• Title/Summary/Keyword: 인터넷은행

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A Study of Factors Influencing on the Intention to Use Internet Primary Bank (인터넷 전문은행 사용의도에 영향을 미치는 요인 연구)

  • Kwon, Hyeok Gi;Lee, Moon Bong
    • Journal of Korea Society of Industrial Information Systems
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    • v.23 no.1
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    • pp.97-108
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    • 2018
  • The objective of this study will investigate the approach to increase the intention to use Internet primary bank for those who do not use it at present. This study establishes a theoretical model that includes five independent variables - performance expectancy, effort expectancy, social influence, channel trust and trust toward bank - and one dependent variable - use intention -. The empirical results obtained in a sample of 145 university students are followings; The use intention is positively influenced by the performance expectancy, social influence and channel trust. The performance expectancy is the strongest predictor of the use intention. Effort expectancy and trust toward bank has no effect on intention to use Internet primary bank.

Relationship among perceived benefit, perceived risk and continuous use of user' Internet primary bank : The mediation effects of trust (인터넷전문은행의 지각된 혜택, 지각된 위험, 지속적 이용의도의 관계에서 신뢰의 매개효과 분석)

  • Jung, Joo Won;Cho, So Yeon
    • Journal of the Korea Convergence Society
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    • v.9 no.12
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    • pp.195-205
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    • 2018
  • The purpose of this study was to investigate the effects of perceived risk, perceived benefits and trust on the intention of continuous use of Internet primary banks in order to explore ways for stable establishment and growth of Internet primary banks. In addition, the mediating effects of trust on the relationships among perceived benefits, perceived risk and intention of continuous use were tested. Through an online survey, 457 people aged 20-59 years who had experience of using an Internet primary bank within the last 3 months were selected as the subjects for this study. First, perceived benefits, perceived risk, and trust were found to have a significant influence on the intention of continuous use of Internet primary banks. Second, the partial mediation effect of trust on the relationships of ease of use and functional risk with intention of continuous use was confirmed, and the full mediation effect of trust on the relationships of attractiveness and innovativeness with intention of continuous use was verified. In order to achieve sustainable growth, Internet primary banks are required to increase major benefits of customers and lower the risk levels to build firm customer trust.

The Study on Service Model and Case Study of Internet Bank (인터넷 뱅킹의 사례분석을 통한 서비스모델 구현에 관한 연구)

  • Lee, Je-Hong
    • The Journal of Information Technology
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    • v.5 no.3
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    • pp.97-119
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    • 2002
  • It is Study Service Model for Case Study of Internet Bank. With most major full service banks having launched transactional Internet banking, attention is shifting to the realities of managing the Internet channel as a profitable component of an overall delivery strategy. In addition to examining Case Study and Internet Bank Model. Services of Internet Banking available through the Internet are as follows. 1. credit card loans, personal loans. 2. high-yield financial products. 3. insurance products. 4. securities products. 5. Case study of Foreign Internet Banking(ING, BNP, HSNC, City Bank). The study reviewed fields, including financial services, customer service, Website formation and design, convenience of use and system safety, Internet Banking Model, and many related areas. Internet Banking earned high marks in most fields. This Study review focuses on the following: Understanding and meeting consumer expectations for us ability, site performance and functionality. Integrating the Internet channel into overall marketing, product delivery and customer service strategies. Strategies to increase customer satisfaction with Internet Banking and to attract new Internet bankers. therefore this study review activity model concretion of Internet Banking Model and Case Study.

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Advanced Mandatory Authentication Architecture Designed for Internet Bank (인터넷은행을 위한 개선된 본인확인 구조)

  • Hong, Ki-seok;Lee, Kyung-ho
    • Journal of the Korea Institute of Information Security & Cryptology
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    • v.25 no.6
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    • pp.1503-1514
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    • 2015
  • Non-face-to-face real name verification policy that financial authorities announced, in order to secure a face-to-face or more of accuracy, are in principle of multi check. The business model and legal entities of Internet banks is different from existing Internet banking. Relpacing real name verification from face-to-facd to non-face-to-face while maintaining the structure of identification can not only cause inconvenience to a first time member, but also can be more vulnerable to verious security risks. In this study, to evaluate a service level of a bank of the Internet, and provide an improved identification of the structure such that the registration and use of differentiated services is performed in accordance with the evaluation. In addition, the security that may occur with respect to Bank of the Internet to establish a vulnerability and attack model, the results of the analysis of the safety of the step-by-step security attributes and services of the authentication medium of each attack model, existing the safer than Internet banking, confirmed the usefulness in user registration guide.

해운이슈

  • 한국선주협회
    • 해운
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    • s.71
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    • pp.15-18
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    • 2010
  • 해상화물 거래에 있어서 얼마나 많은 절차를 걸쳐야만 수출상에게서 수입상으로 화물이 전달되는 것일까. 일반적으로 해상화물 거래에 있어서 수출상, 수입상, 거래은행, 운송업자 등 다양한 업자들이 무수한 서류과정과 절차를 거쳐야지만 화물이 인도되고 있다. 이에 외환은행에서는 국내 수입상의 편의성과 안정성 제공을 위한 '수입화물선취보증서(L/G) 발급사실 인터넷 확인 서비스'를 4월 1일부터 시행한다. 다음은 최근 외환은행에서 시행하는 "수입화물선취보증서 인터넷 확인 서비스" 주요내용을 정리, 편집한 것이다.

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Relationship Between Perceived Risk and Continuous Use Intention of Internet Primary Banks : Moderating Effects of Acceptance Factors (인터넷전문은행의 지속적 이용의도에 있어서 지각된 위험의 영향력 : 수용요인의 조절효과 분석)

  • Jung, Joowon;Cho, SO Yeon
    • Journal of Digital Convergence
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    • v.18 no.8
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    • pp.133-149
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    • 2020
  • The purpose of this study was to investigate the effect of perceived risk on continuous usage intention of Internet primary banks and to verify moderating effects of acceptance factors affecting customers' acceptance of Internet primary banks on the relationship between perceived risk and continuous usage intention. The study aims to find ways to cope with perceived risk and strategic measures of intention in order to increase the intention to continuous usage intention of Internet primary banks. For the analysis, interaction effect were conducted among a total of 457 surveys. As a results, First, perceived risks, acceptance factors and continuous usage intention of the customers of Internet primary banks were significantly correlated. Second, the types of perceived risks which have a significant effect on continued usage intention of Internet primary banks were found to be perceived financial and functional risks. Third, respect to moderating effects of moderator variables, usefulness was found to have a significant moderating effect on the relationship between perceived security risk and continuous usage intention. In addition, ease of use was shown to have a significant moderating effect on the relationship between each type of perceived risks and continuous usage intention. This study attempted to explore and seek strategies to reduce perceived risks and strategic plans for acceptance factors to increase continuous usage intention of Internet primary banks.

Customization of web Contents: The Case of kookmin Internet Banking eCRM (고객 맞춤 웹 컨텐츠 - 국민은행 인터넷뱅킹의 eCRM 사례)

  • 함유근;윤태주
    • Proceedings of the Korea Database Society Conference
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    • 2001.11a
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    • pp.60-75
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    • 2001
  • 금융산업에서 인터넷을 본격적인 영업 채널로 활용하는 비중이 높아지고 사이버금융의 확산에 따라 고객과의 거리를 좁히면서 금융기관의 수익성을 높이는 방안으로 eCRM 등 고객 맞춤화 전략이 최근 국내외에서 주목을 받고 있다. 본 논문에서는 금융정보기술의 발전 단계에 있어서 eCRM 의 위치를 살펴보며, 국민은행 인터넷뱅킹의 개발 배경과 그 유형을 논의하며, 고객의 니즈를 찾아내고 이에 맞추어 가치를 창출하는 방법으로서 개인화의 종류들을 살펴본다. 또한 원투원 마케팅의 실현 기법들과 실제로 국민은행의 eCRM 과정에서 이들이 어떻게 구현되었는지를 논의한다.

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A Practical Guideline toy Implementation of the Web Banking Security Systems (웹기반 은행업무를 위한 보안시스템 구축방안)

  • 김상균;임춘성
    • Proceedings of the CALSEC Conference
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    • 1999.11a
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    • pp.481-492
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    • 1999
  • 연구배경 $\textbullet$ 인터넷 사용자 증대 및 웹기반 서비스 확산[Report, 1998] $\textbullet$ 웹기반 은행업우의 등장 [Arie, 1998] [임춘성, 1998] $\textbullet$ 인터넷 기반 보안 사고의 증대[임차식, 1998] $\textbullet$ 인 터넷 기반 시스템 침해 기법의 다양화[FIST, 1998] 연구필요성 $\textbullet$ 웹기반 은행 업무의 보안 위협에 대한 분석 필요 $\textbullet$ 보안 위협요소에 대한 보안 모델 수립 필요 $\textbullet$ 현존하는 보안 패키지 시스템의 웹기반 은행업무 적용방안 필요 (중략)

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A Study on the Strategy of Financial Services through the Internet (인터넷을 활용한 금융서비스 전략 방안에 관한 연구)

  • 이준엽
    • Journal of the Korea Society of Computer and Information
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    • v.4 no.3
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    • pp.107-113
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    • 1999
  • Banking and financial areas are facing on social upheavals by a rapidly advanced Open Network such as Internet, and the crest of a digital boom in the economic side for the 21th century. Electronic banking services has been remarkably changed from the Closed Network into the Open Network which is motivated by the low-cost internet services. This Open Network leads clients to choose banks that offer the best services and goods on the basis of the internet market. Therefore, capability of coping with clients' needs will be rising as one of the main strategies for competitive internet banking system in the near future. For this reason this thesis focuses on issues for banking services that internet influences, internet banking strategy of a developed bank, and expanding services and goods marketing through the internet.

An Exploratory Study on the Factors of Difference in Trust Levels for Internet-Only Banks by Age Groups (인터넷전문은행의 신뢰 결정요인의 연령대별 차이에 관한 탐색 연구)

  • Nam, Sang-Wook
    • Journal of Convergence for Information Technology
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    • v.10 no.3
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    • pp.58-66
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    • 2020
  • This paper aims to empirically analyze the factors of difference in trust level for Internet-only bank by age groups. The purpose of this study is to provide clues and a research data in developing differentiation strategies that can increase consumer's trust by age group. In this study, above all, the financial consumer group was divided into the 2030s and 4050s based on age. The study explored the trust determinants of the two groups and compared the differences between the two groups using a multi-group analysis method. As results, in all age groups, financial consumer's trust was seen as a determinant of convenience, security and benefit of financial transaction costs. The difference of the determinant of trust between 2030s and 4050s occurred in the factor of benefit. Moreover, it reconfirmed that consumer's trust is later strongly extended to relationship commitment. These findings suggest that trust is of paramount importance to the Internet-only bank, whose market competition will intensify in the future.