• Title/Summary/Keyword: 학원교육서비스

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A Study on the Effects of the Characteristics of e-Learning Contents on the Repurchase Intention mediated by Trust and Relationship Commitment (e-Learning컨텐츠의 특징이 재구매 의도에 영향을 미치는 요인에 관한 연구 - 신뢰, 관계몰입의 매개효과를 중심으로)

  • 정인근;이명무
    • Proceedings of the Korean Operations and Management Science Society Conference
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    • 2003.11a
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    • pp.129-132
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    • 2003
  • 본 연구에서는 사이버 교육(e-Learning)에서 컨텐츠 정보특성, 인터페이스 특성, 브랜드인지도, 부가서비스 제공 여부, 강사의 능력, 기술인프라 정도, 놀이성, 지각위험 등이 전반적인 만족도, 신뢰, 몰입 및 재구매 의도에 미치는 영향에 관하여 연구하고자 한다. 연구의 대상은 세 가지로 나누어 기업의 사내교육대상자, 학원 등 사교육대상자 및 대학교육대상자 등의 사이버 교육의 피교육자 유형에 따라 어떠한 e-Learning의 특성이 전반적인 만족도, 신뢰, 몰입 및 재구매 의도에 영향을 미치는가를 조사하기 위한 것이다. 연구모형에 포함된 변수는 기존의 연구에 근거하되 e-Learning의 특성적 요인을 포함하여 선정하였다. 사이버 공간에서 구매행위에 관한 연구는 다수의 연구자들(Jarvenpaa 등, 1997; Eugene 등, 1995; Parasuraman 등 1996; Spiller 등, 1998; O'keefs 등, 1998, Li, 등, 1999; Donthu 등, 1999; Macintosh 등, 1997; Garbarino 등, 1999)에 의해 다양한 방법으로 연구가 진행되었지만 본 연구에서는 e-Loaming의 환경적 특성에서 종합적 연구를 하고자 한다. 따라서 기존의 인터넷 환경 하에서 행해진 인터넷 컨텐츠의 특성에 관한 연구를 기반으로 사이버 교육(e-Loaming)의 특성과 부합하는 변수들을 연구 모형에 포함하였으며, 또한 사이버 교육에서 새롭게 부각되는 요인들을 부가하여(이승희, 2001; 박광태 등, 2002; Bonk, 2002; Learning Decisions, 2001) 연구모형을 설정하고 이를 근거로 실증연구를 수행 중에 있다.

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An Analysis the Relationship between User characteristics by Forest Welfare Facilities: Focusing on Correspondence Analysis (산림복지시설별 이용객 특성과의 관계 분석: 대응분석을 중심으로)

  • Dong-Hoon Kim;Byung-Hoon Kang;Eun-Jee Lee;Hee-Ji Kang;Jeong-Hee Lee
    • Journal of Korean Society of Forest Science
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    • v.113 no.1
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    • pp.1-13
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    • 2024
  • This study used the results of the 2022 national survey of forest welfare facilities and space users conducted in the Republic of Korea to identify the associations and combination patterns among use of forest welfare facilities and various user characteristics. In addition, a correspondence analysis-namely, a categorical data analysis-was performed regarding four facilities: National Natural Recreation Forest, National Soopchewon, National Forest Trail, and National Healing Forest. The cross-analysis revealed highly significant differences (p < .001) in the age, household income per month, means of transportation, companion type, path to information acquisition, and purpose of visit among the users of forest welfare facilities. Moreover, the results of the correspondence analysis demonstrated that users of National Soopchewon and National Healing Forest were distinguished from users of the other forest welfare facilities based on demographic characteristics such as age and household income per month. In addition, the means of transportation of National Forest Trail users differed from that of users of the other forest welfare facilities. Moreover, users of National Soopchewon were associated with the type of public group visit, acquisition of information from the websites of related institutions and facilities and via online portals, and the purpose of participating in education and experiencing education programs. Therefore, the companion type, path to information acquisition, and purpose of visit on the part of users of National Soopchewon could be differentiated from those of users of other forest welfare facilities. The findings of this study revealed the associations and combinations among forest welfare facilities and the characteristics of users of such facilities, with the scope of utilization of the forest welfare facility user data being expanded via correspondence analysis.

An Influence of the Satisfaction on Factors related to Educational Services sales of Re-registration and the Word of Mouth (교육서비스 관련 상품 판매요인에 대한 교육서비스 만족이 재등록과 구전효과에 미치는 영향)

  • Kang, Gye-Young;Song, In-Am;Hwang, Hee-Joong
    • Journal of Distribution Science
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    • v.9 no.3
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    • pp.15-23
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    • 2011
  • This study examined the effects educational service elements have on the satisfaction of educational service; it also analyzed how such satisfaction influenced educational institutions' registration renewal and word-of-mouth communications about the schools. The key factors of educational services included the following four components: physical environment, education programs, instructors, and tuition fee. An investigation into how the factors of educational services in private educational institutions may affect consumer satisfaction was an additional goal of this study. Based on the cause-and-effect analysis of the above constructs, the degree of influence that each of the attributes and the component factors have on consumers' educational service selection, as well as the consumers' satisfaction, were explored. An empirical analysis was conducted on students who were taking classes in cram schools; the analysis was also conducted on the students' parents. The results indicated that the hypotheses regarding the elements of educational service, educational program, and the instructor factor were supported. Furthermore, a hypothesis concerning the effects educational service satisfaction has on re-registration and word of mouth was supported, as well. Upon aggregating the above study results, it was concluded that when determining the effects of satisfaction on educational service, the educational program, and the instructor factor played a crucial role, while physical surroundings and tuition did not. When addressing the influence of the educational services factors on educational services satisfaction, education programs and instructors had a positive effect, whereas physical environment and tuition fee had no statistically significant impact. According to the influence of educational services satisfaction on registration renewal and word-of-mouth effects, educational services satisfaction was found to be a positive influential factor for both. In addition, it was found that satisfaction of educational service had a positive effect on renewing enrollment and forming word-of-mouth recommendations. Although the research seems simple, some theoretical implications can be drawn, as follows: First, one interpretation of the findings that the programs' and instructors' factors had a positive effect on educational services satisfaction but the physical environment and tuition fee factors did not have a significant effect suggests that the greatest influence factors in educational services are educational programs and instructors. Second, increased educational services satisfaction may result in consumer behavior changing, resulting in more registration renewals and more favorable word-of-mouth comments. Third, increased educational services satisfaction may result in enhancing consumer responses, resulting in more registration renewals and more favorable word-of-mouth opinions. Further research directions should include developing an integrated model that will allow for variation over time, before and after purchases, in relation to consumers' choices of educational services.

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A Web-Based Essay Correction System Using Mash-up Service (Mash-up 서비스를 활용한 웹기반 논술첨삭지도시스템)

  • Sung, Young-Hoon;Ha, Seok-Wun
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2007.10a
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    • pp.135-138
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    • 2007
  • Essay education has been multifariously accomplished through school curriculums, private institutions and online education systems. However we can easily find misspellings from students' writing, and them still not being able to describe their own experiences logically and skillfully in schools. In this paper, we propose the web-based essay correction system using mash-up service, ECSUM, implemented for improvement of a students' logical writing ability applying a logical writing correction module with six steps. Using the proposed system, students can obtain logical writing skills using a mash-up service and teachers can help their students to improve their logical ability of self-expression.

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Development of a Forest Ecological Sensitivity Scale for Evaluating the Effectiveness of Forest Education Programs (산림교육 프로그램 효과성 평가를 위한 산림생태감수성 척도 개발)

  • Choi, Seon Hye;Ha, Si Yeon
    • Journal of Korean Society of Forest Science
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    • v.111 no.3
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    • pp.450-460
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    • 2022
  • This study was conducted to develop a forest ecological sensitivity scale and verify its reliability and validity to evaluate the effectiveness of forest education programs and assess the forest ecological sensitivity of people. Forest ecological sensitivity was defined through literature research and expert meetings. A total of 106 preliminary questions, which were developed by dividing the factors of each question, were used to conduct a preliminary survey on 256 adults. Based on the survey results, an exploratory factor analysis was conducted, and 19 questions were selected, excluding overlapping items between factors and items not suitable for factor load. This was a nationwide study in which 557 adult individuals participated, and 533 surveys were used for analysis. According to the results of the exploratory and confirmatory factor analysis, the forest ecological sensitivity scale consisted of 10 questions and 3 factors (personal stage, social stage, and integrated stage) and demonstrated good suitability. The forest ecological sensitivity questions developed in this study can be used to evaluate the effectiveness of forest education programs, which can help contribute toward improving the quality of such programs.

A Case Study on the Rural Settlement Support Services for Rural Residents (농촌정주지원 서비스 현황 및 요구에 대한 사례조사 - 경남 밀양시 하남읍 수산리 중심으로 -)

  • Choi, Yoon-Ji;Hwang, Jeong-Im;Kim, Young;Park, Gwang-Rae
    • Proceedings of the Korean Society of Community Living Science Conference
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    • 2009.09a
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    • pp.105-105
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    • 2009
  • 농촌 주민의 삶의 질 향상을 위한 범정부적 투자가 이루어져 왔지만 농촌지역의 사회서비스 기준을 도시와 비교해 보면 아직도 부족한 부분이 많이 있다. 농촌 인구가 감소되고 있는 상황에서 지속적인 하드웨어 중심적 투자에 대한 의문제기와 함께 농촌주민들이 최소한의 공적 서비스를 활용할 수 있는 기반이 되어야한다는 의견이 대립되고 있는 가운데 그 해결책을 찾기 위하여 '농촌 서비스 기준'을 설정하자는 논의가 추진되고 있다. 이에 본 연구에서는 도농복합권역으로 370가구 1,650명이 거주하고 있으며 농가는 약 70호, 비농가는 300호이었고 대부분 주민들이 상업에 종사하고 있는 경남 밀양시 하남읍 수산리를 대상으로 농촌 정주지원 서비스 현황 및 요구에 대한 사례분석을 실시하였다. 수산리는 낙동강 나루와 수산장의 역사로 이루어진 마을이다. 70~80년대에는 마을 전체가 시장일 정도로 장이 활성화 되었으나 현재는 전통시장이 붕괴한 상황이었다. 지난 3년간 이주한 가구는 40호, 이주해온 가구는 20호 정도로 매년 인구가 줄고 있는 상황이다. 도로/교통 현황은 밀양시와, 대구, 부산으로 나가는 버스가 시간마다 한 대씩 배차되어 있고, 종합병원, 보건소, 한의원, 약국 등의 의료시설이 갖춰져 있으며, 과거에는 낙동강 범람으로 인한 피해사례가 많았으나 현재는 제방을 쌓아 홍수 피해를 없앴으며, 공기와 식수가 좋고 치안 걱정은 없었으나 전화를 통한 사기가 극성이라고 하였다. 문화/여가생활면에서는 읍사무소에서 일부 프로그램을 진행하고 있으나 참여율이 저조한 것으로 나타났다. 유치원/초등학교/중고등학교 및 사설학원도 있어 교육환경은 비교적 좋은 편이라고 할 수 있었다. 수산리는 마을의 중심에 있는 대규모 장을 둘러싸고 상권이 형성되어 대부분 상업에 종사하고 있었으나 수산장이 쇠퇴하고 상권이 죽어 생활경제면에 어려움이 있다고 하였다. 향후 '4대강 살리기' 정책과 '신공항 입지' 선정에 따른 땅값 상승과 경제 재생 등에 대하여 마을 주민들의 관심이 높았고 복지회관이 생겨 다양한 복지프로그램과 서비스를 받고 싶다고 하였다.

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Future Directions for Education of Social Welfare Administration: Training Students as Managers in Social Service Agencies (한국 사회복지 행정교육의 발전방향 : 사회복지 기관관리자 양성을 중심으로)

  • Choi, Youseok
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.16 no.4
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    • pp.2573-2584
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    • 2015
  • The purpose of this study is to identify increasing needs for training students as managers in social service agencies and to suggest ways to develop the education of social welfare administration. Agency evaluations and performance management has increased demands for effectiveness and accountability of social service agencies, which also has increased the roles of managers in social service agencies. Using 'Korean Social Worker Survey' conducted by Korean Association of Social Workers, this study examines job characteristics of 2,479 social workers. The results show that administration/management activities take about 40% of social workers' daily activities. Community organization, human resource management, and planning/financial management are regarded as more important and difficult than other tasks. However, sufficient education for preparing students as social service managers is not provided in undergraduate and graduate level of college education. In addition, social workers make their life long careers as managers. Thus, the education of social welfare administration needs to refocus on the provision of knowledge and skills required for competent social service managers. This study suggests future directions for developing education of social welfare administration in undergraduate and graduate level of college education including field practice.

Research on Farmer's Response to the Farm-customized Early Warning Service for Weather Risk Management in Korea (농장맞춤형 기상재해 조기경보서비스의 농업인 반응조사)

  • Soo Jin Kim;Sangtaek Seo;Kyo-Moon Shim
    • Korean Journal of Agricultural and Forest Meteorology
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    • v.25 no.3
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    • pp.151-171
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    • 2023
  • This study analyzed farmer's responses to the pilot project in advance of the nationwide expansion of the farm-customized early warning service for weather risk management by conducting a survey among all farmers who received text messages of this service. We analyzed not only the satisfaction of farmers with the early warning service, but also the effectiveness of the service in preventing agrometeorological disasters through cross-tabulation analysis of survey results. More than 330 farmers participated in the survey, and more than 60% of the respondents said that they had prevented or mitigated crop disasters by using the early warning service. The cross-tabulation analysis showed that farmers who perceived the field-specific weather information of the early warning service to be more accurate than the weather forecast were statistically significantly more likely to prevent crop disasters than those who did not. According to our case study, farmers who grew open field fruit crops were particularly sensitive to weather information and confirmed that early warning services, along with disaster prevention facilities, were effective in preparing for freezing and frost injury that had been occurring frequently under the influence of climate change. This study is significant in that it is the first to systematically analyze the effectiveness of the farm-customized early warning service for weather risk management based on extensive surveys. It is expected to contribute to exploring ways to develop the service ahead of the nationwide expansion of the early warning service in the near future.

A Study on Performance Measurement of Generational Diversity Company using Balanced Scorecard (BSC): The case of Japanese Companies (균형성과평가(BSC)모델을 활용한 청년·고령자 고용상생기업의 경영성과측정 -일본의 사례분석을 중심으로-)

  • Kim, Moon-Jung;Chung, Soon-Dool;Kim, Ju-Hyun
    • Korean Journal of Labor Studies
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    • v.23 no.1
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    • pp.221-253
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    • 2017
  • This study aims at analyzing the management strategy and performance of companies that have been pursuing Generational Diversity. The management strategies were examined in terms of production, organizational structure and skill development. Performance was then evaluated using Balanced Scorecard (BSC). We selected four Japanese companies that practice Generational Diversity between the younger(age less then 34) and older generation(age older then 65). Our findings suggest the following. The common management strategies of the four companies include 1) creating generation-diverse teams 2) ensuring flexible work arrangements and 3) providing skill training programs. These strategies have yield positive outcomes such as sales increase, cost reduction (financial perspective) and expansion of the market share (customer perspective). Non-financial performance includes improvement of product and service quality (internal business perspective) and skill improvement of both the young and the old workers (learning and growth perspective). This study provides practical implications to domestic companies for their successful management of generational diversity in workplace.

Improving Lecture Quality using SOFM neural network and C4.5 (SOFM신경망과 C4.5를 활용한 강의품질 개선)

  • Lee, Jang-hee
    • Journal of Practical Engineering Education
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    • v.6 no.2
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    • pp.71-76
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    • 2014
  • Improving lecture quality is very necessary for the service quality of education in universities, enterprises and education institutes. The student lecture evaluation survey data is a good tool for measuring lecture quality and have been often analyzed by simple statistical methods. This study presents an intelligent lecture quality improvement method that can improve student's overall satisfaction and performance by analyzing student lecture evaluation survey data. The method uses SOFM (Self-Organizing Feature Map) neural network and C4.5 to find the patterns in student's satisfaction and performance more correctly and then decide what to change in the lecture for the improvement of student's satisfaction and performance. We apply the proposed method to an enterprise lecture in Korea. We can find that it can improve the quality of an enterprise lecture by changing total lecture time, lecture material and organization of lecture schedule to be necessary improvements.