• Title/Summary/Keyword: 소비자 요구

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The Structural Relationship between On-line Word of Mouth, Value, Satisfaction, Loyalty and Popularization of Yaksun Food (약선음식의 온라인 구전, 가치, 만족, 애호도 및 대중화 간의 구조관계 분석)

  • Jang, Soon-Ok;Lee, Yeon-Jung
    • Culinary science and hospitality research
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    • v.21 no.3
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    • pp.53-67
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    • 2015
  • The purpose of this study is to analyze the relationship between characteristics of online word-of-mouth communication regarding medicinal cuisine on value, satisfaction, loyalty and popularization, as well the interrelationship among them, and ultimately to propose a relationship model. The survey design, empirical analysis, hypothesis examination and model application were found to be suitable. The research results are summarized below. First, regarding the characteristics of online word-of-mouth communication, professionalism and proper timing were found to have a positive influence on value and the satisfaction. Second, the value of medicinal cuisine was found to have a positive effect on satisfaction and popularization, but not on loyalty. Overall, stressing the professionalism and proper timing of online word-of-mouth communication increases the value and customer satisfaction of medicinal cuisine, which in turn increases its popularity. In particular, those interested in increasing the popularity of medicinal cuisine should not only be knowledgeable of it, but also post accurate information that details each dishes unique traits and how to properly manage ingredients and cooking methods.

The Status of e-Business in Korea Forest Product Industries (한국목재산업에 있어 e-Business의 활용)

  • Kim, Se-Bin;Kwak, Kyung-Ho
    • Korean Journal of Agricultural Science
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    • v.30 no.1
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    • pp.20-30
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    • 2003
  • This study was carried out to examine the e-Business status of Korea Forest Product Industries and to propose the development. The use level of e-Business in korea forest product industries have stayed in internal company information network integration stages. But lots of companies located in the insufficient of e-Business models, the lack of qualified staffs, and the shortage of e-Business operating technology and implementation. As the result of this study, the followings must be considered; 1. For the promotion of e-Business use, it is needed to maintain price competitiveness, quality competitiveness, and market correspondence capacity. 2. For the settlement of e-Business models, it is important to connect information network among cooperation companies as like forest products standardize, common database, and standard electronic catalogue. Also, it needed developing program to strengthen the competitiveness of forest product industries, expanding to outsourcing and affiliated companies.

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A study on hyperspectral image processing for geographical origin discrimination of domestic and chinese rice (국내산과 중국산 쌀의 원산지 판별을 위한 초분광 영상 처리에 관한 연구)

  • Mo, Changyeun;Lim, Jongguk;Kim, Giyoung;Kwon, Sung Won;Lim, Dong Kyu;Min, Hyun Jung;Kwon, Kyungdo
    • Proceedings of the Korean Society for Agricultural Machinery Conference
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    • 2017.04a
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    • pp.147-147
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    • 2017
  • 우리나라에서는 수입 개방화 추세에 따라 공정한 유통질서 확립하고 국내 생산자와 소비자를 보호하기 위하여 원산지 표시제가 시행되고 있다. 그러나 수입 농산물과 국산 농산물의 큰 가격차이로 인하여 원산지를 허위 표시하는 경우가 증가하고 있다. 특히 쌀 관세화 전환 의무에 따른 수입산 쌀 증가하고 있으며 단립종과 중립종 수입산 쌀은 국내산 쌀과 외관이 유사하여 육안식별이 어려워 국내산 쌀로 둔갑할 우려가 있다. 이에 신속하고 비파괴적으로 쌀의 원산지를 판별할 수 있는 기술 개발이 요구되고 있다. 따라서 본 연구에서는 국내산 쌀과 중국산 쌀의 원산지를 신속하게 판별가능한 영상 처리기술을 개발하였다. 쌀은 국내에서 생산된 중립종 50점과 중국에서 생산된 단립종 및 중립종 51점이 수집되어 사용되었다. 쌀의 분광 영상은 초분광 가시광 및 근적외선 영상 시스템을 이용하여 측정하였다. 이 시스템은 할로겐-텅스텐 라인광, 시료 이송부, 초분광 영상 획득부로 구성되어 있다. 텅스텐-할로겐 라인광은 $15^{\circ}$ 각도로 대칭으로 시료에 조사되고 400 ~ 1000 nm 파장 영역의 반사광 영상 스펙트럼이 측정되었다. 초분광 영상 데이터는 광에 노출되지 않은 암실에서의 파장별 영상과 반사율이 99% 이상인 기준판의 파장별 영상을 이용하여 교정되었다. 부분최소제곱회귀법을 이용하여 쌀 원산지 판별모델 식을 개발하였고, 이 판별 모델식을 교정된 초분광 영상에 적용하여 영상처리 판별 모델을 개발하였다. 그 결과, 원산지 판별정확도가 97.4% 이상으로 나타났으며, 국내산과 중국산 쌀의 원산지 판별이 가능하였다.

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Mechanization Measures for Sustainable Local Foods (지속 가능한 로컬 푸드를 위한 기계화 방안)

  • Kang, Mon-seok;Choi, Kyu-hong;Kim, Seong Min
    • Proceedings of the Korean Society for Agricultural Machinery Conference
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    • 2017.04a
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    • pp.52-52
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    • 2017
  • 연구목적: 생산자와 소비자의 물리적 사회적 거리가 가까워지고, 1일 유통체계 준수에 의한 높은 신선도 유지, 먹거리에 대한 생산자와 생산정보 공유에 의한 농산물 안전성 향상 등 여러 장점 때문에 늘어나고 있는 로컬 푸드의 지속발전을 모색하고자 로컬 푸드 참여농가의 농작업 어려움 조사 및 기계화 방안 제시 조사방법: 전북 완주군 소재 용진농협에서 운영 중인 로컬 푸드 직매장에 농산물을 공급하는 농업인 21인을 대상으로 2016년 11월에 로컬 푸드의 어려운 점, 주요 생산품목, 가장 힘든 농작업, 기계화가 시급한 농작업, 농기계 도입에 어려운 점, 의견 및 건의사항을 설문 조사 분석하였음 결과 및 고찰: 로컬 푸드 참여 농가들은 4~5개 품목을 소량 생산하고, 농가에서 수확 소포장 라벨 부착 후 매장에 직접 진열하고 있었음. 농협은 정선 선별기, 소형 도정기, 포장기, 바코드 기계 등을 설치하여 농가 공동이용, 안전성 신선도 관리 등 교육, 스마트폰 앱을 매장 재고 현황을 농업인에게 실시간으로 제공 등 지원하고 있음. 조사에 응한 농업인 21명 중 60대(13명) > 50대(5명) > 70대(3명)로 모두 50대 이상이었음. 어려운 점에 대한 물음에 대해서는 '판매가 어렵다'(45%) > '인력이 부족하다'(40%) > '생산비가 많이 든다'(8.5%) > 기타(6.5%) 순이었음. '인력부족'은 파종과 수확 시기에 노동력이 집중적으로 필요한 것에 기인하고, 경지 규모가 다소 큰 농가에서는 농사일을 전문으로 하는 외국인 노동자를 고용함으로 노동력 부족 문제를 해소하지만, 소규모 농가는 품삯을 주고 고용할 경우 오히려 적자이기 때문에 고되더라도 자체 노동력으로 해결하고 있는 것으로 조사되었음. 가장 힘든 작업은 수확(81%) > 파종 정식(19%)으로 수확이 절대적으로 힘든 작업이라고 응답하였고, 기계화가 시급한 작업은 수확(71%) > 파종 정식(29%)으로 응답하였음. 힘든 이유로는 적기에 수확을 끝내야 상품성을 인정받을 수 있기 때문에 단기간에 많은 노동력이 요구된다고 응답하였음. 농기계 도입에 어려운 원인으로는, '적합한 수확기계가 없다'(48%)와 '재배면적이 적어 필요성을 못 느낀다'(29%)가 대부분이었고, 이밖에 '가격이 비싸다'(10%), '기계 정확도가 떨어진다'(10%), '기계 조작이 어렵다'(5%)로 나타났음. 결론: 로컬 푸드 참여 농가를 대상으로 농작업 기계화 현황에 대하여 조사하였음. 로컬 푸드의 지속 발전을 위한 방안을 제시하면; 첫째, 중 소농을 위한 수확기 개발이 가장 시급한 것으로 조사되었고, 둘째, 농기계가 아니더라도 우선 힘든 일을 해소하면서 편하게 자세를 유지할 수 있는 작업 보조기구 또는 편이장비의 개발 보급이 필요함. 셋째, 농가의 영세성과 지역의 특성을 고려하여 기술센터 농기계임대사업이나 시군 보조사업을 통해서 소형 농기계, 농기구, 보조 및 편이장비 보급이 확대되어야 함.

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Recycling Improvement Plans through Analysis of the Present Status of Used oil (폐유 현황 분석 및 재활용 증진 방안)

  • Lee, Hi Sun
    • Journal of Environmental Policy
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    • v.14 no.2
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    • pp.133-148
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    • 2015
  • The number of used oil refining companies has been increased and it causes shortage of the volume of used oil per recycling company. In addition, the number of used oil collecting companies has been increased and it caused excessive competition among companies with excessive costs. Companies use not only proper used oil but also low quality used oil because of shortage of supply. It is the reason of environmental pollution. Also excessive competition brings high cost of refined oil and it becomes a burden on the consumer. Therefore, the recycling improvement plans of used oil is needed because of these causes. First of all, importing used oil from the developed countries of OECD is the one of solution to secure a used oil supply. However, imported used oil should meet the international quality standards and it is examined twice by international authority institute such as K-petro in both exporting and importing countries. Second, the cost would be reduced with the relaxation on regulations of used oil refinement. However, regulation to sediment and water should be separated. Sediment should be kept within 2% and water should be kept within 5%. It is the way to relax the regulations of used oil refinement with preventing environmental pollutions. Finally, the standard of used oil for heater should be regulated strictly. To prevent pollutions, used oil for heater is limited to high quality waste lubricating oil. Also the air pollution prevention device has to be installed on heater.

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Antioxidant and Anticancer Activities of Traditional Kochujang Added with Garlic Porridge (마늘죽 첨가 고추장의 항산화 및 항암효과)

  • Song, Ho-Su;Kim, Young-Mog;Lee, Keun-Tai
    • Journal of Life Science
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    • v.18 no.8
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    • pp.1140-1146
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    • 2008
  • In order to improve the functional properties of kochujang, garic porridge was added to traditional kochujang during manufacturing. Changes in physiochemical properties of kochujang by garic porridge addition were then investigated. No big differences in general chemical compositions was observed between three kinds of kochujangs tested in this study, general kochujang purchased from a market (GK), kochujang added with raw garlic (RGK) and kochujang added with garlic porridge (GPK). However, GPK showed higher level of antioxidant and anticancer activities than those of others. The methanolic extract of GPK showed 66.38% of DPPH radical scavenging activity, while the extracts of GK and RGK exhibited 38.44% and 50.97%, respectively. Also, the effects of three different extracts of kochujangs on cell proliferation of stomach cancer cell (MKN 45), colon cancer cell (HCT116), and lung cancer cell (NCI-H460) were investigated using MTT assay. All of three extracts exhibited the highest anti-proliferative activity against stomach cancer cell, even though the proliferation of colon cancer cell and lung cancer cell were also inhibited. Among them, the extract of GPK showed the highest anti-proliferative activity (62.35%) against stomach cancer cell. From the results obtained in the present study, we concluded that the antioxidant and anticancer activity of GPK mainly originated from garlic because GPK was consisted of 23% garlic (w/w) compared to 10% (w/w) of RGK.

The influence on cultivation characteristics of winter mushroom by carbon dioxide concentration (탄산가스 농도 변화가 팽이 버섯 재배에 미치는 영향)

  • Yun, Hyung-Sik;Leem, Hoon-Tae;Kong, Won-Sik;Cho, Jae-Han;Sung, Gi-Ho;Park, Ki-Moon;Jhune, Chang-Sung
    • Journal of Mushroom
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    • v.8 no.3
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    • pp.131-136
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    • 2010
  • This study was performed to determine the optimal concentration of carbon dioxide, which effects mushroom growth and yield. It was shown that the periods for fruiting initiation, growth and harvest of Flammulina velutipes were increased when the $CO_2$ concentration was raised. In general, those characteristics were less affected in brown strains than in white ones. Especially brown strain ASI4103 was susceptible to changes in $CO_2$ concentration. Yields per bottle and individual mushroom weight also decreased in most strains when $CO_2$ levels increased. We were unable to designate any tendency in the number of fruiting bodies due to the large variation within each respective strain. Finally, water contents in the fruiting bodies were found to decline under high $CO_2$ concentrations.

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Characteristics of Benthic Invertebrates in Organic and Conventional Paddy Field (논 생태계 내 유기농법 재배 지역과 관행농법 재배 지역의 저서무척추동물군집의 특성)

  • Han, Min-Su;Nam, Hyung-Kyu;Kang, Kee-Kyung;Kim, Miran;Na, Young-Eun;Kim, Hye Rim;Kim, Myung-Hyun
    • Korean Journal of Environmental Agriculture
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    • v.32 no.1
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    • pp.17-23
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    • 2013
  • BACKGROUND: Today, environmentally friendly farming has become an important feature of agricultural policy. It promotes or sustains farming systems which protect and enhance the environment. This study was conducted to compare benthic invertebrate communities in an organic and a conventional paddy field in South Korea. METHODS AND RESULTS: Benthic invertebrates were collected at 11 regions of a rice paddy from June to August, 2009, 2010 and 2011. These comparisons undertaken using a community assessment approaches such as the number of individuals and species and community composition. Generally, the larger number of individuals and species of benthic invertebrates was observed in an organic paddy than in a conventional paddy field. Organic paddy fields could supported the wider range of species and abundance in aquatic invertebrates comparing to conventional paddy fields. Carrying capacity to support larger numbers of invertebrates also tends to be higher in organic paddy than in conventional paddy field. Specially, organic farming regions surrounded by forests were high quality habitat for benthic invertebrates than other surrounded regions such as grassland. CONCLUSION(S): We concluded that organic farming was more advantaged to benthic invertebrates than conventional farming. In order to improve biodiversity in rice paddy field, farming regimes without agricultural chemicals are recommended. The effect of organic management on biodiversity and abundance of benthic invertebrates could be maximized across highland farmland.

A Study on Planning Car Interior Design through Two Dimensional Lay-Out (2D LAY-OUT을 통한 자동차 실내디자인 계획 방법 연구)

  • 유연식
    • Archives of design research
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    • v.11 no.2
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    • pp.215-226
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    • 1998
  • As late as middle of 1980s, what was referred to as new model cars consisted, on the premise of a standardized packaging layout, principally of the endeavor to transform their style images by changing little by little the form of layouts almosts similar to or with larger bodies than those of the old model ones. Afterwards even in the period of competition of engeineering and mechanical body styles for reducing fuel cost and improving comfortability in riding, the standardized packaging layout did not change visibly, simply trying to ameliorating commercialism through high output and high efficacy on the engineering part. Today the sudden prevalent motorization in every walk of life has brought about the development of the car industry, thus producing surplus supply and technical standardization. This phenomenon of technical standardization leads the concept of the renovation of car design to a way quite different from that of the past and so may be said to be confronted with an era that requires genuine-sense car design in a way. It seems that interior design plans are of much more importance than external shapes. This is because the effort for enhancing comfortability to keep car passengers' needs of transportation is one of the essences of car design. The objective of this study consists in inquiring into how to plan motorcar interior design, an essential prerequisite in determining the external or of a car, obtaining data needed via analysis of interior design plans of the car models that have won favorable criticism from consumers, thus contributing to the use of the data obtained for reference in car design activities in a genuine sense.

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Antioxidative Capacity and Quality Characteristics of Yanggaeng with Fermented Aged Black Giant Garlic (Allium ampeloprasum L. var. ampeloprasum auct.) Paste (효소 발효 자이언트 흑마늘 페이스트를 첨가한 양갱의 항산화 활성 및 품질 특성)

  • Park, Cho-Hee;Kim, Kyoung-Hee;Kim, Na-Young;Kim, Sung-Hwan;Yook, Hong-Sun
    • The Korean Journal of Food And Nutrition
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    • v.27 no.6
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    • pp.1014-1021
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    • 2014
  • This study was performed to investigate the quality characteristics of the Yanggaeng with the addition of fermented aged black giant garlic paste (FABGGP) such as pH, reducing power, color, texture, total polyphenol, DPPH radical scavenging activity, and sensory acceptability. FABGGP was incorporated into Yanggaeng at 0, 3, 6, 9 and 12%(w/w) weight amounts based on the total weight of cooked white bean and FABGGP. pH decreased significantly with the increasing levels of FABGGP add. Reducing the sugar content increased as the amount of FABGGP increased. In term of color, lightness(L) and yellowness(b) decreased significantly but redness increased with increasing the levels of FABGGP. In the texture analysis, hardness, springiness and gumminess of FABGGP Yanggaeng were lower than those of the control. Total polyphenol content and 1,1-di-phenyl-1-picrylhydrazyl (DPPH) radical scavenging activity significantly increased as the FABGGP concentration increased in the formulation, The results of the sensory test showed that Yanggaeng with 6% FABGGP had the highest score in color, overall preference and chewiness. Based on these results, it is suggested that Yanggaeng with up to 6% added FABGGP can be developed as products without adverse effects on the sensory characteristics.