• 제목/요약/키워드: 유형성

검색결과 8,930건 처리시간 0.036초

Influence that Heuristic Type has on Word of Mouth and Behavioral Intention in Mobile Game - Word of Mouth as a Mediator - (모바일 게임에서 휴리스틱 유형이 구전속성 및 행동의도에 미치는 영향 - 구전속성을 매개변인으로 -)

  • Kim, Jong-Moo
    • Journal of Digital Convergence
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    • 제16권8호
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    • pp.269-278
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    • 2018
  • This study analyzed the outcome of 120 persons who used mobile game in order to investigate the influence that heuristic type which affects users' selection has on word of mouth, the influence that word of mouth has on users' behavioral intention and whether word of mouth will play the role of mediation between heuristic type and behavioral intention or not. First, heuristic(representatives, adjustment) type is found to have positive(+) influence on word of mouth (favorableness, reliance, persuasiveness). Second, while reliance word of mouth is found to have significant influence on behavioral intention, favorableness, persuasiveness and word of mouth is not found to have significant influence on behavioral intention. Third, heuristic (representative, adjustment) type is found to have significant influence on behavioral intention. Fourth, only reliance, word of mouth is found to play the role of mediation in the role of heuristic type and behavioral intention. The outcome of this study will help to understand users' behavioral intention selecting game in mobile game market.

Study on Usability Evaluation for Wearable Computer : Evaluation Scale for User-Centered Smart Jacket Design (웨어러블 컴퓨터에 대한 사용성 평가 연구 - 사용자 중심의 스마트 자켓 디자인을 위한 평가척도)

  • 육형민;전명훈;오창영;손영우
    • Science of Emotion and Sensibility
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    • 제7권3호
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    • pp.7-13
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    • 2004
  • To develop the scale of usability evaluation on smart jacket for everyday life, we selected four types of smart jackets based on the result of previous study and evaluated their usability. Considering both the embedded machine and the purpose, smart jackets can be classified four types. As the result of previous study, sixty items for evaluation of user experience were constructed. In this study, we extracted ten categorization factors from the results of usability evaluation of smart jackets. Also, the relative importance of usability factors varied according to the types of smart jackets. These results suggest that not only usability factors themselves but also the order of priority of usability evaluation can vary according to the type of smart jacket in design process.

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An Analytical Study on Practical Examination Types for College Admission in Animation (대학의 애니메이션과 입학실기시험의 유형연구 - 서울의 4년제 대학을 중심으로)

  • Choi, Don-Ill
    • Cartoon and Animation Studies
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    • 통권9호
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    • pp.283-293
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    • 2005
  • Having analysed educational goals and admission examination types in four-year colleges and reviewed those types and their particularized orientations, this study expects one would take into account the following considerations: First, the end users, high schools, are able to obtain collect information on colleges or universities for the preparedness for admission. Second, they can derive their optimum standard practical examination types fit to animation. Third, objectivity, transparency and reliability can be secured for college admission examinations. Finally, colleges may utilize themselves as the foundation to reinforce their specialization, providing examines with specialized information on particularized colleges.

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A Study on Types of Family Systems, Marital Conflicts and Coping Strategies (가족체계 유형과 부부간 갈등 및 대처방안에 관한 연구)

  • 최규련
    • Journal of Families and Better Life
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    • 제12권2호
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    • pp.140-152
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    • 1994
  • 본 연구는 청소년 자녀를 둔 가정에서 부부가 지각하는 가족체계 유형에 따라 부부간 갈등과 대천방안이 어떠한가를 알아보는 데 그 목적이 있다. 서울시와 근교에 거주하는 532쌍에 부부를 대상으로 조사한결과 부부 양반이 지각한 가족응집성과 가족적응성은 높은 편이고 부인이 남편보다 가족응집성을 더 높게 지각한다. 가족체계 유형은 HH가족이 47.9%, LL가족이 35.1% 이며, 교육수준, 직업, 결혼기간, 종교일치여부 등에 따라 차이를 보인다. 부인이 남편에 비해 갈등정도가 더 높고 신앙에 의지, 외부도움 요청, 감정표출, 회피 등 의 대처방안을 더 많이 사용한다. 가족의 응집성 및 적응성이 높을수록 부부 양방에서 부부간 갈등정도가 낮고 이성적 대처방안을 많이 사용하며 행동표출, 회피 등의 대처방안은 적게 사용한다. 따라서 가족의 응집성과 적응성이 부부 공통적으로 부부간 갈등정도 및 이성적 대처, 행동표출, 회피등의 대처방안과 선형적 관계를 보인다. 또한 가족의 응집성은 부부 공통적으로 감정표출의 대처방안과도 선형적 관계를 보인다. 가족체계 유형중 HH가족과 LL가족에서 역시 부부간 갈등정도와 대처방안 사용이 각각 차이를 보인다.

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A Study on the Influence of University Entrepreneurial Education Service quality of Entrepreneurial Intention: Focused on the Mediating Effects of Satisfaction with Entrepreneurial Education (대학창업교육 서비스품질이 창업의지에 미치는 영향연구: 창업교육 만족도를 매개효과로)

  • Jo, Young Jun
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • 제12권2호
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    • pp.95-103
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    • 2017
  • In this study, explored how university entrepreneurial education service quality affects Satisfaction of Entrepreneurship education and entrepreneurial intention. Real-Time Entrepreneurship Education is being Promoted through Professional Entrepreneur in the field of Entrepreneurship Education. It is necessary to study the ways of establishment of university Entrepreneurship through Ground Theory. on the basis of previous studies, three factors were university entrepreneurial education service quality : materiality, consensual, differentiation. First, in this study is university entrepreneurial education service quality(materiality, consensual, differentiation) of entrepreneurial education specialist utilization was evaluated on the survey results. Second, in this on the influence of Satisfaction of Entrepreneurship education of entrepreneurial intention. Third, regarding how university entrepreneurial education service quality affects the entrepreneurial intention, this study was intended to verify the mediating effects of entrepreneurial education specialist utilization. First, This study on the influence that materiality, consensual, differentiation of Satisfaction of Entrepreneurship education. Second, entrepreneurial Satisfaction of Entrepreneurship education have an effect on the entrepreneurial intention. Third, This study on the influence consensual, differentiation has been verified to have mediating effects of entrepreneurial intention of Satisfaction of Entrepreneurship education. materiality, entrepreneurial intention of entrepreneurial education specialist utilization has no mediating effect. This result, It was found that the practical education related to entrepreneurship contributed to the revitalization of the university, such as the interest for the students and the educational goal for the entrepreneurship rather than the convenience facilities and establishment of good environment for entrepreneurship education. factors for Satisfaction of Entrepreneurship education were found that consensual and differentiation on entrepreneurial intention. For this study, question and result of the study were obtained for the students who start-up course of K engineering university.

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A Subjectivity Study on the Leadership Types of the Executive Chef Recognized by Hotel Cook (호텔조리사가 인식한 총주방장의 리더십 유형에 대한 주관성 연구)

  • Jung, Dae-Sig;Kim, Ho-Seok
    • The Journal of the Korea Contents Association
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    • 제21권10호
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    • pp.434-443
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    • 2021
  • The purpose of this study is to analyze hotel chefs' perceptions of each type of leadership, to help improve teamwork and work efficiency through the improvement of job satisfaction and work skills by hotel cooks and the impact of leadership on human relations. In particular, by conducting Q methodological analysis on the subjectivity of the total chef's leadership type recognized by hotel chefs in vertical command systems according to the nature of the work in the hotel company. The analysis of leadership types showed that Type 1 (N=4): both transformative and servent leadership is a combination of preferences or non-preferences, Type 2 (N=4): transformative leadership preference, Type 3 (N=3): both transformative and non-preferred leadership. The leadership of the executive chef, recognized by hotel chefs, is believed to prefer leadership that is considered for individual situations that match each other's experiences and work skills (ability values) rather than uniform leadership such as transformational or servent leadership. Along with the theoretical discussion of Q methodology, the leadership type is explained, and based on the subjectivity research analysis method of Q analysis, the subjectivity of hotel chefs will be identified in various ways and new leadership will be presented.

A Study on the Classification of Recreation Forests in Korea (한국의 자연휴양림 유형구분에 관한 연구)

  • Jeong, Ahn-Seong;Shin, Dong-Hun
    • International Area Studies Review
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    • 제15권3호
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    • pp.583-603
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    • 2011
  • This study was designed to comprehensively understand and separate the characteristics of recreation forests of Korea through the multi-variate analysis for the provision of fundamental materials for recreation forests development policies and planning, and attempted to evaluate on the validity of classification of recreation forests, which has never been performed before. According to analysis results, recreation forests could be divided into 4 types; type I(recreation forests whose ecological nature status is not good, but the risk of calamity is low and accessibility is good), type II(recreation forests whose the risk of calamity is low, but ecological nature status is not good, slope is steep, and accessibility is poor), type III(recreation forests that have charming vegetation and landscape, various rest opportunity, and a gentle slope, but poor accessibility), and type IV(recreation forests that ecological nature status is good, but have poor landscape, less rest opportunity, and a steep slope). Also, each type was adjusted as follows; type I($25{\rightarrow}24$ reviews), type II($25{\rightarrow}26$ reviews), type III($17{\rightarrow}16$ reviews), and type IV($25{\rightarrow}25$ reviews). This study can be said to show the usability of validation of classified types, which was not done before. It is clear that the classification of recreation forests increases the efficiency in policy making and performance. Furthermore, by validating the separated types, we could expect high efficiency in policy making and performance on planned recreation forests in the future.

A Study on Viewers' Subjective Perception of Food TV Program -Focus on Program Planning Intentions- (음식 TV 프로그램에 대한 시청자들의 주관성 연구 -프로그램 기획의도를 중심으로-)

  • Yoon, Sun-Min;Hong, Jang-Sun;Kim, Myung-Hee
    • The Journal of the Korea Contents Association
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    • 제18권1호
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    • pp.651-664
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    • 2018
  • With the rising popularity of food shows driven by the development of information and communication technologies, food-incorporated broadcasting programs based on various materials are produced in large numbers. This situation has raised a need for each program to examine viewers' preference factors for planning intentions in order to produce competitive programs. This study thus examined viewers' preference factors for food programs and planning intentions and discovered total three factors. The first factor places importance on practicality and entertainment and enjoys food and food programs as a means of resting. The second factor searches for specialized information and focuses on the essential meanings of food and the delivery of the right information. Finally, The third factor gets satisfaction from interactions with food programs and finds joy in storytelling and communication provided by broadcasting programs. These factors have different tendencies from one another, and the present study proposed a concept design for food broadcasting programs based on them.

Effect of Service Quality and Consumption Value of Outdoor Products on Purchase Intention - Focus on Consumers in 40's - 50's Consumers (아웃도어 제품의 서비스 품질과 소비가치가 구매의도에 미치는 영향 - 40 - 50대의 소비자 중심으로)

  • Lee, Kil-Ku
    • The Journal of the Korea Contents Association
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    • 제19권4호
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    • pp.413-422
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    • 2019
  • The purpose of this study is to analyze the purchase intention of outdoor products for 40s - 50s consumers The factors influencing the purchase intention are various factors, but the service quality and the consumption value are analyzed from an exploratory viewpoint. The quality of service was set as detailed, tangibles, responsiveness, and reliability. Consumption value was set as functional value, rare value, and conditional value. As a result, tangibles, responsiveness, and reliability of the service quality, the functional value influences the purchase intention, but the rare value and the conditional value of the consumption value indicate the purchasing intention. The result of this analysis shows that service quality is a very important factor for consumers' purchase intention in 40's - 50's consumers, but consumption value is not very important factor in purchase intention.