• Title/Summary/Keyword: 선호 정보 추론

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A Knowledge-assisted Hybrid System for effectively Supporting Personalization of a Web Customer (웹 고객의 개인화를 지원하는 지식기반 통합시스템)

  • Kim, Chul-Soo
    • The KIPS Transactions:PartB
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    • v.9B no.1
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    • pp.1-6
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    • 2002
  • Many customers consult the Internet before making purchase goods and using contents. The systems in the Internet could store a lot of data and classify the data into information to get relationship between a company and customers. To do that, let's consider a knowledge-assisted hybrid system that utilizes individually a customer's preference to make an optimal solution in the his/her decision making. The knowledge made by using the preference is employed to select an domain set appropriate to him/her business, and the process of selecting definitely provides the customer some benefits: elimination of discomfort from unknown information and reduction of costs and search time for forming an suitable domain set. To effectively adopt individual customer's preference and actively adapt change of business situation, this study propose an architecture of the system which includes rule presentations and an inference engine, and integrates a knowledge-based component into a quadratic programming component. In the experimental results, it is found that a knowledge-assisted hybrid system implemented by this idea is more flexible than existing systems in extension of knowledge about an customer's preference and goes beyond the traditional models.

Customized Configuration with Template and Options (맞춤구성을 위한 템플릿과 Option 기반의 추론)

  • 이현정;이재규
    • Journal of Intelligence and Information Systems
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    • v.8 no.1
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    • pp.119-139
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    • 2002
  • In electronic catalogs, each item is represented as an independent unit while the parts of the item can be composed of a higher level of functionality. Thus, the search for this kind of product database is limited to the retrieval of most similar standard commodities. However, many industrial products need to configure optional parts to fulfill the required specifications. Since there are many paths in finding the required specifications, we need to develop a search system via the configuration process. In this system, we adopt a two-phased approach. The first phase finds the most similar template, and the second phase adjusts the template specifications toward the required set of specifications by the Constraint and Rule Satisfaction Problem approach. There is no guarantee that the most similar template can find the most desirable configuration. The search system needs backtracking capability, so the search can stop at a satisfied local optimal satisfaction. This framework is applied to the configuration of computers and peripherals. Template-based reasoning is basically the same as case-based reasoning. The required set of specifications is represented by a list of criteria, and matched with the product specifications to find the closest ones. To measure the distance, we develop a thesaurus of values, which can identify the meaning of numbers, symbols, and words. With this configuration, the performance of the search by configuration algorithm is evaluated in terms of feasibility and admissibility.

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Narrative Frames and Interpretive Communities: Frame Competition over the Resumption of W.O.C. Controversy and Journalistic Discourse of Interpretive Community (내러티브 프레임과 해석 공동체: '전작권 환수 논란'의 프레임 경쟁과 해석 집단의 저널리즘 담론)

  • Kim, Kyung-Mo;Chong, Eun-Ryung
    • Korean journal of communication and information
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    • v.57
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    • pp.109-136
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    • 2012
  • This research analyzed the news coverage of controversy over Korean resumption of Wartime Operational Control from the United States in 2006, trying to find various narrative frames and their relevance to the characters of journalistic interpretive communities. Three competitive frames emerged: Self-national defense and peace making, Balance of self-national defense and the Korea-US alliance, and Priority of the Korea-U.S. alliance and national security. Journalistic discourses were also analyzed through the in-depth interviews of 14 journalists from three interpretive communities. The results revealed that competitions of narrative frames reflected the tensed relationship among political power blocs, each representing the liberal, moderate, or conservative camp of Korean society, and preference of journalistic practices such as objective journalism to advocacy journalism. Finally, inferences were made that the clashes among interpretive authorities, existing behind the competition of news frames, restrained public deliberations on a critical incident regarding national security by blocking up the reasoned news coverage of political controversy.

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A Deep Learning Based Recommender System Using Visual Information (시각 정보를 활용한 딥러닝 기반 추천 시스템)

  • Moon, Hyunsil;Lim, Jinhyuk;Kim, Doyeon;Cho, Yoonho
    • Knowledge Management Research
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    • v.21 no.3
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    • pp.27-44
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    • 2020
  • In order to solve the user's information overload problem, recommender systems infer users' preferences and suggest items that match them. The collaborative filtering (CF), the most successful recommendation algorithm, has been improving performance until recently and applied to various business domains. Visual information, such as book covers, could influence consumers' purchase decision making. However, CF-based recommender systems have rarely considered for visual information. In this study, we propose VizNCS, a CF-based deep learning model that uses visual information as additional information. VizNCS consists of two phases. In the first phase, we build convolutional neural networks (CNN) to extract visual features from image data. In the second phase, we supply the visual features to the NCF model that is known to easy to extend to other information among the deep learning-based recommendation systems. As the results of the performance comparison experiments, VizNCS showed higher performance than the vanilla NCF. We also conducted an additional experiment to see if the visual information affects differently depending on the product category. The result enables us to identify which categories were affected and which were not. We expect VizNCS to improve the recommender system performance and expand the recommender system's data source to visual information.

A Comparative Study on the Acceptability and the Consumption Attitude for Soy Foods between Korean and Canadian University Students (한국과 캐나다 대학생들의 콩가공식품에 대한 수응도 및 소비실태 비교 연구)

  • Ahn Tae-Hyun;Paliyath Gopinadhan
    • KOREAN JOURNAL OF CROP SCIENCE
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    • v.51 no.5
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    • pp.466-476
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    • 2006
  • The objective of this study was to compare and analyze the acceptability and consumption attitude for soy foods between Korean and Canadian university students as young consumers. This survey was carried out by questionnaire and the subjects were n=516 in Korea and n=502 in Canada. Opinions for soy foods in terms of general knowledge were that soy foods are healthy (86.5% in Korean and 53.4% in Canadian) or neutral (11.6% in Korean and 42.8% in Canadian), dairy foods can be substituted by soy foods (51.9% in Korean and 41.8% in Canadian), and soy foods are not only for vegetarians and milk allergy Patients but also for ordinary People (94.2% in Korean and 87.6% in Canadian). In main sources of information about soy foods, the rate by commercials on TV, radio or magazine was the highest (58.0%) for Korean students and the rate by family or friend was the highest(35.7%) for Canadian students. In consumption attitude, all of Korean students have purchased soy foods but only 55.4% of Canadian students have purchased soy foods, and soymilk was remarkably recognized and consumed then soy beverage and margarine in order. 76.4% of Korean students and 65.1% of Canadian students think soy foods are general and popular and can purchase easily, otherwise, in terms of price, soy foods were expensively recognized as 'more expensive than dairy foods' was 59.1% (Korean) and 54.7% (Canadian), and 'similar to dairy foods' was 36.8% (Korean) and 39.9% (Canadian). Major reasons for the rare consumption were 'I am not interested in soy foods' in Korean students (27.3%) and 'I prefer dairy foods to soy foods' in Canadian students (51.7%). However, consumption of soy foods in both countries are very positive and it will be increased.

Implementation of A Multiple-agent System for Conference Calling (회의 소집을 위한 다중 에이전트 시스템의 구현)

  • 유재홍;노승진;성미영
    • Journal of Intelligence and Information Systems
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    • v.8 no.2
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    • pp.205-227
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    • 2002
  • Our study is focused on a multiple-agent system to provide efficient collaborative work by automating the conference calling process with the help of intelligent agents. Automating the meeting scheduling requires a careful consideration of the individual official schedule as well as the privacy and personal preferences. Therefore, the automation of conference calling needs the distributed processing task where a separate calendar management process is associated for increasing the reliability and inherent parallelism. This paper describes in detail the design and implementation issues of a multiple-agent system for conference calling that allows the convener and participants to minimize their efforts in creating a meeting. Our system is based on the client-sewer model. In the sewer side, a scheduling agent, a negotiating agent, a personal information managing agent, a group information managing agent, a session managing agent, and a coordinating agent are operating. In the client side, an interface agent, a media agent, and a collaborating agent are operating. Agents use a standardized knowledge manipulation language to communicate amongst themselves. Communicating through a standardized knowledge manipulation language allows the system to overcome heterogeneity which is one of the most important problems in communication among agents for distributed collaborative computing. The agents of our system propose the dates on which as many participants as possible are available to attend the conference using the forward chaining algorithm and the back propagation network algorithm.

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A Study on Legal Regulation of Neural Data and Neuro-rights (뇌신경 데이터의 법적 규율과 뇌신경권에 관한 소고)

  • Yang, Ji Hyun
    • The Korean Society of Law and Medicine
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    • v.21 no.3
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    • pp.145-178
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    • 2020
  • This paper examines discussions surrounding cognitive liberty, neuro-privacy, and mental integrity from the perspective of Neuro-rights. The right to control one's neurological data entails self-determination of collection and usage of one's data, and the right to object to any way such data may be employed to negatively impact oneself. As innovations in neurotechnologies bear benefits and downsides, a novel concept of the neuro-rights has been suggested to protect individual liberty and rights. In Oct. 2020, the Chilean Senate presented the 'Proyecto de ley sobre neuroderechos' to promote the recognition and protection of neuro-rights. This new bill defines all data obtained from the brain as neuronal data and outlaws the commerce of this data. Neurotechnology, especially when paired with big data and artificial intelligence, has the potential to turn one's neurological state into data. The possibility of inferring one's intent, preferences, personality, memory, emotions, and so on, poses harm to individual liberty and rights. However, the collection and use of neural data may outpace legislative innovation in the near future. Legal protection of neural data and the rights of its subject must be established in a comprehensive way, to adapt to the evolving data economy and technical environment.

Preference-based Supply Chain Partner Selection Using Fuzzy Ontology (퍼지 온톨로지를 이용한 선호도 기반 공급사슬 파트너 선정)

  • Lee, Hae-Kyung;Ko, Chang-Seong;Kim, Tai-Oun
    • Journal of Intelligence and Information Systems
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    • v.17 no.1
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    • pp.37-52
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    • 2011
  • Supply chain management is a strategic thinking which enhances the value of supply chain and adapts more promptly for the changing environment. For the seamless partnership and value creation in supply chains, information and knowledge sharing and proper partner selection criteria must be applied. Thus, the partner selection criteria are critical to maintain product quality and reliability. Each part of a product is supplied by an appropriate supply partner. The criteria for selecting partners are technological capability, quality, price, consistency, etc. In reality, the criteria for partner selection may change according to the characteristics of the components. When the part is a core component, quality factor is the top priority compared to the price. For a standardized component, lower price has a higher priority. Sometimes, unexpected case occurs such as emergency order in which the preference may shift on the top. Thus, SCM partner selection criteria must be determined dynamically according to the characteristics of part and its context. The purpose of this research is to develop an OWL model for the supply chain partnership depending on its context and characteristics of the parts. The uncertainty of variable is tackled through fuzzy logic. The parts with preference of numerical value and context are represented using OWL. Part preference is converted into fuzzy membership function using fuzzy logic. For the ontology reasoning, SWRL (Semantic Web Rule Language) is applied. For the implementation of proposed model, starter motor of an automobile is adopted. After the fuzzy ontology is constructed, the process of selecting preference-based supply partner for each part is presented.

Analyzing the User Intention of Booth Recommender System in Smart Exhibition Environment (스마트 전시환경에서 부스 추천시스템의 사용자 의도에 관한 조사연구)

  • Choi, Jae Ho;Xiang, Jun-Yong;Moon, Hyun Sil;Choi, Il Young;Kim, Jae Kyeong
    • Journal of Intelligence and Information Systems
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    • v.18 no.3
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    • pp.153-169
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    • 2012
  • Exhibitions have played a key role of effective marketing activity which directly informs services and products to current and potential customers. Through participating in exhibitions, exhibitors have got the opportunity to make face-to-face contact so that they can secure the market share and improve their corporate images. According to this economic importance of exhibitions, show organizers try to adopt a new IT technology for improving their performance, and researchers have also studied services which can improve the satisfaction of visitors through analyzing visit patterns of visitors. Especially, as smart technologies make them monitor activities of visitors in real-time, they have considered booth recommender systems which infer preference of visitors and recommender proper service to them like on-line environment. However, while there are many studies which can improve their performance in the side of new technological development, they have not considered the choice factor of visitors for booth recommender systems. That is, studies for factors which can influence the development direction and effective diffusion of these systems are insufficient. Most of prior studies for the acceptance of new technologies and the continuous intention of use have adopted Technology Acceptance Model (TAM) and Extended Technology Acceptance Model (ETAM). Booth recommender systems may not be new technology because they are similar with commercial recommender systems such as book recommender systems, in the smart exhibition environment, they can be considered new technology. However, for considering the smart exhibition environment beyond TAM, measurements for the intention of reuse should focus on how booth recommender systems can provide correct information to visitors. In this study, through literature reviews, we draw factors which can influence the satisfaction and reuse intention of visitors for booth recommender systems, and design a model to forecast adaptation of visitors for booth recommendation in the exhibition environment. For these purposes, we conduct a survey for visitors who attended DMC Culture Open in November 2011 and experienced booth recommender systems using own smart phone, and examine hypothesis by regression analysis. As a result, factors which can influence the satisfaction of visitors for booth recommender systems are the effectiveness, perceived ease of use, argument quality, serendipity, and so on. Moreover, the satisfaction for booth recommender systems has a positive relationship with the development of reuse intention. For these results, we have some insights for booth recommender systems in the smart exhibition environment. First, this study gives shape to important factors which are considered when they establish strategies which induce visitors to consistently use booth recommender systems. Recently, although show organizers try to improve their performances using new IT technologies, their visitors have not felt the satisfaction from these efforts. At this point, this study can help them to provide services which can improve the satisfaction of visitors and make them last relationship with visitors. On the other hands, this study suggests that they managers along the using time of booth recommender systems. For example, in the early stage of the adoption, they should focus on the argument quality, perceived ease of use, and serendipity, so that improve the acceptance of booth recommender systems. After these stages, they should bridge the differences between expectation and perception for booth recommender systems, and lead continuous uses of visitors. However, this study has some limitations. We only use four factors which can influence the satisfaction of visitors. Therefore, we should development our model to consider important additional factors. And the exhibition in our experiments has small number of booths so that visitors may not need to booth recommender systems. In the future study, we will conduct experiments in the exhibition environment which has a larger scale.

An Implementation of Lighting Control System using Interpretation of Context Conflict based on Priority (우선순위 기반의 상황충돌 해석 조명제어시스템 구현)

  • Seo, Won-Il;Kwon, Sook-Youn;Lim, Jae-Hyun
    • Journal of Internet Computing and Services
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    • v.17 no.1
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    • pp.23-33
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    • 2016
  • The current smart lighting is shaped to offer the lighting environment suitable for current context, after identifying user's action and location through a sensor. The sensor-based context awareness technology just considers a single user, and the studies to interpret many users' various context occurrences and conflicts lack. In existing studies, a fuzzy theory and algorithm including ReBa have been used as the methodology to solve context conflict. The fuzzy theory and algorithm including ReBa just avoid an opportunity of context conflict that may occur by providing services by each area, after the spaces where users are located are classified into many areas. Therefore, they actually cannot be regarded as customized service type that can offer personal preference-based context conflict. This paper proposes a priority-based LED lighting control system interpreting multiple context conflicts, which decides services, based on the granted priority according to context type, when service conflict is faced with, due to simultaneous occurrence of various contexts to many users. This study classifies the residential environment into such five areas as living room, 'bed room, study room, kitchen and bath room, and the contexts that may occur within each area are defined as 20 contexts such as exercising, doing makeup, reading, dining and entering, targeting several users. The proposed system defines various contexts of users using an ontology-based model and gives service of user oriented lighting environment through rule based on standard and context reasoning engine. To solve the issue of various context conflicts among users in the same space and at the same time point, the context in which user concentration is required is set in the highest priority. Also, visual comfort is offered as the best alternative priority in the case of the same priority. In this manner, they are utilized as the criteria for service selection upon conflict occurrence.