• Title/Summary/Keyword: 일본 대학생

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The Effects of Corporate Social Responsibility on Company Image and Customer Citizenship Behavior: Focused on Japanese Students (기업의 사회적 책임이 기업이미지 및 고객시민행동에 미치는 영향: 일본 대학생 대상으로)

  • Ahn, Tae-Hyuk;Park, Bong-Gyu
    • Journal of Digital Convergence
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    • v.17 no.6
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    • pp.185-192
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    • 2019
  • The purpose of this study examines the effects of corporate CSR on corporate image, customer satisfaction, and customer citizenship behavior in order to provide implications for CSR. To verify hypotheses, we conducted a questionnaire survey on university students using Apple, Sony, Sharp, and Kyocera mobile phones, and used structural equation model analysis for 294 units. As a result, four factors, economic responsibility, legal responsibility, ethical responsibility and philanthropic responsibility were derived from corporate social responsibility, and all three factors except for ethical responsibility factors were proved to have a positive effect on corporate image. In addition, corporate image has a positive effect on customer satisfaction and customer civic behavior. As an implication, Japanese companies will need to take a systematic approach to CSR to help them understand their CSR and improve the level of CSR they can sympathize with.

A comparative study on color preference of PCCS between Korean and Japanese university student (PCCS에 대한 한${\cdot}$일 대학생의 색채기호의 비교)

  • 이경희
    • Archives of design research
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    • no.16
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    • pp.77-86
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    • 1996
  • fhe purpose of lhlS study was to inves,igate ,he color preference of pees among Korean and Japanese Lnrversity students groups. Looking at a color chart contammg (is colored chips arranged sequentlally by hue and tone. the subjects from two countries were asked to choose their five most hlghly preferred colors and five least preferred colors. The data was classifed by hues and tones and then both sexes. The results were analyzed by comparison of the general orders of preference, and comparison of the selected colors by hues and tones and both sexes. The correlation of color preference in two countries was also studled uSlng Pearson's product moment correlatlOn cod ficren t. The results of this study were summaried as follows: 1. The most preferred color in two countries was vivid blue, and the least preferred color in two countries was grayish brown. 2. The most prefered hues in each countries were purple blue in Korea and blue in Japan. The least preferred hue in two countries was yellow red. 3. The most preferred tone in two countries was vivid and least preferred tone in two countries was grayish. 4. The correlation of the color preference between two countries was studied usmg Pearson's product moment correlation coefflCient for both hues and tones. I, indicated strong correlation in tones than in hues.

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21세기 최고의 판.매.전.문.가 in TOKYO - 선진화된 일본 자판기 시장조사를 통해 바람직한 한국 자판기의 미래를 조망 (동국대학교 경영학과 4인 탐방단의 좌충우돌 일본 시장 탐방기)

  • 한국자동판매기공업협회
    • Vending industry
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    • v.8 no.3
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    • pp.97-114
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    • 2008
  • 뜨거운 무더위가 기승을 부리던 지난 여름 7월의 한날. 동국대학교에 경영학과 3학년에 재학 중인 여대생 3명이 한국자동판매기공업협회 사무실을 찾았다. 이들의 방문목적은 일본 자판기 시장 탐방을 위한 사전조사로 국내 자판기 산업의 현황과 과제를 알기 위해서였다. 그들은 국내 자판기 산업에 대한 뜨거운 호기심으로 궁금해 하던 질문을 연방 쏟아 냈고, 얼마 후 일본을 떠났다. 그들이 이런 탐방을 가능하게 했던 것은 국가 청소년위원회에서 지원해 주는 '청소년 해외연수프로그램' 덕택이다. 청소년의 국제적인 능력을 배양하고 글로벌리더로서 성장할 수 있도록 지원해주는 이 프로그램에 '자판기'를 탐방과제로 제출한 게 선정이 되어 일본 자판기 시장 탐방을 지원받게 된 것이다. 끊임없는 도전 정신을 갖춘 대학생들이 자판기 시장을 보는 시각은 어떤 선입견도 거부한다. 반면 자판기 업계에 종사하는 사람들은 노상 봐 오던 자판기 시장을 무덤덤하고 타성에 젖은 시각으로 보기 쉽다. 이런 점에서 그들의 일본 시장 탐방은 보다 참신하고 객관적인 시각을 가질 수 있다. 일본 자판기 시장을 좌충우돌 누비며 탐방을 완료한 그들의 탐방기가 욕심이 났던 이유가 여기에 있다. 흔쾌히 원고 게재를 허락해준 탐방단 황혜원님, 정달래님, 박계령님, 이혜원님에게 감사드리며, 지금부터 그들이 안내하는 "일본 자판기 시장 탐방기"를 따라가 보자.

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Nationality and Information Behavior: Comparing Korean and Japanese Students (정보행태에 있어 국민성의 의미 - 한국과 일본의 대학생에 대한 비교 분석 -)

  • Lee, Jae-Whoan
    • Journal of Korean Library and Information Science Society
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    • v.41 no.3
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    • pp.185-203
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    • 2010
  • This study discusses the meanings of nationality in information behaviour. In this study nationality was represented by citizenship and group personality(here, dependency) Surveys were conducted for data collection, and a questionnaire were completed by 331 participants(158 Korean students and 183 Japanese students). Simple frequency tests and chi-square tests were conducted to examine the proposed relation between citizenship and information behavior, that between dependency and information behavior. Also conducted was two-way ANOVA test to examine the relative significance of two independent variables(citizenship and dependency) in information behavior. The results of chi-square tests showed that both variables have statistically significant relationship with information behavior although the relationship was partially significant. And the results of ANOVA test showed that between the two variables, citizenship was more significant than dependency.

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The Effect of Korean-Japanese College Students' Perception of Welfare, Dementia Perception, and Dementia Attitude on Dementia Policy Perception (한·일 대학생의 노인복지 인식, 치매 인식, 치매태도가 치매정책 인식에 미치는 영향)

  • Ae-Ran Ryu;Kuk-Gwen Lee
    • The Journal of the Convergence on Culture Technology
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    • v.9 no.5
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    • pp.349-355
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    • 2023
  • This study attempted to examine the effect of Korean and Japanese college students' perception of welfare for the elderly, dementia perception, and dementia attitude on dementia policy. The main results are as follows. As a result of analyzing the impact of Korean-Japanese college students on their perception and attitude of dementia policy, it was found that Korean-Japanese college students' perception of welfare for the elderly and dementia attitude had a positive (+) effect on dementia policy perception. As a result, I would like to present the following implications. Korea and Japan have developed social insurance systems for the elderly in a low birth rate and aging society, and are developing and implementing support services suitable for the culture of both countries. In the perception of dementia policies of college students in Korea and Japan, the influence of long-term care insurance for the elderly in Korea and nursing care insurance in Japan has led to changes in the perception of dementia among college students. However, it has been shown that dementia awareness does not affect dementia policy awareness, indicating that college students lack dementia awareness. Dementia awareness can increase the demand for the development of various dementia-related services or dementia policies, but low dementia awareness can lead to misunderstanding or negative perceptions of dementia. This can also affect the perception of dementia policies, and services and policies such as social support, prevention, and treatment related to dementia may not be sufficiently developed. In order to compensate for these problems in the future, efforts should be made to improve awareness through the provision of various information such as the government and society to help improve and understand dementia awareness for college students.