• 유통과학연구
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• 제11권10호
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• pp.5-15
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• 2013

Purpose - With the increase in fervor to purchase luxury brands, new social problems have arisen, such as excessive preoccupation with luxury brands and high preference for forged luxury goods. Therefore, the issues related to luxury brands, termed "Luxury Syndrome," have emerged as an area of great interest for researchers and practitioners. However, previous studies neglect to categorize this preference for luxury brands. Therefore, this study aims to identify the different purchasing behaviors of consumers using the types of luxury brands preferences as parameters. Research design, data, and methodology - This study arranges a causal relationship model assuming that purchase behaviors positively (+) affect typified preference for luxury brands and purchase intentions. We administered a questionnaire survey to the purchasers who bought luxury brands from department stores to secure additional data necessary to verify the hypotheses in this study. We then processed the data using SPSS 19.0. We further analyzed the basic data using frequency and descriptive statistical analysis, and verified the measurement tools through feasibility and reliability analyses. Moreover, this study uses multiple regression analysis to verify the hypotheses. Further, this study tests the path effect between luxury brand purchase attitude and purchase behavior, with non-intrinsic preference and intrinsic preference as the mediating variables. Results - Based on the results, the impact of tendencies of conspicuous consumption and self-monitoring on non-intrinsic preference was significantly positive (+), while the impact of tendencies of pursuit of a reference group, conspicuous consumption, and self-monitoring on intrinsic preference and purchase intentions was significantly positive (+). Further, non-intrinsic and intrinsic preferences positively (+) influence purchase intentions and the impact of non-intrinsic preference took an absolute portion. However, the tendency of dependence on brands negatively (-) impacts purchase intentions. The results showed that self-monitoring and conspicuous consumption tendencies have greater effect on purchase intention, which is mediated by non-intrinsic preference. In contrast, reference group following tendency has a greater effect on purchase intention, which is mediated by intrinsic preference. Conclusions - Based on the results, the study verifies that the consumption of luxury brands in Korea has not yet entered the settling period. The tendency for conspicuous consumption and the tendency for pursuit of the reference group were relatively important aspects for the consumers who prefer luxury brands non-intrinsically and intrinsically, respectively. Especially, it was found that the purchase intentions for forged brands originate from the tendency to depend on brands. Based on these findings, this study suggests the measures to develop and mature the luxury brands market, and reinforce marketing performance at the three levels, that is, government, distributors, and manufacturers. The luxury brands manufacturers should devote themselves to the production and design of products to catch the attention of mature consumers of luxury brands. The luxury brands distributors should then raise the level of Customer Relationship Management (CRM) for opinion leaders. Finally, the Government should prepare effective policies for the development of luxury brands and provide a variety of economic support.

• 부모자녀건강학회지
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• 제8권1호
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• pp.49-63
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• 2005

Purpose: The present study is a descriptive research on the content of sex education conducted at home by the mothers of young children who are attending five kindergartens located in Busan, Korea. This study aims to provide basic materials for systematic sex education at home and in the school. Method: Based on the literature review and prior researches, the writer made a questionnaire consisting of 30 items regarding necessities, contents and difficulties of sex education. The 307 questionnaires were collected out of 480 which were distributed by the kindergarten teachers. Data was analysed with frequency and percentage using the SPSS Win 10.0 Program. The main subjects of the study were mothers in their thirties, who understood the necessity of sex education. However, they were lack of enough sexual knowledge in accordance with the transforming sexual culture and lack of suitable materials. They did not plan to educate their children according to their developmental stages, but just taught them verbally rather than using common materials for the situation. Result Regarding the origin of life that children often asks, mothers did not give a scientific and correct response to satisfy their curiosity about sex, saying that a baby was created after marrying a loved one. While more mothers than the prior research responded correctly to the queries of the path of delivery, some mothers did not. It may cause some children to suppress the questions, which may result a distorted sexual knowledge. That is because mothers understood that sex education was to deliver sexual knowledge, but not realized that sex education was a human education carried out throughout life. Mothers fell short of sexual knowledge, capability, and confidence, comparing with swift social changes and children's capacity. As a result, it is necessary to inspire sexual awareness into mothers and educate them through training. It is also needed to secure a training program similar to a teacher training program. Conclusion: It is essential to develop and to provide evaluation tools as well as proper materials in accordance with the children's developmental stage, so that organic management system among home, education institute and society must lead sex education Further, it is necessary to provide teaching methods and materials to mothers regularly, so that the school and home may conduct sex education together to cope with difficulties.

• Journal of Radiation Protection and Research
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• 제33권2호
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• pp.77-86
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• 2008

방사성동위원소(RadioIsotope) 생산시설인 Cyclotron의 방사선안전관리는 방사선작업종사자뿐만 아니라 일반 이용자들의 방사선에 의한 건강장해를 예방하기 위해 중요한 부분이므로 방사선안전관리 행위에 영향을 미치는 예측모형을 도출하여 방사선안전관리 행위수준을 높이는데 필요한 근거자료를 제공하고자 하였다. 문헌고찰, 현장관찰, 전문가 포커스 토의를 통하여 도출되고 내용타당도가 확보된 설문지를 사용하여 국내 Cyclotron이 설치된 24개 허가기관의 방사선안전관리자를 대상으로 2008년 1월 2일부터 30일간 조사하여 다음과 같은 결과를 도출하였다. 방사선안전관리에 관한 경로는 1단계 생산준비, 2단계 RI생산, 3단계 합성, 4단계 분배, 5단계 품질관리, 6단계 운반용기 포장, 7단계 운반 단계로 지정하였다. 방사선피폭의 우려가 가장 높다고 생각하는 단계는 분배 15명(62.5%), 시설 설치부터 운영까지 가장 힘든 업무는 인허가 관련'과 설치시설 및 생산장비확보'가 각 9명(37.5%), 방사선피폭 관련 문제가 발생한 단계는 '합성과 분배'각 4번(30.8%)으로 높게 나타났다. 방사선안전관리 행위수준은 4점 만점을 기준으로 최소 2.42점, 최고 4.00점, 평균 $3.46{\pm}0.47$점으로 나타났다. 방사선안전관리 행위와 직업에 대한 복지후생(r=0.529)이 유의수준 5%에서 통계적으로 유의한 상관관계가 있는 것으로 나타났다. 방사선안전관리 행위에 영향을 미치는 변수를 기준으로 예측모델을 도출한 결과 일반적 특성, 기관 특성, 자기효능감은 통계적으로 유의한 경로를 나타내지 않았고 직업특성 중 복지후생이 방사선안전관리 행위에 영향을 미치는 것으로 나타났다. 따라서 방사선안전관리 행위수준을 높이기 위해 직업적 특성 중 복지후생 수준을 향상시킬 수 있는 전략이 필요하다고 본다. 본 연구는 최근 설치가 급격히 증가하는 Cyclotron의 방사선안전관리에 대한 국내 전수조사로 최초 수행하여 기초자료를 제공하는데 의미가 있다고 본다.

• 한국산학기술학회논문지
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• 제21권12호
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• pp.558-569
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• 2020

본 연구는 국내 육계농가의 사육규모 대형화에 따라 정밀축산(PLF)의 관점에서 ICT기반 영상분석기법을 활용하여 사육밀도에 따른 육계의 영역별 머무는 빈도(%)에 대해 평가하고, 일령별 육계의 정상적인 행동패턴을 이해하고자 수행하였다. 경기도 소재 육계농장 내 설치된 시험계사(3.3×2.7 m)에서 Ross308 육계를 공시축으로 이용하였다. 사육 밀도는 각각 9.5 수/㎡ (n=85), 19 수/㎡ (n=170)로 하였으며, 탑뷰(top view) 카메라를 이용해 급이·급수 및 휴식공간 영역별 머무는 빈도(%)를 모니터링 하였다. 사육밀도에 따라 개체 식별된 육계 3수에 대해 일령별(12, 16, 22, 27, 및 29일)로 6시간씩 영상이미지 데이터를 획득하였다. 수집된 영상데이터는 물체 추적(object tracking) 기법으로 초당 30프레임으로 약 64만장의 프레임을 연결하여 누적 이동경로를 기록하여 영역별 머무는 빈도(%)를 수치화하였다. 각 사육밀도에서 영역별 머무는 빈도(%)는 휴식공간, 급이영역, 급수영역 순으로 유의적인 차이를 나타내었다(p<0.001). 사육밀도(9.5 수/㎡)에서는 57.9, 24.2, 17.9%으로 나타났으며, 사육밀도(19 수/㎡)에서는 73.2, 16.8, 10.0%로 나타났다. 결과적으로 ICT기반 영상분석기법을 활용해 육계의 스트레스를 최소화하는 방법으로 사육밀도에 따른 육계의 영역별 머무는 빈도(%)를 평가할 수 있으며, 향후 본 연구결과는 실시간 모니터링을 통한 ICT기반 사양관리 시스템을 개발하는데 기초자료로 활용될 수 있을 것으로 기대된다.

• 벤처창업연구
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• 제16권4호
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• pp.85-99
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• 2021

지속적인 취업난으로 인해 일자리 수는 점진적으로 감소하고 있으며, 이에 창업이 그 대안으로 나타나고 있다. 정부에서는 창업친화적 문화를 구축하기 위해 다양한 창업지원프로그램을 운영하고 있음에도 불구하고 청년창업자는 죽음의 계곡을 견디지 못하고 사라지고 있다. 따라서 본 연구에서는 창업을 지속적으로 영위하기에 필수적인 창업만족도와 사회적 인식으로 작용할 수 있는 삶의 만족도를 분석하여 시사점을 제공하고자 한다. 본 연구는 한국고용정보원이 제공하고 있는 '대졸자직업이동경로조사(이하 GOMS)' 설문 참여자 비임금근로자 중 창업자 573명을 대상으로 진행했다. 창업가역량과 창업만족도, 삶의 만족도의 관계 그리고 직무적합도의 조절효과를 분석하기 위해 SPSS 23.0 프로그램을 사용하여 분석을 진행하였다. 연구결과를 요약하면 다음과 같다. 첫째, 창업가역량은 창업만족도와 삶의 만족도에 긍정적인 영향을 미치는 것으로 나타났다. 둘째, 창업가역량과 창업만족도 간의 관계에 있어 직무적합도는 조절역할을 하는 것으로 나타났다. 셋째, 창업만족도는 창업가역량과 삶의 만족도 간의 관계에 있어 부분매개역할을 하는 것으로 나타났다. 넷째, 창업유형(단독/동업)에 따른 집단 간 차이를 분석한 결과, 동업한 집단이 창업만족도와 삶의 만족도가 더 높은 것으로 나타났다. 본 연구의 주요 시사점으로는 첫째, 연구대상인 대학졸업자들의 창업만족도와 삶의 만족도를 높이기 위해서 대학 차원에서 학생들의 창업가역량을 진단하고 높여줄 수 있는 프로그램 설계가 필요할 것이다. 둘째, 창업가역량은 창업자가 갖추어야 할 기본적인 내재적 요인이며, 창업자는 물론이고 창업지원기관의 지원프로그램 창업자 선발시 중요한 평가요소로서 작용되어야 한다. 셋째, 공동창업에 있어 발생될 문제(직책, 임금, 경영권, 수익금배분, 결재방식 등)에 대하여 객관적인 자료로 문서화함으로서 상호간 신뢰를 지속할 필요가 있다. 넷째, MZ세대의 도전 정신과 창의력으로 무장한 세대가 실패를 하더라도 지속적으로 도전할 수 있는 환경을 구축할 필요가 있다.

• 한국노년학
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• 제38권4호
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• pp.891-903
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• 2018

본 연구는 허약의 고위험군인 후기노인의 건강관련 삶의 질 향상을 위한 기초자료를 제공하고자 허약, 사회적 지지 및 건강관련 삶의 질 간의 관계를 조사하였다. 서술적 조사연구인 본 연구를 위하여 2016년 03월 01일부터 03월 31일까지 K군에 소재하는 노인복지시설에서 75세 이상 노인을 대상으로 구조화된 설문지를 이용하는 일대일 면담을 통해 총 211명의 자료를 수집하였다. 수집된 자료는 SPSS/WIN과 Amos 18.0 프로그램으로 t-test, Pearson's correlation coefficient 및 경로분석을 사용하여 분석하였다. 80세를 기준으로 한 연령집단 간 차이검정결과, 80세 이상인 경우 유의하게 허약수준이 더 높고(t=-2.51, p=.013), 건강관련 삶의 질이 낮았으나(t=3.29, p=.001), 사회적 지지는 유의한 차이를 보이지 않았다(t=1.28, p=.201). 허약, 사회적지지, 건강관련 삶의 질 간의 상관관계 분석결과, 허약수준이 높을수록 사회적 지지(r=-.21, p=.003)와 건강관련 삶의 질이 유의하게 낮았고(r=-.65, p<.001), 건강관련 삶의 질은 사회적 지지가 높을수록 유의하게 높았다(r=.18, p=.010). 사회적 지지와 건강관련 삶의 질 사이에서 허약의 매개효과를 조사한 결과, 사회적 지지는 허약에(${\beta}=-.21$, p=.016) 허약은 건강관련 삶의 질에 유의한 직접효과를 미치나(${\beta}=-.06$, p=.004), 사회적 지지는 건강관련 삶의 질에 유의한 직접효과를 미치지 않고(${\beta}=.00$, p=.562) 허약을 매개하여 유의한 간접효과를 미쳐(${\beta}=.01$, p=.012) 사회적 지지와 건강관련 삶의 질 사이에서 허약의 완전매개효과가 있었다. 사회적 지지는 허약을 예방하고 허약수준의 개선은 건강관련 삶의 질을 증진시킨다. 그러므로 후기노인의 건강관련 삶의 질 제고를 위해 연령별 사회적 지지 방안을 포함하는 다면적인 허약 예방 프로그램의 개발이 필요하다.

• 보건교육건강증진학회지
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• 제2권1호
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• pp.3-50
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• 1984

The levels of health knowledge, attitude and practice of housewives considerably effect to the health of households, communities and the nation. This study was designed to grasp the levels of health knowledge, attitude and practice of houswives and analyse the various factors effecting to health in order to provide health education services as well as materials for effective formulation and implementation of health policy to improve the health of the nation. This study has been conducted through interviews by trained surveyers for 4,281 housewives selected from 4,500 households throughout the country for 40 days during July 11-August 20, 1983. The results of survey were analysed by stepwise multiple regression and path analysis are summarized as follows; 1. Based on the measurement instrument applied to this study, the levels of health knowledge, attitude and practice of housewives were extremely low with 54.5 points out of 100 points in full. Higher level with 72 points and above was approximately 21 percent and lower level with 39 points and below was approx. 24 percent. The middle level was approx. 55 percent. In order to implement health programs successively, health education should be more strengthened and to improve the level of health knowledge, attitude and practice (KAP) of the nation, political consideration as a part of spiritual reformation must be concentrated on health. 2. The level of health knowledge indicated the highest points with 57.3 the level of attitude was the second with 55.0 points and the practice level was the lowest with 50.0 point. Therefore, planning and implementation of health education program must be based on the persuasion and motivation that health knowledge turn into practice. 3. Housewives who had higher level of health knowledge, showed their practice level was relatively lower and those who had middle or low level of it practice level was the reverse. 4. Correlations among health knowledge, attitude and practice (KAP) were generally higher and statistically significant at 0.1 percent level. Correlation between total health KAP level and health knowledge was the highest with r=.8092. 5. Health KAP levels showed significant differences according to the age, number of children, marital status, self-assessed health status and concern on health of the housewives interviewed (p<0.001) 6. Health KAP levels also showed significant differences according to the education level, economic status, employment before marriage and grown-up area of the housewives interviewed. (p<0.001) 7. Heath KAP levels showed significant differences according to health insurance benificiary and the existence of patients in the family. (p<0.001). 8. Health KAP levels showed significant differences according to distance to government organizations, schools, distance to health facilities, telephone possession rate, television possession rate, newspaper reading rate and activities of Ban meeting and Women's club. (p<0.001) 9. Health KAP levels showed significant differences according to electric mass communication media such as television, radio and village broadcasting etc. and printed media such as newspaper, magazine and booklets etc., IEC variables such as individual consultation and husband-wife communication, however, there was no significance with group training. 10. Health KAP of the housewives showed close correlation with personal characteristics variables, i.e., education level (r=.5302), age (r=-.3694) grown-up area (r=.3357) and employment before marriage. In general, correlation of health knowledge level was higher than the levels of attitude or practice. In case of health concern and health insurance, correlation of practice level was higher than health knowledge level. 11. Health KAP levels showed higher correlation with community environmental characteristics, Ban meeting and activity of Women's club, however, no correlation with New-village movement. 12. Among IEC variables, husband-wife communication showed the highest correlation with health KAP levels and printed media, electric mas communication media and health consultation in order. Therefore, encouragement of husband-wife communication and development of training program for men should be included in health education program. 13. Mass media such as electric mass com. and printed media were effective for knowledge transmission and husband-wife communication and individual consultation were effective for health practice. Group training was significant for knowledge transmission, however, but not significant for attitude formation or turning to health practice. To improve health KAP levels, health knowledge should be transmitted via mass media and health consultation with health professionals and field health workers should be strengthened. 14. Correlation of health KAP levels showed that knowledge level was generally higher than that of practice and recognized that knowledge was not linked with attitude or practice. 15. The twenty-five variables effecting health KAP levels of housewives had 41 per cent explanation variances among which education level had great contribution (β=.2309) and electric mass com. media (β=.1778), husband-wife communication (β=.1482), printed media, grown-up area, and distance to government organizations in order. Variances explained (R²) of health KAP were 31%, 15%, and 30% respectively. 16. Principal variables contributed to health KAP were education level (β=.12320, β=.1465), electric mass comm. media (β=.1762, β=.1839), printed media, (β=.1383, β=.1420) husband-wife communication (β=.1004, β=.1067), grown-up area and distance to government organizations, in order. Since education level contributes greatly to health KAP of the housewives, health education including curriculum development in primary, middle and high schools must be emphasized and health science must be selected as one of the basic liberal arts subject in universities. 17. Variences explained of IEC variables to health KAP were 19% in total, 14% in knowledge, 9% in attitude, and 10% in health practice. Contributions of IEC variables to health KAP levels were printed media (β=.3882), electric mass comm media (β=.3165), husb-band wife com. (β=.2095,) and consultation on health (β=.0841) in order, however, group training showed negative effect (β=-.0402). National fund must be invested for the development of Health Program through mass media such as TV and radio etc. and for printed materials such as newspaper, magazines, phamplet etc. needed for transmission of health knowledge. 18. Variables contributed to health KAP levels through IEC variables with indirect effects were education level (Ind E=0.0410), health concern (Ind E=.0161), newspaper reading rate (Ind E=.0137), TV possession rate and activity of Ban meeting in order, however, health facility showed negative effect (Ind E=-.0232) and other variables showed direct effect but not indirect effect. 19. Among the variables effecting health KAP level, education level showed the highest in total effect (TE=.2693) then IEC (TE=.1972), grown-up city (TE=.1237), newspaper reading rate (TE=.1020), distance to government organization (TE=.095) in order. 20. Variables indicating indirect effects to health KAP levels were; at knowledge level with R²=30%, education level (Ind E=.0344), newspaper reading rate (Ind E=.0112), TV possession rate (Ind E=.0689), activity of Ban meeting (Ind E=.0079) in order and at attitude level with R²=13%, education level (Ind E=. 0338), activity of Ban meeting (Ind E=.0079), and at practice level with R²=29%. education level (Ind E=.0268), health facility (Ind E=.0830) and concern on health (Ind E=.0105). 21. Total effect to health KAP levels and IEC by variable characteristics, personal characteristics variables indicated larger than community characteristics variables. 22. Multiple Correlation Coefficient (MCC) expressed by the Personal Characteristic Variable was .5049 and explained approximately 25% of variances. MCC expressed by total Community environment variable was .4283 and explained approx. 18% of variances. MCC expressed by IEC Variables was .4380 and explained approx. 19% of variances. The most important variable effected to health KAP levels was personal characteristic and then IEC variable, Community Environment variable in order. When the IEC effected with personal characteristic or community characteristic, the MCC or the variances were relatively higher than effecting alone. Therefore it was identified that the IEC was one of the important intermediate variable.