• Title/Summary/Keyword: 스케일업 생태계 모델

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디지털트랜스포메이션시대 창업아이템과 하이퍼스케일업이 창업성과에 미치는 영향 연구: 비즈니스 피벗의 조절효과를 중심으로

  • Han, Hyang-Won;Ha, Gyu-Su
    • 한국벤처창업학회:학술대회논문집
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    • 2021.04a
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    • pp.27-32
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    • 2021
  • 최근 산업계 전반은 코로나19 장기화에 따라 빠른 속도로 디지털트랜스포메이션이 가속화 되고 있다. 디지털트랜스포메이션의 비즈니스 모델은 기업의 성과에 영향을 미치는데, 새로운 비즈니스 모델로서의 가능성은 기업의 성과와 결과에 영향을 미친다. 또한 산업생태계 자체가 디지털 기술로 인해 재구성되는 디지털 변혁 시대 스타트업의 하이퍼스케일업(Hyper-Scaleup)이 중요해지고 있다. 코로나 대유행시기 동안 사회적 거리두기 정책으로 인해 스타트업은 많은 손실을 경험하였고, 이러한 문제를 극복하기 위해 비즈니스 피벗이 필요하며 비즈니스 전환은 필수이다. 물리적 제한이 없는 디지털 세계에서 변화하는 고객의 변화에 신속하게 대응해야 하고 이러한 변화 대응력을 높여야 하는 벤처 생태계를 중심으로 피벗이 중요한 비즈니스 전략으로 등장하고 있다. 이에 따라 본 연구에서는 첫째, 스타트업의 새로운 가치창출을 위해 창업아이템, 하이퍼스케일업, 비즈니스 피벗의 개념을 분석하였다. 둘째, 창업생태계의 디지털 전환 시점에서 창업아이템과 하이퍼스케일업이 창업성과와의 실증 분석을 통해 유의한 영향 관계를 규명하였다. 셋째, 창업아이템과 하이퍼스케일업이 창업성과에 영향을 미칠 때 비즈니스 피벗의 조절효과를 분석하였다. 마지막으로 이러한 연구결과를 바탕으로 스타트업 관점에서 디지털트랜스포메이션을 바르게 이해하고, 실무적 시사점을 제시하였다.

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IPA Analysis of the Components of the Scale-up Entrepreneurial Ecosystem of Startups (스타트업의 스케일업 창업생태계 구성요소의 IPA 분석)

  • Hey-Mi, Yun;Jung-Min, Nam
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.17 no.6
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    • pp.25-37
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    • 2022
  • The purpose of this study is to survey startup founders within 7 years of founding the importance and satisfaction of the components of the scale-up entrepreneurial ecosystem at the national level in Korea and analyze the direction of scale-up policy by component using IPA (importance-performance analysis). Since the perception of founders, who are the subjects of the entrepreneurial ecosystem, affects the quantity and quality of start-ups, research is needed to analyze and diagnose the perception of scale-up components. For the development of the national economy and entrepreneurial ecosystem, companies that emerge from startups to scale-up and unicorns must be produced, and for this, elements for the scale-up entrepreneurial ecosystem are needed. The results of this study are as follows. First, the importance ranking of the components of the scale-up entrepreneurial ecosystem recognized by founders was in the order of "Financial support by growth stage," "Support for customized scale-up for enterprises," "Improvement of regulations," "Funds dedicated to scale-up," "large-scale investment," and "nurturing technical talents." Second, the factors that should be intensively improved in the importance-satisfaction matrix in the future were 'Pan-Government Integration Promotion Plan', 'Scale-Up Specialized Organization Operation', 'Company Customized Scale-Up Support', 'Regulatory Improvement', and 'Building a Korean Scale-Up Model'. As a result, various and large financial capital for the scale-up entrepreneurial ecosystem, diversification of scale-up programs by business sector, linkage of start-ups and scale-up support, deregulation of new technologies and new industries, strengthening corporate-tailored scale-up growth capabilities, and providing overseas networking opportunities can be derived. In addition, it is expected to contribute to policy practice and academic work with research that derives the components of the domestic scale-up entrepreneurial ecosystem and diagnoses its perception.

A Study on the Domestic Scale-up Policy Direction through the Analysis of Scale-up Support Policy for Global Startups (글로벌 창업기업 스케일업(Scale-up) 지원 정책 분석을 통한 국내 스케일업 정책 방향에 관한 연구)

  • Hong, Dae Ung;Jun, Byung Hoon
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.14 no.6
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    • pp.11-27
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    • 2019
  • The second venture "boom" diffusion strategy can be confirmed to be focused only on financing investment and finance, including achieving 5 trillion won annually in new venture investments, creating 20 unicorns, activating M&As and creating dynamic recovery markets. Of course, existing studies show that the fund is a very important policy for corporate growth, but various policy support will be needed to effectively scale up. To overcome these limitations, the scale-up support policies already in operation are analyzed by introducing scale-up policies in advanced countries such as the U.S. and Britain. It also aims to analyze domestic scale-up policies to draw up implications for establishing more effective scale-up policies. Academically, we are very lacking in research on scale-up at home and abroad, and we propose suggestions through this comparative study of policy cases to contribute to the promotion of various studies related to the scalability aspects of future research topics related to scale-up.