• Journal of the Korea Academia-Industrial cooperation Society
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• v.17 no.3
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• pp.554-559
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• 2016

Cheongju has been a continuously expanding city due to housing development and new town construction since the 1980s. With time, many urban problems have arisen, such as commercial decline, and degradation of the residential environment in inner city. To revitalize the inner city, this study proposed some planning strategies through the linkage of separated urban regeneration projects maximizing its effectiveness. Therefore, firstly, this study selected the target area in the inner city and identified the cause of the declination and deterioration pattern. Secondly, the main issues were derived by reviewing the locational characteristics and the potential of the target area. Finally, four strategies and detailed projects were suggested for the target area for revitalization of the inner city. Although the effectiveness cannot yet be verified due to its under realization, the results derived from the citizen's participation are having a very important impact and they can be a useful reference for similar planning.

• The Journal of the Korea Contents Association
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• v.9 no.8
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• pp.237-247
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• 2009

This study seizes the commercial environment on a few impact by the physical planning of the object of Gwangju Metropolitan City's Choong-jang ro specialized streets preparation. Nameley, for seizes the impact of commercial activity by the walking environment improvement proposition, analysis the avenue's physical variation after the walking environment improvement proposition and seizes the sales figure, visitors' variation and the psychological effects through the shopping store's hosts's and shopping store's visitors's survey of the business conducted areas. Through this situation, the purpose of the this study is proposing the political suggestions that elicit the alternative of making the commercial environment fitted the avenue's attributes through the walking environment improvement proposition.

• Proceedings of the Korean Society of Community Living Science Conference
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• 2009.09a
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• pp.105-105
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• 2009

농촌 주민의 삶의 질 향상을 위한 범정부적 투자가 이루어져 왔지만 농촌지역의 사회서비스 기준을 도시와 비교해 보면 아직도 부족한 부분이 많이 있다. 농촌 인구가 감소되고 있는 상황에서 지속적인 하드웨어 중심적 투자에 대한 의문제기와 함께 농촌주민들이 최소한의 공적 서비스를 활용할 수 있는 기반이 되어야한다는 의견이 대립되고 있는 가운데 그 해결책을 찾기 위하여 '농촌 서비스 기준'을 설정하자는 논의가 추진되고 있다. 이에 본 연구에서는 도농복합권역으로 370가구 1,650명이 거주하고 있으며 농가는 약 70호, 비농가는 300호이었고 대부분 주민들이 상업에 종사하고 있는 경남 밀양시 하남읍 수산리를 대상으로 농촌 정주지원 서비스 현황 및 요구에 대한 사례분석을 실시하였다. 수산리는 낙동강 나루와 수산장의 역사로 이루어진 마을이다. 70~80년대에는 마을 전체가 시장일 정도로 장이 활성화 되었으나 현재는 전통시장이 붕괴한 상황이었다. 지난 3년간 이주한 가구는 40호, 이주해온 가구는 20호 정도로 매년 인구가 줄고 있는 상황이다. 도로/교통 현황은 밀양시와, 대구, 부산으로 나가는 버스가 시간마다 한 대씩 배차되어 있고, 종합병원, 보건소, 한의원, 약국 등의 의료시설이 갖춰져 있으며, 과거에는 낙동강 범람으로 인한 피해사례가 많았으나 현재는 제방을 쌓아 홍수 피해를 없앴으며, 공기와 식수가 좋고 치안 걱정은 없었으나 전화를 통한 사기가 극성이라고 하였다. 문화/여가생활면에서는 읍사무소에서 일부 프로그램을 진행하고 있으나 참여율이 저조한 것으로 나타났다. 유치원/초등학교/중고등학교 및 사설학원도 있어 교육환경은 비교적 좋은 편이라고 할 수 있었다. 수산리는 마을의 중심에 있는 대규모 장을 둘러싸고 상권이 형성되어 대부분 상업에 종사하고 있었으나 수산장이 쇠퇴하고 상권이 죽어 생활경제면에 어려움이 있다고 하였다. 향후 '4대강 살리기' 정책과 '신공항 입지' 선정에 따른 땅값 상승과 경제 재생 등에 대하여 마을 주민들의 관심이 높았고 복지회관이 생겨 다양한 복지프로그램과 서비스를 받고 싶다고 하였다.

• The Journal of Industrial Distribution & Business
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• v.2 no.2
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• pp.39-45
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• 2011

The Korean distribution industry is gearing up for an endless competition. Greeting low growth era, less competitive parties will be challanged seriously for their survival. But for large discount stores, they have shown steady annual growth for years. However, because of the saturation for numbers of stores, the difficulty of gaining new sites, and the changes in the consumer's consumption behavior caused by the recession, now they are seeking for a new customers-based business formats. Accordingly, a large corporate comopanies made supermarkets which are belonged to affiliated companies of large corporate comopanies. They based on the strong buying power, focused on SSM(Super Super Market) ave been aggressively develop nationwide multi-stores. The point is that these stores are threatening at small and medium-sized, community-based private supermarkets. Private supermarkets and retailers, who are using existing old operation systems and their dilapidated facilities, are losing a competitive edge in business. Recent the social effects of large series of corporate supermarkets for traditional markets has been very controversial, and commercial media, academia, and industry associated with it have been held many seminars and public hearings. This may slow down the speed in accordance with the regulations, but will not be the crucial alternative. The reason for this recent surge of enterprise-class SSM up, one of the reasons is a stagnation in their offline discount mart, so they are finding new growth areas. Already in the form of large supermarkets across the country got most of the geographical centre point and is saturated with stages. Targeting small businesses that do not cover discount Mart, in order to expand business in the form of SSM is urgent. By contrast, private supermarkets are going to lose their competitiveness. The vulnerability of individual supermarkets, one of the vulnerabilities is price which economies of scale can not be realized so they are purchasing a small amount of products and difficult to get a quantity discount. The lack of organization and collaboration, and education which is not practical, caused the absencer of service-oriented situations. As a first solution, making specialty shops which are handling agricultures, fruits and vegetables and manufactured goods is recommended. Second, private supermarkets franchisees join the organization for the organization and collaboration is recomaned. It can be meet the scale of economy and can be formed a alternative business formats to a government. Third, the education is needed as a good service will get consumer's awareness. In addition, a psychological stores operating is also one way to stimulate consumer sentiment as SSM can't operate. Japan already has a better conditions of their lives through small chain expression. This study includes the vulnerabilities of private supermarkets, and suggests a competitiveness reinforcement strategies.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.21 no.4
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• pp.248-258
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• 2020

In this study, an empirical analysis was performed with regards to traditional markets in Seoul, South Korea to find which physical maintenance elements, such as facility improvement for successful urban restoration, have greater effects on the expectation and activation awareness of successful urban restoration. This study targeted traditional markets located at the center of Seoul, which are visited by many domestic and international tourists as well as general consumers and are revitalizing the downtown area. A survey was conducted to collect a total of 515 completed questionnaires. Data analysis was performed using SPSS 23.0 and AMOS 22.0. The results of the analyses in this study indicate relevant urban invigoration factors (psychological, physical, diversity, functional, and stability factors), and it was observed that the expectation of urban regeneration was under the direct influence of the invigoration factors. Such a finding is meaningful in that it suggests a set of criteria to evaluate the concept of traditional markets in a comprehensive manner for successful urban regeneration while highlighting relevant invigoration factors for traditional marketplaces for the purpose of urban regeneration.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.8 no.6
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• pp.1682-1694
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• 2007

There are a lot of factors working to facilitate the decline of Korea's traditional markets including large-scale discount stores, convenience stores, businesses of new types such as non-store retailing, and fiercer competitions among retail shops. The changes to the business environment are never favorable to them, either; the consumers have developed more diverse tastes and altered their purchasing styles; and the trading areas around traditional markets have withdrawn in size and power as new towns attract more businesses. In a word, every factor and situation seems to push traditional markets down the slope. Reacting to the problems, the Korean government enacted and enforced the "Special Law for the Promotion of Traditional Markets and Shopping Streets" to provide proper financial and management support. The shop owners of traditional markets formed merchants and prosperity associations and took various initiatives to increase the competitive edge of their traditional markets. All those efforts on the part of the government and the merchants, however, do not seem to be enough to revive traditional markets. This study set out to compare and analyze the management of shop owners of traditional markets based on the support projects by the government, to conduct an empirical research and analysis of their management conditions, and to suggest a better policy model by making improvements for the government's support system and making revisions to the current directions.

• Journal of Distribution Research
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• v.16 no.5
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• pp.103-122
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• 2011

This study suggests regionally closely-related traditional market support measures that are intended. Market and the community to investigate the relationship between traditional markets and the degree of relationship with the local economy, whether the degree of cooperation with local communities, local people in stores and traditional markets, with a visual image, interacting with local relevance were. Executed questionnaire to merchants and traditional market connection specialists of the tradition market engaged to whole country small town. Small town region's traditional markets have a close relationship with the community. Contribute to regional economic development, and locals have a passion for shopping. Small town to enable local traditional market requires the following way. Through surveys and research policy implications are as follows: First, by constructing a civil partnership with a focus on the needs of local residents need market activation measures. Second, the traditional market members to build social relationships that contribute to their local needs. Third, Installation and utilization of community space in traditional markets is required. Fourth, to increase the participation of young people need to be developed in the program. Fifth, small town regional market collapse and space reorganization is needed.

• Journal of Agricultural Extension & Community Development
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• v.20 no.3
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• pp.679-700
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• 2013

Due to the decline of a rural community, traditional periodic markets regarded as a center of an agricultural village have been gradually downsized. While researchers have made a counterproposal to revitalize the traditional periodic markets, there has limit in examining how space structure of the traditional periodic markets affect visitors. Thus this study aims to analyze space structure and visitor circulation using a space syntax, a quantitative analysis focusing on PyeongChang Daehwa market. The finding revealed high degree of unification and clearness which means overall space structure was efficient for visitors to recognize and move across the space. However, there is required to build strategies encouraging consumption. The result of analyzing visitor circulation showed the degree of unification is the highest in visitor circulation where center of the market or main facilities is located. In sum, in order to revitalize deserted traditional periodic markets, rural communities need to work out strategies to encourage consumption and expand both information desk and convenience facilities.

• Journal of Global Scholars of Marketing Science
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• v.6
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• pp.1-23
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• 2000

오늘날 유통업을 둘러싼 시장환경의 급속한 변화와 유통구조의 재편은 지역 재래시장에 심각한 영향을 미치고 있다. 다양화, 개성화된 신소비행태의 확산, 개방화에 따른 상품고 유통시장의 국제화, 정부규제 완화, 지방화 시대의 도래, 정보화의 진전, 다양한 신업태 등장 등 지난 수십 년간 경험하지 옷한 새로운 환경의 도래는 유통업계 전체에 엄청난 변화를 강요하고 있다. 이러한 새로운 유통 환경속에서 자생적 경쟁력이 취약한 지역 재래시중 은 유통 환경변화에 적응하지 못해 침체를 면치 못하고 있다 이 같은 재래시장의 침체와 위축은 지역 영세상인의 생계문제와 진주지역의 경제에까지 영향올 미치고 있는 실정이다. 현재 지역의 재래시장이 직면해 있는 실태를 살펴보면, 첫째, 국내 유통시장 완전 개방9 따른 유통 산업구조의 변화와 극심한 경기침체 등의 경제환경의 변화, 소비자 욕구의 다양화에 따른 소비환경의 변화, 유통구조 변화의 영향으로 따른 신업태의 출현함으로써 기존의 경쟁상권의 판도 변화에 대한 대응력의 부족올 문제점으로 지적할 수 있다. 둘째, 상인자본의 영세성으로 인한 시설의 불비와 낙후성, 공중 및 환경시설의 미비, 주차공간의 미확보 등 시장의 시설적 측면에서 문제점이다, 세째, 시장활성화에 대한 상인들의 자발적인 노려과 이의 실천을 위한 확고한 의지의 결여 및 서로 믿고 신뢰하는 시장문화의 부재, 그리고 시장기능의 악화에 대한 상인들의 깊이 있는 성찰과 인식이 부족한 점을 지적할 수 있다. 넷째, 소비자들이 재래시장올 외면하는 가장 큰 이유는 '품질과 성능에서의 차별화 독자성'의 결여를 들 수 있겠다. 다섯째, 독창적인 커뮤니케이션의 부족이다. 동대문 시장이 상인들의 끊임없는 노력으로 세계적인 의류패션의 메카를 일궈낸 것을 타산지석으로 삼아야 할 것이다.

• Journal of the Korean Society of Clothing and Textiles
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• v.35 no.5
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• pp.537-546
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• 2011

This study shows the necessity of internal marketing activities and the need for effective internal marketing programs for fashion shop. This research tests the hypothesized relationships between internal marketing and its determinants such as job satisfaction, organizational commitment, and customer orientation. To measure these hypotheses, a total 200 questionnaires were distributed and 185 were collected. Finally, 163 questionnaires were used for the analysis, while 22 were found invalid. The frequency analysis, factor analysis, reliability analysis, and multiple regression were conducted after coding and cleaning by SPSS 18.0. The internal marketing activities were classified into five factors (internal communication, welfare system, empowerment, educational training program, and incentive system). The results of this study are as follow. First, internal marketing activities have a positive influence on job satisfaction and organizational commitment. Second, job satisfaction has an effect on organizational commitment. Third, internal marketing activities, job satisfaction, and organizational commitment have a positive influence on customer orientation. Accordingly, it should raise the standard of customer orientation, if it is promote the job satisfaction and organizational commitment of employee through internal marketing activities such as internal communication and empowerment.