthy. Based on this theory, the CompareMe and CompareThem strategies are devised, and comparable objects are classified in terms of price and performance dominance as well as the scope of proximity. The idea is demonstrated with a comparison of PCs from five leading manufacturers. To assist in the planning of the comparison challenge, a mathematical programming model was formulated to maximize the value of comparison under the constraints of the comparison opportunity and budget. The model is applied to eight scenarios in terms of the range of comparing objects. The models under various scenarios are tested and contrasted with the real-world example of PCs. We found the ad effect of comparison challenge to be substantially better than banners (4.75 times) and similarity-based comparisons (2.77 times), providing customers with better performance and reduced prices.

Implementation of Mission Service Model and Development Tool for Effective Mission Operation in Military Environment (전장공간의 효율적 임무수행을 위한 임무서비스 모델 및 개발도구 구현)

  • Song, Seheon;Byun, Kohun;Lee, Sangil;Park, JaeHyun
    • KIPS Transactions on Software and Data Engineering
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    • v.6 no.6
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    • pp.285-292
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    • 2017
  • There are technological, operational and environmental constraints at tactical edge, which are disconnected operation, intermittent connectivity, and limited bandwidth (DIL), size, weight and power (SWaP) limitations, ad-hoc and mobile network, and so on. To overcome these limitations and constraints, we use service-oriented architecture (SOA) based technologies. In our research, we propose a hierarchical mission service model that supports service-oriented mission planning and execution in order for a commander to operate various SW required for mission in battlefield environment. We will also implement development tools that utilize the workflow technology and semantic capability-based recommendation and apply them to combat mission scenarios to demonstrate effectiveness.

Development of a Simple Screening Test for Identifying Korean Elderly at Risk of Undernutrition (한국 노인의 영양부족위험 진단을 위한 간이조사표의 개발)

  • 김기남;현태선;이정원
    • Korean Journal of Community Nutrition
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    • v.5 no.3
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    • pp.475-483
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    • 2000
  • The develop a simple screening test for identifying Korean elderly at risk of undernutrition, the data of the health-related habits, dietary behaviors and nutrient intakes of the elderly in Chongju were analyzed. Two risk indicators, mean adequacy ratio (MAR) and the respondents perceived health, were used to detect the undernutrition risk of the elderly. In order to select a list of questions for the test, factors a affecting nutritional status and items investigated in previous nutrition surveys of the elderly were considered, and 21 questions were primarily selected. A multiple regression and stepwise regression analysis were used to take out the weak predictors of poor nutrient intake, and to give item weights to the strong predictors, and a list of 17 questions was finally adopted. To determine the cut-point of the test score, sensitivity, and positive predictive values were calculated. The Simple Screening Test developed in this study is a brief, easily scored tool to predict poor nutrient intake and the perceived health status of the elderly. The test may provide a basis of further comprehensive nutritional assessment or intervention planning, if necessary, for those who are diagnosed ad "high risk". The test, however, needs to be independently validated by other groups of individuals.dividuals.

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User's Perception of Crowding in Lawn Areas in Park (공원잔디공간 이용자의 혼잡도 지각에 관한 연구 -경주 보문관광단 지 잔디공원을 대상으로-)

  • 엄붕훈;한성미
    • Journal of the Korean Institute of Landscape Architecture
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    • v.21 no.3
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    • pp.65-75
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    • 1993
  • This study was carried out to analyze the user's perception of crowding in lawn areas in parks. On-site questionnaire survey was executed to study the variables which influence the Perception of Crowding(PC). The survey sites were lawn areas at and in Bo-mun Resort Complex in Kyung-ju. The major results were as follows; 1. Generally, in site's frequency of use, 2-3 times a year ranked as the highest (49%), and in user's residence, Busan and Pohang were highly ranked. As the purpose of visit, two survey sites showed differently. In , family picnic ranked high, but in case of , it had the tendency to the use of adult group and the rally for union. 2. By the results of the analysis of variables related to perceived crowding(PC), perceived density(PD) was the most influensive variables, nuisances by other users(NU) and expected crowding(EC) were another influensive variables. The candidate regression model is, PC=-0.125+0.597(PD)+0.409(NU)+0.307(EC) (R2=0.4592). 3. In variables, related to use density, perceived density(PD) was more influensive and significant variables than actual use density(AD). 4. In planning and design of lawn areas in park, is recommended than . The lawn areas of are more desirable and accommodative than in overuse situation.

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Block-VN: A Distributed Blockchain Based Vehicular Network Architecture in Smart City

  • Sharma, Pradip Kumar;Moon, Seo Yeon;Park, Jong Hyuk
    • Journal of Information Processing Systems
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    • v.13 no.1
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    • pp.184-195
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    • 2017
  • In recent decades, the ad hoc network for vehicles has been a core network technology to provide comfort and security to drivers in vehicle environments. However, emerging applications and services require major changes in underlying network models and computing that require new road network planning. Meanwhile, blockchain widely known as one of the disruptive technologies has emerged in recent years, is experiencing rapid development and has the potential to revolutionize intelligent transport systems. Blockchain can be used to build an intelligent, secure, distributed and autonomous transport system. It allows better utilization of the infrastructure and resources of intelligent transport systems, particularly effective for crowdsourcing technology. In this paper, we proposes a vehicle network architecture based on blockchain in the smart city (Block-VN). Block-VN is a reliable and secure architecture that operates in a distributed way to build the new distributed transport management system. We are considering a new network system of vehicles, Block-VN, above them. In addition, we examine how the network of vehicles evolves with paradigms focused on networking and vehicular information. Finally, we discuss service scenarios and design principles for Block-VN.

An Energy Efficient Clustering Algorithm in Mobile Adhoc Network Using Ticket Id Based Clustering Manager

  • Venkatasubramanian, S.;Suhasini, A.;Vennila, C.
    • International Journal of Computer Science & Network Security
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    • v.21 no.7
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    • pp.341-349
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    • 2021
  • Many emerging mobile ad-hoc network application communications are group-oriented. Multicast supports group-oriented applications efficiently, particularly in a mobile environment that has a limited bandwidth and limited power. Energy effectiveness along with safety are 2 key problem in MANET design. Within this paper, MANET is presented with a stable, energy-efficient clustering technique. In this proposed work advanced clustering in the networks with ticket ID cluster manager (TID-CMGR) has formed in MANET. The proposed routing scheme makes secure networking the shortest route possible. In this article, we propose a Cluster manager approach based on TICKET-ID to address energy consumption issues and reduce CH workload. TID-CMGR includes two mechanism including ticket ID controller, ticketing pool, route planning and other components. The CA (cluster agent) shall control and supervise the functions of nodes and inform to TID-CMGR. The CH conducts and transfers packets to the network nodes. As the CH energy level is depleted, CA elects the corresponding node with elevated energy values, and all new and old operations are simultaneously stored by CA at this time. A simulation trial for 20 to 100 nodes was performed to show the proposed scheme performance. The suggested approach is used to do experimental work using the NS- simulator. TIDCMGR is compared with TID BRM and PSO to calculate the utility of the work proposed. The assessment shows that the proposed TICKET-ID scheme achieves 90 percent more than other current systems.

Analysis of Origin Matter of Blackish Water in Dam Reservoir During Winter (동절기 댐저수지 수색변동에 영향을 미치는 인자 및 원인물질 분석)

  • Lee, Yosang;Shin, Hyun Sang;Yi, Hye Suk;Park, Jae-Chung
    • Journal of Environmental Impact Assessment
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    • v.16 no.1
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    • pp.69-77
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    • 2007
  • This study has been conducted to assess blackish-water phenomena in Dam reservoir. To searching for the reason, we survey physical changes in reservoir and analyze metal and organic content in particulate materials and water. The blackish-water phenomena in lake A are occurred with turbidity increases in turnover season irregularly. It was reported on 6 Jan. 2005 weakly and the water column mixed with 35~40m depth and water temperature shows $7^{\circ}C$. The turbidity of AD and AM site increased up to 20NTU. Especially, AN site shows 27NTU, such a result makes that Dam manager conclude it to blackish-water phenomena. The results of sequential extraction analysis show that over 80% of Al, Cr and Fe is existed in residual form in sediment. On the other hand, the most part of Mn shows exchangeable and carbonates form, which have a good possibility of release to water column. Mn contents in pore waters of the sediment samples are also found to be ~4 times higher than Fe contents. The metal contents in pore water of different dam sites are in order of AN (Fe: 9.98, Mn: 40.6) > AD(8.33, 37.5) > DD(1.91, 2.55). According to the results of extracted organic materials from sediment, humic substances is occupied with over 85% in total organic carbon including 23~45% of humic acid (HA) and 0.9~8.5% of fulvic acid (FA). However, HA content in pore water is not detectable while FA contents, acid-soluble humic fractions is higher than that of sediment(10~15%). which indicating that FA is a main humic components affecting water color. The color unit per DOC of FA in pore waters of different dam sites are found to be higher in lake A than lake D. From the results, it could be suggested that blackish-water phenomena of lake A are mainly arise from higher concentration of Mn and water soluble organic fractions (e.g., FA) released from sediments as well as the strength of turnover in Dam reservoir.