• Title/Summary/Keyword: 서브퀼

Search Result 1, Processing Time 0.014 seconds

A Study on the Effects of Service Quality in Machine Security Systems on Customer Satisfaction (기계경비시스템의 서비스품질이 고객만족에 미치는 영향에 관한 연구)

  • Huh, Koung-Mi;Hong, Tae-Kyung
    • Korean Security Journal
    • /
    • no.17
    • /
    • pp.361-381
    • /
    • 2008
  • Quality rating of machine security systems is difficult because both tangible and intangible services are included. However, still, the research template applied the SERVQUAL model with the intention of confirming machine security systems' service quality formation and experimentally inspecting the relationship between service quality and customer satisfaction. Therefore, the following highlights the experimental research outcomes and their implications for small-scale businesses utilizing machine security systems in the Daegu region. First, after observing whether the determining factors constitute service quality, four components were found to have significant influence on customer satisfaction. Additionally, in observing any differences in their influences, the following in order were observed as having influence on customer satisfaction: empathy, assurance reliability, responsiveness, and tangibility. Moreover, though companies‘ newest facilities and equipment are important, it can be concluded that a company employees’ prudent consideration, individual interest, reliability, and assurance for the customer carry greater importance. Secondly, though we intended to survey machine security systems by employing the SERVQUAL model, determinant factor analysis results found applying SERVQUAL model in its original state a challenge. According to results from determinant factor analysis, the basis for forming service quality is determined by assurance reliability, empathy, tangibility, and responsiveness. Furthermore, in future research, while more accurately distinguishing between assurance and reliability, a more appropriate model must also be considered for modification in domestic machine security system industry‘s service quality evaluation.

  • PDF