• Title/Summary/Keyword: 인수합병 성과

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Lotte Shopping's Marketing Strategy for Achieving the Goal of Becoming a Global Leader (글로벌 기업 도약을 위한 롯데쇼핑의 마케팅전략)

  • Lee, Jinyong;Kim, Chung Koo;Joo, Young-Hyuck
    • Asia Marketing Journal
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    • v.12 no.1
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    • pp.81-101
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    • 2010
  • Lotte Shopping Co. started its business from Lotte Department Store. From the beginning, Lotte Shopping Co. opened the largest department store and, since then, has expanded its business size through the processes of active developments of its own stores and merges and acquisitions of other companies. Currently, it operates a variety of retail shops such as department stores, discount stores, movies theaters, shopping malls, and supermarkets along with a TV home-shopping station and an online shopping mall. Lotte group, a business conglomerate Lotte Shopping belongs to, has an objective of becoming TOP 10 business group in Asia by 2018. Lotte group declared its vision statements in 2009 and has spent its effort to accomplish the goal. Lotte Shopping is implementing the group-level growth strategy through merges and acquisitions and diverse marketing programs. We will briefly investigate the current situation of Lotte Shopping and will then analyze its 1) entertainment shopping center and multi-channel strategy, 2) global market entry, and 3) education system.

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A Study on the New Branding and Customer Integration of the M&A Process : Focused on the Brand Name and Membership System of Two Companies (인수합병 과정의 브랜드 및 고객 통합에 관한 연구 : 백화점의 브랜드 네임 및 회원 통합을 중심으로)

  • Kim, Gyu-Bae
    • Journal of Distribution Science
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    • v.10 no.6
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    • pp.27-37
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    • 2012
  • Many studies have focused on the importance of organizational integration when companies try to achieve growth through mergers and acquisitions (M&A). However, there has been little research that focuses on the new branding or customer base integration of the M&A process, despite the fact that this integration is very important for achieving M&A goals and business performance in industries such as retail. The purpose of this study is to provide an M&A case study of the retail industry, focused especially on the new branding and customer integration of two department stores. This study examined key integration processes in terms of brand name and membership systems of both companies by examining how the merged company achieved its new branding and the integration of its membership systems. The methodology of this research is the case study, which is used in both normative and empirical studies for distribution research in Korea. This research analyzes the case of both new branding and customer membership systems of the two companies. The new branding initiatives of this case centered on decision making including brand extension and brand naming. The customer membership integration of the two companies is analyzed on the basis of the customer reward programs that include both financial and service rewards. This study shows the success factors of new branding and customer integration in the M&A process in terms of achieving marketing goals and business performance as follows: First, companies should identify the integration areas by analyzing the brand and membership of both companies and make a balanced decision for both the customer and company. Second, the goals of new branding and membership integration in the M&A process should not emphasize business efficiency from a short-term perspective but rather should consider brand power and business synergy from a long-term perspective. Third, the post-merger integration process of the brand or customer areas requires not only the organized execution of integration tasks but also follow-up programs for changes in business strategy and marketing-related programs to realize the synergy effects of integrated organization. Although this study provides a detailed review and analysis of the new branding and customer integration processes in post-merger integration and in identifying the primary decision-making areas of these processes, there are some limitations requiring further research that may overcome or compensate for these limitations. The suggested future research areas are as follows: First, since this research is a case study of only one M&A, it makes few theoretical contributions such as new propositions or theories or possibilities for generalization. This limitation can be overcome through further research using multiple cases, which may lead to new propositions. Second, the methodology of this study lacks sufficient rigor in terms of its analytic approach because this case study was developed and analyzed descriptively. Further research is needed to compensate for these limitations, such as using a theory-based approach or comparative analysis approach that makes case analysis more systematic.

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종합건설업체 탐방(19)-두산건설(주)

  • Korea Mechanical Construction Contractors Association
    • 월간 기계설비
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    • no.2 s.211
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    • pp.65-70
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    • 2008
  • 두산건설(주)은 1960년 동산토건으로 시작, 해외공사 및 국내 유수의 시공실적과 함께 지난 반세기에 걸쳐 앞선 기술과 품질로 건설산업을 이끌어 왔다. IMF당시 과감한 구조조정을 단행 하였고, 두산개발, 고려산업개발을 인수합병한 후 외형적인 성장 뿐 아니라 내실경영에 만전을 기하고 있다. 또한 시장환경변화에 대한 중장기 성장동력으로 복합개발사업, SOC민자사업, 도시개발사업 등 디벨로퍼(Developer)형 사업확대를 중점적으로 추진할 계획이며 이 중 복합개발사업은 후발주자로 시장에 진입했지만 지난해 1조3,000억원의 물량을 확보하는 등의 성과를 거둬 앞으로의 사업전망이 밝을 것으로 예상하고 있다. 두산건설(주)은 최근 부산 해운대에 아시아 최고 높이인 80층 주상복합아파트를 분양함으로써 초고층건물 시장에서의 입지를 다지고 있다.

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What Happened to Efficiency and Competition after Bank Mergers and Consolidation in Korea? (한국 은행들의 합병, 통합 이후 효율성과 경쟁도는 개선되었는가?)

  • Park, Kang H.
    • KDI Journal of Economic Policy
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    • v.33 no.3
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    • pp.33-55
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    • 2011
  • Market concentration in the Korean banking industry has markedly increased since the financial crisis of 1997-1998 because of M&As, P&As, and consolidation of banks. With this change, there has been a growing concern over market power in the Korean banking sector. We examine the effects of market concentration on bank efficiency and competition for the period of 1992-2006. Three different indicators of bank inefficiency are used in this study, including X-inefficiency that is derived from the directional technology distance function. The level of competition is measured by both the H-statistic of the Panzar-Rosse model and the level of the net interest margin and its standard deviation. Empirical results indicate that market concentration has not improved bank efficiency through scale economies or scope economies. Instead, recent mergers, acquisitions and consolidation of banks resulted in an increase in inefficiency measured by the three different indicators: X-inefficiency, labor inefficiency and asset inefficiency. While an increase in market share of individual banks improved bank efficiency, an increase in the overall market concentration ratio resulted in lower efficiency. Our study also finds that the Korean banking sector has been monopolistically competitive throughout the sample period except for the crisis period according to the H-statistic. Although an increase in market concentration ratio has not changed the overall level of bank competition, it has a positive significant effect on the level of the average interest margin.

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Methods to System Integration in Distributed Heterogeneous Environments (분산 이기종 환경에서의 메시지미들웨어(MOM) 시스템 통합방안 연구)

  • Kim Jong-Bae;Song Jae-Young;Rhew Sung-Yul
    • Journal of Digital Contents Society
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    • v.6 no.3
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    • pp.163-168
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    • 2005
  • Computing infrastructures and technologies are moving into the distributed environments. Due to increase of M&A, and outsourcing processes, or increase or development of various system in an organizations, there are various problems resing such as difficulties in maintenance and repairment, repetition or inconsistency of data, and lacks of interconnection between different of difficulties in financing and selecting an adequate solutionas. This study presents a method to integrate systems adopting massage middleware as an efficient alternative for integration of applications and data between different models under distributed system environments. We expect that the integration method presented in this study, adopting massage middleware between system, will be an efficient alternative to build up interface between small system in terms of expense and efficiency.

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The Role of M&A in Restructuring Korea's Distressed Firms (경제위기 이후 부실기업 구조조정에 있어서의 M&A의 역할 - 주식인수 및 영업양수 방식에 의한 기업결합을 중심으로 -)

  • Choi, Yong-Seok
    • KDI Journal of Economic Policy
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    • v.26 no.2
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    • pp.179-208
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    • 2004
  • With the outbreak of the financial crisis in mid-1997, the Korean government has removed a majority of M&A-related regulations in order to facilitate M&A transactions. This was based upon the belief that M&As are one of the most efficient ways to restructure financially distressed firms compared to other government-driven restructuring programs. In this paper, we try to empirically assess the role of M&A in restructuring distressed firms in Korea following the financial crisis. In doing so, three empirical analyses have been conducted. The first analysis attempts to identify financial characteristics of the insolvent M&A targets. The second exercise directly tests the change in performance of insolvent M&A targets before and after such M&A transactions. The third analysis is a more general assessment on the role of M&A transactions to determine if being involved in an M&A transaction (regardless of its motivate) has reduced the probability of becoming insolvent in the future. Overall, we find some evidence supporting that M&A activities after the financial crisis have played a positive role in restructuring financially distressed firms in Korea.

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Financial Integrated Master Data Management System using Zachman Framework (자크만 프레임워크를 활용한 금융권 통합 마스터 데이터 관리시스템)

  • Kim, Tae-Won;Kim, Hyun-Jun;Choi, Won-Seok;Nah, Yun-Mook
    • Proceedings of the Korean Information Science Society Conference
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    • 2011.06c
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    • pp.131-134
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    • 2011
  • 오늘날 국내 금융시장은 정택 및 규제에 대한 변화와 구조조정 및 인수 합병을 통한 금융회사의 대형화와 금융상품간의 복합 및 연계된 종합금융서비스를 제공하는 등의 급격한 환경 변화를 겪고 있다. 이러한 환경변화 속에서 금융 시스템 운영의 주체가 되는 마스터 데이터가 각각의 시스템에 개별적으로 관리되고 있어 이로 인해 금융 데이터의 품질 관리에 어려움이 생기게 되고 데이터의 중복 및 일관성에 문제가 생기게 되었다. 본 논문에서는 자크만 프레임워크를 활용한 통합 마스터 데이터 관리시스템을 제안한다. 이러한 마스터 데이터 관리를 통해 데이터 중복 및 데이터 정합성 보장, 시스템 연계간의 유연성을 확보하는 기대 효과를 예상할 수 있다.

The Role of Large Companies in Entrepreneurial Ecosystem (창업생태계 강화와 대기업의 역할)

  • Kim, Do Hyeon
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.8 no.2
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    • pp.83-91
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    • 2013
  • Korean government recently plan to transform Korean economic system into so called "creative economy" in which entrepreneurial activities play major role. Therefore, a large number of new public support program for entrepreneurs have been announced. On the other hand, there has been growing needs for fairness of economy: large companies are regarded to have abused their negotiating power so far. These two very apparent social trend may require active role of large companies to develop sustainable entrepreneurial ecosystem in Korea. In this study, the author tries to review current situation and to find what would drive active participation of large companies as seen in other countries.

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A Study on the Korean game industry trends and the direction of development (국내 게임 산업의 트랜드 및 발전 방향에 관한 연구)

  • Kim, Sang-Jung
    • Proceedings of the Korean Society of Computer Information Conference
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    • 2012.07a
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    • pp.367-368
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    • 2012
  • 본 논문에서는 현재 급변하는 국내 게임 산업의 변화를 살펴보면 소수의 인원으로 짧은 시간에 개발이 가능하고 휴대가 간편하며 리스크가 적은 스마트폰 게임 시장의 확장이 두드러지고 있다. 반면에 온라인 게임시장은 무분별한 규제 및 메이져급 게임회사의 중, 소 게임 회사 인수합병으로 인해서 게임 업계는 위축되는 현상으로 가고 있다. 하드웨어, 소프트웨어 및 플랫폼 환경의 빠른 변화로 인해서 게임 개발에 또 다른 영향을 주고 있는데 클라우드 서비스로 인해서 이동형 게임을 더욱 가속화 시킬 수 있게 되었고, On-Live같은 미들웨어 기술의 성장 속도를 보면 고 하이 퀄리티 게임을 이제는 무선 인터넷망을 통해서 손쉽게 즐길 수 있는 방향으로 진화하고 있다고 본다. 이러한 변화에 발맞춰서 게임 개발 환경 및 구축 형태도 진화 시켜야 한다고 보는데 기술적으로는 클라우드 서비스와 미들웨어 쪽에 맞춰서 개발해야 하고, 역기능 부분의 개선책으로 순기능 부분의 기능성 게임은 앞으로 개발 가능성이 매우 높으며 그 중 실버세대와 교육용 게임 시장이 대세로 될 것이다. 즉 이러한 트렌드 분석을 통해서 국내 게임의 발전 방향에 대해서 단점을 극복하고 장점을 부각시켜야 한다.

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Efficiency Analysis of Total Logistics Provider (종합물류기업의 경쟁력 분석)

  • Park, Hong-Gyun
    • Journal of Korea Port Economic Association
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    • v.27 no.2
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    • pp.261-273
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    • 2011
  • Mega-corporations are emerging as a result of M&As (mergers and acquisitions) in the logistics industry. The global logistics market has progressed in a continuously competitive manner. Global logistics corporations provide integrated set of services, from production to disposal in order to manage the process efficiently throughout the diverse regions of the world. To advance into an total integrated logistics provider, the corporation must have professional knowledge in logistics and information technology which are necessary to deliver effective integrated logistics solutions. The government has integrated the logistics corporations both horizontally and vertically with the aim to foster logistics corporations possessing global competitiveness. Six years have passed since the implementation of the comprehensive (total) logistics industry certification system in pursuit of making Korea the hub for the Northeast Asian logistics market. This study compares and analyzes the efficiency of nine mega integrated logistics providers by applying the CCR model and BCC model. Each of the nine corporations is subject to certification as integrated logistics corporations. In Korea, nine corporations are certified individually as integrated logistics corporations out of the 31 logistics providers. The analysis showed that the Glovis was the most efficient integrated logistics provider reaching 100% in efficiency and displayed the highest efficiency for six consecutive years from 2005 to 2010. The study also found that the Glovis will be able to maintain 100% in efficiency rate, even though the input are increased over six times as many as those of 2010.