• Proceedings of the Korea Information Processing Society Conference
• /
• 2012.11a
• /
• pp.826-828
• /
• 2012

콘텐츠의 ID 기반으로 사용자가 원하는 콘텐츠를 네트워크 내에서 제공하기 위한 정보 중심 콘텐츠 네트워크에서 게이트웨이의 역할은 서비스 이용자, 콘텐츠 제공자와 같은 외부 인터페이스를 처리하여 콘텐츠의 발행과 서비스 제공에 이르는 전반적 사이클에 모두 관여된다. 본 연구에서는 정보 중심 네트워킹 처리를 위한 콘텐츠 게이트웨이의 설계 고려사항으로서 확장성과 유연성 그리고 가용성이 필요하며, 콘텐츠 게이트웨이와 연관된 Actor들과의 인터페이스를 통해서 서비스 이용자의 요청 처리 기능과 콘텐츠 발행 처리 기능 그리고 콘텐츠 ID 및 네트워크 관리 기능 구조에 대해서 논한다.

• Korean Journal of Social Welfare
• /
• v.50
• /
• pp.265-288
• /
• 2002

The use of alcohol is recognized as having negative consequences on clinical and psychosocial outcomes in service users with major mental illnesses. This necessitates an introduction of intervention measures in domestic mental health service in Korea. Since research basis on which such measures are developed lacks, this paper aims at exploring drinking patterns of Korean service users and suggesting directions and strategies for intervention. The data came from 151 service users recruited at 14 service settings in Seoul Metropolitan area. The quantitative part of the data includes their recent drinking experiences in terms of patterns and severity; the qualitative part includes information on the drinking context. The data were compared among three types of service settings, each of which differs in physical availability of alcohol by their users. Each group revealed distinctive features in drinking patterns, the author thus suggested directions and strategies of intervention specific to type of service setting.

• The Journal of the Korea Contents Association
• /
• v.16 no.9
• /
• pp.751-768
• /
• 2016

The success of the journey to the west of tvN's shows the positive prospect of web entertainment. This study highlights how viewers actively select web progrmas and how they diffuse the infomrmation of web programs to explore the possibility of success of web program and the change of viewing environment. This study revealed the attention of viewers affected the diffusion of programs via social media. The highness of the viewer's attention cause the highness of active interaction between users. The production company of web entertaninment has to focus on the high hits strategy. In the view of journalists, they covered on the appearance of the heroin rather than the content of the program. The relationship of viewing type and viral type via SNS is related with the activity of viewers. If viewers participate in viewing they express their opinion on the web entertainment actively.

• Korea Trade Review
• /
• v.43 no.3
• /
• pp.219-243
• /
• 2018

This study focused on the rapidly growing Chinese market by developing an evaluation model for overseas direct sales websites for Chinese consumers. In addition, we developed specific strategic alternatives for each sub-market by conducting multi-group analysis for each consumer's characteristics. Results showed that the level of concern about site use had a stronger impact on persistent use behavior. In addition, among antecedents that affect the level of assurance and concern, we found that these includes not only the perceived benefits and perceived risk factors identified in previous studies but also social-cultural factors. In addition, this study compares the evaluation of overseas direct sales website according to the level of involvement of users. This study analyzes the differences in coefficients among the paths and suggest practical implications for each group.

• Journal of Korean Library and Information Science Society
• /
• v.42 no.1
• /
• pp.51-72
• /
• 2011

This work investigated the social, cultural, and economical impacts of the services that S Children's Library provides to local community and its residents. In this study I analyzed the user statistics by using Korean Library Automation System III, practiced a comparative analysis with other libraries over circulation efficiency, and reviewed the user's evaluation through user survey. The achievement of this study is to find out the value of S Children's Library by verifying the service status of S Children's Library based on the analyzed data, assessing the role and meaning of the children's library within the community, and measuring the economical contribution through user evaluation.

• Management & Information Systems Review
• /
• v.38 no.1
• /
• pp.63-81
• /
• 2019

In order to overcome the disadvantages of banner ad, pop-up ad, interstitial ad, which are existing web advertisement forms, native ad is actively utilized. Native advertising is considered to be a useful advertising technique in that it can reduce users' rejection and attract attention. However, in recent years, there have been a lot of fake news and fake contents that have turned articles or video contents into advertisements. The purpose of this study is to understand how firms can coordinate and control native advertisements in a rational way. For this analysis, we conducted a survey of 308 social media users using quota sampling method. As a result of the verification, it was found that the more negative the perception of the evaluation of the advertisement, the less the level of persuasion about the advertisement and the negative impact on the website where the advertisement is exposed. In addition, this study examined the influence of the negative stimulus factors on the qualitative performance of the firm. As a result, it was found that source non-expert had the highest effect on skepticism on ad. Also, platform overflow has a direct effect on the evaluation of the website as well as the negative evaluation of the advertisement. Moreover, this study provides concrete implications for the subdivision market by verifying the differences between the paths according to the level of website involvement.

• Journal of the Korea Society of Computer and Information
• /
• v.17 no.8
• /
• pp.163-170
• /
• 2012

Nowadays Internet is the greatest and most participating media of prompting expression with 37 million users in Korea. Internet enables collective communications between social members and contributes to form sound public opinions and to develop democracy while it has negative aspect to distribute massively crime by illegal posting which is forbidden by the Criminal Act. Criminal actors who involve to diffuse information on Internet consist of three categories of information provider, user and internet service provider. Illegal posting generated on Internet is originated from IP and the criminal regulation on it is useless and meaningless because of its countless of users and ambiguous boundary with liberty for expression. Accordingly, the only criminal policy means to prevent danger by illegal posting on Internet is to regulate ISP which saves illegal posting and mediates contacts among users. In spite of it, legislation to regulate ISP is unprepared. The prudent legislative review should be done. And it should be accordance with the doctrines of propriety and vagueness of the principle of "nulla poena sine lege".

• The Journal of Korea Institute of Information, Electronics, and Communication Technology
• /
• v.11 no.2
• /
• pp.195-203
• /
• 2018

With the explosion of SNS(social network services) users, the social commerce market has emerged as a new consumer market, and will continue to grow in recent years. Despite the market environment, however, studies are lacking as to the causes of frustration that are hurting social commerce activation. This study is based on the 'Hezbollah' 2 Factor Theory and is a study of social commerce users' satisfaction and frustration factors. For this purpose, social commerce site characteristics and user characteristics were first derived from interviews and literature reviews to confirm their relationship to satisfaction and dissatisfied products. The results showed that the price discount rate, diversity, regional infrastructure, and e-commerce familiarity resulted in the impact on the definition of satisfaction, while the price discount rate, interoperability and innovation resulted in the definition of unsatisfactory goods. It also showed that satisfaction affects the definition of intended use. In particular, the price discount rate was found to be the only factor affecting the definition of unsatisfactory as well as affecting the definition of satisfaction.

• Proceedings of the Korean Society for Information Management Conference
• /
• 2004.08a
• /
• pp.133-140
• /
• 2004

뉴욕공공도서관(The New York Public Library)은 전문분야로 특화된 대학원 수준의 4개의 연구도서관과 85개의 지역분관을 가리키는 복합관의 총칭이다. 뉴욕시는 인구 800만의 5개의 행정구역으로 이루어지는데, 뉴욕공공도서관은 맨해튼, 브롱크스, 스태튼섬의 3개지구 330만명을 서비스 대상으로 하고, 나머지 2개 지구를 브루클린공공도서관, 퀸즈공공도서관이 관할한다. 연간 예산은 2억8천만달러에 달하며, 2003년의 통계에 따르면 방문이용자가 150만명, 홈페이지 이용자도 1,000만명에 이른다고 한다. 놀라운 것은 운영이나 규모면에서 세계 제일로 손꼽히면서도 공립(公立)이 아니라 비영리민간단체(NPO)가 운영하는 공공(公共) 도서관이라는 것이다. 뉴욕공공도서관은 설립부터 독지가들이 기부 등을 통해 도서관 활동에 깊이 관여하면서 행정과의 독특한 협력관계를 발전시켜왔다. 이러한 전통에 의거한 퍼블릭 프라이빗 파트너십(Public Private Partnership)은 뉴욕공공도서관의 핵심으로 보다 풍부한 서비스의 제공을 가능하게 하였다. 이에 본 연구는 우리나라와 달리 예산확보를 위한 경비가 일정부분 상정되고 있는 뉴욕공공도서관의 자금조달 비즈니스 모델에 대한분석에 중점을 두었다.

• 한국벤처창업학회:학술대회논문집
• /
• 2021.11a
• /
• pp.167-172
• /
• 2021

구매 의사 결정 단계에서 이미지나 동영상의 영향력이 지속해서 증가하고 있음에도 불구하고 시각적 정보가 소비자의 구매 의사 결정 과정에 영향을 미치는 메커니즘과 이에 따른 기업, 특히, 오프라인 기업의 성과에 대해서는 아직 알려진 바가 많지 않다. 이에 본 연구는 O2O 플랫폼에 입점한 10만 개 식당의 실제 예약 매출 데이터를 분석하여 이용자와 사업자가 O2O 플랫폼에 업로드한 사진 등의 시각적 정보가 기업의 성과에 미치는 영향과 메커니즘을 이중 처리 이론 기반으로 파악하고자 한다. 또한 저장하기, 공유, 리뷰 등 고객 참여와 프랜차이즈 가맹의 시각적 정보와 성과 간 관계에 대한 조절된 매개 효과를 분석한다. 본 연구는 이중 처리 이론 기반으로 시각적 정보가 구매 의사 결정 과정에서 작동하는 메커니즘을 설명하는데 기여할 것으로 기대한다. 그뿐만 아니라 실제 예약 매출 데이터를 활용하여 분석함으로써 직접적이고, 수익적인 측면의 기업 성과를 측정할 수 있을 것이다. 또한 오프라인 소매점에서 활용할 수 있는 온라인 채널 전략에 대한 실무적인 시사점을 제공할 것으로 기대한다.