• The Journal of the Korea Contents Association
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• v.5 no.5
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• pp.191-201
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• 2005

Traditional music not only reveals Korean culture to foreigners but also it enhances the pride of national identity for Koreans themselves. Objectives of this study are how can we encourage and appreciate traditional music to ordinary visitors (non-musicians). Music festivals could be a means to educate and captivate them towards the appreciation of Korean traditional music. For this purpose, this study checked the satisfaction level between local residents and domestic visitors(including foreigners) concerning music festival programs, and also proposed a practical implications to traditional music organizers. According to the result, local visitors' satisfaction level were higher than other domestic visitors. Visitors showed higher interest in the music instruments like a 'Gayageum' they are able to relate to, rather than with other traditional unfamiliar musical instruments. It is thus crucial to encourage students and ordinary citizens to interact with traditional music instruments so as to enhance the satisfaction levels of domestic visitors. Some practical implications for traditional music organizers are that it is recommendable to have more guides who have thorough knowledge of traditional Korean music and who is able to interpret festival programs in foreign languages for foreign visitors.