• 한국HCI학회:학술대회논문집
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• 2007.02b
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• pp.693-704
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• 2007

지금까지 사이버문화에 대한 연구는 해당 문화의 가장 큰 특성 중인 익명성과 그것이 개별 이용자들의 정체성에 미치는 영향에 대한 많은 관심이 있어왔다. 최근 주목을 받고 있는 싸이월드나 블로그 등 CMC환경에서 매체가 일반적으로 여성의 라이프스타일 및 여성성과 연관되어 정체성의 구성에 영향을 미치게 되며, 이러한 이용 형태를 마케팅과 접목하여 높은 여성 참여와 구매력을 이끌어내고 있다. 반면 온라인게임은 남성 중심의 매체로써의 특징을 가지고 있으며, 상대적으로 여성의 온라인게임 이용 행태 분석 및 마케팅 전략 연구가 미흡하였다. 온라인게임에서 여성 이용자의 참여나 구매력을 이끌어 내기 위해서는 우선적으로 남성 중심적 매체에서 여성 온라인게임 유저의 이용 행태 분석 이 선행되어야 하며, 이를 통하여 여성의 온라인게임 소비 패턴과 특성을 파악하고, 나아가 고객 충성도, 구매력과의 관련성 속에서 마케팅적 시사점을 도출하여야 할 것이다. 본 연구는 온라인게임 여성 유저의 심층 인터뷰를 통하여 우선적으로 연령별 게임 이용 패턴 - 게임이용 장소, 초기 진입 방식, 커뮤니티 활동, 아이템 구매 형태 등 - 에 대해 알아보고, 다음으로 여성 유저의 게임 플레이 방식으로 게임 내 캐릭터의 전유 방식(몰입)과 게임 플레이 스타일을 고찰하고자 한다. 이때 여성의 온라인게임 이용 방식이 남성적 매체라는 구조적 공간 내에서 여성의 성적 특성이 온라인게임 소비 행태에 어떠한 영향을 미치며, 또한 여성 유저의 이용 방식에 따라 고객 충성도에 미치는 효과에 대해 알아보도록 한다.

• Journal of the Korea Convergence Society
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• v.11 no.7
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• pp.1-7
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• 2020

As the performance of mobile devices has dramatically improved, users can perform many tasks in a mobile environment. This means that the use of behavior information stored in the mobile device can tell a lot of users. For example, a user's text message and frequently used application information (behavioral information) can be utilized to create useful information, such as whether the user is interested in parenting(profile prediction). In this study, I investigate the behavior information of the user that can be collected in the mobile device and propose the item that can profile the user. And I also suggest ideas about how to utilize profiling information.

• 한국HCI학회:학술대회논문집
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• 2006.02b
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• pp.524-529
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• 2006

짧은 기간에 비약적으로 기술이 발전하는 시대에는 사용자의 미래환경과 그에 따른 사용자의 행태를 미리 분석할 수 있는 방법이 절실히 요구된다. 본 연구에서는 블루투스 핸즈프리 헤드셋의 UI 디자인 개발을 위해 사용된 사용자의 제품 사용행태 예측 과정을 통해 그 방법론을 제시하고자 한다. 1 차로 블루투스 핸즈프리 헤드셋 사용자가 그것을 사용하는 사용행태를 조사 분석하였으며, 조사의 결과를 인터랙티브 스토리텔링의 방법으로 구성하여 아이디어개발을 위한 보조도구로 개발하였다. 조사의 대상은 블루투스 헤드셋의 주요 사용자 층인 10 대 후반에서 20 대 중반에 속하는 사용자 그룹이며 블루투스 헤드셋으로 변용 가능한 패션 액세서리를 선정하고 선정한 액세서리를 블루투스 핸즈프리 헤드셋으로 가정하여 사용시의 그들의 사용 포즈를 분석하는 방법을 통해 주사용자 층의 사용행태를 예측하고자 하였다. 이 연구의 결과는 블루투스 헤드셋 개발팀내의 기획자, 기술자, 디자이너들이 제품의 개발 방향에 대한 아이디어 공유를 위하여 Macromedia Flash 를 사용하여 인터랙티브 스토리텔링으로 제작하여 디자인을 위한 보조 툴로 제안하였다. 본 연구는 블루투스 핸즈프리 헤드셋과 같이 사용자의 새로운 요구와 사용성이 기대되는 제품 UI 디자인을 위해서는 사용자의 미래 요구사항을 예측 할 수 있는 방법이 필요하다는 배경에서 시작되었으며, 블루투스 핸즈프리 헤드셋의 사용자의 요구 파악 및 예측을 위한 방법으로 제품과 사용자의 사용 포즈를 연계하여 분석하는 방법을 제안하였다.

• Smart Media Journal
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• v.8 no.4
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• pp.85-90
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• 2019

The Ultra-Wide Band sensor is widely used as a wireless indoor localization technology with frequency bands in the GHz range. Meanwhile, in museums, not only the real-time location of visitors but also information on visit route and duration time is required for patrons' behavior analysis. In this paper, the analysis system based Ultra-Wide Band radar for visitor's viewing behavior is introduced and experimented in the real environment. We built the system in National Museum of Korea, and its 22 Ultra-Wide Band radar sensors receive the real-time location of their visitors: this analyzes the visit route and visit time for patrons.

• Culinary science and hospitality research
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• v.15 no.4
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• pp.172-186
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• 2009

This study investigates the relationship between the difference of the importance of physical environment by use behavior and customer satisfaction based on the customers who have visited domestic fine dining restaurants and tries to develop a marketing strategy to promote sales in fine dining restaurant business suffering from the global economic hard times. A survey was conducted to examine the customers who were older than 20 years old and have visited a fine dining restaurant, 'Wood & Brick' and 'Benigni', located at Sejongro Junction in Seoul for 61 days from May 1 to June 30, 2009. SPSS 14.0 statistical package was used to process data. Frequency analysis, reliability test, ANOVA, and multiple regression were executed. The result shows that the difference of the importance of physical environment by use behavior depends on the number of visits per month and the cost per capita. On the relationship between physical environment and customer satisfaction, cleanness, space arrangement, charm, and accessibility have positive effects on customer satisfaction.

• Korean Journal of Environment and Ecology
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• v.7 no.2
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• pp.221-230
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• 1994

Visitors to Tokyusan National Park were surveyed from August 9 to 12 During this time, 443 vistors were contacted. Of those individuals, 68.7% were males. 27.5% of respondents reported that they had gone beyond high shcool, and over one-half (64.9%) had gone as far as college. 54.7% were 20 years of age. 42.9% of the survey respondents were making their frist trip to Kuch'ontong and 67.9% to Muju Resort. The largest percentage of respondents were reported that they visited Tokyusan National Park for rippling. In group type, majority were traveling with their friends or family. In activity characteristics, 83.4％ were staying over nights visitors, and over 50% mentioned staying at private houses or hotels. In six types of normative violations, major reasons of littering behavior were unintentional violation and releaser-cue violation. Most respondents who witness other visitors' littering were not likely to intervene to stop their visitors' depreciative behavior(Bystander intervention Behavior). Most of visitors want to get more information from national park office.

• Journal of the Korean Society for Library and Information Science
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• v.39 no.3
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• pp.165-182
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• 2005

This study examines the changed information-gathering environment of these days has indeed changed the patterns of reporters in their information seeking efforts. For the study, two groups of reporters were surveyed. The first group consists of 9 senior-level reporters working for daily papers with 15 years or more of journalism career, the second group 11 junior reporters who have been in the industry for less than 10 years. The surveying of these reporters has indicated significant change in their patterns of information-seeking endeavor, the dominant trend changing from reporters' putting an emphasis on off-the record types of information through person-to-person contacts to their new focus on made-public information. The senior-level reporters, identify person-to-person contacts as most valuable sources for information and take meetings with their contacts as providing critical opportunities for information-gathering. On the other hand, this examination has found junior reporters to be spending more time in collecting made-public information and paying more attention to acquiring a higher level of professionalism and greater analytical abilities. In short, this study confirms the ever-rising importance of making available a wider range of information for reporters.

• Journal of Korean Library and Information Science Society
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• v.49 no.1
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• pp.123-147
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• 2018

The purpose of this study is to identify the effects of school library personnel on students' reading behaviors and to identify differences between schools on it. For this purpose, this study surveyed 5,349 elementary, middle and high school students from 154 schools across Korea, and conducted a survey on reading environment, school library, and DLS. The results of the analysis showed that the students at the school where teacher librarians works are more likely to read books, participate in various reading programs, receive more help from teacher librarians in selecting books to read, lending more books, have more experience with DLS and satisfaction with it. The differences between the schools were in the order of 'classes which school library personnel took part in,' 'number of borrowed books,' 'help in selecting books,' 'average reading time per day,' 'number of home books,' 'reading in school library.' Therefore, it is necessary to expand the placement of school library personnel and develop their professionalism in order to prevent inequality in the educational environment between schools.

• Journal of the Korean Society for information Management
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• v.23 no.2
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• pp.207-227
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• 2006

This study aims to examine online students' informal information seeking behavior during their loaming process and online loaming environments to support their informal information needs. The participants of the study were 29 online students in the Professional Development Studies of Rutgers University. Data was collected by the questionnaire and was analyzed with content analysis and descriptive statistics. This study focuses on when and why online students need human interaction to solve their learning problems and how they communicate with others to meet their informal information needs. Moreover, how online students think about their personal communication opportunities and the functions of their online learning system to support their loaming problems is also examined. Finally, online students suggest the ways to effectively support personal communication needed during learning process in online teaming systems. Based on the findings of this study, a few considerations are suggested in conclusions.

• Journal of Environmental Policy
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• v.7 no.2
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• pp.33-48
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• 2008

The main purpose of this study is to analyze and evaluate the types of environmental awareness as an eco-friendly/non-eco consumer among Korean University students. The data of research were collected by a survey questionnaire with face-to-face interviews in South Korea. The questionnaire was consisted of fifty-six variables with five questions of demographic factors. The variables employed in the survey were drawn from the literature review and suggested by the focus group to make the questionnaire influential in studying the trends of eco-friendly consumers. Descriptive statistics and binary logistic regression modeling were used by two groups of the student consumers to find the significance of each factors; practice, habit, recognition, concern, and insistence. Environment-friendly consumers show significant difference with non eco-friendly consumers including practice, habit, and concern toward environmental issues.