• Title/Summary/Keyword: 목포의 대표 브랜드

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A Study on the Planning of Performance Contents Using the Placeability of Samhakdo Island in Mokpo. (목포 삼학도의 장소성을 활용한 공연콘텐츠 기획 연구)

  • Jeoung, gi­-ye
    • Journal of Digital Convergence
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    • v.20 no.5
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    • pp.383-392
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    • 2022
  • Mokpo is a port city in the southwest of the Korean Peninsula. The popular song "Tears of Mokpo" is a song planted in the hearts of the entire nation. In this content, there are Yudalsan Mountain and Samhakdo Island in Mokpo, and people vaguely know this area, but it is a familiar place. In particular, Samhakdo Island is a representative brand that symbolizes Mokpo and is a place with regional identity. Mokpo City is creating many facilities infrastructure to develop Samhakdo Island. It is a stepping stone for converting the local economy into a tourism industry. However, the development of performance contents for the soft power of local culture is weak. In this respect, this study presented performance contents for Samhakdo Island, Mokpo's representative brand, for local tourism attractiveness. The research progress is a study on planning and researching performance contents using the location of Samhakdo Island in Mokpo. First, the background of the theory of performance content planning based on local placeability was examined. Next, Samhakdo Island in Mokpo proposed planning for performance contents.