• Title/Summary/Keyword: 소매디자인

Search Result 57, Processing Time 0.022 seconds

Research on User Experience Under the New Retailing Mode: Using the interactive marketing mode of the Estee Lauder POP-UP store as an example (새 소매 모델 방식에서의 사용자 경험 연구: 에스티로더 팝업스토어에서 인터랙티브 마케팅을 예로 들어보자)

  • Liang, Lan;Pan, Young-Hwan
    • Journal of Digital Convergence
    • /
    • v.19 no.6
    • /
    • pp.343-353
    • /
    • 2021
  • The beauty industry of China POP-UP store service, has entered the peak development period. This paper takes China Estee Lauder POP-UP store as an example, based on the user experience of interactive marketing mode in Beauty POP-UP store under the new retailing model. The paper aims to establish a system interaction design process integrating online and offline to help enterprises complete the sustainable development of marketing services. To achieve this goal, this study uses questionnaires to investigate the key elements of user experience, customer journey map to determine the user pain points, and completes the design of the new system process. This process can provide designers with a new perspective through experimental verification, with high timeliness and practicability. It also promotes the collaborative optimisation and upgrading of physical retail and online retail and provides theoretical support and practical basis for other enterprises.

Pattern Making Method and Design of Power Shoulder Jackets (파워 숄더 재킷의 디자인 및 패턴전개 방법)

  • Park, Sanghee;Lee, Eunhae
    • The Journal of the Korea Contents Association
    • /
    • v.13 no.7
    • /
    • pp.131-140
    • /
    • 2013
  • Power shoulder look is most noticeable trend in women's wear in the 09/10 season. Specially jackets with sharper angle and wider shoulder became the best item since then, and were chosen for must-have item by fashion directors. Jacket occupied 50% in power shoulder items. Its shoulder angle was from 0 to 30 degree but items with 15 degree stood out among them. There are three methods to make power shoulder look jackets; shoulder extension method with moving shoulder tip up and sleeve cap height, method of extension and cutting sleeve cap with shorten shoulder length, and method of extension and moving shoulder tip up in the sleeve with shoulder line like raglan sleeve. As a result, shoulder angle is higher, starting point of shoulder line is closer to side neck point and shoulder point is extender to outside for appearance and fit. In shoulder extension method, the arm hole line was drawn with care by matching joining shoulder seam and setting the sleeve into the arm hole. In sleeve cap transformation, it is desired that starting point shoulder angle is moved closely to side neck point. In case of the sleeve with shoulder line, it needs to consider enough ease of shoulder and upper arm. For making patterns of power shoulder look jacket, it need to consider arm hole line, shoulder length, shoulder point position, sleeve cap height and sleeve width with interpretation design facts. In this study, through the analysis clothing construction method of power shoulder jacket, it is of help to pattern making for various power shoulder design items.

Analysis of Marker Efficiency According to Blouse Sleeve Design (블라우스의 소매 디자인에 따른 마커 효율에 관한 연구)

  • Park, Woo-Mee
    • Journal of the Korean Home Economics Association
    • /
    • v.48 no.2
    • /
    • pp.85-94
    • /
    • 2010
  • Comparative analysis of marker efficiency in blouse patterns, based on different sleeve designs, was carried out. Sleeve designs used included set-in-sleeve, laglan sleeve, and epaulet sleeve. The two types of epaulet sleeves, A and B, are based on pattern arrangement methods of center back. Cloth and production conditions are the width of cloth, the number of marking pieces, and the direction for marking deployment. A blouse pattern saved to the PAD CAD System was graded with different sizes and arranged for industrial purpose to calculate the marker efficiency in different conditions. The results were as follows. On the whole, the marker efficiency of small pattern sized set-insleeve was higher than laglan and epaulet sleeve designs. It was also established that marker efficiency is dependent on cloth and production conditions. For small number of marking pieces, efficiency was higher in the condition of 110cm cloth widths compared with that condition of 150cm cloth widths. However the efficiency of large number of marking pieces was higher in the condition of 150cm cloth widths.

Prototype Study of New Hanbok Jeogori for the Development of Customization System (커스터마이징 시스템 개발을 위한 신한복 저고리 원형 연구)

  • Cha, Su-Joung;Heo, Seung-Yeun;An, Myung-Sook
    • Proceedings of the Korean Society of Computer Information Conference
    • /
    • 2021.07a
    • /
    • pp.295-296
    • /
    • 2021
  • 본 연구는 신한복 저고리에 대한 선호도 조사를 통해 추출된 신한복 저고리 디자인을 기본으로 하여 신한복 저고리 원형을 개발하고자 한다. 이를 통해 신한복 저고리 생산에 기본이 되는 패턴에 관한 정보를 제공하고자 한다. 연구에 사용된 프로그램은 CLO 3D와 DC Suite 5.1 프로그램이며, 분석에는 SPSS 26.0을 활용하였다. 1차 외관평가를 통해 낮게 평가된 부분을 수정하여 어깨폭, 소매길이, 소매통, 앞단의 겹침 분량에 대한 수정이 이루어졌다. 2차 외관평가결과 저고리길이, 소매길이, 밑단둘레에 대한 수정이 요구되었다. 최종 신한복 저고리 패턴은 앞면, 뒷면, 옆면의 모든 항목에서 4.60이상으로 높은 평가를 받았다. 개발된 신한복 저고리 패턴은 20대 전반 여성의 체형에 맞추어져 있고 소재에 대한 고려 없이 3D 시뮬레이션 상에서의 일반적인 Physical parameter값에 맞추어 제작되었다. 따라서 향후 발전된 연구에서는 소재별, 저고리의 길이별, 연령별 신한복 저고리 패턴에 대한 연구가 이루어져야 할 것으로 생각된다.

  • PDF

A study on the improvement of seamless knitwear sleeve design (무봉제 니트웨어의 소매디자인 향상을 위한 연구)

  • Kang, Hee Myung;Ki, Hee-Sook
    • Journal of the Korea Fashion and Costume Design Association
    • /
    • v.23 no.4
    • /
    • pp.57-71
    • /
    • 2021
  • The purpose of the study is to derive an appropriate knitting method that can increase the appearance, wearability, and functionality through empirical research on the sleeve height knitting ratio of seamless knit wear. The study was conducted by producing seven types of experiment clothes according to knitting ratio to examine the characteristics according to the body armhole and sleeve height ratio. Specifically, after fit evaluatins, variance analysis (ANOVA) was performed to analyze the results of the evaluation, and the evaluated contents were converted into data. Among them, the items with significant results were intensively studied using the Duncan-test. The result showed that the height and the width of the sleeves vary depending on the knitting ratio. Test sweater A was the highest at 16cm, followed by test sweater B, test sweater C, test sweater D, test sweater E, test sweater F, and test sweater G at 4cm. The 1:1 ratio of test sweater A, was the highest, which is knitted in the same course as the body. The larger the difference in the ratio of body and sleeve, the lower the height of the sleeves. As a result of the appearance sensory evaluation, a significant difference was confirmed in the result values (p<0.001) from all items on the front, side, and rear. Specifically, the appearance of the test sweater B(2:4:2) on the front and test sweater C(2:4:3) on the side and rear side was the best. When the sleeves height is properly set, the ratio of the arm line to fit the design with a natural curve is analyzed as a very important factor. The results of this study are expected to be of practical use in product development and production that can increase the feeling when wearing and design satisfaction.

Retail Changes in the Optical Sector : Empirical evidence from Italian Retailers (광학분야에서 소매 판매의 변화 ; 이태리 소매의 경험적 증거)

  • Padova, Maria Angela;Kim, Douk-Hoon
    • Journal of Korean Ophthalmic Optics Society
    • /
    • v.8 no.2
    • /
    • pp.153-162
    • /
    • 2003
  • The transformation of the Italian retailing has permitted, in the last ten years, a quick modification of the strategic groups' weight at a distributive level. Such change regards the redesign of the competitive assets that sees as protagonist both the main foreign big multiple chains and the Italian retailing, characterized by small dependent enterprises. The analysis is focused on the solutions that independent retailers are adopting in order to strengthen their competitive ability in relation to the aforementioned prospective entrance of foreign distributors in the domestic market. In particular, the most commonly adopted strategic alternative are analysed, in an attempt to characterize the development models that can emerge. The paper presents a case of possible successful solution adopted by some independent retailers for a competitiveness recovery without sacrificing the enterprise's property and autonomy.

  • PDF

Automatic Pattern Manipulation for Virtual Garment Design (가상의복 디자인을 위한 인터랙티브한 패턴조작)

  • Jung, Hwi-Ryong;Wohn, Kwang-Yun
    • 한국HCI학회:학술대회논문집
    • /
    • 2007.02a
    • /
    • pp.123-130
    • /
    • 2007
  • 본 논문에서는 기존 패턴캐드시스템 및 드레이핑시스템을 이용한 의복제작과정의 한계점과 개선가능성에 대해 알아보고, 이를 기반으로 새로 디자인한 의복제작시스템을 소개한다. 이 시스템은 원피스, 바지, 셔츠, 재킷 등 옷의 큰 스타일인 의복템플릿으로부터 의복디자인을 시작 한다. 소매, 카라, 포켓, 넥라인과 같은 템플릿 디테일들은 디자이너가 마음대로 다른 세부 템플릿들과 교체할 수 있으며, 세부 템플릿으로 커버할 수 없는 디테일한 수정은 3D 드레이핑 시스템과 2D패턴에디터에서의 직관적인 오퍼레이션을 통해 이루어진다.

  • PDF

An Emotion-based Fashion Design Aid System using Interactivity (상호작용성을 이용한 감성기반 의상디자인 지원 시스템)

  • Kim, Hui-Su;Jo, Seong-Bae
    • Journal of KIISE:Software and Applications
    • /
    • v.27 no.9
    • /
    • pp.942-951
    • /
    • 2000
  • 일반적으로 컴퓨터를 이용한 디자인 지원 시스템은 다지이너의 행동과 같은 데이터를 통계적으로 분석하여 일련의 디자인 행위를 추출해 내는 인공지능의 접근 방식을 사용하여 왔다. 그러나 이는 많은 양의 수집된 데이터를 기반한 방법이기 때문에 계속해서 변화하는 유행에 대처할 수 없을 뿐만 아니라 개인의 취향을 반영하기도 어렵다. 이같은 문제점을 해결하기 위해 이 논문에서는 대화형 유전자 알고리즘(Interactive Genetic Algorithm : IGA)을 이용하여 명시적으로 표현하기 어려운 취향을 적절히 반영하는 디자인 지원 시스템을 제안한다. IGA는 상호작용에서 얻어지는 사용자의 평가를 적합도 함수로 사용하는 유전자 알고리즘의 하나로, 일반적인 적합도 함수를 결정하기 어려운 디자인이나 예술 등의 문제 해결에 사용될 수 있다. 한편, 몇 개의 부분적인 곡선으로 의상의 디자인을 표현하였던 기존의 방법들과는 달리 전체 디자인을 목과 몸통, 팔과 소매, 치마와 허리선의 세 가지 부분 디자인으로 나누어 표현함으로써 좀더 현실적인 여성복을 디자인할 수 있었다. 시스템의 인터페이스를 보완하기 위해 OpenGL을 이용한 3차원 모델이 사용되었으며, 사용자들을 대상으로 한 실험 결과 제안한 의상 디자인 지원 시스템이 효과적임을 알 수 있었다.

  • PDF

Connecting part Design of Bodies and Sleeve of Seamless Sweaters - Focused on Knitting Method of Bodies and Sleeve Connecting part - (무봉제 스웨터의 몸판과 소매 연결 부위의 디자인에 관한 연구 - 몸판과 소매 연결 부위의 편성 방법을 중심으로 -)

  • Ki, Hee-Sook;Kim, Mi-Joo
    • Journal of the Korea Fashion and Costume Design Association
    • /
    • v.12 no.4
    • /
    • pp.137-147
    • /
    • 2010
  • This study set out to make experimental clothes by giving variations to the connecting part of a seamless sweater, propose designs and composition approaches to improve the wearing sensation and satisfaction with appearance through wearing trials, and provide basic data that would be of practical help to follow-up study on seamless knit and the growth of seamless knit in the Korean knit industry. The connecting part is the biggest characteristic and the most important part in seamless knitwear and affect the functionality and fitness of the clothes and the appearance of the armhole. The investigator thus made five different pieces of experimental clothes according to the composition methods for connecting part and put them to the test by a group of experts for appearance assessment. The assessment results were analyzed through Analysis of variance(ANOVA), and the items with similar results were put to the Duncan test for intergroup comparison. According to the analysis results, experimental clothes C and E received the highest evaluation in almost every assessment item, whereas experimental clothes A did the lowest appearance evaluation.

  • PDF

Evaluation of an Emotion-based IGA Fashion Design System Using Domain Knowledge (문제영역 지식을 활용한 감성기반 IGA 의상 디자인 시스템의 평가)

  • 김희수;조성배
    • Proceedings of the Korean Information Science Society Conference
    • /
    • 1999.10b
    • /
    • pp.116-118
    • /
    • 1999
  • 일반적으로 컴퓨터를 이용한 디자인 지원 시스템은 많은 양의 수집된 데이터에 기반하기 때문에 계속해서 변화하는 유행에 대처할 수 없을 뿐만 아니라 개인의 취향을 반영하기도 어렵다. 이같은 문제점을 해결하기 위해 이 논문에서는 대화형 유전자 알고리즘(Interactive Genetic Algorithm : IGA)을 이용한 디자인 지원 시스템을 제안한다. IGA는 상호작용에서 얻어지는 사용자의 평가를 적합도 함수로 사용하는 유전자 알고리즘의 하나로, 일반적인 적합도 함수를 결정하기 어려운 디자인이나 예술 등의 문제 해결에 사용될 수 있다. 이때, 몇 개의 부분적인 곡선으로 의상의 디자인을 표현하였던 기존의 방법들과는 달리 전체 디자인을 목과 몸통, 팔과 소매, 치마와 허리선의 세 가지 부분 디자인으로 나누어 표현하는 문제영역 지식을 활용함으로써 좀 더 현실적인 여성복을 디자인할 수 있었다. 시스템의 인터페이스를 보완하기 위해 OpenGL이 사용되었으며, 실험 결과 지식기반 인코딩을 통한 IGA 의상디자인 시스템이 유용함을 알 수 있었다.

  • PDF