• The Korean Publising Journal, Monthly
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• s.358
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• pp.34-37
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• 2005

• Journal of the Korean Society for Library and Information Science
• /
• v.39 no.4
• /
• pp.139-161
• /
• 2005

This study aims to suggest a strategic alliance between libraries and publishers in Korea. When it considers the linear distribution channel of current publications and the entity and a butterfly effect of knowledge communication crisis, the publishers as production agency and the library as consuming subject must search a strategic cooperative plans. In order to achieve this goal, the study analysed the four issues(fixed book prices, library infrastructure, book and library supply policy of government, legal deposit system) which is important.

• The Korean Publising Journal, Monthly
• /
• s.137
• /
• pp.8-9
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• 1993

과거의 출판 경험에만 의존해서 수치로 나타나는 시장조사를 하지 못했던 출판사들이 최근들어 마케팅 전략 차원에서 실험적인 방법들을 시행하고 있다. 특히 몇몇 출판사들은 여론조사기관을 통한 사전 시장조사를 하는 등 활발한 노력을 기울이고 있어 관심을 끌고 있다.

• The Korean Publising Journal, Monthly
• /
• s.73
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• pp.20-21
• /
• 1990

• The Korean Publising Journal, Monthly
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• s.109
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• pp.18-19
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• 1992

• The Korean Publising Journal, Monthly
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• s.215
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• pp.18-19
• /
• 1997

• The Korean Publising Journal, Monthly
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• s.345
• /
• pp.152-153
• /
• 2004

• The Korean Publising Journal, Monthly
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• s.45
• /
• pp.6-6
• /
• 1989

• The Korean Publising Journal, Monthly
• /
• s.162
• /
• pp.14-14
• /
• 1995

• The Korean Publising Journal, Monthly
• /
• s.332
• /
• pp.118-119
• /
• 2003