• Title/Summary/Keyword: 반품

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A Study on the Consumer's Return Behavior Type in Internet Clothing Purchase (의류제품 구매에서의 반품행동유형 연구 - 인터넷 쇼핑몰 구매를 중심으로 -)

  • Ji, Hye-Kyung
    • Fashion & Textile Research Journal
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    • v.11 no.1
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    • pp.41-47
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    • 2009
  • The purpose of this study was to investigate the main factors of return and consumers' return behavior types and also to find out the characteristics of consumer's purchasing behavior according to consumer's return behavior type. The Questionnaires was administered 315 males and females, who had experience of clothing purchase and return in internet shopping mall. The results were as follows. First, the factors of return were classified into quality of product, delivery, service, consumer's change of mind, and impulse buying. Second, 4 types of consumer's return behavior were categorized into habitual, dissatisfaction in product quality, dissatisfaction in delivery, and impulse buying. Third, Consumer's return behavior types were not significantly related to the frequency of purchase, information search. However there were significant differences in satisfaction of return process, dissatisfaction after return, and negative word of mouth according to the consumer's return behavior types.

Implementation of a Virtual Wearing System with Android Platform (안드로이드 플랫폼 환경에서의 Virtual Wearing System 구현)

  • Lee, Kang-Min;Yang, Jung-Jin
    • Proceedings of the Korean Information Science Society Conference
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    • 2010.06b
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    • pp.83-87
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    • 2010
  • 스마트폰의 대중화로 사용자들의 상위 욕구를 충족시켜주는 개인화된 서비스의 다양한 어플리케이션들은 사용자에게 편의를 제공하여 생활을 향상시킨다는 점을 하나의 전제로 하고 있으나, 이를 구성하는 주된 역할을 수행할 서비스들의 요구사항을 부합시키는 스마트폰 성능이 현 기술에 적응적으로 대응하기에는 한계가 있다. 기존 3D VWS는 온라인 의류 쇼핑몰을 위한 시스템으로 사용자에게 의류 착용후의 모습을 제공하여 쇼핑몰 업무의 효율성 및 의류반품비용의 절감과 더불어 쇼핑몰 이용자에게 만족을 주어, 전반적인 온라인 쇼핑몰 이익 상승을 기대할 수 있게 한다. 하지만 3D VWS는 초고속 인터넷환경과 고사양 컴퓨터에서 원활한 서비스가 가능하기 때문에 스마트폰 환경에 이를 수용하고 동작시키기 위해서는 극복해야 할 많은 문제점을 가지고 있다. 이러한 문제를 극복하기 위해서 본고에서는 2D 이미지 확대/축소를 통하여 사용자에게 의류 착용후의 모습을 간접적으로 제공하는 2D VWS를 이용하여 스마트폰 기반 VWS 연구의 초석을 다지는데 도움이 되고자 한다.

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A Study on Virtual Fitting Service Using GAN (GAN을 활용한 가상 피팅 서비스 개발 연구)

  • Park, Sang-Hee;Ro, Joo-Young;Song, Sang-Yeon;Shin, Seung-Hwa;Kim, Keecheon
    • Proceedings of the Korea Information Processing Society Conference
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    • 2019.10a
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    • pp.976-979
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    • 2019
  • 사회가 발전함에 따라 사람들의 의류 소비 패턴 매장 매출보다 모바일 쇼핑몰 매출이 늘고 있다. 스마트 뱅킹, 쇼핑몰 애플리케이션 등 모바일 서비스가 일상생활로 스며들면서 모바일로 의류를 구매하는 것은 쉬워졌다. 하지만, 온라인이라는 특성상 옷을 택배로 받고, 입어야 옷이 어울리는 지 아닌 지를 판단할 수 있다는 고질적인 문제점이 있다. 이러한 문제점은 반품 또는 교환으로 이루어지고 이는 쇼핑몰과 소비자 모두에게 굉장히 낭비되는 비용이다. 본 논문에서는 사람의 사진에 옷을 입힌 사진을 제공함으로써, 사람이 옷을 실제로 입지 않더라도 그 때의 fit 을 제공하고자 한다. 이때, 단순한 합성이 아니라, 딥러닝 중 GAN(Generative Adversarial Network)를 사용해 기존 기술의 문제점을 해결하고자 한다.

Field Assessment of Sanitation Management for School Foodservice Suppliers in the Seoul Area (서울지역 학교급식 식재료 납품업체 위생관리 실태 평가)

  • Lee, Kyung-Mi;Ryu, Kyung
    • Korean journal of food and cookery science
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    • v.23 no.5
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    • pp.650-663
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    • 2007
  • The purpose of this study was to identify the sanitation management items of school foodservice suppliers that require improvement, by assessing their sanitation practices with food commodities. Our field assessment was performed using a total of 20 vendors supplying agricultural products, meat products, seafoods and processed products; all were located in the Seoul and Gyeonggi areas. The assessment tool for sanitation management was composed of 93 checklist items and was used to evaluate seven different categories; the facility and environment, management of the facility and equipment, food materials management, process control, water management, personal hygiene management, and laboratory instrument management. A score of two was given for "satisfactory", one for "fair", and zero for "unsatisfactory". The overall average supplier score was 1.7/2.0 (85.8%). The score of the seafood vendors was highest at 1.9 (95.4%), while the lowest score of 1.3 (65.7%) occurred with the processed product suppliers. Among the sanitation management categories, water management was scored at 2.0, while inspection management was lowest at 1.4. The subcategories indicating needed improvements for the processed product suppliers were raw materials, storage, transport and recall. For the agricultural product suppliers it was preparation management. furthermore, one item within the laboratory instrument management category was unsatisfactory for both the agricultural and processed product suppliers. In conclusion, these results can be used to develop sanitation management procedures for suppliers, as well as by administration agencies to evaluate and guide those suppliers.

A Study on the Presentation of Easy-Order Prototype in the Internet Shopping Mall using the Cyber Fitting Type's 3D Avatar (Cyber Fitting형 3D Avatar를 이용한 인터넷 쇼핑몰 Easy-Order Prototype 유형 제시를 위한 연구)

  • Choi, Sung-Won;Lim, Ji-Young
    • Archives of design research
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    • v.19 no.2 s.64
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    • pp.43-52
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    • 2006
  • The most important issue the online shopping mall for clothes is facing in the rapid growth of the online shopping mali is the high rate of the return of the goods alter purchase. The high rate of the return leads to the dissatisfaction md lack of trust from the consumers in the online shopping mall for clothes, which in turn leads to the bleak prospect for the online shopping mall for clothes as a result of the consumers' dissatisfaction. Although a type of online shopping mall using the cyber-fitting technology has emerged recently, it has succeeded only in provoking a visual interest, for it is also not satisfying the demand of the consumers by falling short in providing information. Thus, this research seeks for the resolutions of the problems related to the user-oriented online shopping. First of the resolutions is the development of a new prototype which the consumers can easily access; second is the visualization of the information using the 3D virtual-reality of he prototype through interface, which will help the consumers to make more accurate judgments. In other words, this study seeks to provide a type of prototype of an online shopping mall that meets the demand of the consumers using the 3D avatars, unlike the unilateral and conventional malls out there.

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Coordination Under Price Protection, Mid/End Life Returns, and Quantity Discount for a Three-Level Supply Chain (가격보호 정책, 반품 정책과 물량할인 정책을 사용한 3단계 공급사슬의 협력방안)

  • Lee, Chang-Hwan
    • Journal of the Korean Operations Research and Management Science Society
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    • v.30 no.3
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    • pp.17-39
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    • 2005
  • The coordination of a three-level supply chain consisting of a supplier, a retailer, and a discount outlet (DCO) is studied here. We assume that the product is sold in two consecutive periods a Normal Sales Period (NSP) and a subsequent Clearance Salvage Period (CSP). A benchmark case is studied Initially in which the supply chain is coordinated by a s1n91e agent. Thus, the supplier the retailer, and the discount outlet design a common system that allows centralized decision making about stocking quantities, markdown time schedules, and policies on disposing of leftovers to deliver the greatest possible expected supply chain profit. Next, we consider a decentralized supply chain. Here, decisions are made without coordination. The objective is to maximize an individual party's expected profits. The focus of the study is on the following questions: what factors make the coordination an effective approach for the supply chain? How do we coordinate the supply chain so as to maximize the supply chain Joint expected profit? These and other related study issues are explored in this paper.

A Study on Efficient Return Logistics of Fashion Industry (패션기업의 반품물류 효율화 방안에 관한 연구)

  • Kim, Han-Seong;Hwang, Dae Sung;Lee, Jae-Gun;Kim, Tae-Won;Kang, Kyung-Sik
    • Journal of the Korea Safety Management & Science
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    • v.18 no.1
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    • pp.159-166
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    • 2016
  • Logistics had only been perceived as a supporting means or auxiliary of corporate activity, but is now surfacing as a priority sector for competitiveness in the infinite competition of the global market. This study looks into the current status of logistics and sets forth the improvement tasks by analyzing the problems of the returned goods logistics. In order to improve the manual process of returned goods, the POS system (point-of-sales system) was implemented and DAS (Digital Assorting System) and SORTER System were synchronized for utilization, which cut the prime cost of the once expensive returned goods logistics, and analyzed the efficiency of establishing automated logistics system for efficiency of returned goods logistics in the aspects of one-stop BPR (Business Process Re-engineering).

Study about Recommended Styling System of Android-based Shopping mall (안드로이드 기반 쇼핑몰의 추천코디 시스템 연구)

  • Lim, Yun-Taek;Kim, Da-Hye;Koo, Min-Jeong
    • The Journal of the Convergence on Culture Technology
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    • v.2 no.4
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    • pp.61-64
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    • 2016
  • As the number of smart phone user is increasing, the on-line shopping malls are actively taking part in mobile market, and accelerating the competition of mobile shopping market. This is a reflection of mobile shopping market growing as huge market. This thesis deals with the growth of mobile market and mobile shopping mall application regarding the clothings which occupy high ratio in mobile market. This study aims to improve customer satisfaction based on more specific customer information, and to increase the satisfaction of both company and customer by lowering the return rate.

A Study on the Relationship between Perceived Risks and Return Behavior on Internet Clothing Shopping (인터넷 의류구매 시 소비자의 위험지각과 반품과의 관계)

  • Ji, Hye-Kyung
    • Fashion & Textile Research Journal
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    • v.10 no.6
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    • pp.917-925
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    • 2008
  • The purpose of this study was to find out the relationship between consumer's perceived risks and return behavior on internet clothing shopping. Questionnaires were distributed to the consumers, total 517, males and females, aged from 20 to 39, who had experience of clothing purchasing through internet shopping malls. The results showed that consumer's return factors related to the perceived risks on internet shopping process. The results were as follows. First, factors of perceived risks in internet clothing shopping were categorized into product performance, account-related, delivery, economic, and social psychological risk. 5 consumer types of perceived risk were segmented by low-perceived risk group, product performance/delivery-perceived risk group, account related-perceived risk group, harmony with oneself/account related-perceived risk group, and harmony with others/economic-perceived risk group. Second, the consumer's perceived risks on internet shopping process affected one's return behavior. The factors of return was differentiated on the types of consumer's perceived risk. The relation between consumer's perceived risks and return behavior on internet clothing shopping was significant. Therefore company had better draw various strategies to manage consumer's perceived risk, in order to reduce the returns and improve consumer's satisfaction.

A Study on the Application of the RFID Technology in Textile Industry (섬유산업의 RFID기술 적용에 관한 연구)

  • Yang, Hyo-Seok;Kim, Byeong-Chan;Yang, Dae-Yong
    • Journal of the Korea Society of Computer and Information
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    • v.13 no.4
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    • pp.195-204
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    • 2008
  • Textile industry of Domestic has beeb confronted with Free Trade, and Regional Trade Blocks. In addition, textile industry market is changing from the provider market-oriented to consumer-driven market. RFID is the core technology to correspond in the these environmental change. In this study, we reviewed characteristic and present condition of domestic textile industry and newest technology aspect of RFID. Also, we suggested application plan of RFID technology in textile industry through the analyzing RFID application case of domestic and outside the country textile industry. More precisely, it is propsed that tracking, inspecting and logistics management of raw materials or yarn in up-stream, and Development hysteresis and process management of textile fabrics in middle-stream sector, theftproofing or returning clothes and providing information of products in down-stream sector, through RFID Technology.

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