• The Journal of the Convergence on Culture Technology
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• v.7 no.1
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• pp.461-468
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• 2021

The Chinese classic 'The Great Learning' presents a guideline in which direction we should go for the character education and the realization of a just society. It conveys the message, 'Everyone must remain at the level of goodness for our community based on training our own mind and body.' Goodness is a generic concept that means universal truth in the right direction. This study aims to present the direction of communication education for how everyone should stay in goodness. Communication education about goodness could be conducted as follows. Based on the theory of interpersonal communication and persuasive communication, first the abstract concept of goodness is understood, brainstorming and schema activity for the good are performed for true communication, and then the teaching and learning method combining debate, flipped learning, and writing could be utilized. It is difficult to provide communication education with the message of goodness with students who have grown up on the basis of comparatively cramming education. However, through communication using discussion, a paradigm shift in education will take place, and it will not only help form human relationships, but also recognize the importance of the meaning of the community in the society in which we live, and ultimately it will help foster character.

• Korean journal of communication and information
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• v.31
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• pp.85-111
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• 2005

This paper aims at dealing with the communication of Korean gong sound. It is based on 'music-spirit theory' of Han-Gi Choi and Mead's 'symbolic interactionism', and does this by interpreting the message of gong sound that is mentioned in Korean literature. The gong sound brings out the message of symbolizing evaporation of Korean people's joy and regrettable matters in the playing yard by regulating of breathing according to the steps. By the novel "Gong Sound" of Sun-Tae Moon Korean gong sound has a message of people's joy, anger, avarice, anxiety and sorrow. In Jeong-Rae Jo's novel "Arirang" the Korean Gong Sound includes a message of evaporation of people's regret and raises the national spirit during the Japanese Imperialism. By Jeong-Ja Yoo's collection of poems, "The sound of flower breathing carried by gong sound", the Korean gong sound carries a message of a roar of spirit and breathing of the spring flower. In conclusion, the Korean gong sound is a sublime sound of sky which carries the message of symbolizing evaporation of people's joy and regrettable matters through the sound communication in the open space, and awakes us to a method of breathing with sky.

• Journal of Korea Entertainment Industry Association
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• v.14 no.3
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• pp.149-162
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• 2020

This paper applied components of experience-based communication in terms of experience theory of Burnd H. Schmitt and context-based communication in the messenger platform environment through the scenario-based survey method, in order to study the influence of individual experiences, shared experiences, ubiquitous connectivity, and contextual usefulness on the perceived value and use intention of chatbot. Through this, the study is to provide companies in various service industries with practical approaches to further promote the use of chatbot. The implications of this study are as follows. First, as most chatbots still do not exceed the human planning level of designing them, it is necessary to consider how to design individual experience elements functionally according to the customer's intention to speak when developing the chatbot. Second, the chatbot should be designed not only from the perspective of completing specific tasks at any real time in anywhere, but also from the overall perspective of enhancing the quality of interaction, including the situation to which the customer belongs. Third, since the chatbot is likely to be anthropomorphized by users, it is important to be cautious about determining the chatbot's 'persona' and 'tone and manner' when developing the chatbot. Customer satisfaction is the most important criterion for the success of chatbot development. In other words, the quality of planning and data rather than the quality of artificial intelligence algorithms determines the utilization of chatbot. This is why companies are trying to make interactions with chatbot as close as possible to human interactions.

• The Journal of the Korea Contents Association
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• v.12 no.5
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• pp.154-162
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• 2012

We can expect an effective color marketing to build up a positive industrial image as it is easy for consumer to approach due to the ability of colors to affect human consciousness and sub-consciousness more than any other factor. The purpose of this research is to draw attention to the importance of color communication and to find strategies to elevate the brand image by surveying the degree of influence color communication has when forming a brand image. In order to conduct effective research, we executed theoretical and collaborative analysis through research materials and documents. If you take a look at the outcome of this research, brands that brings credibility and likability to its customers are not brands that uses color communication, but brands that utilize marketing strategies that build up credibility for quite some time. Also, preference over colors are distinctive. It turned out to be that the color of a brand logo that one likes has very little to do with one's favorite color. When people choose a brand, they are choosing the brand not because of the color of the brand logo, but its credibility and likability that the brand offers. It proves that the color of the brand logo has nothing to do with the colors that people prefer. The relationship between the color that consumers prefer and the image and emotional color that forms brand image is negligible. However, since research shows that there was a relationship between the color you prefer and the emotional color that forms brand images, it seems to be important to figure out what color customers prefer rather than the color that shows customers' self image. Unlike existing color communication research, through this research, we would like to know how to utilize the color communication strategically in the forming of brand images and take a look at the relationship between customers' preferences and the image of each brand logo's emotional color.

• Proceedings of the Korea Society of Design Studies Conference
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• 2000.11a
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• pp.36-37
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• 2000

20세기말부터 제2의 산업혁명으로까지 불리며 텔레비전 이후 가장 중요한 커뮤니케이션 수단으로 부상한 인터넷은 일상 생활, 가치관을 비롯하여 거의 모든 인간 활동 분야에 있어서 일대의 구조적 전환기를 맞게 했다 그러나 웹의 양적인 팽창에 비해 웹에 대한 체계적인 논의나 연구들이 아직까지는 급속한 웹 기반 기술의 발전에 비해 뚜렷한 학문적 성과로 병행 발전되지 못하고 있는 편이다. (중략)

• Cartoon and Animation Studies
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• s.5
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• pp.456-459
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• 2001

제작자의 작품세계에서 표현하고자 하는 시각적 언어를 감상자의 느낌과 제작자의 시점을 통해 시각적 커뮤니케이션이 이루어지도록 하고자 한다. 인간의 시각화의 차례를 역순(feed back)으로 표현하여 시각화된 2차원의 이미지 이전의 3차원에서 관찰할 수 있는 시점에서의 다양한 관찰의 시점을 제시하고자 한다. 시각적 요소들을 관찰자의 시점에서 시각적 이미지로 형성되기 이전의 관찰자의 시점에서 볼 수 있는 시점 중 4가지 시점에서의 관찰을 제시하여 시점의 표현을 관찰하고자 가능한 한 효율적인 동작으로 연구하여 제작하고자 한다.

• Proceedings of the Optical Society of Korea Conference
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• 2003.07a
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• pp.116-117
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• 2003

첨단 기술의 급속한 발달과 함께 퍼스널 컴퓨터, 휴대전화, PDA 등과 같이 휴대가 간편하면서 초고속, 대용량, 고기능을 가진 많은 제품들의 등장으로 언제, 어디서나, 누구와도 커뮤니케이션이 가능한 세상이 되고 있는 상황에서 표시 디스플레이는 사람과 기계를 연결하는 인터페이스 역할을 하기 때문에 그 중요성은 점점 커지고 있다. 하지만 기존의 CRT나 LCD 만으로는 디스플레이 제품에 대한 현대인들의 한없는 욕구를 만족시키기엔 한계가 있기 때문에 인간공학적이고 고기능화 등에 부합할 수 있는 새로운 평판 디스플레이로 점차 비중이 옮겨가고 있는 추세이다. (중략)

• Archives of design research
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• v.14 no.3
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• pp.145-154
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• 2001

These days, the products like Walkman, mobile phone, notebook PC, PDA are moving together with our body, and in the imaginary world like internet, our other self, Avatar is moving in place of our body on the cyber world. These products are related with our human body, and when considering the ones, attached to the human body, and having the meaning of mental combination like these, as the combination of the human and the products, it is necessary to examine these products in approaching them with respect to the combination relation between the human and the products. As a result of examining we can understand that the products, said to combine with the human body, are coming oui steadily. and recently, the inclination on the combination and the movement appears strongly. As this background, there are a breakdown of dichotomy thought, mixed sexual imitation, cyber culture, techno culture. concept of informative nomands, phenomenon which the division of human and machine becomes vague. and the miniaturization of products. imitation of human, phenomenon that the Inclination on the combination with human is more accelerated by networking. These products combine with human body at each wearing type in the various forms. Its functions become multi-layered, and closer to the human body physically. or its communication becomes high·graded and, they have the recombined form through the existing products which the human has And, they communicate each other. have the strong fashionable property, and the characteristics like the imaginary product to imitate the human body and substitute for the human behave.

• Proceedings of the Korea Information Processing Society Conference
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• 2006.05a
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• pp.135-138
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• 2006

지능형 홈 네트워크 기술에 대한 도입으로 인해 인간뿐만 아니라 사물들도 컴퓨팅 및 커뮤니케이션 능력을 가지고 주변 상황을 인식하고 판단하여 인간에게 유용한 서비스를 제공하게 될 것이다. 그러나 현 실정에 있어 홈 네트워크 서비스는 단순한 가전기기 제어 관련 서비스만을 제공하고 있다. 다양하게 변화하는 상황에 맞는 상황 적응적 서비스를 제공해야 하는 본 취지에 맞는 서비스를 제공하지 못하고 있다. 따라서 본 논문에서는 사용자의 행위에 규칙성에 기반을 두며, 사용자 행위를 예측하여 지능적으로 동작할 수 있는 근거를 마련할 수 있는 능동적인 서비스를 제공할 수 있는 지능형 제어 모델을 제안하고자 한다.

• Proceedings of the Korea Multimedia Society Conference
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• 2002.05d
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• pp.812-822
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• 2002

The interface metaphor has been evolved gradually from desktop to agent-oriented paradigm. Multimedia contents could be simply recognized as the multimodal communicational interface. In this respect, the emotional agents are actively focused as the research topics to test the possibility for realizing anthropomorphized and sympathetic interfaces. In this paper, the emotion generation model for tutoring agents is suggested.