• Journal of Industrial Convergence
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• v.20 no.1
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• pp.43-51
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• 2022

The purpose of this study is to provide basic information necessary for the establishment of mobile service marketing strategies, educational service development, and engineering education for Generation Z by analyzing the utilitization of various applications by Gen Z. To this end, 177 essays on mobile service usage experience were collected, major topics were analyzed using topic modeling, and these were visualized through word cloud analysis. As a result of the study, the main topics were related to 'transportation' such as movement and public transportation, 'personal management' such as schedule management, financial management, food management, 'transaction' such as checkout, meeting, purchase, 'leisure' such as eating out, travel, study, culture. Additionally, words such as time, thought, people, life, bus, information, confirmation, payment, KakaoTalk, and so on were found to have a high of frequency of use. Also, there was found to be a difference between topics by college. This study is meaningful in that it collected essays, which are unstructured data, and analyzed them through topic modeling.

• Knowledge Management Research
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• v.23 no.1
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• pp.27-46
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• 2022

The current era's focus is on the surge in real estate prices triggered by the global economic downturn. This study advocated STO-based dispersed investment for the MZ generation, who has less capital than earlier generations. Existing real estate investment methods were categorized into online, offline, and hybrid formats and the effectiveness of the suggested STO was given in this study through case analysis domestically and overseas. The entry of STO into the financial industry was positively proved, and the efficacy of blockchain technology was validated, through the investigation of the STO framework. The findings of this study are projected to revitalize the new real estate sector by actively supporting the access of the MZ generation into the current inflexible real estate investment market by the application of blockchain and reflecting MZ generation's investment propensity.

• The Journal of the Korea Contents Association
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• v.21 no.10
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• pp.457-475
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• 2021

As Korean society enters an aged society, there is an increasing situation in which various generations coexist in the workplace. This study aimed to analyze corporate reverse mentoring in light of generational exchange. Through the case study methods using literature research and interviews, we categorized the objectives of starting reverse mentoring programs in domestic and foreign companies, and analyzed the possibility of generational exchange with the cases of company A in the US and B in Korea extracted by purposive sampling. Based on social exchange theory, organizational age theory, and generational solidarity theory, the analysis framework presented three propositions: 1) mutual benefit 2) balanced contribution, and 3) sustainability. As a result of the case analyses, there were three main objectives of introducing reverse mentoring: learning IT/social media, promoting corporate diversity, and understanding new trends in the younger generation. In the case of A company in the US and B company in Korea, there was a similarity in mutual benefit and balanced contribution. However, regarding sustainability, there was room for improvement in company B in Korea unlike company A in the US. We expect that reverse mentoring will provide important criteria for success in terms of generational exchange within organizations where various generations coexist in the future.

• Information Systems Review
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• v.23 no.3
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• pp.201-223
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• 2021

Smart home is an advanced Internet of Things (IoT) service that enhances the convenience of human daily life and improves the quality of life at home. Recently, with the emergence of smart home products and services to which artificial intelligence (AI) technology is applied, interest in smart home is increasing. To gain a competitive edge in the smart home market, companies are providing "personalized service" to users, which is a key service that can promote smart home use. This study investigates the factors affecting the value awareness of personalized service and intention to use smart home. This research focuses on four-dimensional motivated innovativeness (cognitive, functional, hedonic, and social innovativeness) and privacy risk awareness as key factors that influence the value awareness of personalized service of smart home. In particular, this study conducts a comparative analysis between the generation MZ (young people in late teens to 30s), who are showing socially differentiated characteristics, and the generation X and baby boomers in 40s to 50s or older. Based on the analysis results, this study derives the distinctive characteristics of generation MZ that are different from the older generation, and provides academic and practical implications for expanding the use of smart home services.

• Journal of Digital Convergence
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• v.18 no.3
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• pp.317-323
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• 2020

This research is based on product development that improves user experience such as design and function by analyzing the usage behavior of elements experienced by generation Z as customers and users in the process leading to disposal of earphones even before purchase. The behavior of earphones in Generation Z was analyzed through in-depth interview and surveys of the customer experience and user experience of earphones. The results of the study were common or characteristic. They are user experience based on brand dependency, sharing experiences and seeking simplified design and convenience, which is related with the lifestyle of the generation Z. This study is expected to be a fundamental study of product research and marketing strategies that will take advantage of the characteristics of Generation Z, who will be the main player of the market in the future.

• Journal of Convergence for Information Technology
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• v.8 no.4
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• pp.37-43
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• 2018

To explore the lived experiences of nurses on the insulin medication support activity for the type 1 diabetes mellitus. 2 clinical nurse and 3 school health nurse volunteered to complete qualitative analysis by Colaizzi method as phenomenological approach using group activity reports from June 17, to June 24, 2018. 3 codes and 7 themes were deduced and explained 'cheer first step', 'therapeutic relationship maintenance', 'prepare scaffolding'. Findings recommended to provide insulin medication manual focused AI-generation students-their parents have various perceptual expectations.

• The Journal of The Korea Institute of Intelligent Transport Systems
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• v.2 no.1 s.2
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• pp.93-100
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• 2003

In this farer, An ADSRC(Advanced Dedicated Short Range Communication) packet communication system developed by ETRI is introduced. The ADSRC system has been developed to provide high-speed, short-range wireless racket communication in roadside environment for mobile office services. The requirements of the ADSRC system for mobile office services and the system design specification to meet them with regard to mobile of nce environment are discussed. The ADSRC packet communication systems consist of the MAC(Medium Access Control) Processor block the OFDM() modem block and the RF block. The MAC processor block handles medium access control. The OFDM modem transmits data packets at up to 24Mbps adaptively and recovers the data from RF block. The ADSRC packet communication system architecture is described.

• The Journal of Society for e-Business Studies
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• v.17 no.2
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• pp.63-72
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• 2012

The Korean telecommunications market has been expanding swiftly, these days, to be saturated. In this environment, the upcoming mobile telecommunication market, where 4G service was introduced this year, is becoming more substitutive and competitive. Thus, the demand forecasting of 4G service is very difficult, while it is critical to market success. This paper adopts a multi-generation diffusion model to capture the diffusion and substitution patterns for two successive generation of technological services, i.e., 3G and 4G mobile telecommunications services. The three parameters, i.e., the coefficient of innovation, the coefficient of imitation, and the coefficient of market potential, used in the multi-generation diffusion model based on Norton and Bass[11] are obtained by inference from similar substitutive relations between older and newer telecommunication services to 3G and 4G services. The simulation results show that the Bass type multi-generation model can be successfully applied to the demand forecasting of newly introduced 4G mobile telecommunication service.

• KOREAN JOURNAL OF CROP SCIENCE
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• v.30 no.3
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• pp.287-293
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• 1985

Degree of heterosis and gene distributions of several agronomic characters of rice were studied with F$_1$ and F$_2$ generations of 9-parent partial diallel cross in 1983-1984. Degree of heterosis was greater in F$_1$ hybrids than F$_2$ hybrids for culm length, panicle length and number of panicle and the heterobeltiosis could be observed in culm length and number of panicle from several crosses. Incomplete dominance was exhibited by culm length, panicle length and number of panicle in F$_1$ and F$_2$ generations.

• Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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• 2000.10a
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• pp.207-211
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• 2000

The mobile communication technology which provides various data service and satifies the required quality in wireless environment can be classified as the forth generation mobile communication technology the forth generation communication technology must has diference with the 2nd and 3nd generation mobile communication technology. It must has the more advanced and more united shape than 3nd generation mobile communication. The forth generation mobile communication technology include following technology: Adaptive coding ar modulation, Smart antenna, Interference cancellation, Advanced handoff mechanism between networks. In this study, I represent the development and standardization of this technology.