• Title/Summary/Keyword: 스마트 사이니지

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Development of Multi-Touch/Context-Aware Convergence Digital Signage System based on Android OS Platform (안드로이드 플랫폼 기반 멀티 터치/상황인지형 융복합 디지털 사이니지 시스템 개발)

  • Nahm, Eui-Seok
    • Journal of Digital Convergence
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    • v.13 no.8
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    • pp.245-251
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    • 2015
  • If a digital signage system is operated in PC mounted in the Window OS then the implementing price is very high. For resolving this problem, we used the Smartphone mounted in ARM Cortex family of multi-core processor-based mobile platform. We developed a low-power low-cost digital signage system and a remote convergence content management program based on web server. This convergence system manages advertising content to a remote control device anywhere using remote control technology. This system is one integrated system with display and is a low-power consumed and is developed in very efficient hardware interface. And condition sensors(intensity of illumination, temperature, weather, GPS etc) is equipped in the developed system. Automatic contents builder and Context-aware SMIL module is also implemented in the convergence system. We achieved over 50% power savings comparing with conventional Window OS system and 16 points multi-touch in our system.

The Effect of Digital Signage Content Appeal Type and Interactivity on Attitude and Memory (디지털 사이니지 콘텐츠 소구 유형과 상호작용성이 태도와 기억에 미치는 효과)

  • Lim, Jae-Moon
    • Journal of Digital Convergence
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    • v.17 no.11
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    • pp.21-27
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    • 2019
  • The study empirically analyzed the effects of content attitudes and recall on digital signage advertising appeal (information appeal vs. image appeal) and interactivity level (low vs. high). As a result, first, it was found that a moderately low level of interactivity had a positive effect on content attitudes and recall than when the level of digital signage was extremely high. In addition, at moderately low levels of interactivity, information appeals had higher content attitudes and recalls than image appeals. Second, the content of image appeal has a positive effect on attitude when the digital signage level of interactivity is high, and the image recall ad and information appeal ad have negative effects on recall. Third, the low level of interactivity of digital signage has a positive effect on the content attitude and recall of information appeal. With the advent of digital media in recent years, concerns about how to construct the level of interactivity and information content on a strategic level are increasing in practice. The results of this study are expected to suggest the direction of the strategic grounds for this.

Development of Digital Signage System for Remote Video Advertisement in OSGi Service Platform (OSGi 서비스 플랫폼에서 원격 영상광고 송출 디지털 사이니지 시스템 개발)

  • Chung, Kyung Yong;Jeong, In Jae;Lee, Young Sil
    • Journal of the Institute of Convergence Signal Processing
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    • v.20 no.4
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    • pp.232-237
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    • 2019
  • It has recently been combined with advanced technologies such as AR and VR, and its application range is expanding to various forms of smart signage. However, until now, digital signage service that reaches us is installed in many floating populations such as bus stops, elevators, and banks and is used in the form of providing news, weather, and advertisements. In addition, large companies, government offices, and outdoor advertising companies occupy the market. The use of such services in small and medium-sized businesses and small retail stores is costly and expensive to manage. Also, it is difficult to generalize the market because services and solutions are being deployed in the market in the form of top-down. Therefore, in this paper, we proposed a digital signage system for transmitting a remote video advertisement that uses a show window in front of the store as a beam project screen for small retail stores, and can remotely set and manage and update it in OSGi service platform.

An outlook for Digital Signize (디지털 사이니지의 전망)

  • Park, Su-lim;Kim, Seong-ji;Joo, Yo-sub
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2015.05a
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    • pp.525-529
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    • 2015
  • Depending on the field of smart industry has become increasingly widespread, the digital signage industry as advertising and content industry is emerging. However, this industry is growing rapidly it is not the reason for that is lack of a legal definition or system. The current legal system merely existing laws that apply to the use of outdoor advertising such as advertising and outdoor advertising Electrical, according to a separate law on digital signage is still is not enough. Most of the current legal system between a size that it is put in the control object, its type, the installation location and details and locations of areas in accordance with the regulation member of the law which can reduce the effectiveness of such a business to control them collectively There is concern that the differences are caused by unification can be difficult. In reality, the institutions of the new law was necessary, organized under the existing regulation rather than promoting new laws to screen the effectiveness of the national business media industry through a kind of standardization and unification of the digital signage industry in the future creation of a jurisdiction other than safety administration Science It is important to foster.

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Xibo4u: Digital Signage for Personalized Advertisement (Xibo4u: 개인맞춤형 광고를 지원하는 디지털 사이니지)

  • Lee, Wookun;Kim, Nam-il;Yoon, Eunmin;Jin, Jae-Hwan;Lee, Myung-Joon
    • Journal of the Korea Institute of Information and Communication Engineering
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    • v.19 no.6
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    • pp.1359-1367
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    • 2015
  • Digital Signage is a service which displays a variety of information or advertizement on digital display connected with communication network in commercial or public places. In this paper, We present a digital signage software solution named Xibo4u providing personalized advertisement. Xibo4u is composed of a server managing category and contents of advertisement, digital displays showing advertisement based on the categories specific to customers, and a smartphone application which enables customers to designate their favorite categories of advertisement. Xibo4u is developed by extending the Xibo open source software.

A Study of Integrated Digital Signage Management System Implementation (Digital Signage 통합관리시스템 구축에 관한 연구)

  • Kang, Hee-Yong;Lee, Jina;Shin, Yong-Tae;Kim, Jong-Bae
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2014.10a
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    • pp.82-85
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    • 2014
  • With high speed communication network and supplement of high quality multimedia devices, large demand of multimedia service stimulates digital signing industry to step forward to new opportunities. But in order to provide competitive quality services, Integrated management system is required. Digital signs use technologies such as LCD, LED and Projection to display content such as digital images, video, streaming media, and information. Digital signs rely on a variety of hardware to deliver the contents. The components of a typical digital sign installation include one or more display screens, one or more media players, and a content management server for each player. To improve the existing high cost and less efficient management system, this paper suggest cost effective Integrated Digital Signage Management System with the results of analysis of existing system. Also this paper presents an actual implementation on entertainment company to evaluate the suitability, to prove the result of superior performance of proposed system.

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Design of Layout Configuration and Networking for Synchronized Contents Display of Irregular Multivision (비정형 멀티비전 콘텐츠 동기화 재생을 위한 레이아웃 구성 및 네트워킹 설계)

  • Lee, Ju-Ho;Chung, Sun-Tae
    • Proceedings of the Korea Information Processing Society Conference
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    • 2020.11a
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    • pp.1044-1047
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    • 2020
  • 멀티비전 사이니지는 한 개의 콘텐츠를 분할하여 여러 디스플레이 기기에서 표출하거나, 동일한 콘텐츠(예; 비디오)를 여러 기기에서 동기를 맞춰 동시에 표출 혹은, 시차별로 표출할 수 있는 사이니지를 말한다. 본 논문에서는 멀티비전의 콘텐츠 분할 표출 및 재생 동기화 달성을 위한 대시보드에서의 레이아웃 구성 및 레이아웃 포맷 설계, 다수의 디스플레이 간의 콘텐츠 동기화 재생을 위한 네트워킹 프로토콜 설계에 대한 연구·개발 방안을 제안한다.

Design of PPL Service Platform for Smart Travelling based on Location (스마트 관광용 위치기반의 PPL 서비스 플랫폼 설계)

  • Kang, Min-Goo
    • Smart Media Journal
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    • v.5 no.4
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    • pp.138-142
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    • 2016
  • In this paper, a smart travel service platform is proposed with PPL(Product Placement) database based on the location of TV viewer who is 's marking by smart devices. This platform is designed with the active PUSH and smart kiosk signage with video clip of LTE/beacon's places. As a result, this PPL-DB platform is inter-worked for the PPL database of category, location, product, favor with interactive tagging in pictures and videos.