• Proceedings of the Korea Information Processing Society Conference
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• 2008.11a
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• pp.82-85
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• 2008

고객의 기호와 요구에 부응하는 서비스의 제공을 위해 영화 요소 중 정확한 장르의 분류는 고객의 선택에 있어 중요한 문제이다. 기존의 수작업에 의한 장르 분류는 시간과 비용, 신뢰성 등에서 비효율적이다. 이러한 문제의 해결을 위해 영화 시놉시스(Synopsis) 기반의 기계학습 방법은 효율적인 대안이 될 수 있다. 본 논문에서는 대다수 영화서비스 주체가 보유하고 있는 시놉시스 정보를 기반으로 하여 기계학습을 이용한 영화장르 분류에 관한 하나의 정형화된 방법을 제시한다. 기계학습 Algorithm 중 LibSVM, RandomComittee, LMT, NaiveBayes, PART Algorithm 을 이용하여 Algorithm 별, 장르별 분류 정확도를 측정하여 비교한다.

• Journal of Popular Narrative
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• v.26 no.1
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• pp.41-76
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• 2020

Recently, the cinema industry faced a crisis on the rise of various media platforms such as Netflix, Amazon Prime, IPTV, and Kakao Page. The rate of film release in the theater has become ever shorter, and the secondary consumption of film through IPTV, tablet, PC, or mobile has seen a drastic increase. In the midst of this new media-geography, the most significant change in recent years would be the rise of the 'fantasy film' genre. This paper explores the conditions and characteristics of fantasy films in the way in which the genre has been constituted, and delves into particular aspects that its contents contain. This is an attempt to understand the sociology of the birth of a new genre. In this process, this paper will ask two frequently raised questions in regard to this genre. The first is to ask whether we can discern fantasy from reality, and the second is to examine whether the fantasy genre implicates certain social subversion. These two questions aim to discover how fantasy forms a relationship with reality and what this means. To do so, this paper will trace the genealogy of the fantasy film genre in Korea and analyze recent big hits such as the series as the model case of digital fantasy film. Through this exploration, this paper will be able to provide a new sociology of the fantasy film production and consumption in the 21^st century Korea.

• Proceedings of the Korean Information Science Society Conference
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• 2012.06c
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• pp.201-203
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• 2012

전 세계적으로 인터넷 보급률이 높아지고 소셜 미디어 등의 인기로 여러 사람의 의견을 한눈에 볼 수 있는 기회가 많아 졌다. 영화의 경우도 마찬가지다 관객들의 영화평은 다른 잠재적인 관객들의 동일 영화의 관람을 이끌어 내는데 큰 동기가 된다. 하지만 개개인이 영화에 대한 느낌이 다르기 때문에 관객이 영화의 결정을 위하여 수많은 영화평에 포함된 의견들을 효과적으로 검토하기 쉽지 않다. 따라서 관객들이 특정 장르에 대해 느끼는 정도를 여러 영화평 속에서 추출해 수치화하여 좀더 신뢰도가 높은 장르에 대한 정보를 얻고자 한다.

• The Journal of the Korea Contents Association
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• v.21 no.7
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• pp.13-19
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• 2021

While watching the movie, the audience shows various emotional reactions. Emotional reactions such as sadness and anger, joy and anger appear depending on the storyline of the film. This aspect can be seen through the audience's brain wave response. This study is to examine the relationship between the movie story development and the movie story development through brain wave measurement of the emotional reaction of the audience in situations and events occurring in the movie development. Four American films, which represent each genre and are well known to many people, were selected for the study. These are of the adventure genre, of the animation genre, of the action genre, and of the drama genre. In order to measure the emotional response of these movies, four cases were set centered on the PPG of EEG and analyzed as a time series graph pattern. It can be seen that the emotional response on the graph has a certain relationship with the story development. It is expected that this study will help in selecting a genre when making a movie in the future, especially when deciding how to compose and develop a story, and it will help to induce the emotions of the audience.

• The Journal of the Korea Contents Association
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• v.11 no.12
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• pp.152-161
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• 2011

This study examines characteristics of sports movies between Korea and the U.S. Especially, this paper focuses on three different characteristics including structural, internal characteristics and performance of sports movies. The major results are as follows: firstly, there were similarities between two countries in terms of opening year, genre, classification but movie subjects. More specifically, movie opening years were not related to global sports events. In addition, most sports movies were mainly produced by human genre and all age movie classification. However, in terms of sports subjects, although Korean movies were constructed by baseball game, the U.S. movies were based on football game. Secondly, there were also similarities between both sports movies in terms of external characteristics such as gender difference of hero or heroine, internal story structure and their story sources. Most of sports movies have used real stories as movie story. Finally, although many of the U.S. sports movies recorded the high degree of expenditures, three movies recorded the high degree of movie consumption.

• The Journal of the Convergence on Culture Technology
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• v.9 no.2
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• pp.389-397
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• 2023

This study examines how macro-economic conditions, fashion momentum, and inter-genre competition affect movie genre's popularity, thus shaping fashion trends in the feature film market in Korea. Using panel data analysis of genre-specific audience sizes with 6 genre cateories and 132 monthly time points, we found that favorable economic conditions generate the fashion trend in the action/crime genre, while the deterioration of the economic conditions leads to the decline of action/crime genre. The finding implies that economic situations influence cultural consumers' psychological states, which in turn shape the fashion trend in certain direction. Furthermore, we found that the action/crime genre has a greater fashion momentum and its competitive power is stronger than other genres, suggesting that this genre has longer fashion cycle even if other genres rise to the top in their popularity. We argue that such enlengthened fahion cycle and competitive stength of the action/crime genre are associated with its breadth of niche width and audience loyalty. Scholarly and practical implications are discussed.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.16 no.1
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• pp.62-69
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• 2015

This study examined the effects of the level of narrativity of a culture content on the level of preference of a related culture content. The culture contents were categorized into novels, cartoons and TV programs according to the content type, and into dramas, comedies, and actions by the contents genre because previous studies found a high level of narrativity in novels and dramas. Based on the survey data on the movie preference, the following were found. First, when people prefer novels with high-level narrativity, rather than TV programs, which have low-level narrativity in a certain genre, they prefer watching movies in the same genre. Second, this relationship is even more reinforced when the genre of the original of the movie is drama, which has high-level narrativity, rather than comedies or actions, which have low-level narrativity. Narrativity plays an important role in the movie preference, especially when it comes to movie originals.

• Proceedings of the Korean Society of Computer Information Conference
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• 2022.01a
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• pp.23-26
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• 2022

OTT 서비스의 이용자가 폭발적으로 증가하고 있는 지금, 사용자에게 맞춤형 상품을 추천하는 것은 해당 서비스에서 중요한 사안이다. 본 논문에서는 콘텐츠 기반 추천 시스템의 모델을 제안하고, 영화 데이터를 추가 해가며 예측력을 높일 최종적인 모델을 채택하고자 한다. 이를 위해 GroupLens와 Kaggle에서 영화 데이터를 수집하고 총 1111개의 영화, 943명의 사용자에게서 나온 71026개의 영화 평가 데이터를 이용하였다. 모델 평가 결과, 장르와 키워드만을 이용한 추천 시스템 모델의 RMSE는 1.3076, 단계적으로 데이터를 추가해 최종적으로 장르, 키워드, 배우, 감독, 나라, 제작사를 이용한 추천 시스템 모델의 RMSE는 1.1870으로 모든 데이터를 추가한 모델의 예측력이 더 높았다. 이에 따라 장르, 키워드, 배우, 감독, 나라, 제작사를 이용해 구현한 모델을 최종적인 모델로 채택, 무작위로 추출한 한 명의 사용자에 대한 영화 추천 리스트를 뽑아낸다.

• The Journal of the Korea Contents Association
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• v.17 no.6
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• pp.296-310
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• 2017

The present study analyzed the factors affecting the box office performance of movies in the Chinese market in 2010~2014. A total of 499 movies were selected for the final analyses. Based on the previous studies, genre, actor/actress power, director power, sequel, remake, release period, award, online evaluation, distributor power, and production area were chosen as independent variables. Regression analyses showed that most of the independent variables except for distributor power were found to affect box office performance of the movies.

• The Journal of the Korea Contents Association
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• v.8 no.1
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• pp.386-397
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• 2008

The purpose of the study is to identify the characteristics of films to be exported into a larger market abroad, especially the Japanese film market which occupies more than a half of the export costs of the Korean movies. Our analysis shows that the factors such as the reputation of a director and actors in Japan, the box-office record in Korea and genres have influence upon the export to the Japanese market. Among genres, comedy movies were less exported, while melodramas was more. We expect that this result will be helpful when film producers plan movies for export from the stage of pre-production.