• The monthly packaging world
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• s.313
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• pp.102-103
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• 2019

'산업관광(Industrial Tourism)'은 1 2 3차 산업의 과거와 현재, 미래를 주제로 한 전시시설 관람, 현장견학, 체험 등의 관광을 하는 관광산업의 한 분야이다. 최근 산업관광은 관광객들에게는 호기심 충족 등 배움과 재미가 있는 볼거리나 체험거리를 제공하고, 기업체나 지역에는 브랜드나 지역산업에 대한 홍보를 통해 새로운 소득을 창출하는 관광콘텐츠로 각광받고 있다. 이번호부터 산업관광지를 통해 기업체의 생산현장이나 홍보시설, 재래 전통산업, 과거산업유산 등을 살펴보도록 한다.

• Journal of Applied Tourism Food and Beverage Management and Research
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• v.14 no.1
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• pp.79-93
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• 2003

• International Area Studies Review
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• v.15 no.1
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• pp.135-169
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• 2011

This study is for analyzing the management performances of Korean tourism firms, operating as preparing strategically against FTA which is one of the most importantly external environment in international management since in the middle of 1990s. The main purpose is to test empirically some relations between the management performances and the levels of ownership-specifics advantages of Korean tourism ones. To be exact, the dependent variables of management performances are classified with sales, profits and management satisfaction, while the independent ones of the competitive advantages are sorted with the 5 following factors like marketing, product development, service supply, finance and organization culture. The survey of Korean tourism enterprises engaging in management activities in Korea is implemented by collecting questionnaires. And for testing the hypothesis, the analyzing tools are being used for correlation, reliability, validity, multi regression and the path analysis of structural equation modeling. As a result, Marketing is certified as only common factor to influence three dependent variables of sales, profit and management satisfaction positively.

• Proceedings of the Korea Contents Association Conference
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• 2006.11a
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• pp.333-336
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• 2006

E-marketplace is a kind of B2B e-Business system that supports business transactions among companies. If e-marketplace is revitalized, we expect not only the development of related industry but also decrease of transaction cost among companies. It is necessary for the introduction and revitalization of e-marketplace in tourist industry from this point of view. Participants of tour e-marketplace are tour-related companies(travel agencies, lodging enterprises, shipping enterprises, etc.). Also tourists want to search a variety of tour products or contents. So tour e-marketplace has characteristics of B2C e-Business systems as well as B2B e-Business systems at once. The purpose of this study is to classify success factors that determine characteristics of tour e-marketplace through statistics survey from e-marketplace factors related tourism websites. First of all, we analyze success factors of B2B and B2C e-marketplace. Then we will set up influence factors of tour e-marketplace and conduct a survey about success factors of tour e-marketplace. Therefore, we could expect to find these good attributes in tour e-marketplace success through logistic regression and decision tree analysis from source data.

• Proceedings of the Korea Hospitality Industry Research Society Conference
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• 2005.11a
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• pp.34-44
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• 2005

• The Journal of Information Technology
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• v.3 no.4
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• pp.41-53
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• 2000

The Purpose of this is to examine the relation verween tourist motibation and attribute of attractions closely. The tourist morivationmade a practical application of the functional theory, Which is one of the theories explaining an attitude and a change in attitude, and was catagorized. the potential tourists full of the natural attributes, n in the full of pursuit of the cultural attributes, vut in the fewest pursuit of the attributes of attractions such as low price and convenient transportation .

• The Journal of the Korea Contents Association
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• v.16 no.9
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• pp.236-246
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• 2016

Social enterprise is an organization which use business activities as a means to achieve of social purposes. It has grown sharply since 2007 in Korea. However, now it is time had to pursue qualitative growth through the development of specialized business model. This study aims to identify business components using the Analytic Hierarchy Process (AHP) with experts and to develop a tailored business model for social enterprises in the fields of culture, performance, and the arts associated with the tourism based on regional demand within Gwangju. The analysis shows that job creation should be set as the main objectives to create value, and programs that offer hands-on experience with that fields can be the core competency. Cooperation among private corporations, local governments and agencies related to that fields is essential, as are programs provided through on- and off-line platforms. To develop a value proposition, customers must be segmented among a variety of the market participants.

• Journal of Applied Tourism Food and Beverage Management and Research
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• v.12 no.1
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• pp.123-132
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• 2001

오늘날 급속히 변화하는 경영환경에 기업인들이 쉽게 적응해 간다는 것이 쉬운 일이 아님을 잘 알려진 사실이지만 그러한 사실을 인정하는 전문인들은 그리 많지 않은 듯 하다. 실제로 기업환경에 영향을 주는 요소들은 점점 복잡해지고 빠른 속도로 변화하고 있어서 호텔관광식음료산업(이하 HRT산업)에 영향을 줄 수 있는 사항들을 검토하고 그것들의 변화를 예측한다는 것은 더욱 더 어려워지고 있다. 하지만, 이러한 노력이 계속되어야만 하는 이유는 변화에 대비하여 다가오는 재앙을 예방하고 적극적으로 기회를 포착하기 위함이며 오늘의 세계를 이해하고 자신감을 확보하여 우리의 활동 영역과 범주를 확장하고 미래를 선택할 수 있게 하기 위함이다. 미래에 대한 분석과 비전 제시는 이 시대의 HRT산업의 리더들이 해야할 최고의 덕목일 것이라 믿는다. 이에 기업에 도움이 될 수 있는 유용한 정보들을 파악하여 미래를 준비하는 경영인들에게 비전을 제시한다는 것은 충분히 가치가 있다고 하겠다. 필자는 이 시대의 HRT산업을 연구하는 학자이며 경영자문가로서 그 동안의 많은 워크샵(Workshop)과 연구결과를 결집하고 현장의 산 경험을 바탕으로 앞으로 10여년 동안 HRT산업에 영향을 줄 수 있는 다섯 가지 주요요소(수요와 공급형태의 변화, 산업 내외적 환경의 안전과 안정, 자산과 자본확보 경쟁, 기술 그것의 경쟁우위방법, 새로운 경영인)들에 대해 제1장에서 정리하였으며 제2장 호텔관광식음료산업의 주요변화예측과 비젼을 핵심만 제시하고자 한다.

• International Commerce and Information Review
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• v.14 no.2
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• pp.55-79
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• 2012

The previous studies based on a resource-based view of firm highlighted the role of resources within a firm in creating and sustaining competitive advantage. Recent research, however, the relational view points to the importance of inter-firm sources(or relational capital) in creating firm competitiveness. In international business field, the studies on born-global firms also states that when firms are lack of ownership-specific advantages in their internationalization process, they resort to the external partners and social networks to complement their resource scarcity. By adopting the relational view and born-global firms concept, a network-based approach needs to be applied to explain the international strategy of Korean service firms. This is because most of Korean service firms own less ownership-specific advantages than global competitors. This study proposes Korean firms' global network building and exploiting strategy to enhance their international stages of development. The network, for example, Global Korean Tourism Network, enables network members access to the valuable resources and capabilities they are lack of when undergoing internationalization process. This study's contribution is along two dimension. First, even global Korean network is emerging as a major issue in recent years, we could not figure out how to build global Korean network for service firms. This studies gives an answer. Second, we derived what benefits can be gained from the network if Global Korean Tourism Network is developed for hotel, tourism, convention firms' internationalization.

• Journal of Digital Contents Society
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• v.19 no.6
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• pp.1145-1150
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• 2018

In order to realize the new diplomatic development for the establishment of 'Asia Fate Community', Xi Jinping has adopted a "One Road, One Belt" policy. Based on five core philosophies, One Road, One Belt with neighboring countries has been established to full-sided cooperation and mutual benefit relations. In this paper, I would like to suggest some suggestions on how to use China's One Road, One Belt policy and Korea's Eurasian Initiative in Development strategy of tourism contents. First, The bridge role of Korean companies should lead to the development of tourism contents. Second, the promotion of tourism contents development for Chinese individual tourists should lead to another tourism contents. Third, we need to find ways to win joint orders with local companies in China so that they can lead to tourism contents. Fourth, seeking active use of workers and international students living in Korea. Fifth, the development of tourism contents based on cooperative relationship with North Korea.