• Title/Summary/Keyword: 콜드 체인 역량

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A Study on the Effect of Cold Chain Capability on Logistics Service Quality and Customer Satisfaction (콜드 체인 역량이 물류 서비스 품질과 고객 만족에 미치는 영향에 관한 연구)

  • Hee-Chan Ryu;Keun-Sik Park
    • Korea Trade Review
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    • v.48 no.4
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    • pp.233-262
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    • 2023
  • Recently, as customer demand for cold chain products increases, cold chain companies are constantly required to improve logistics service quality and seek new competitive advantages in order to improve customer satisfaction. This study aims to indentify the factors that impact customer satisfaction in cold chain logistics and to analyze the relationship between the factors. A research model was established through the investigation of the previous studies. A survey was conducted targeting customers with cold chain logistics service experience, and the hypotheses were tested through structural equation modeling using AMOS 26.0. As a result, cold chain capability, including resource, logistics infrastructure, and partnership, has a significant impact on logistics service quality. The improvement of logistics service quality has a significant impact on customer satisfaction. Resource and logistics infrastructure, excluding partnership, had a significant impact on customer satisfaction. Consequently, cold chain companies need to secure various types of resources, technology levels, and infrastructure to improve logistics service quality, which can meet customer expectations and needs.

A Study on the Entry of the Domestic Cold Chain Industry into the UN Procurement Market (국내 콜드체인 산업의 유엔 조달시장 진출방안)

  • Shin, Seok-Hyun
    • Journal of Navigation and Port Research
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    • v.45 no.6
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    • pp.333-345
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    • 2021
  • Amid the rapidly changing logistics environment and demand changes in the post-corona-19 era, the importance of the cold chain logistics sector is being highlighted. The scope of cold chain is not limited to food, but is expanding to various fields such as pharmaceuticals, semiconductors, and flowers. The demand on the storage and transportation of corona vaccines is rapidly increasing. The rapid increase in domestic low-temperature facility construction and renovation may lead to the saturation of the cold chain related industry in the future and slow growth. In preparation for this, it is necessary to accumulate infrastructure know-how using IT technologies, and to consider entering into the UN procurement market as a potential niche market, by taking advantage of Korea's recent global status. The demand for cold chain in the UN procurement market is increasing mainly in underdeveloped countries, and it is expected to continue to grow. In this paper, the capabilities of domestic cold chain related companies were analyzed, domestic and overseas cold chain logistics market trends and overseas market entry status were investigated. An in-depth survey was conducted to present strategies for domestic cold chain logistics related companies to enter the UN procurement market.