• Journal of the Korean Society of Clothing and Textiles
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• v.17 no.3
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• pp.367-379
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• 1993

The objectives of this study were to classify the contents of clothing image preferences of Korean and American students, and to examine how clothing image preferences vary according to sex role identity, sex, and culture. A woman's clothing image preference inventory and the Bem Sex Role Inventory were administered to 127 Korean students and 116 American students. Sex role idendity was classified into androgynous, masculine, feminine, and undifferentiated type. 1. Four segments of woman's clothing image preference derived by factor analysis : F. 1 'splendid-plain' ; F. 2 'feminine-masculine' ; F. 3 'casual-formal' ; F. 4 'classic-contemporary'. 2. Americans prefered splendid image more than did Koreans. Androgynous-typed males liked splendid image most among American male subjects. 3. There was interaction effect between sex and culture on feminine-masculine image preference. In Korean students, males liked feminine image much more than did females. Masculine-typed females liked masculine image most among American female subjects. 4. Koreans prefered casual image more than did Americans. 5. There was interaction effect between sex role identity, sex, and culture($4{\times}2{\times}2$) on classic-contemporary image preference. Feminine-typed females liked classic image most among Korean female subjects. 6. Korean males especially prefered luxurious image least. Korean females contemporary most, American males sexy most, American females fashionable most among four subject groups. That is, differences on clothing image preferences were found according to sex role identity, sex, and culture.

• Journal of the Korean Society of Clothing and Textiles
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• v.17 no.1
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• pp.3-10
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• 1993

This study intends to provide a beneficial foundation which can aid our understanding of how a clothing consumer group can be classified according to the clothing buying motives, and what differences are there about the importances store image attribute among them and how consumer's preferences to the store image are shown differently among them and ultimately, some concrete data which can be useful in establishing efficient store image strategies for clothing stores. 484 subjects were gathered through convenience sampling method and, for data analysis, cronbach' ${\alpha}$, frequency, percentage, mean, ${\chi}^2$-text, t-test, ANOVA, Duncan Multiple Range Test, Factor Analysis, Cluster Analysis were conducted. the results are as follows; 1. three kind of factors in the clothing buying motives were determined for analysis of consumers group and by which it was revealed as to be significant for us to classify them three subdivisions; those of fashion pursuit group, self display group, financial utilitarian group. 2. Importance on store image attribute was revealed that Ewha students regarded quality, price, more important factors than others. 3. Store image preferences show significantly when concerned with quality, price, fashion, impression and age of store personnel, convenience for exchanging and returning goods, credit, delivery and repair, mailing of catalogue and discount coupon, bightness of store among consumer groups.

• Journal of the Korean Society of Clothing and Textiles
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• v.26 no.11
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• pp.1547-1557
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• 2002

The purpose of this study is to find the profitable clothes design of middle-aged men by examining visual effects in physical design. The methode of study is experimentation. The sample of this study is people who live in Kwangiu, Korea and 20-50 age's 719. The difference of physical design effect by arrangement, pattern and the shape of body. There are partly resemblance difference in physical design visual effect by the shape of body and clothes design(arrangement and pattern)In weak type, single suit with striped pattern and double suit with check pattern make the upper body look short. Otherwise, double suit with striped pattern have man look tall. In standard type, single arrangement suit with striped pattern make the lower half of body long, so make man look tall. And double arrangement suit with striped pattern have man look tall. The suit without pattern have one's shoulder look wide. In pyknic type, striped pattern make the lower half of one's body look long. But single arrangement with striped pattern have the upper body look big. sing1e suit with striped pattern make lower half of body look long and check pattern make it look short. Totally, arrangement, and pattern are very important clothes due to give an effect on whole visual effect man's suit. Also, these dues were felt differently by each types of body. So, it is confirmed that the type of body is important fluent to make people perceive.

• Journal of the Korean Society of Clothing and Textiles
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• v.21 no.7
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• pp.1205-1214
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• 1997

The purpose of this study is to positively investigate if the theory of self-monitoring among various individual trait theories would be a theoretical concept which can explain about the differences of clothing behavior under given social situations among Female university students in Korea. For this purpose, the following research problem were set up; 1. Self-monitoring levels and changing differences of self-image as per situation would be reviewed. 2. Self-monitoring levels and changing differences of clothing selection factors as per situation would be reviewed. The results of this study can be summarized as follows; First, as a result of analyzing the differences of situational self-image pursuits within per situation depending on individuals self-monitoring levels, the differences were found significant by. Namely, the adjectives for situational self-image which corresponded to those who had high self-monitoring than low self.monitoring were "womanly", "refined", "sensual", "lively" and "elegant". Second, as a result of analyzing the differences of priority of clothing selection factors within per situation depending on individuals self-monitoring levels, the differences were found significant by. Those who had high self-monitoring level put a higher priority on fashionability, aesthetics and status.symbol of clothing within per situation, while those who had low self-monitoring thought important for economy or utility within per situation.rtant for economy or utility within per situation.

• Journal of the Korean Society of Clothing and Textiles
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• v.30 no.8
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• pp.1222-1233
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• 2006

The purpose of this study was to classify the modern image by clothing design elements. This research was done by survey method with 25 kinds of modern image photos selected in fashion magazines. The data was analyzed by Reliability Analysis, Factor Analysis, MANOVA, One-Way ANOVA, Duncan's test and MDS. The results of this study are as follows: 1. modern image was classified by 5 factors. Those were sexy-modern, elegant-modern, natural-modern, mannish-modern and minimal-modern images. 2. Sexy-modern image was well-expressed by chromatic and chromatic color coordinations. Elegant-modern image was well-expressed by fitted silhouette, fit and achromatic and chromatic color coordinations. Natural-modern image was well-expressed by A silhouette, loose apparel-fit, chromatic and chromatic coordinations and soft texture. Mannish-modern image was well-expressed by H silhouette, loose apparel-fit, chromatic and chromatic color coordinations and hard texture. Minimal-modern image was well-expressed by H silhouette, tight or loose apparel-fit and soft texture. 3. modern image was positioned into mostly hard or masculine on image scale.

• Journal of the Korean Society of Clothing and Textiles
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• v.33 no.1
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• pp.160-171
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• 2009

The purpose of this study was to classify the classic image by clothing design elements. This research was done by survey method with 20 kinds of classic image photos selected in fashion magazines. The data was analyzed by Reliability Analysis, Factor Analysis, ANOVA, Duncan's test and MDS. The results of this study are as follows: 1. Classic image was classified by 4 factors. Those were retro-classic, mannish-classic, elegant-classic and contemporary-classic images. 2. Retro-classic image was well-expressed by A silhouette and chromatic and chromatic color coordinations. Mannish-classic image was well-expressed by H silhouette, chromatic and achromatic color coordinations and hard texture. Elegant-classic image was well-expressed by fitted silhouette and chromatic and chromatic color coordinations. Contemporary-classic image was well-expressed by achromatic and achromatic color coordinations and hard texture. 3. Classic image was positioned into mostly retro and masculine on image scale.

• The Journal of Natural Sciences
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• v.10 no.1
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• pp.133-140
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• 1998

The purpose of this study was to analyze the differences between the real body size that had measured and self-conceptual body size. For this, measurements and survey were practiced to 85 subjects who were divided by three groups as the degree of fatness. Followings were the findings of this research: 1)Self-conceptual body size items that were related with clothing size spec expressed the same results with the real body size. 2)Self-conceptual body size items that were not offered the practical information for bo요 size such as height, fatness and length of leg were related with the ideal image that was preferred by subjects.

• Journal of Fashion Business
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• v.17 no.4
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• pp.164-176
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• 2013

The study aims to find differences in clothing image preferences according to gender-roleidentity. The questionnaire developed by the researchers was distributed to 533 men and women who aged between 20 and 59. Fourhundred eight questionnaires were used for the final analysis. The data were analyzed by ANOVA, and Tukey's test using SPSS 18.0/Windows. As results, both male and female participant groups of the study were classified into 4 groups according to their gender-role identity: masculinity, femininity, androgyny, and the undifferentiated. For men, the masculinity group showed a higher preference for flamboyant, sexy, expressive, cold, mature, hard, strong, weighty, heavy, sharp images, while the femininity group showed a stronger preference for flamboyant, bold, luxurious clothing images. The male androgyny group preferred masculine, sexy, cold, mature, hard, strong, weighty, luxurious, heavy, artificial images, whereas the undifferentiated group preferred flamboyant, sexy and mature images. On the other hand, for women, the masculinity group showed a higher preference for luxurious image, while the femininity group showed a stronger preference for sexy, urban, decorative, modern, complicated, luxurious images. The female androgyny group preferred expressive, modern, mature, complicated, and luxurious images, whereas the undifferentiated group preferred bold, decorative, rational, and complicated clothing images.

• Journal of the Institute of Electronics Engineers of Korea SP
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• v.41 no.2
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• pp.23-34
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• 2004

Video camera can be a useful tool to capture images for use in colorimeter. However the RGB signals generated by different video camera are not equal for the same scene. The video camera for use in colorimeter is characterized based on the CIE standard colorimetric observer. One method of deriving a colorimetric characterization matrix between camera RGB output signals and CIE XYZ tristimulus values is least squares polynomial modeling. However it needs tedious experiments to obtain camera transfer matrix under various white balance point for the same camera. In this paper, a new method to obtain camera transfer matrix under different white balance by using 3${\times}$3 camera transfer matrix under a certain white balance point is proposed. According to the proposed method camera transfer matrix under any other white balance could be obtained by using colorimetric coordinates of phosphor derived from 3${\times}$3 linear transfer matrix under the certain white balance point. In experimental results, it is demonstrated that proposed method allow 3${\times}$3 linear transfer matrix under any other white balance having a reasonable degree of accuracy compared with the transfer matrix obtained by experiments.

• Journal of the Korean Society of Clothing and Textiles
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• v.18 no.1
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• pp.3-14
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• 1994

This study is intended to identify the clothing mage as clothing form and dot space variation. This study consists of pre-experiment for setting the space between dot which shows the difference of the image and main experiment and also is made of factorial design for two variables-clothing form(H-line, A-line, V-line, X-line) dot (dot 1.0, dot 2.2, dot 3.4, dot 5.8) Qestionaire consists of 21 semantic differential scale expressing clothing form and .dot. Data is obtained from 50 female students maforing clothing and textile. The results of this study are as follows. 1) The image by the clothing form and the space dot variation is composed 5 factors' attention, activity, attraction, maturity, boldness. 2) The image by variation in clothing form dot has significant differences in attractive and attention factors, especially shows remarkable differences in attention. By choosing narrow space dot for attentive image, broden space dot for attractive image, you would be able to create the image you want. 3) The image by variation in dot clothing form has almost signific and differences in all factors, especially shows remarkable differences in activity. By choosing A-line for active image, V-line for mature and fashionable image, X-line for attractive, pretty and delicate mage, you would be able to create the image you want. 4) The interaction effect between clothing form and space dot was in attraction and maturity factor, V-line, X-line, dot 3.4 and dot 5.8 intensify attractive image, V-line and dot 1.0 mature image, X-line and dot 5.8 young image.