• Title/Summary/Keyword: 스포츠 실태

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Survey of the Present Situation of the Production of Tight Fit Women's Sportswear Top Products (타이트 핏 여성 스포츠 상의 제품 생산현황조사)

  • Jun, Mi-Hwa;Jang, Jeong-Ah
    • Fashion & Textile Research Journal
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    • v.20 no.5
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    • pp.583-591
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    • 2018
  • This study investigated the current production of women's sportswear tights among a total of 813 yoga, gym and training tights on the market to provide basic data for the development of women's sportswear tight tops. The results found the following: First, according to the analysis of women's sportswear tight tops by brand, polyester, nylon and polyurethane were most used. In addition, elastic, breathable and quick-dry, sweat absorbent products were commonly found. In terms of design, crew neck and sleeveless styles were popular. In addition, mesh was frequently applied to the top of the chest and upper part of the back. The size was mostly marked in S, M and L, and the size range was very large by brand. For color, achromatic color was most common. In terms of price, 'KRW 50,000-100,000' was frequently found. Second, yoga tights were compared to gym & training wear. In the case of yoga tights, elastic, various products in diverse design (e.g., crew neck, sleeveless, long sleeve, etc.) and colors (e.g., red, black, etc.) made of breathable and water-absorbing fabric were most produced. In particular, a combination of mesh materials was common. In gym and training wear, crew neck and short-sleeve styles in achromatic color made of elastic, breathable and quick-dry, seat absorbing fabric were most produced.

Climbing Sportswear Purchase and Satisfaction according to Silver Consumer Age (실버 소비자의 연령대에 따른 등산복 구매 및 만족도)

  • Kim, Youn-I;Na, Young-Joo
    • Science of Emotion and Sensibility
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    • v.11 no.2
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    • pp.181-192
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    • 2008
  • The purpose of this study was to examine the outdoorwear satisfaction of silver consumers and their purchase behavior according to age. The survey participants in this study were 100 elders who were climbing the Bukhan mountain; 68 among them were new silver group in range of 55-64 years old. As the subjects were old people who had a relatively low level of cognitive ability, self-administration method and interview were employed together. The collected data were analyzed with t-Test and x2 -test. The results follow: the new silver group had purchased more and spent more money on outdoorwear. The brand recognition, purchase place, purchase criteria, and dissatisfaction factors of silver groups were different from those from new silver groups. The quality and design/color were thought to be needed for improvement for a new silver group, while quality and comfort/wearability were for silver group.

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Leisure Activities, Leisure Satisfaction and Happiness among the Korean: Utilizing Data of National Statistics (한국인의 여가활동과 여가만족 및 행복: 국가통계자료 이용)

  • Kim, Kyong-Sik;Lee, Ru-Ji
    • The Journal of the Korea Contents Association
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    • v.11 no.11
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    • pp.424-433
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    • 2011
  • This study is to analyze the relationship between leisure activities, leisure satisfaction and happiness among the Korean. To attain the goal of the study described above paragraphs, this study utilized the survey data on the condition of Korean leisure activities performed by Korea Culture Tourism Research Institute. The number of samples are total 3,051 peoples. The conclusion drawn from this study is as follows: First, leisure satisfaction and happiness has a difference according to socio-demographic characteristics and leisure type. Second, the degree of leisure activities influence on the leisure satisfaction. Third, the degree of leisure activities influence on the happiness. Fourth, leisure satisfaction influence on the happiness.

Transforming Traditional Ganggangsulae into Popular Modern Plays (전통 강강술래의 현대화를 통한 대중화 방안)

  • Yoon, Sook;Kim, Jai-Hyun;Lee, Sang-Il;Jung, Seok-Won;Lee, Sang-Don;Choi, Jong-Myung;Cho, Hyun-Kyung
    • The Journal of the Korea Contents Association
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    • v.10 no.4
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    • pp.165-174
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    • 2010
  • Ganggangsulae, a traditional Korean circle-dance play, is valuable as the material for learning the traditional culture. Most people realize the importance of the Ganggangsulae as the traditional play. However, schools have experienced difficulties in teaching the Ganggangsulae to students since students are not interested in it due to the lack of systematic and proper instruction methods. In order to develop these methods, it is required to enforce researches in reinventing traditional Ganggangsulae into modern and popular life sports based on various scientific analyses. In this paper, we analyze the current instruction methods and the corresponding effects in teaching Ganggangsulae in the elementary schools. Also the effect of exercise is also analyzed for each play of Ganggangsulae. Based on these analyses, we present a model of player-centric Ganggangsulae system which can be reorganized its plays for a specific purpose. The proposed model characterizes Ganggangsulae in terms of the evolutionary variety and modular structure.

Analysis of Seasonal Injuries in Professional Football Player (프로 축구 팀의 월별 부상실태에 관한 조사)

  • Lee, Kyung-Tai;Choi, Byung-Ok;Kim, Jin-Su
    • Journal of Korean Orthopaedic Sports Medicine
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    • v.5 no.2
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    • pp.135-140
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    • 2006
  • Purpose: To investigate the risk exposure, risk of injury, and injury pattern of football players in seasonal variation. We purposed to expect the injury and its' prevention. Material and Methods: The professional football club(45 players) in Seoul were followed prospectively throughout 2005, January to 2005, December. Injury pattern and incidence were recorded. Results: Total 157 injuries were recorded. Major injuries which could not attend to game and training were 87 cases. Most severe month was June about 16 injuries(18.4%). And, the competitive season injuries were 46(52.9%) in March, April, August and September. Especially, ankle sprain and contusion injuries were common cause of absence in game. And, thigh muscle group injuries had a high risk of reinjury, because of treat insufficiently. Conclusions: We enhance the ability of the soccer team by prevention and education for injuries, especially in season.

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Comparison of Baseball Merchandising Licensing Activation Status of the Baseball Team in South Korea and Japan -South Korea's Lotte Giants and Japan's Toyo Carp- (한일 야구 구단 판매 상품 활성화 실태 비교 -한국 롯데자이언츠와 일본 도요카프를 중심으로-)

  • Lee, Hyunji;Oh, Chi-Gyu
    • The Journal of the Korea Contents Association
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    • v.18 no.6
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    • pp.608-616
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    • 2018
  • The significance of leisure activities is highlighted, and professional baseball games, which featured the 2008 Beijing Olympics gold medal, are very popular. In recent years, along with the revenue from broadcasting, the club has been trying to gain revenue by developing various licensing products and merchandising products. However, sports related products are more advanced than Japanese professional baseball teams in Korea, and there is a lot of revenue from product sales. We want to compare the difference between the two countries sales of their products.

Alternative to Maximize Efficiency for Loan System of Sport Promotion Fund (국민체육진흥기금 융자제도 지원효과 극대화 방안)

  • Kang, Ho-Jung;Kim, Kyong-Sik
    • The Journal of the Korea Contents Association
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    • v.8 no.7
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    • pp.208-215
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    • 2008
  • Sport industry creates value-added by production and distribution of product or service related with sports or sports. Because this industry shows promise in becoming a major industry area, the government is making an effort to bring up or develop it. The financing to firms of sport industry area(sporting goods industry, sport facility industry, sport service industry) with low interest rate and long-term repayment period on the basis of sports promotion fund is excellent scheme to promote sport industry. Nevertheless, Because many people indicate operational inefficiency of it, it is necessary to check operational efficiency through investigation for loan system of sports promotion fund. The purposes of this paper are to present some directions for the improvement of efficiency by the analysis to public loan system using funds of other government organization and to the current status of loan system of sports promotion fund. The result of this study are as follows. First, we propose enlargement of loan size and range. Second, it is necessary to use mortgages loan to technology in case of sporting goods industry and sport service industry. Third, we suggest the mitigation of loan disproportion and flexible application among loam amount of sport industry areas. Fourth, we suggest the construction of loan practical committee. Finally we propose the establishment of selection criteria to firms and ex-post evaluation system related with loan system of sports promotion fund.

Study on the analysis of Web Corporate identity -Especially on the Sports Shoes sites (기업 웹 아이덴티티의 분석에 관한 연구 -스포츠신발사이트를 중심으로)

  • 신순호
    • Archives of design research
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    • v.17 no.2
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    • pp.147-156
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    • 2004
  • An enterprise is a basic unit to constitute national economy and a unit of independent production economy to pursue profit based on separation between ownership of production means and labor. Even though price and quantity of production are decided by planned economy in order to survive in the mechanism of market economy, quantity of production and of demands can't be same at all because of consumers' different preferences. An enterprise uses audio-visual media like letters, pictures, and voice in order to grasp consumers' taste, to develop products and to advertise them. Advertising is communication that a company, a non-profit organization or an individual, that is shown in the message of an ad, makes through several media. It is time that a company should appeal its image, not only its products, to consumers as a salesman. Marketing strategy of company identity is to visualize a company's intentions, to formalize its motto, slogan or culture, to build up trust of products and the company in consumers, and then, to have the consumers forever. By the virtue of development of www in 1990s, the media has been expanded to online. Development of www has united the world into a network and the market has been changed to unlimited competition. This paper intends to define the concept and characteristics of web identity and investigates and analyzes how web sites of sports shoes express their identities. In addition, it analyzes influences of multinational companies' web identifies (in Korean version) and of local companies' web identities on local consumers. Through survey, it will analyze the effects of web identity and review its operation.

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A Study on the Development and Activation of Marina Port for the Expansion of the Marine Leisure Sports (해양레포츠 확산을 위한 마리나항만 개발과 활성화 전략)

  • Kim, Hong-Seop
    • Journal of Korea Port Economic Association
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    • v.29 no.1
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    • pp.215-245
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    • 2013
  • In this world, the interest in the marine leisure-sports, nature friendly oriented, has been increased. The width of leisure activities has became enlarged because of expansion of leisure time and the changes of recognition on the rational management and use of marine resources. Marina ports influence significantly marine leports and this paper reviewed the maria ports status and problems. This Country has strived to develop marina ports in local areas, designing the 1st basic National Plan of Marina Development. We have keen interest in Marina but have no detail strategy and preparation. This paper suggested how marina port shall be developed for the expansion of marine leports and what strategies shall be adopted for the activation of the facilities. After reviewing the previous researches and with the results of questionnaire survey, this paper suggested two types strategies. First on the policy oriented point, it suggested 10 alternatives on the perspectives of development and operation areas. Secondly, it proposed some strategies for the activation of marina ports on the aspects of 4Ps of marketing. This paper theoretically groped the activation schemes with the knowledge and experiences of experts, but it is recommended furthermore some survey on the practical field and user attitude must be progressed.

Analysis on the safety perception of ocean leisure business owners (수상레저 사업자의 안전의식 실태 분석)

  • Jeong, Jong-Seok
    • Journal of Navigation and Port Research
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    • v.32 no.5
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    • pp.409-413
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    • 2008
  • This study came to the following conclusions through the survey which was conducted to ocean leisure business runners to find out current business situation and the perceptions about the revised regulations the safety law of water leisure. This survey showed that most of the respondents agreed about receiving water safety training for regulated time when they obtain or renew their licenses. 63.5% answered that water safety training is needed. There was a considerable demand for registration system of leisure boots. 70.3% presented that registration system of private leisure boots should be introduced. It is confirmed that insurance is an essential fact for ocean leisure activities. 81.1% for leisure boots and 70.3% for non-leisure boots respectively answered that private insurance or fraternal insurance need to be imposed as a compulsory condition in case of accidents during ocean leisure activities.