• Journal of Digital Convergence
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• v.20 no.1
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• pp.327-334
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• 2022

The purpose of this study was to analyze the impact on people's willingness to take korean medicine based on the perception of korean medicine treatment effects by disease, and provide basic data when the herbal medicine (pharmacology) health insurance pilot project is carried out. The survey 'Usage and Consumption of Korean Medicine Report in 2017' was used, and frequency analysis, chi-square test, and logistic regression analysis were conducted on 3,032 people. Logistic regression results showed that the perception of herbal treatment effects on digestive diseases and arthritis was a significant factor in the future intention to take korean medicine. As the herbal medicine health insurance pilot project aims to popularize herbal medicine treatment through the management of the quality of korean medicine by incorporating it within the system, it is necessary to consider highly acceptable digestive diseases and arthritis when expanding target diseases.