• The Journal of Korean Philosophical History
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• no.29
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• pp.311-349
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• 2010

This report introduces the papers on Japanese Confucianism and Kokugaku thought written in Japanese, Korean, Chinese language and English during 2008. In this paper the data is based on the periodicals index databases of the digital libraries such as the National Diet Library of Japan, the China Academic Journal of China, the National Central Library of Taiwan and the National Assembly Library of Korea and so on. There were 42 articles published on the Japanese Confucian School. In the articles, 29 ones were written in Japanese, 7 in Korean, 4 in Chinese, and 2 in English. 54 articles were published on Yangming School, 41 written in Japanese, 2 in Korean, 10 in Chinese, 1 in English. 50 ones also published on Kohaku School or Mitogaku School. In the articles there were 32 ones written in Japanese, 7 in Korean, 9 in Chinese, 2 in English. And 58 ones on Kokugaku School were published, 51 were written in Japanese, 4 in Korean, 1 in Chinese, 2 in English. Totally 204 articles were written in Japanese, Korean, Chinese, or English language in 2008 throughout the world. This report is divided into 4 chapters, such as Chapter 1 - Syusigaku School, Chapter 2 - Youmeigaku school, Chapter 3 - Kohaku School and Mitogaku School and Chapter 4 - Kokugaku School. In each chapter, some articles are briefly introduced and some are in detail.

• The Journal of the Korea Contents Association
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• v.22 no.8
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• pp.671-680
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• 2022

This study evaluated the consistency between the web-based and paper-based mibyeong and cold-heat pattern questionnaire, the Korean medicine-based tool for diagnosing and classifying health status. First, a web-based survey was conducted on 72 ordinary people; subsequently, a paper-based survey was conducted after a certain time interval. The equivalence between the web-based and paper-based surveys was evaluated on the basis of the consistency between scores using the Intraclass Correlation Coefficient (ICC) and Bland-Altman methodology. The mibyeong questionnaire showed high reliability for the web-based and paper-based surveys (ICC=0.95, 95% CI 0.92 - 0.97), and the cold-heat pattern questionnaire showed high reliability for both cold syndrome (ICC=0.98, 95% CI 0.96 - 0.99) and heat syndrome (ICC=0.9, 95% CI 0.83 - 0.93). The difference in average scores between the two survey methods was -0.25 for the mibyeong survey, -0.17 for the cold syndrome, and 0.11 for the heat syndrome, showing a similar pattern. Among the respondents, 84% showed positive satisfaction with the web-based survey, and 80% preferred the web-based survey. Overall, this study confirmed the reliability and feasibility of the web-based survey methods for the mibyeong and cold-heat pattern questionnaire. This could be a useful tool for the follow-up of subjects in long-term cohort studies.

• 지역과문화
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• v.6 no.4
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• pp.1-21
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• 2019

This study focused at the local and historical characteristics of Busan from the perspective of local culture, along with the local characteristics of Busan. Busan's local cuisine has been reborn and continues to this day, influenced by the geographical and historical characteristics of the place. Places are not merely spatial points marked by coordinates, but are also semantics that include the human experience and emotional aspects of living in them. A place is a mix of culture, a human response to the visible environment and the environment. An understanding of a place provides a basis for understanding personal geography, culture, and history. .One of the specialties of an area with its location is the local cuisine. Local cuisines are not immutable, as they can change according to the characteristics of the area and the preferences of the residents. Busan's local cuisines reflect the geographical features of the city, and include Busan's historical experiences. First, anchovies and eel are well known for their location as ports bordering the sea. Second, Dongnae Pajeon and Sanseong Makgeolli are made using marine products and grains. Thirdly, during Japanese occupation, fish cake and sliced raw fish was enjoyed by residence in Busan. And finally, Milmyun and Pork Soup, the food made by refugees who came down to Busan and settled down during the 1·4 retreat. The local cuisine, which represents an area, goes beyond simply being eaten, enjoyed, and consumed as a commodity, and is a symbol of the geographical and historical characteristics of the area.

• Asia Marketing Journal
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• v.13 no.3
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• pp.265-274
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• 2011

The objective of this case study is to analyze how effectively KIA K5, which is a leading mid-size car brand, has positioned itself into the mid-size car market. Before KIA launched the K5, Sonata and SM5 were the leading brands in the mid-size car market. They had loyal customers who like their similar images. As many competitors keep launching new brands or new designs into the car industry, Sonata and SM5 were pressured to introduce new versions. But, the YF Sonata and the New SM5 failed to catch up with the new trends in the market. Whilst YF Sonata was perceived as too innovative, the New SM5 was treated as an old car by the target customers of the mid-size car. While the two leading brands struggled to attract customers, KIA K5 found a new market space by identifying and focusing on the lucrative replace and up-grade demand segment and filling the gap between the current product category values and the emerging mid-size car category values. The K5 found the right values that customers need and successfully articulated the values to the customers. This case study illustrates that a successful positioning strategy can be effectively employed to attract customers in the saturated car manufacturing industry. This case can be summarized as the successful positioning strategy of KIA K5 is comprised of four primary pillars: design innovation, market analysis, STP (segmentation, targeting, and positioning), and launch strategy. The KIA K5 case study provides valuable insights and implications for many other companies that are planning to find a proper positioning strategy for their own business.

• Korean Journal of Culture and Social Issue
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• v.19 no.4
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• pp.529-552
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• 2013

This study examines how individual attitudes towards government and society are affected by political conservatism and liberalism. With survey data from 533 adults(M=249, F=284) who live in Seoul and surrounding areas, we examine the general attitudes towards society, expectation on general government and differences in attitudes towards the Roh Moo-hyun Gov't and the Lee Myung-bak Gov't between liberals and conservatives. Results show that liberals and conservatives vary by age and residence, whereas attitudes towards the general government and society are not. By contrast, liberals and conservatives are distinctly different evaluating governments with specific political tendency. Liberals are more positive to the Roh Moo-hyun Gov't than conservatives whereas the evaluation appears conversely on the Lee Myung-bak Gov't. These differences of attitudes are more distinctive when dividing liberals and conservatives by subjective judgement and political party preference than conceptual measurement of political ideology. These findings suggest that political conservatism and liberalism is the factor that has powerfully affected individual attitudes in the specific political context rather than a consistent ideological framework in Korean society.

• Journal of the International Relations & Interdisciplinary Education
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• v.2 no.2
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• pp.81-95
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• 2022

The core of this study is to develop an edutech utilization program to be applied to 5th grade students by utilizing school curriculum time, and the conclusions based on the results of the study are as follows. First, for the development of future educational programs using edutech, a content preference survey was conducted and significant responses were confirmed from 27 teachers and 216 students, excluding missing values. In the future education implementation, UCC (video shooting, editing, etc.) and work activities (3D pen, 3D printer, etc.) were selected based on the need for separate edtech devices. Second, in order to develop a future education program using edutech, the future education class module was set in 4 stages based on previous research. First of all, in Make a foundation, theories by subject are developed, and in Open an activity, future education experience activities using key edutech are developed. In Organize evaluation, individual self-evaluation was conducted, and based on this, customized in-depth supplementary activities were conducted in Act individually. Third, in order for future education programs using edutech to be organized in the regular curriculum, sufficient connectivity with the curriculum must be secured. The basis for systematic and stable research was prepared by analyzing the curriculum of the 5th grade subject of the study and securing hours in connection with creative experiential activities. The data developed through this process were modified and supplemented based on the content validity test. The fact that the program application and verification steps were not performed is a limitation of this study, but it is expected that this program will expand the possibility of future education practice in the school field.

• Industry Promotion Research
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• v.8 no.4
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• pp.187-200
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• 2023

The purpose of this paper is to correspond to four-elements in astrology theory, an intellectual from ancient times, that show personality temperament among MBTI, a representative personality type test in modern times, furthermore, by examining 16 personality type cards in tarot, a play culture and fortune telling culture in which the four-element theory is integrated in symbols, it is a comparative consideration that connects the characteristics of the character types contained in them to the 16 personality types of MBTI. The four preferred types of MBTI are Extravesion(E) and Introversion(I), Sensing(S) and Intuition(N), Thinking(T) and Feeling(F), Judgment(J) and Perception(P). Among them, Western four-elements were able to respond to Fire, Water, Air, and Earth in the order of NF(iNtuitive Feeling Type), SF(Sensory Feeling Type), NT(iNtuitive Thinking Type), and ST(Sensory Thinking Type). This is a result that can be derived by comparing individual personality theory and MBTI temperament theory among the symbols contained in ancient astrological theories. And the classification of boys, knights, queens, and kings in the four classes of person cards could be divided according to the MBTI attitude index. The boy showed an adaptive introvert using I and P, the knight showed an adaptive extrovert using E and P, the queen showed a decisive introvert using I and J, and the king showed an adaptive extrovert using E and J.

• Journal of the Korean Crystal Growth and Crystal Technology
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• v.33 no.6
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• pp.234-243
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• 2023

Zinc crystals of ZnO and SiO₂ in glaze raw materials, developed according to composition and firing requirements, are preferred because of their high decorative properties. However, most zinc crystal glazes have a high firing temperature and a narrow firing temperature range, making it difficult to use them as commercial glazes in ceramics. Therefore, in this study, it was expected that the firing temperature of a typical zinc crystal glaze could be lowered to below 1270℃ by using the eutectic effect through mixing frit, the main raw material used in manufacturing zinc crystal glaze. As a result, not only was the formation temperature of zinc crystals lower in the mixed frit glaze, but also the firing temperature range was widened to 1230~1270℃, making it possible to develop a glaze that produces crystals stably. The firing temperature was lowered to 1230~1250℃ and the holding temperature during cooling was lowered to about 950℃, resulting in the development of an economically effective glaze. When using a combination of frit, it has been shown that the holding temperature during cooling affects the recrystallization of zinc crystals depending on the composition of the glaze, and the crystal structure can be adjusted at this time. Additionally, the amount and shape of crystals can be controlled by using a nucleating agent.

• Knowledge Management Research
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• v.24 no.4
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• pp.87-102
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• 2023

Awe is recognized as an emotion linked to enhancing openness to new experiences and broadening one's cognitive perspective through the acquisition of new knowledge. This research aimed to investigate awe's impact on consumer behavior in advertising, using a 2 (emotion: awe/control) × 2 (product type: innovative/non-innovative) experimental design with 118 undergraduate students in Seoul, Korea. Findings revealed that awe-inducing advertising significantly increases product preference and positive technology readiness, particularly for innovative products compared to non-innovative ones or when awe is not elicited. The analysis of moderated mediation showed that positive technology readiness plays a mediating role in the relationship between awe induction and product preference. Notably, in the case of innovative products, awe-inducing advertising heightens positive technology readiness, subsequently increasing consumer preference for these products. These results reinforce existing literature on awe's positive effects, demonstrating its role in augmenting consumers' favorable attitudes toward innovative products. The study offers valuable insights for marketing strategies of companies promoting innovative products or services, highlighting the effectiveness of awe-inducing emotional appeals in shaping consumer attitudes towards innovation.

• Information Systems Review
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• v.22 no.4
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• pp.75-92
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• 2020

As population and generation structures change, more and more customers tend to avoid facing relation due to the development of information technology and spread of smart phones. This phenomenon consists with efficiency and immediacy, which are the consumption patterns of modern customers who are used to information technology, so offline network-oriented distribution companies actively try to switch their sales and services to untact patterns. Recently, untact services are boosted in various fields, but beauty products are not easy to be recommended through untact services due to many options depending on skin types and conditions. There have been many studies on recommendations and development of recommendation systems in the online beauty field, but most of them are the ones that develop recommendation algorithm using survey or social data. In other words, there were not enough studies that classify segments based on user information such as skin types and product preference. Therefore, this study classifies customer segments using machine learning technique K-prototypesalgorithm based on customer information and search log data of mobile application, which is one of untact services in the beauty field, based on which, untact marketing strategy is suggested. This study expands the scope of the previous literature by classifying customer segments using the machine learning technique. This study is practically meaningful in that it classifies customer segments by reflecting new consumption trend of untact service, and based on this, it suggests a specific plan that can be used in untact services of the beauty field.