• Title/Summary/Keyword: 창업 성공요인

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A Study on the Success Factors of Venture Entrepreneurs and Entrepreneurship Education (벤처기업 창업자의 성공요인 분석을 통한 창업교육에 대한 시사점 탐색)

  • Lee, Yong-hee;Park, Su-hong
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.9 no.6
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    • pp.231-244
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    • 2014
  • Domestic recessions, business restructurings, voluntary resignations and youth unemployment crises have fueled competition in the start-up market, and business start-up is increasingly incited as a means to make a living under circumstances. However, ill-prepared business start-ups result in bankruptcy. Profound knowledge and skills are required for successful start-up. A successful entrepreneur of a business is often not born but made. The purpose of this study was to examine the success factors of successful venture entrepreneurs in an effort to make some suggestions on entrepreneurship education. After the characteristics of the selected successful venture entrepreneurs were analyzed, 18 items were selected as their success factors, and the following six things were presented as what should be taken into account in relation to the competency of a successful entrepreneur: First, achievement-needs characteristics and goal-oriented characteristics that belong to the characteristics of entrepreneurs could be educationally taken advantage of in entrepreneurship education. Second, achievement-needs characteristics are an educational element of the preparatory stage, and goal-oriented characteristics are an educational element for business administration after starting a business. Third, hands-on experience is mandatory since learning by experience is quite important for entrepreneurs. Fourth, entrepreneurship education is more effective when it targets the younger generations. Fifth, the kind of educational support that is to assess the entrepreneurship of prospective entrepreneurs to help them improve their overall entrepreneurship is required. Finally, entrepreneurship education should be offered by a person with experience of setting up a business so that he or she could inform learners of their practical experience and knowhow.

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개인의 특성이 창업만족도와 성과에 미치는 영향: 성격 5요인을 중심으로

  • An, Seung-Gwon;Jeon, Hye-Jin
    • 한국벤처창업학회:학술대회논문집
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    • 2019.04a
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    • pp.135-141
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    • 2019
  • 신(新)산업 발굴 및 신(新)고용창출을 위한 대안으로 창업정책이 확대 및 확산되어 지고 있다. 이러한 시대적 상황 속에서 창업의 성공을 높이기 위한 교육이나 연구가 계속 되고 있다. 이를 위해서는 직업을 선택하거나 새로이 창업을 하고 조직에서 각자의 역할을 진행하는 과정에 개개인이 타고나고 특성들에 대한 고민이 함께 되어야한다. 경제성장 및 정량적 고용창출의 목적을 넘어 창업가들이 직업적 가치를 위한 자아실현 관점에서 창업가 육성을 고민해야 할 시점이 될 것이다. 이러한 만족스러운 직업을 갖게 하는 것이 진정한 의미에서의 국가의 역할이라 할 수 있을 것이다. 즉, 창업가 육성에 관한 관점을 소유권과 시장보호 및 개척의 관점을 넘어 국민의 생애 만족도를 높이기 위한 창업교육과 정책에 관한 연구가 필요하다. 본 연구에서는 창업 시 만족도와 성과에 영향을 줄 수 있는 창업가의 개인적 특성 중 성격 5요인(BIG5)을 중심으로 기업가정신과 성과에 어떠한 영향을 미치는지 살펴봄으로서 개인의 어떠한 특성이 주요하게 작용하는지 분석하고자 한다. 이를 위해 국내 창업의 다수를 차지하고 있으면서도 어려움을 겪고 있는 소상공인 중 외식업, 의류업, 커피전문점, 미용업 등의 자영업자를 대상으로 본 연구를 진행하였다. 연구를 통해 창업성과를 높이기 위해 성격 5요인이 모두 중요하게 작용함을 확인할 수 있었다. 개방성과 친화성을 바탕으로 만족도를 높은 창업자를 육성하고 외향성과 성실성을 높인다면 실질적인 재무성과로 연결시킨다면 창업의 성공을 높일 수 있을 것이다. 앞으로 창업교육과 정책 방향의 토대를 마련하기 위한 창업자 개인의 특성에 관한 다양한 연구가 시도되어야 할 것이다.

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An Analysis on the Critical Startup Success Factors in Small-Sized Venture Businesses (중소·벤처기업의 창업 성공요인에 대한 상대적 중요도 분석)

  • Lee, Seol-Bin
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.12 no.3
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    • pp.53-63
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    • 2017
  • With increasing the importance of venture startup in the national economy, a trend shows that the government's policy support for venture startup is not only strengthened, but also entrepreneurial enthusiasm is increasing. In order for this trend to continue as an ongoing phenomenon, not a temporary phenomenon, venture startups should continue to grow with survival competitiveness. In this respect, there is a time when it is necessary to study the factors affecting the success of venture startups more than ever. There is a limit to seeing main factors, which affect the entry into the growth stage with survival competitiveness for the success of venture startups, as only 'entrepreneur capacity' and 'differentiation strategy' claimed by existing previous studies. As a more fundamental factor, entrepreneurial behavior is important in terms of opportunity discovery and opportunity utilization, but research into this falls short of expectations. This study is intended to look into success factors of venture startup. To achieve this, a survey was empirically carried out to CEOs in 100 small and medium venture startups through AHP analysis. The results are as follows. As stated above, entrepreneurship of success factors in venture startups is considered most critical, followed by innovation, economics, and technology. And 'entrepreneur's competency', 'positive entrepreneurial motivation', 'creative technology utilization', and 'continuous investment in technical development' are considered most critical for 'entrepreneurship', 'innovation', 'technology', and 'economics' as sub-factors, respectively. Consequently, entrepreneur's entrepreneurship that has been required in general startups is a critical factor to be also in common required in venture startups. This means that they can secure the competitiveness of venture startup along with continuous investment support in business startup with a positive mindset and their own technological competence as innovators to overcome the risk and uncertainty of business startup as entrepreneurship that marks the start of a new enterprise.

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Delphi Analysis for Experts to Develop an Assessment Index for Women's Entrepreneurship Support Programs (여성창업 지원사업 평가지표 개발을 위한 전문가 대상 델파이 분석)

  • Kim Heung-Hee;Kim Yun-Hwan;Kim Moon-Sook;Ju Young-Mi;Kim Dae-Geun
    • The Journal of the Convergence on Culture Technology
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    • v.10 no.1
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    • pp.337-344
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    • 2024
  • This paper is a study on the "Development of Assessment Index for Women's Entrepreneurship support programs." This research highlights the absence of specific assessment indicators for selecting women-led enterprises in women's entrepreneurship support programs, thereby illuminating the limitations of current evaluation methods. It emphasizes the necessity for effective indicators to more successfully select women entrepreneurs and enterprises. The study derives numerous success factors for women's entrepreneurial ventures from prior research and develops a more likely to succeed assessment index for women-led enterprises using the Delphi methodology and collaboration with expert panels. The result is a new assessment index reflecting the characteristics of women entrepreneurs, expected to overcome the limitations of existing selection methods and contribute to enhancing social support and policy development for women-led enterprises.

Correlation Analysis of Firm Performance by Characteristics of Founders in ICT Field (ICT 분야 창업자 특성에 따른 기업성과 상관관계 분석)

  • Sim, Yong-ho;Song, Min-kyoung;Kim, Seo-kyun
    • Journal of Korea Technology Innovation Society
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    • v.21 no.2
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    • pp.615-635
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    • 2018
  • The Korean government has selected job creation policy as first goal in order to overcome the recession and response of 4th industrial revolution. Technology based start up is worth noting in order to job creation. Because the ripple effect of technology based start up is higher than self-employment. Therefore, the government and the private sector conduct various policies and services for the vitalization of technology based start up. In order for technology based start up to be successful, it is necessary to maximize personal (founder) capacity. In this study, the correlation between "features of personal (motivation, capability, experience, entrepreneurship)", "competitiveness of company" and "corporate performance" was analyzed using structural equation modeling (SEM). Also, in this study analyzed the differences between 2 groups based on the career of CEO (work for government funded research institutes VS the others). This study can be utilized when policy making and practice about technology based start-up.

창업 기회 역량에 관한 연구 - 행운 신념과 우연기술을 중심으로

  • Kim, Hong-Tae;Hwang, Bo-Yun
    • 한국벤처창업학회:학술대회논문집
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    • 2017.04a
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    • pp.30-30
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    • 2017
  • 성공한 창업가들이나 저명인사들에게 성공의 요인을 물어보면 운이 좋았다고 이야기를 한다. 새해가 되면 신년 운세를 보거나 중요한 사업에 대한 의사결정을 앞두고 운세를 알아보는 사람도 많다. 우리나라뿐만 아니라 토머스 J. 스탠리가 20년간 백만장자 733명을 분석하여 저술한 <부자들의 선택>을 보더라도, 백만장자의 12%가 자신들의 경제적 성공요인으로 '운'을 뽑았다. 하지만 현실적으로 지배적인 개념임에도 불구하고 그동안 행운에 대한 과학적 검증이 많지 않았다. 운에 대한 전통적인 관점은 운을 외부 요인으로 보고 무작위하고 통제 불가능하다고 보았기 때문이다. 통제가 불가능하기 때문에 미래를 예측 하는 데에 영향을 미치지 못하는 것으로 간주하고 있었다. 행운은 운명처럼 정해져있는 것일까? 왜 운이 좋은 사람들은 자신에게 유리한 기회를 잘 인지하고 포착하는 것일까? 현실 속에 운이라는 개념이 존재한다면 이런 현상이 벌어지는 이유에 대해 과학적 탐구가 필요할 것이다. 본 연구에서는 행운은 외부 환경에 의해서 무작위로 정해지는 것이 아니라 개인의 내적 속성으로 운을 통제 할 수 있다는 것으로 보았다. 행운에 대한 신념이 있는 사람은 우연한 사건에 대해 우연기술을 통하여 기회역량을 높일 수 있다는 것을 검증하고자 한다. 이를 검증하기 위하여 총 332명을 대상으로 설문조사를 실시하였고 행운의 신념이 우연기술의 매개역할로 창업 기회 역량에 미치는 영향을 분석하였다. 분석결과 첫째, 행운의 신념은 기회 역량에 정(+)의 영향을 미치는 것으로 나타났다. 둘째, 행운의 신념은 우연기술의 하위요인인 호기심, 인내성, 유연성, 낙관성, 위험감수 모두에 정(+)의 영향을 미치는 것으로 나타났다. 셋째, 우연기술의 하위요인 중 인내성, 낙관성, 위험감수만이 기회역량에 정(+)의 영향을 미치는 것을 나타났다. 넷째, 우연기술의 하위요인인 인내성, 낙관성, 위험감수는 행운신념과 기회역량의 관계에서 매개효과가 있다고 판단할 수 있었다. 본 연구는 행운에 대한 높은 신념을 갖고 우연 기술을 더 개발한다면 창업 기회 역량을 더 높일 수 있음을 시사한다.

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A Study on Influence to Business performance of business incubator company via CEO's Characteristics (창업보육기업의 창업자 특성이 기업성과에 미치는 영향에 관한 연구)

  • Kim, Min-Su;HwangBo, Yun;Kim, Hong
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.5 no.2
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    • pp.33-57
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    • 2010
  • This study aims at researching whether business founders' psychological characteristics, behavioral characteristics, and career characteristics have influence upon corporate performance and whether business founders' career characteristics and start-up education experience have influence upon corporate performance targeting business founders of start-up business-incubated companies. As a result of this study, business founders' psychological characteristics(achievement desire, risk-endurance propensity) were indicated to have significant influence upon corporate performance. On the other hand, business founders' behavioral characteristics were indicated to have no influence upon corporate performance. Also, it is seen to have clarified that business founders' career characteristics, past practical-affairs experience during start-up education business, and job-life experience are important factors of having significant influence upon corporate performance. These findings are expected to give many implications even to preliminary business founders as well as establishment in supportive direction and effective development of start-up business-incubated companies. Accordingly, the implication is seen to have been suggested that the services, which the business incubator supports the living-in companies, need to be planned and offered by considering business founders' characteristics of start-up business.

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Success Factors of UCSD CONNECT as Business Incubator (UCSD CONNECT의 기업보육 성공요인)

  • Chun, Se-Hak;Byun, Yong-Hwan
    • Journal of Digital Convergence
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    • v.13 no.1
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    • pp.135-149
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    • 2015
  • The purpose of this study is, through journal review, to introduce and analyze the success factor and programs of CONNECT which have made key contributions in the construction of San diego Bio-cluster and thereby show directions business incubators in Korea should try to follow. CONNECT is a most popular bench-marking case over the world for bio-venture incubation. In this paper, core success factors and incubating programs of CONNECT are analyzed in detailed way for local govenments and incubating institutions to develop enterprise promotion policy. CONNECT is famous for its tailored services to meet the varying needs of entrepreneurs at all stages of their business life cycles and growth. CONNECT is a pioneer which provide mainly software services by using network while it provide hardware supports like space at minimun level. CONNECT has provided early stage corporations with diverse software services on which business incubators in Korea should have focus Since its inception, CONNECT has assisted more than 800 technology companies. Leadership of policy makers, network and software services have been key success factors of UCSD CONNECT.

An Exploratory Study on Successful Factors of Entrepreneurial Marketing in Start-up (스타트업의 앙트레프레니얼 마케팅 성공요인에 관한 탐색적 연구)

  • Byun, Chung Gyu;Ha, Hwan Ho
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.15 no.2
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    • pp.183-192
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    • 2020
  • This study conducted an exploratory study to derive the success factors of entrepreneurial marketing for startups. Through Delphi analysis, we derived the items of proactive orientation, risk management, innovation, opportunity driven, resource leveraging, customer intensity, value creation, price setting, marketing communication, channel management, product development, sales and marketing information management. The importance and execution of success factors were measured through IPA analysis. The first quadrant(keep up the good work) has proactive orientation, risk management, resource leveraging, customer intensity. The second quadrant(concentrate here) has innovation. The third quadrant(low priority) has channel management, sales, marketing information management. The fourth quadrant(possible overkill) has prices setting, product development. These results showed that the success factors of startup's entrepreneurial marketing were proactive orientation, risk management, innovation, opportunity driven, resource leveraging, customer intensity and value creation.

The Key Success Factors of University Entrepreneurship Education: Implication from USA University Cases (대학 창업교육 핵심 성공요인: 미국 대학 사례의 시사점)

  • Choi, Jong-In;Park, Chygwan
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.8 no.3
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    • pp.85-96
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    • 2013
  • Entrepreneurship courses and programs in Korean universities tend to increase steadily but seem to have some limitations. They are usually recognized as another domain of Business Administration. Entrepreneurship program is practical like Business Administration but should be much more interdisciplinary than that. Because Korean Entrepreneurship programs are in the early stage, they must be reinforced with factors such as education culture, faculties, curriculum and relationships with communities. This study aims to get some implications from Entrepreneurship programs have been run by universities in America in order to facilitate Entrepreneurship program in Korean universities. Based on 11 success factors found by our case universities' Entrepreneurship programs and Kauffman Campus, this study has drawn implications of critical success factors of Entrepreneurship programs as follow. First of all, because Entrepreneurship programs should focus on Entrepreneurship mind sets such as innovative idea generation and courage to overcome risk, it is more desirable that Entrepreneurship programs are introduced in all departments of universities such as Arts, Science and Engineering. These programs also need to take interdisciplinary approach and required to be opened from liberal arts course. In order to be sustained during all their academic careers, vision, mission and strategy for Entrepreneurship programs should be based on strong leadership and support of top leaders. Entrepreneurship culture of each university is also one of the most important success factors. Entrepreneurship programs not only as major programs but also as specific Entrepreneurship minors designed for departments such as Arts, Science and Engineering could be considered according to each university's situation. This study also suggest to make a motivation system for Entrepreneurship faculties, Ph d. programs for Entrepreneurship, communication network for Entrepreneurship programs and mentor system in community. To begin Entrepreneurship programs, it also needs to develop good education contents as many as possible. When it concerned with teaching method, project based 4 year program can be suggested to be effective and efficient. To introduce project based program that should be consistent till participants' graduation, university must prepare regulations to support team teaching, mentor and interdisciplinary cooperation. To dissipate the concept that Entrepreneurship is another version of management, this study support the idea that Entrepreneurship programs should be designed and run by independent and central-focused governance system, Entrepreneurship education center.

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