• International Commerce and Information Review
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• v.13 no.2
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• pp.3-26
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• 2011

The objective of this study is to improve export performance using e-Trade marketing systems. The use of e-Trade has been increasing but there is some controversy about the performance of e-Trade marketing for Small-to-Medium enterprises (SME). The research construct for determining the export performance is suggested and five factors are introduced in this paper such as: B2B relationship and cooperation, product complexity, online fitness, level of internationalization, and use of e-Trade marketing. Sample data were collected from the companies who are familiar with the e-Trade systems. The result shows that the use of e-Trade marketing mostly contributes to the increase of export performance. The regression and cluster analysis shows that both variables of e-Trade marketing and on-line fitness are significant to high export performance group. The implication for SMEs is that the use of e-Trade marketing methods could contribute to the increase of export performance and more analytical works need to be made for future study.

• International Commerce and Information Review
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• v.4 no.1
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• pp.39-57
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• 2002

전자신용장통일규칙에 대한 그 동안의 논의는 주로 UCP500과는 별도로 새로운 통일규칙을 제정하여야 한다는 논의와 기존의 UCP500내에서 전자서류에 대한 내용을 새로이 추가하여야 한다는 논의였다. 그러나 궁극적으로 UCP500의 경우 종이서류를 근거로 하여 내용을 규정하고 있기 때문에 전자신용장거래에서의 전자제시에 대하여 적용할 수 없었다. 이러한 점에서 UCP500에서는 전자무역거래에서 사용되고 있는 기본 개념조차도 수용되어 있지 않고 있는데 예를 들면, 전자서명, 전자서류 또는 전자기록에 대한 내용이다. UCP가 안고 있는 이러한 문제의 소지를 사전에 해결하기 위하여 ICC에서 eUCP를 제정하였다는 점에서 큰 의의가 있다고 할 수 있다. 이와 같이 본 연구는 eUCP의 도입배경을 선화증권의 위기문제와 연관시켜 조명하고 eUCP의 주요내용을 살펴보고 이를 UCP500의 규정과 비교하여 봄으로써 UCP500과 유기적으로 사용될 eUCP의 이해를 제고하여 향후 발생될 당사자의 분쟁을 사전에 방지하고자 하는 것이 그 목적이다.

• Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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• 2004.05b
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• pp.521-524
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• 2004

The enormous Electronic Commerce along with the rapid development of information technology is having a profound impact on the world economy. Electronic Commerce makes regional business and economics less local and more global in keeping with long-term trends toward market liberalization and reduced trade barriers. The purposes of the paper are to show worldwide electronic sign law and develop supportive strategies of the Korea

• Computational Structural Engineering
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• v.10 no.3
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• pp.58-66
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• 1997

D 자동차가 새 자동차를 개발하는 과정에 스타일 디자인은 이태리에서, 샤시 설계는 영국에서, 파워트레인 설계는 독일에서 수행하였다고 한다. 글로벌 경영이나 현지 법인이라는 단어들도 이제는 낯설지 않은 용어들로 자리잡아 가고 있는 중이며, 앞으로는 리비아, 우즈베키스탄, 베네주엘라 등 전세계에 흩어져 있는 기업의 현장을 어떻게 운영해 나갈 것인지를 연구해야 할 것이다. 무역장벽을 극복하기 위해 설립하고 있는 현지의 공장들을 서울에 앉아서 가동시키는 방법 중에, 인터넷을 이용하는 방안이 CALS(Commerce At Light Speed 또는 Computer Aided Logistic Support)라고 할 수 있다. 이는 인터넷을 통해 기업의 무역거래 서류, 카탈로그, 설계도면, 사용자 지침서 등을 전자문서로 주고 받을 수 있게 하겠다는 생각에서 추진되고 있는 프로젝트이다.

• THE INTERNATIONAL COMMERCE & LAW REVIEW
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• v.60
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• pp.213-234
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• 2013

e-Trade 3.0 era which means the expansion of seamless e-Trade process into global business has been come. e-Trade is in the evolution stage with the reflection of time changes and IT development. Furthermore e-Trade marketing method of SMEs has been generalized. However, SMEs have not utilized e-Trade marketing very actively even if it has much benefits in exploring overseas marketing. In this regard this paper has cautiously suggested the strategic using plan of e-Marketplace and SNS along with policy improvement in order to promote extensive diffusion of e-Trade marketing. First of all, a comprehensive evaluation system has to be developed for the assessment of overseas marketing program and provide organized guideline including SMEs support system. Also e-Marketplace operation company is necessary to invent management system for supervising and detecting risk factors of participating firms and business model to share information which each e-Marketplace possesses through mutual connection. Finally, the effective supports such as short-term education and acting operation of initial account to use SNS strategically are needed and continuous contents development to adopt SNS is absolute.

• The Journal of Information Technology
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• v.2 no.1
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• pp.149-162
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• 1999

This article studies certain standards which have been developed for exchanging information about business and trading transactions, both nationally and internationally. In this context standards means standardised ways of representing trade information and standardised procedures for communicating it in computer-based environments. Early in the 1960s, the United Nations UN/ECE working party was formed. The purpose of the this organization was to simplify and standardize trade document. This organization eventually evolved into what is currently known as EDIFACT, the international EDI standards organization. EDIFACT is the basis for agreement on a common structure for documents such as those used for trading(e.g., orders, invoices), so that they can be interchanged electronically between computer systems. The standard was ratified in 1987 and has already been adopted by many EDI users for the earlier European and American standards for trading data interchange called UN/TDl and ANSI Xl2 respectively.

• The Journal of Information Technology
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• v.7 no.2
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• pp.29-42
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• 2004

The growth in EC will continue, irrespective of the medium or the type of environments established by organizations. Global electronic trade has been increasingly spreading all over the world due to the rapid development of internet and IT. For expanding the use of electronic trade, electronic payment based on electronic trade payment system is essential. The importance of trust is based on the potential use of the technology to increase information sharing. Last, it is necessary that the payment and performance guarantee function are added to unified global authentication system. As for now, Indentrus system is the most appropriate model for it. Thus, the purpose of this study is to present on the international trade trust for improvement to Electronic Commerce.

• International Commerce and Information Review
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• v.2 no.2
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• pp.43-68
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• 2000

전자상거래는 비대면(非對面) 거래로 모든 제반과정이 진행되기 때문에 상대에 대한 신뢰성의 문제가 크며, 거래 당사자와 거래 내역에 대한 입증을 해줄 인증기관이 필요하게 된다. 현재 미국의 베리사인 등 사설인증업체가 국내전자상거래 업체의 인증업무를 담당하고 있는 실정이다. 또한, 인증은 필연적으로 관련 기술의 표준화가 수반되는데 이에 대한 국내기술이 미흡하므로 국제동향을 고려한 국내인증기술의 개발이 시급하다. 특히, 글로벌 전자상거래에서는 인증기관에 대한 문제가 더욱 절실한데 문제는 어떠한 형태로 어떤 기관이 주축이 되어 인증체계를 구축하는가 하는 것이다. 현재, 인증체계는 네트워크 방식, 계층구조, 혼합형의 세가지가 논의되고 있으며, 각각의 장단점이 존재하므로 이에 대한 심도있는 논의가 필요하다. 하지만, 이들 가운데 대부분의 국가에서는 계층구조를 바탕으로 한 네트워크 방식이 주류를 이루고 있음에 주목할 필요가 있다. 이러한 체계는 국가별로 상이할 수 있지만, 문제는 글로벌 전자상거래를 활성화하기 위해서는 보다 일관된 형태의 인증체계 구축이 필요하다는 점이다. 현재까지 이와 관련한 논의는 초보적인 단계를 벗어난 실정이며, 미국 EU 등 일부국가와 UNCITRAL, OECD, ICC, WTO 등 관련 기구에서 다양한 의견을 제시하고 있는 상태이다. 이러한 문제는 단시일 내에 해결되기는 어려울 것으로 보인다. 다만, 단기적으로는 관련국가들간의 상호인증을 통한 해결이 선행될 것이며, 이를 바탕으로 글로벌 인증체계가 실현될 것으로 판단된다. 이와 관련하여 인증과 관련한 국내 시장은 출범 초기 단계로서 글로벌 인증 관련 국 내관련 법적 제도적 보완이 필요하며, 이와 아울러 인증서비스를 이용할 사이버무역업계 및 정부 관련 기관 등의 관심이 촉구된다 하겠다.

• THE INTERNATIONAL COMMERCE & LAW REVIEW
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• v.17
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• pp.129-146
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• 2002

The electronic technology development have occurred in the face of existing legal barriers to legal efficacy of computer information goods, and the liberating promise of electronic transactions cannot fully realized unless there is predictability in the legal rules that govern such transactions. This study analyzes some theoretical fundamentals of the Act. First, it proposes that the Act clarify and set forth uniform legal principles applicable to computer information transactions. Secondly, it suggests that if the individual is risk averse, the acceptance set for electronic transactions will be a convex set, and that the application of the Act will make the acceptance set more expanded by lowering the probability of conflicts and by downsizing the risk averness. Thirdly, it also suggest that through the mothod of contingent commodities analysis, the application of the Act by means of its restricted regulations will give more expected utility than the absence of the Act. Fourthly, it derives some implications that the degree of legitimate restriction will be affected by the objective risk inherent to the electronic transactions, and the individual's subjective risk-averseness. Finally, it concludes that harmonization of restriction and protection of individual's rights in electronic transaction process will be a necessary condition for more efficient body of law from the law-economic perspectives.

• The Journal of Information Technology
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• v.7 no.2
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• pp.105-121
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• 2004

The purpose of this paper is to study the send and receive of the message in the both Bolero and TEDI System. Bolero System is the business processes and methods, together with the digital information system, which are provided by Bolero International for communicating Messages and Documents and facilitating business transactions, as well as the Bolero Rulebook and Operating Rules governing their use. On the other hand, The TEDI System replaces a series of trade documents with electronic date, and it realizes secure and reliable transactions of data among parties by means of open networks, such as the Internet. The TEDI system is composed of Web browsers, TC Servers, a RSP Server, and Certification Servers.