• The Research Journal of the Costume Culture
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• v.10 no.4
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• pp.336-349
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• 2002

The purpose of this paper is to examine the characteristics of consumption vision related to the apparel buying decision-making. They propose that consumers form mental images of future consumption situations and that these consumption visions influence their decision-making. Consumers can imagine themselves consuming apparel products and experiencing the consequences of this consumption. By imagining the likely outcomes, they are able to identify the salient characteristics of each alternative and develop beliefs about their outcomes. Also, they can experience affective reactions to the outcomes they imagines. In this way, they form the cognitive and affective basis for their preferences and construct several consumption visions in the apparel buying decision-making. A consumption vision is "a visual image of certain product-related behaviors and their consequences....(they consisted of concrete and vivid mental images that enable consumers to vicariously experience the self-relevant consequences of product use"(Walker & Olson, 1994). We conducted unstructured, depth interviews with 9 groups participating 48 students at universities located in Busan, based on the results of previous studies. The results show that consumption visions related to the apparel buying decision-making are characterized as self-image, reactions of others, affection and mood, visual imagine, and self-satisfaction. By constructing consumption visions based on the various perspectives, consumers are influenced in the apparel buying decision-making. Many subjects reported experiencing positive affect when imagining positive outcomes of product use. Other subjects mentioned using consumption visions for purely hedonic reasons. With no intention of purchasing apparel products, consumers may evoke consumption visions to escape from the daily life, to fantasize and daydream about pleasurable consumption situations, and to enhance the mood. That is, the consumption vision related to the apparel buying decision-making helps consumers anticipate an uncertain future and make the purchase of apparel products.

• The Journal of the Korea Contents Association
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• v.7 no.11
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• pp.140-149
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• 2007

Social recognition conversion of the jewelry-related industries must be preceded by changes of responsibility of both the staff in charge and educators in education objections. Based on the debate of whether or not increasing (public) interest in jewelry design will subsequently lead to bringing about vision and possibility in the form of cultural management, this paper examined the influences that logical systematization of jewelry design and educational process of jewelry designers' ethics have on the next generation of the cultural industry of jewelry. Through the education and the industry of Italy, this paper analyzed existent method of design, current trend, and new content sand cases of design management that are based on types of consumption. In addition, it also provided the developmental possibility of future culture industry, and the foundation of ethical philosophy of jewelry education that lies beyond national economic power. I intend to imply significance of how designer's perception and conduct provides the whole new conventional foundation of sympathy and sensitivity and the existent method of design.

• Journal of Digital Convergence
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• v.10 no.7
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• pp.179-184
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• 2012

The ultimate purpose of cities is 'the enhancement of quality of life in city'. In order to achieve this, it is required to optimize the Ontology-driven ubiquitous services included in the U-City and UIS of regions and communities and so on. Almost U-Service's contents are related to spatial or temporal extent. So it is important to design Spatio-temporal event schema for efficient access to U-City. There is a rapid change into an urban society in the shape of Ontology-driven ubiquitous services in which a content on a region or an incident is newly reconstructed through various ideas with the influence of the ubiquitous environment.

• Journal of Korean Society for Geospatial Information Science
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• v.18 no.1
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• pp.129-134
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• 2010

Low-carbon Green Growth is highlighted as the main political issue from in and outof Korea. Recently Korean government announced the vision for low-carbon green growth. Considering this as a starting point the carbon emission estimation has become an important factor in the city planning. In order to realize the carbon reduction planning, this research was focused on the trend analyzes between the carbon exhaust estimation as well as the land use change for the past 40 years in Jinju. The image processing data of past aerial photography and the land suitability assessment databases were used to collect the useful information's for the land trend analysis for 40 years. As the results, the land use changes by new residential developments have led to increase the carbon emissions and population concentration rapidly. The urban management planning for low carbon and green growth should consider carbon emissions by population growth derived from land use change. Further research need to estimate the accurate carbon exhaust using relationship model with fuel consumption, carbon estimation, and land use.