• Title/Summary/Keyword: 회복만족

Search Result 564, Processing Time 0.024 seconds

A Study on Interrelationship to Justice dimensions of Chinese Consumers (중국소비자들의 공정성 차원 간 상호관련성에 관한 연구)

  • Park, Sung-Kyu
    • International Area Studies Review
    • /
    • v.15 no.2
    • /
    • pp.225-245
    • /
    • 2011
  • This study investigates the effects of justice dimensions on negative emotion, consumer satisfaction after service recovery, repurchase intention and word-of-mouth intention in a context of service recovery. Behavioral intentions(repurchase intention and word-of-mouth intention) are critical to the discount store sellers' survival and success. The research model is an extension of previous studies, especially considering more recent developments in the service recovery literature. A survey using 458 customers in China was conducted, confirmatory factor analysis was conducted to test the validity of the measurement model, and AMOS analysis approach was used to gain important insights into how customer retention in the discount store business can be ensured. The results suggest that all three dimensions of justice had negative effects on negative emotion, had positive effects on satisfaction after service recovery. Negative emotion had negative effects on recovery satisfaction. Recovery satisfaction had positive effects on repurchase intention and word-of-mouth intention. Finally, this study suggests the implications of these findings and offers directions for future research.

Effects of Service Recovery Efforts on Customers' Switching Intentions (서비스 회복노력이 고객의 전환의도에 미치는 영향 -국내 패밀리레스토랑 고객을 중심으로-)

  • Chung, Hyun-Young
    • The Journal of the Korea Contents Association
    • /
    • v.10 no.7
    • /
    • pp.377-385
    • /
    • 2010
  • To find out an mediating variable between justice perception and switching intentions in the service failure and recovery context the study has centered mainly on justice perceptions, satisfaction and switching intentions after service failure. The researcher found that justice perceptions had negative effects on switching intentions, but satisfaction after service recovery didn't mediate between justice perceptions and switching intentions.

A Study on the Factors affecting the Recovery Satisfaction at Logistics Service Failure (물류서비스실패시 회복만족에 영향을 미치는 요인에 관한 연구)

  • Choi, Youngro
    • Journal of Korea Port Economic Association
    • /
    • v.28 no.4
    • /
    • pp.169-191
    • /
    • 2012
  • This study is to investigate the strategy on forming a long term relationship between logistics service provider and demander including maintaining strategy of it. For these purposes, effect on the organization and human factor of Logistics service companies and also, impact on the customer trust and relational commitment against service recovery are analysed. Literature review and empirical study are used to modify research model and to develop questionnaire for logistics service companies. Reliability for measuring procedure yields the same result on repeated trials and validity for identifying the accuracy of the accrual measuring instrument are also used. Suggested hypothesis are verified through multiple regression method and the testing results are shown as follows; First, organization and human factor have a positive effect to the service recovery satisfaction against the service failure of logistics service providing company. Second, the service recovery satisfaction also leads a positive effect on the customer trust and relational commitment.

Structural Relations among Perceived Justice of Service Recovery, Customer's Emotion and Satisfaction : Focusing on Airline Complaint Customers (서비스회복 공정성지각, 고객의 감정반응 및 회복만족 간의 구조적 관계 : 항공사 불평고객을 대상으로)

  • Ko, Seon-Hee;Park, Eun-Suk;Lee, Hyang-Jung
    • The Journal of the Korea Contents Association
    • /
    • v.11 no.5
    • /
    • pp.413-423
    • /
    • 2011
  • The objective of this study was to explain structural relations among perceived justice of service recovery, customer's emotion and satisfaction in the airline service sector. For this purpose, using a sample of 272 airline service customers who experienced complaints with airline service, we investigate the effects of the dimensions of perceived justice on the emotions triggered by service recovery. In this study, 4 hypotheses based on literature reviews were employed. The data and hypotheses were examined using Structural Equation Modeling(SEM) by AMOS. The main findings are as follows. Firstly, procedural justice has an effect on both positive and negative emotions. Secondly, both interaction justice and distributive justice have effects on positive emotion but not on negative emotion. Lastly, only positive emotion has influence on recovery satisfaction.

Study of Correlations Resilience of the Beauty Industry Employees and Job Satisfaction and Happiness Index (미용종사자의 회복탄력성과 행복지수 및 직무만족도의 상관관계연구)

  • Kim, Mi-Hyun
    • The Journal of the Korea Contents Association
    • /
    • v.16 no.12
    • /
    • pp.300-309
    • /
    • 2016
  • The beauty industry relies heavier upon the specialized labor of beauty industry employees than any other industry. Beauty industry employees directly meet their clients and are required to provide services with extremely delicate care. The sense of happiness of employees working at the interface of service provision matters most importantly for beauty industry growth. In this study, the correlation among beauty industry employees' resilience, happiness index and job satisfaction was tested under hypotheses. As a result, their resilience was found to have a significant effect on happiness index and job satisfaction; happiness index, on job satisfaction and resilience; and job satisfaction, on resilience and happiness index. Consequentially, it was found that when individual happiness increased, their job satisfaction moved up along with job performance. In this sense, for the further development of beauty industry, it is deemed necessary to consider methods to improve the sense of happiness of beauty industry employees.

A Study for the Effect of Medical Service Failure and Recovery on Medical Tourist Trust and Behavioral Intention -Focused on Japanese Medical Tourist- (의료서비스 실패와 회복 후 만족이 신뢰와 행동의도에 미치는 영향 - 일본인 의료 관광객을 중심으로 -)

  • Cho, Young-Shin
    • International Area Studies Review
    • /
    • v.13 no.2
    • /
    • pp.687-711
    • /
    • 2009
  • This research was conducted to explore the factors that cause medical tourists' dissatisfaction, and find ways to solve the tourists' problems by researching on the relationship between the service recovery and the failure of medical services. Also, the research has put more emphasis on establishing marketing strategies that enable Japanese medical tourists to actively visit Korea, and finding out the effects that the medical tourists satisfaction and trust have on their behavioral intentions, recommendations, and positive feedbacks. The summary of the research analysis results as follows. First, the service recovery after the service failure has positive influences on the medical tourist's satisfaction. Second, the service recovery has proven its positive influences on the tourists' trusts and behavioral intentions. Third, the satisfaction of the service recovery has built the mutual trust between the tourists' and the medical center, and this has positive influences on the customer's behavioral intentions. Finally, the research was conducted to analyze the moderating effects on the relationship between the service recovery and the recovery satisfaction. It was found that the medical service failure recognition type has proven no moderating effects.

A Study on the Factors that Job Stress and Resilience influence Job Satisfaction and Organizational Commitment (직무 스트레스와 회복탄력성이 직무만족과 조직몰입에 미치는 영향 요인)

  • Jae-Boong, Kim;Myoung-Hoon, Kim;Hee-Sung, Han
    • Journal of Industrial Convergence
    • /
    • v.20 no.11
    • /
    • pp.233-240
    • /
    • 2022
  • The purpose of this study is to understand the influence factors of job stress and resilience to recovery in an organization on job satisfaction and immersion in the organization. For this reason, we developed a questionnaire scale based on previous research, and conducted a questionnaire survey of the sales staff of company S. As a result of the analysis, it was found that job stress had a significant effect on job satisfaction, and job stress had a significant effect on recovery elasticity. It was shown that recovery elasticity affects job satisfaction and organizational immersion, and that job satisfaction affects organizational immersion, but the hypothesis that job stress has a significant effect on organizational immersion was rejected. In addition, it was found that recovery elasticity mediates the relationship between job stress, job satisfaction, and organizational immersion. The results of this study are expected to be used as guidelines for various practical plans that can improve the resilience of recovery as well as stress management of organizational members in the organization.

The Exploratory Study on the Effect of Service Recovery Attributes on Perceived Justice and Satisfaction (서비스 회복속성이 고객의 공정성인식과 만족에 미치는 영향에 관한 탐색적 연구 (인터넷 서비스 업체를 중심으로))

  • 김성호;백승익;유재원
    • Asia Marketing Journal
    • /
    • v.3 no.2
    • /
    • pp.69-91
    • /
    • 2001
  • 고객이 서비스상의 실패에 대해 때로는 강한 부정적 반응을 보이기에 서비스를 제공하는 조직의 서비스회복능력은 고객만족을 달성하기 위해 강력하고 효율적으로 운영되어야 한다. 따라서 본 연구는 온라인상의 서비스인 ISP업체(10개의 회사)를 대상으로 온라인 서비스 상에서 고객이 서비스상의 불만을 경험할 때 기업이 고객의 불만을 회복시켜 만족으로 전환시키려는 회복속성들이 실제로 고객이 가지는 분배상의 공정성, 절차상의 공정성 및 상호작용 공정성에 어떤 영향을 미치는가를 실증적으로 검증하기 위한 것이다. 이를 위해 10개의 ISP업체를 선정하고 해당 업체에 대해 불만을 가진 고객들이 기업의 불만제거 노력에 대해 평가하도록 하였다. 가설 검증을 위해 LISREL을 이용하여 서비스의 회복속성인 보상, 신속한 반응, 무반응, 사과, 사전보상제공 등이 분배상공정성, 절차상 공정성, 상호작용 공정성에 직접적으로 미치는 효과를 파악하고 이 공정성의 요인들이 만족에 미치는 영향도 실증적으로 검증하였다. 온라인 상이라는 새로운 환경을 고려하여 기존의 모델에서 간과된 부분을 확인하기 위해 확장 모델을 제시하여 새로운 의미를 가진 경로가 존재하는지 확인하고 이 부분에서 유의적인지 않은 경로를 배제한 수정모델을 제시하였다. 기존의 연구를 바탕으로 제시된 가설은 연구모델에서 경로 계수를 추정하고 이에 대한 t값을 통해 검증하였다. 본 연구에서 제시하는 시사점으로는 고객의 서비스 실패 및 회복상황에 대한 평가의 이론적 원칙을 설명하고 관리자에게 각각의 서비스 실패와 일치하는 서비스 회복전략을 제시하여 운영상의 가이드 라인을 제시한다고 할 수 있다

  • PDF

A Study on the Effects of Customers' Roles in the Service Recovery Process (서비스 실패와 회복과정에서 고객의 역할에 관한 연구)

  • Lee, Choong-Ryul;Ahn, Jinwoo
    • Management & Information Systems Review
    • /
    • v.33 no.3
    • /
    • pp.105-128
    • /
    • 2014
  • This study attempted to examine the role of customers in service recovery process. There have been an argument regarding whether the role of customer in service failure situation 'buffer' or 'deteriorate'. Thus, the role of customer such as relationship quality and customer participation was discussed in this research. According to the result of study, (1) customers' perceived recovery have positive effect on positive emotion significantly. (2) customers' perceived distributional justice and interactional justice positively affected encounter satisfaction in the of recovery justice variable. However, whereas procedure justice has no effect on encounter satisfaction directly, there was indirect effect through customers' positive emotion. (3) As a result of the analysis for the effect of perception of recovery justice on recovery satisfaction, the effect of interactional justice was significant only. Distributional and procedural justice have indirect effect on recovery satisfaction through positive emotion or encounter satisfaction. (4) Customers' positive emotion positively affected encounter satisfaction and recovery satisfaction. (5) Relationship quality negatively moderated the relationship between procedural justice and positive emotion while customer participation positively moderated two paths that distributional justice to encounter satisfaction and interactional justice to recovery satisfaction.

  • PDF

A Study on the Influence of Disconfirmation, and Perceived justice, about Service Recovery On Customer Satisfaction -Focus on Hotel Restaurant and Family Restaurant in Seoul City- (서비스회복에 대한 불일치, 지각된 공정성이 고객만족에 미치는 영향에 관한 연구 -서울시내 호텔레스토랑과 패밀리레스토랑을 중심으로-)

  • Cho, Sun-Bai;Yoo, Yang-Ho;Yoon, Se-Nam
    • Korean Business Review
    • /
    • v.20 no.1
    • /
    • pp.55-71
    • /
    • 2007
  • The purpose of this study is to view the development process of customer satisfaction about service recovery by grafting disconfirmation theory an important paradigm in explaining customer satisfaction upon the Justice theory the recently on-going study of handling unfairness and to substantiate and analyze the influence of the perceived justice the important decisive factor in satisfaction about service recovery and disconfirmation about service recovery on customer satisfaction. The following conclusions are made according this study. First, the higher the expectation about service recovery is, the higher the standard of disconfirmation appears. Second, disconfirmation about service recovery turns out to have positive influence on customer satisfaction about service recovery. Third, the higher the perceived justice about service recovery is, the lower the level of disconfirmation about service recovery appears.

  • PDF