• Title/Summary/Keyword: 화장품기업

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Beauty Caster App. (A application on Customer Satisfaction using Big Data) (뷰티 캐스터 앱(빅데이터를 이용한 고객만족 앱))

  • Shin, Young-Ok
    • Proceedings of the Korean Society of Computer Information Conference
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    • 2014.01a
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    • pp.457-460
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    • 2014
  • 본 논문에서는 네트워크의 발전과 빅 데이터 등의 차세대 기술에 발맞추어 단방향적 정보전달이 아닌, 고객 중심의 고객만족 서비스를 제안하고자 하나의 앱을 제작한다. 뷰티 캐스터 앱은 사용자들의 기본정보, 환경정보, 외부정보를 통합 분석한 '개인별 뷰티지수' 산출 등의 개인 정보 서비스와 함께 개인별 뷰티지수를 활용한 'Auto-counselling' 제공하고, 사용자의 정보로부터 획득한 히스토리를 분석하여 맞춤형 Commerce를 구성한다. 이러한 뷰티 캐스터 앱은 실제 코스메틱 기업에서 활용 가능하여 어플리케이션 상용화 시, 정보를 제공하는 기업과 기능을 제공하는 뷰티 캐스터 모두 이익을 얻을 수 있을 것이며, 이러한 뷰티 캐스터는 빅 데이터를 기반으로한 사용자의 니즈 파악이 빠른 어플리케이션 이므로 사용자들의 구매에 따라 컨텐츠가 변화하기 때문에 고객들이 원하는 정보를 빠르게 습득하여 전달 할 수 있다. 또한, 뷰티 지수의 고도화를 통한 '대한민국 코스메틱 지표화'를 기대하여 그 지표를 통해 고객들의 코스메틱 구매 기준을 마련할 수 있다.

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A management information system for beauty business based on social influencer marketing using hot topic (핫토픽을 이용한 소셜 인플루언서 마케팅 기반의 뷰티 경영정보시스템)

  • Song, Je-o;Cho, Jung-Hyun;Choi, Do-Jin;Yoo, Jae-Soo
    • Proceedings of the Korean Society of Computer Information Conference
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    • 2018.01a
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    • pp.207-210
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    • 2018
  • 인플루언서(Influencer)란 소셜 미디어에서 유난히 많은 영향력과 파급효과를 가지고 오는 사람들을 말하며, 이들이 만들어내는 콘텐츠는 이제는 자신들의 브랜딩을 넘어선 커머스(Commerce) 효과를 발휘하고 있다. 본 논문에서는 소셜 웹 그리고 공공데이터를 중심으로 뷰티 빅데이터와 방송 콘텐츠 빅데이터를 수집하고 분석하여 상호 상관성에 기반하여 화장품 관련 기업에서 CRM(Customer Relation Management), PLM(Product Lifecycle Management, SCM(Supply Chain Management System) 등의 경영정보시스템과 연계한 뷰티 분야에 최적화된 통합 경영정보시스템을 제안한다.

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A Study of Properties and Coating Natural Mineral Pumice Powder of in Korea (한국산 천연 광물 부석 파우더 코팅 및 특성에 관한 연구)

  • Kim, In-Young;Noh, Ji-Min;Nam, Eun-Hee;Shin, Moon-Sam
    • Journal of the Korean Applied Science and Technology
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    • v.36 no.2
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    • pp.498-506
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    • 2019
  • This study is based on a coating method that provides utilization value as a micronised powder for cosmetic raw materials using natural minerals buried in Bonghwa, Gyeongsangbuk-do in Korea. The mineral powder name is called Buseok, and chemical name is pumice powder. The results of a study on the efficacy of cosmetics are reported by the development of particulate powder to assess the performance of this powder. First of all, in order to coat the surface of this powder with oil, aluminum hydroxide was coated on the particulate surface and then coated with alkylsilan. In addition, it was coated with vegetable oil to prevent condensation of the powder and increase the dispersion in the oil phase. First; the particle size of pumice powder was from 10 to 50mm having porous holes on the surface of the particles. Second; The components of this powder contained $SiO_2$, $Al_2O_3$, $Fe_2O_3$, MgO, CaO, $K_2O_2$, $Na_2O$, $TiO_2$, $TiO_2$, MnO, $Cr_2O_3$, $V_2O_5$. Third: The particles of this powder have a planetary structure and are reddish-brown with porosity through SEM and TEM analysis. Fourth; the far-infrared radiation rate of this parabolic powder was $0.924{\mu}m$, and the radiative energy was $3.72{\times}102W/m^2$ and ${\mu}m$. In addition, the anion emission is 128 ION/cc, which shows that the coating remains unchanged. Based on these results, it is expected to be widely applied to basic cosmetics such as BB cream, cushion foundation, powderfect, and other color-coordinated cosmetics, sunblock cream, wash-off massage pack as an application of cosmetics. (Small and Medium Business Administration: S2601385)

consumers' purchasing behavior of functional cosmetics and Inula based functional cosmetics merchandising research (국내 소비자의 기능성화장품 구매행태 및 선복화 활용 기능성화장품 상품화를 위한 연구)

  • Han, Do-Kyung;Lee, Hyun-Jun;Lee, Eun-Hee;Paik, Hyun-Dong;Shin, Dong-Kyoo;Park, Dae-Sub;Hwang, Hye-Seon;Hong, Wan-Soo
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.17 no.8
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    • pp.236-250
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    • 2016
  • This study was conducted to provide baseline data regarding functional cosmetics so that Inula. based cosmetics can increase its competitiveness in the market as well as to understand current trends to enable anticipation of demands for future product development. For this research, general consumers over the age of 20 residing in Seoul and the Gyeonggi district were surveyed. The results show consumers preferred serum-type products among various types of cosmetics, and that they purchased these once every 1-3 months. Consumers also preferred these products in less than 10-30ml capacity, and at costs of less than 30,000-50,000 KRW. For whitening, functional cosmetics consumers also preferred the serum type, in less than 30-50ml capacity and priced less than 30,000-50,000 KRW. Consumers preferred to purchase functional cosmetics in single units. The major purchasing location, with a high preference rate, was cosmetic stores, and the major sources of information, also with high preference rates, were 'experienced reviews from family, friends and acquaintances' and 'TV advertisements'. Respondents selected 'over 50,000 KRW' the most for all items when responding to 'Purchase Intent for Functional Cosmetics containing Inula', and responded that they were willing to pay 10%-30% more for functional cosmetics containing Inula compared to standard functional cosmetics. These results show that businesses in the cosmetics industry need to take consumer demand into account when developing new functional cosmetic products, as well as establish plans to create specialized spaces that provide better quality service and increase word of mouth effect through better utilization of various types of offline media, social media, and blogs. The study also shows a need for businesses to develop products fully utilizing the Inula flower, which has been shown to be effective as a natural skin whitener, wrinkle reducer and skin moisturizer, to appeal to the increasing number of customers interested in health and beauty.

Anti-photoaging Effects of Fermented Soybean (Bio-Peptone®) (대두 발효물(Bio-Peptone®)의 광노화 억제 효과)

  • Kim, Eun Ju;Shim, Myeong Kuk;Jeong, A Ram;Kim, Ae Jung
    • Journal of the Society of Cosmetic Scientists of Korea
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    • v.45 no.1
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    • pp.27-36
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    • 2019
  • Soybean (Glycine max), as one of the foods with high plant proteins, contains a large amount of bioactive compounds and known to be effective in cardiovascular disease and obesity as well as in improving skin condition. The purpose of this study was to investigate the anti-photoaging effects of soybean fermented with Lactobacillus Rhamnosus ($Bio-Peptone^{(R)}$) by assessment of cytotoxicity against UVB, collagen synthesis after UVB-irradiation, tyrosinase activity, and melanin synthesis. Results showed that $Bio-Peptone^{(R)}$ protected skin fibroblasts against UVB-induced cytotoxicity and increased type I collagen synthesis. Furthermore, $Bio-Peptone^{(R)}$ significantly inhibited tyrosinase activity and reduced melanin contents. This study suggests that $Bio-Peptone^{(R)}$ has protective effects against UVB-induced skin damage. Thus, it is concluded that $Bio-Peptone^{(R)}$ is able to prevent skin damage against UVB and thus acts as anti-photoaging materials by protecting skin forming wrinkles and skin pigments.

The Effect of Cosmetic Companies' CRM Activities on Relationship Benefits, Relationship Commitment and Brand Switching Reduction Intention (화장품기업의 CRM활동이 고객의 관계편익, 관계몰입 및 브랜드전환 감소의도에 미치는 영향)

  • Hwang, Seon-A;Hwang, Sun-Jin
    • Journal of the Korean Home Economics Association
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    • v.49 no.7
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    • pp.97-109
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    • 2011
  • This study examined the relations among CRM activities of cosmetic companies, relationship benefits, relationship commitment, and brand switching reduction intention. The participants consisted of 399 women over the age of 20. The results of this study were as follows: First, CRM activities were perceived as a concept of sub-components, and the customers recognized the relationship benefits and commitments. Second, CRM activities did not make a positive effect on brand switching reduction intention. Third, CRM activities had a positive influence on relationship benefits, and the relationship benefit affected the brand switching reduction intention positively. Fourth, CRM activities created a positive effect on relationship commitment, and also the relationship commitment had a positive effect on brand switching reduction intention. Lastly, relationship benefits had a positive effect on relationship commitment and it was precedent variables.

The Effects of Mongolian Consumer's Korean Cosmetics Selection Attributes on Brand Reliability and Purchasing Intention: -Moderating Effect of Advertising Media and Promotion Type- (몽골 소비자의 한국화장품 선택속성이 브랜드 신뢰도 및 구매 의도에 미치는 영향: 광고매체와 판촉유형의 조절효과 분석)

  • Ganbold, Gandulam;Jang, Hyeong-Yu
    • The Journal of the Korea Contents Association
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    • v.20 no.10
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    • pp.134-145
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    • 2020
  • This study focused on the effects of Korean cosmetics selection attributes on Mongolian consumers' brand reliability and purchasing intentions. We are also to verify the relationship impacts between consumers brand reliability in advertising media and the purchase intention on the type of promotion. 255 questionnaires were collected for Mongolian consumers and analyzed using SPSS and AMOS. The analysis shows that product price, image and quality that they have a positive effect on brand reliability, while familiarity has not had a meaningful impact on brand reliability. Moreover, brand reliability has been shown to have a positive effect on purchasing intention. As a result of the adjustment effect test according to advertising media, the relationship impacts between product selection attributes and brand reliability were shown positive effect in part. Finally, the type of sales promotion were found to have a controlling effect between brand reliability and purchasing intention. These results show applicable implications for Korean cosmetics companies in terms of marketing and operations when entering Mongolia's cosmetics industry.

The Influence of Communication and Social Support on the Organizational immersion of Small and Medium Cosmetic Brand Shop (중소화장품 브랜드샵 종사자의 의사소통과 사회적 지원이 조직몰입에 미치는영향)

  • Lee, Byung-Hyo;Yi, Seon-Gyu
    • Journal of Convergence for Information Technology
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    • v.7 no.3
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    • pp.117-125
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    • 2017
  • This study empirically analyzed the influence of communication and social support on the organizational immersion of salespeople in cosmetic brand shops in Seoul. Communication and social support were set as independent variables as factors affecting organizational immersion. Communication variables were subordinate variables such as formal communication, communication with supervisor, and communication with colleagues. Sub-variables of social support factors were set as support of superiors and support of colleagues. As a result of the analysis, communication factors such as formal communication, communication with supervisor, communication with colleagues were analyzed as the significant influencing factors on the organizational immersion of workers. The support of supervisor was analyzed as the significant factors influencing the organizational immersion of workers. However, support of colleagues was analyzed as a factor that did not affect the organizational immersion of workers.

Antioxidant and Anti-inflammatory Properties of Two Extracts from Lycium ruthenicum Murray Fruit (흑구기자 열매의 생리활성 평가 연구)

  • Zou, Jie;Lee, Ji-An
    • Journal of Convergence for Information Technology
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    • v.11 no.5
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    • pp.190-198
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    • 2021
  • The aim of the study was to evaluate the physiological activity of Lycium ruthenicum to investigate their potential as a raw material that can be used in the cosmetic industry. L. ruthenicum fruit extracts were obtained using 70% methanol(LRM) and hot-water(LRW). The DPPH and ABTS radical scavenging abilities were higher in the LRM extract than in the LRW extract. The FRAP value of LRM was about 1.3-fold greater than that of LRW. The polyphenol contents of LRM and LRW were 31.883±1.395 mg/g and 27.748±2.741 mg/g respectively. LRM inhibited the generation of NO in LPS-stimulated RAW264.7 cells. LRM also attenuated the expression of COX-2, PGE2, IL-6, and TNF-α induced by LPS. These results suggests that L. ruthenicum fruits could be use as a source of natural antioxidants and anti-inflammatory agent in cosmetic products.

Antioxidant Effects of Ethanol Extracts of Aplidium pliciferum and Herdmania momus (만두멍게와 분홍멍게 에탄올 추출물의 항산화 효과)

  • Kang, Sang-Mo;Ru, Jeong-A
    • Journal of Convergence for Information Technology
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    • v.11 no.5
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    • pp.215-222
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    • 2021
  • This study aims to verify the potential of functional cosmetic materials by examining the antioxidant effects of Aplidium pliciferum and Herdmania momus, used to determine the antioxidant efficacy of Aplidium pliciferum and Herdmania momus ethanol extracts, Mean and standard deviation were calculated using Minitab® 18 (IBM, USA). After various radicals were removed from the extracts of Aplidium pliciferum and Herdmania momus, DPPH was detected in 30.87±1.98% in Aplidium pliciferum, 88.27±0.84% in Herdmania momus, and ABTS in 56.23±2.50% in Aplidium pliciferum and 94.80±0.91% in Herdmania momus in the concentration of 20 mg/ml. Also, NO was detected in 88.57±0.81% in Aplidium pliciferum and 97.53±0.34% in Herdmania momus, respectively, thus all showing statistically significant differences. So we can confirm the efficiency of the solvent acts as an important factor through the total poly phenol content