• Title/Summary/Keyword: 트레일러

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Analysis of the Storytelling Structure of Digital Animation Trailers - Focus on PIXAR's Animation Trailers (디지털 애니메이션 트레일러의 스토리텔링 구조 분석 - 픽사 애니메이션 사례를 통해)

  • Jang, Tae-Kwon;Ahn, Shin-Hyun;Jun, Bong-Gwan
    • 한국HCI학회:학술대회논문집
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    • 2007.02b
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    • pp.63-69
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    • 2007
  • 트레일러는 2분 내외의 짧은 시간 동안 관객에게 영화의 장점을 소개하여 영화를 소비하게 하는 일종의 영화 광고이다. 인터넷 보급과 스트리밍 기술의 발달은 비교적 용량이 작은 트레일러의 소비를 확산시켰다. 전에 비해 관객이 트레일러를 접하게 되는 경우가 많아지고 있으며, 이로 인해 트레일러 또한 작품 흥행에 영향을 끼치는 중요한 요소로 인식되고 있다. 이에 본 연구에서는 트레일러에 대한 수요 증가와 마케팅에서의 중요성 증가에 맞춰 사례 연구를 통해 효과적인 트레일러 스토리텔링 구조에 대해 분석하였다. 먼저, 영화의 메타정보, 캐릭터, 배경, 사건, 분위기, 기술력 등의 애니메이션 스토리텔링의 주요 요소를 도출하고 몬스터 주식회사(Monster Inc., 2001), 니모를 찾아서(Finding Nemo, 2003), 인크레더블(The Incredibles, 2004) 등 픽사 애니메이션 3가지 사례에서 이들 요소가 등장하는 시점과 비중을 분석함으로써 스토리텔링의 전체적인 구조를 파악하는 사례 연구를 수행하였다.

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A Study on Element Features and Research Frames of Game Trailers (게임 트레일러의 유형 및 산업적 연구 프레임에 관한 고찰)

  • Kwon, Jae-Woong
    • Cartoon and Animation Studies
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    • s.41
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    • pp.187-222
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    • 2015
  • The quantitave increase and qualitative development in the game industry leads to bitter competition and makes game companies struggle to find better ways promoting their own games. The game trailer is one of the critical ways to publicize diverse games by showing visual images directly. There are three reasons why the game trailer comes into the spotlight these days; the rapid growth of the Internet speed handling the large size of files, the remarkable development of visual image quality just like digital movies, and the advent of video websites such as You Tube that shows huge amount of videos regardless of the type and size. However, there are not enough amount of research on the game trailer because using game trailers as the marketing source is still at an early stage. Therefore, this research focuses on providing characteristics of game trailers that are available for practical market analysis. First, this research shows that game trailers can be divided by the category of display, style, and contents type. Second, this research provides the component parts of game trailers that are divided into contents factors such as characters, backgrounds, events and promotional factors such as title, production company name, distribution company name. Third, this research explores research frames that would be needed to analyze marketing strategies, effects of game trailers, production pipelines and so on. These categorizations would be useful for producing game trailers efficiently and utilizing them effectively.

Development of Vibration Absorption Device for the Transportation-Trailer System (II) - 3-Dimensional Vibration Characteristics - (동력경운기 트레일러의 진동감쇠장치 개발(II) - 3축 진동 특성 -)

  • 홍종호;이홍주;이성범;김성엽;강인철
    • Proceedings of the Korean Society for Agricultural Machinery Conference
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    • 2003.07a
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    • pp.149-155
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    • 2003
  • 우리나라의 농가에서 운반용으로 사용되고 있는 동력경운기와 트랙터 등의 트레일러는 현가장치와 방진장치가 없는 것이 대부분이다. 이런 트레일러를 비포장 된 과수원 등의 농장에서 과채류를 포장되지 않은 상태로 적재물이 트레일러의 바닥에 깔린 채 소량을 적재한 상태로 저속으로 운송될 때 충격, 진동, 마찰 등으로 많은 수송 손실이 예상된다. 이런 수송손실을 줄이기 위해서는 트레일러에 전달되는 진동을 줄여야 한다. (중략)

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A Study on the Effectiveness of Book Trailers as an Element of Reading Motivation for Teenagers (청소년들의 독서동기 요인으로서 북트레일러의 효용성에 관한 연구)

  • Han, Yoon-Ok;Choi, Yong-hoon;Oh, Duk-Sung
    • Journal of the Korean Society for Library and Information Science
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    • v.50 no.1
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    • pp.5-23
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    • 2016
  • It has been shown that in the modern society, teenagers do not read a lot of books. As basic research in order to attract teenagers to reading activities, the effectiveness of booktrailers in affecting reading motivation of teenagers has been studied. As such, 121 middle school and high school students were surveyed with respect to their (1) basic awareness of reading and booktrailers, (2) awareness thereof after watching booktrailers, and (3) reader behaviour reaction applied to AIDMA & AISAS sub-elements. Results show booktrailers to be much more effective in reading motivation than printed media such as book reviews. The preferred booktrailer type is the storyline type. The preferred elements of booktrailers are the storyline, background music, video effects, with their preference in descending order. Also, in terms of the reader behaviour reaction of the teenagers, very positive responses appear across all areas including attention and interest in the book, memories of the book, desire to read the book, search for information, and production of booktrailers. These results indicate that booktrailers can be utilized very effectively in providing reading motivation and in reading expression activities.

A study on Classification of Book Trailers (북트레일러의 유형에 대한 연구)

  • Kim, Hyunhee
    • Design Convergence Study
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    • v.14 no.2
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    • pp.67-87
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    • 2015
  • With the development of cultural industries and technology, digital video marketing has grown immensely and 'Book Trailer' are now one of the main methods of promoting a title in publishing industry. The demands are growing, but the development lacks basic theoretical foundation and systematic structure. At this crucial moment, basic theoretical research on Book Trailer is necessary to establish a solid foundation for the medium to expand. In this study, I have focused on defining the basic concepts of Book Trailers and analyzing the classification of Book Trailers. In sorting the type of Book Trailers, content and formal appearance were used as standards. As a result, I was able to classify the content genre into message type, conflict type, character type using the elements of story. The formal appearance genre was classified into still photography type, motion typography type, interview type, story movie type and animation type.

Analysis of Vibration Suspension Device for Trailer in Agricultural Products (농산물 수송 트레일러의 현가장치 진동 분석)

  • Hong, Jong-Ho;Lee, Seong-Beom;Park, Won-Yeob;Kim, Seong-Yeob;Wu, Yong-Gun
    • Journal of Bio-Environment Control
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    • v.21 no.4
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    • pp.437-444
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    • 2012
  • This study was aimed to minimized the impact force and vibration transmitted to transporting agricultural product from the power tiller trailer by installing vibration absorption device. The vibration absorbable trailer (I) mounted with leaf spring suspension and shock absorber was developed and compared on vibration absorption performance with the existing trailer (E) equipped no vibration absorption device. In order to identify the vibration absorption effect of the trailer developed in this study, the vibration accelerations, occurred during driving on paved road with loading 360 kg of pear, were measured and analyzed using FFT analyzer. The magnitude of average vibration acceleration was decreased highly for the improved trailer mounted with vibration absorption device in comparing with existing trailer in the frequency range under 60 Hz and under 80 Hz. And similar vibration absorption effect was represented for the improved trailer in all frequency range. Especially, in the frequency range between 40 Hz and 80 Hz, the magnitude of vibration acceleration for the improved trailer was decreased with 1/3 times in comparing with existing trailer. So, the transporting loss including damage of agricultural product could be decreased highly by using the improved vibration absorbable trailer mounted with leaf spring suspension and shock absorber simultaneously, designed in this study.

Development of Vibration Absorption Device for the Transportation-Trailer System (I) - Vertical Vibration Characteristics - (동력경운기 트레일러의 진동감쇠장치 개발(I) - 수직진동 특성 -)

  • 홍종호;이홍주;이성범;김성엽;강인철
    • Proceedings of the Korean Society for Agricultural Machinery Conference
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    • 2003.07a
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    • pp.140-148
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    • 2003
  • 수송 중에 일어나는 과채류의 손실에 대한 주요 자료들을 정리하여 보면 주요 쟁점은 수송 중에 발생된 가속도와 주파수의 크기, 적재방법과 적재 위치, 3차원진동과 수송속도에 따라 농산물이 어떤 손상을 입으며 저장성과 상품성에 어떻게 영향을 미치는가 하는 문제로 요약된다. 그러나 우리나라의 농가에서 운반용으로 주로 사용되고 있는 동력경운기 트레일러는 현가장치와 진동흡수장치가 없는 것으로 농산물의 운송시에 발생되는 충격ㆍ진동 등으로 인해 많은 수송 손실이 예상된다. 결론적으로 트레일러에 전달되는 진동을 줄이기 위해서는 트레일러에 스프링 시스템을 장착하고, 엔진과 연결되는 히치 부분에 진동흡수 시스템을 장착하여 트레일러에 전달되는 진동을 최소화시키는 방법을 강구하여야 한다. (중략)

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Static and Dynamic Finite Element Analyses of a Bulk-Cement Trailer (벌크 시멘트 트레일러의 정동적 유한요소해석)

  • Kim, Jin-Gon;Lee, Jae-Gon
    • Transactions of the Korean Society of Mechanical Engineers A
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    • v.36 no.8
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    • pp.945-951
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    • 2012
  • In this study, we analyze the static and dynamic characteristics of a bulk-cement trailer with a simpler structure that carries powders. The commercial software ANSYS is used to prepare a detailed three-dimensional model of the chassis frame and tank body that bear most of the load of a bulk-cement trailer for the finite element analysis. Modal analysis is conducted to examine the dynamic characteristics of the trailer body, and static analysis shows weak links in the structure. Finally, we propose a method to increase the strength of vulnerable areas and to reduce the weight of the trailer by applying the Taguchi method.

A Convergent Study on Flow Analysis near Trailer due to Shape of Wind Deflector (윈드 디플렉터 형상에 따른 트레일러 주위의 유동해석에 관한 융합 연구)

  • Choi, Kye-Kwang;Cho, Jae-Ung
    • Journal of the Korea Convergence Society
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    • v.11 no.8
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    • pp.159-163
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    • 2020
  • In this study, the flow analyses around according to the existence or non- existence of the trailer's deflector and the shapes were carried out. In the absence of a deflector, the kinetic energy of the turbulence behind the container also generates higher kinetic energy in a wider area than in the presence of a deflector, which adversely affects the vehicle's driving performance. As a trailer's wind deflector-free model has unstable flow rates around the trailer and high kinetic energy of turbulence than a model with a deflector, it can be thought that the increase of fuel economy can be expected by installing a deflector in the trailer. By applying the study result on flow analysis near trailer due to shape of wind deflector, this study is seen to be suitable for the aesthetic convergence.

A study of utilizing key components in game trailer production - Focusing on production case of trailer "Thanatos" - (핵심 구성 요소를 활용한 게임 트레일러 제작에 대한연구 - 게임 트레일러 '타나토스' 제작 사례를 중심으로 -)

  • Jiang, HaiTao;Yun, TaeSoo;Lee, ByungChun;Lee, JeongGi
    • Asia-pacific Journal of Multimedia Services Convergent with Art, Humanities, and Sociology
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    • v.6 no.3
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    • pp.19-31
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    • 2016
  • Game Trailer plays the role of main marketing for promotion of game. Recently, the characteristic can be summarized as storytelling, graphics method, production technology, and game mechanics of 3D Game Trailer. Online game was produced as cinematic trailer in the beginning, but recently, in-game trailer has been produced as machinima production method for users. This method reveals functions, various contents, and graphics related to the game through trailer, and it is useful in giving information and curiosity related to the game. Machinima composes background and characters in a short period of time online due to recent 3D CG methods, and only dubbing needs to be proceeded. This saves production fee and production period, and it also has the advantage of having multi-story. Game trailer Thanatos is a video developed through machinima production method. This paper proposes production process and the importance of the key components of the whole project through the above four aspects to be used in the actual production stage by intuitively apply and analysis.