• Journal of Internet Computing and Services
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• v.24 no.5
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• pp.107-120
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• 2023

The public bicycle of Seoul, Ttareungyi, was launched at October 2015 to reduce traffic and carbon emissions in downtown Seoul and now, 2023 Oct, the cumulative number of user is upto 4 million and the number of bike is about 43,000 with about 2700 stations. However, super growth of Ttareungyi has caused the several problems, especially demand/supply mismatch, and thus the Seoul citizen has been complained about out of stock. In this point, this study conducted a real time demand forecasting model to prevent stock out bike at stations. To develop the model, the research team gathered the rental·return transaction data of 20,000 bikes in whole 1600 stations for 2019 year and then analyzed bike usage, user behavior, bike stations, and so on. The forecasting model using machine learning is developed to predict the amount of rental/return on each bike station every hour through daily learning with the recent 90 days data with the weather information. The model is validated with MAE and RMSE of bike stations, and tested as a prototype service on the Seoul Bike Management System(Mobile App) for the relocation team of Seoul City.

• Proceedings of the Korean Society of Computer Information Conference
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• 2021.01a
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• pp.91-93
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• 2021

퍼스널 모빌리티를 비롯한 공유 모빌리티 시장이 국내에서 급격한 성장을 거두고 있다. 서울시에서는 2015년부터 공공자전거 서비스 '따릉이' 사업을 시작해 서울시민에게 주목받는 정책 중 하나로 자리매김했다. 그에 따라 매해 늘어나는 따릉이 수요를 맞추기 위해 서울시에서는 따릉이 대여소를 매해 증설하고 있으나, 자전거 부족, 거치대 부족으로 많은 불만이 나오고 있다. 본 논문에서는 따릉이 대여소의 이용률을 분석하여 사용이 집중되는 대여소와 그 시간대를 분석하고, 이를 통해 특정 대여소에 자전거가 필요 이상으로 반납되거나 부족해지는 현상을 해결할 방법을 제시한다.

• The Journal of the Convergence on Culture Technology
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• v.7 no.2
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• pp.377-388
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• 2021

With the growth of the global sharing economy market, various sharing services have recently appeared in South Korea. Seoul city unmanned public bicycle rental service, "Ttareuni" is one of the services representing the shared mobility industry in South Korea. Although many users use this service, the usability of the mobile application, which is the essential medium of utilizing the service, is not improving. In this regard, this study conducted usability testing and in-depth interviews for Ttareungi's main users in their 20s and 30s to improve the user experience of the mobile application of Ttareungi. As a result, the problems of Ttareungi mobile application were identified, and based on this, design considerations for shared mobility services having publicity like Ttareungi were proposed. This is expected to contribute to improving the user experience of shared mobility services.

• Proceedings of the Korean Society of Computer Information Conference
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• 2019.01a
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• pp.433-434
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• 2019

이 논문은 공공 빅 데이터를 활용하여 '서울자전거 따릉이'를 기반으로 자전거 교통 데이터베이스 시스템을 제작하고, 제작한 데이터베이스 시스템을 활용하는 예시를 보여주고 있습니다. 데이터베이스 시스템의 제작 과정을 통하여 데이터베이스 설계, 데이터 수집, 제작 및 가공 과정, 데이터베이스 시스템의 유용한 활용 예시를 확인할 수 있습니다. 버스, 택시와 같이 따릉이와 연계할 수 있는 다양한 대중교통 데이터를 추가로 활용한다면 더욱 정확하게 따릉이의 발전방향과 혼잡한 교통 환경 개선을 제시할 수 있는 유용한 정보를 도출할 수 있을 것이다.

• Journal of Digital Convergence
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• v.16 no.8
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• pp.263-267
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• 2018

In this study, it is aimed to solve the problems of energy depletion, environmental pollution, climate change and traffic congestion in the coming generations. In Korea, the usage of public bicycle, which is a short-distance transportation system, is continuously increasing. Therefore, we analyzed the public bicycles of 'Taungryei' in Seoul and 'Nubiza' in Changwon City. We also conducted in-depth interviews with Stephen Anderson based on six principles of Creating Pleasurable Interfaces. As a result, users' discomfort was found in the functional part and the usability part of the public bicycle. Also, it was confirmed that the users were satisfied with the public bicycle in the meaningful part. Therefore, public bicycles should consider the user experience aspects to complement functional and usability parts for users.

• The Journal of Bigdata
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• v.6 no.2
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• pp.139-149
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• 2021

Ddareungi, a public bicycle service in Seoul, establishes itself as a means of daily transportation for citizens in Seoul. We speculated that the pattern of using Ddareungi may have changed since COVID-19. This study explores changes in using Ddareungi after COVID-19 with descriptive statistical analysis and network analysis. The analysis results are summarized as follows. The average traveling distance and average traveling speed have decreased over the entire time in a day since COVID-19. The round trip rate has increased at dawn and morning and has decreased in the evening and night. The average weighted degree and average clustering coefficient have decreased, and the modularity has increased. The clusters, located north of the Han River in Seoul, had a similar geographic distribution before and after COVID-19. However, the clusters, located south of the Han River, had different geographic distributions after COVID-19. Traveling routes added to the top 5 traffic rankings after COVID-19 had an average traveling distance of fewer than 1,000 meters. We expect that the results of this study will help improve the public bicycle service in Seoul.

• The Journal of the Korea Contents Association
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• v.19 no.1
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• pp.132-140
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• 2019

Recently, many cities around the world introduced and operated shared bicycle system to reduce the traffic and air pollution. Seoul also provides shared bicycle service called as "Ddareungi" since 2015. As the use of shared bicycle increases, the demand for bicycle in each station is also increasing. In addition to the restriction on budget, however, there are managerial issues due to the different demands of each station. Currently, while bicycle rebalancing is used to resolve the huge imbalance of demands among many stations, forecasting uncertain demand at the future is more important problem in practice. In this paper, we develop forecasting model for demand for Seoul shared bicycle using statistical time series analysis and apply our model to the real data. In particular, we apply Holt-Winters method which was used to forecast electricity demand, and perform sensitivity analysis on the parameters that affect on real demand forecasting.

• Information Systems Review
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• v.22 no.1
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• pp.147-165
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• 2020

The sharing economy service is now spreading in various fields such as accommodation, cars and bicycles. In particular, bicycle-sharing service have become very popular around the world, and since September 2015, Seoul has been providing a bicycle-sharing service called 'Ttareungi'. However, the number of bicycles is unbalanced among rental stations continuously according to the user's bicycle use. In order to solve these problems, we employed social network analysis using Ttareungi data in Seoul, Korea. We analyzed degree centrality, closeness centrality, betweenness centrality and k-core. As a result, the degree centrality was found to be closely linked with bus or subway transfer center. Closeness centrality was found to be in an unbalanced departure and arrival frequency or poor public transport proximity. Betweenness centrality means where the frequency of departure and arrival occurs frequently. Finally, the k-core analysis showed that Mapo-gu was the most important group by time zone. Therefore, the results of this study may contribute to the planning of relocation and additional installation of bike rental station in Seoul.

• The Journal of the Convergence on Culture Technology
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• v.8 no.6
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• pp.861-866
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• 2022

Seoul introduced the shared bicycle system, "Seoul Public Bike" in 2015 to help reduce traffic volume and air pollution. Hence, to solve various problems according to the supply and demand of the shared bicycle system, "Seoul Public Bike," several studies are being conducted. Most of the research is a strategic "Bicycle Rearrangement" in regard to the imbalance between supply and demand. Moreover, most of these studies predict demand by grouping features such as weather or season. In previous studies, demand was predicted by time-series-analysis. However, recently, studies that predict demand using deep learning or machine learning are emerging. In this paper, we can show that demand prediction can be made a little better by discovering new features or ordering the importance of various features based on well-known feature-patterns. In this study, by ordering the selection of new features or the importance of the features, a better coefficient of determination can be obtained even if the well-known deep learning or machine learning or time-series-analysis is exploited as it is. Therefore, we could be a better one for demand prediction.

• Journal of Digital Convergence
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• v.17 no.1
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• pp.287-293
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• 2019

The purpose of this study is to research on usability of Seoul Bike focusing on seoul citizens over-50s. Before the test, I researched Seoul Universal Design Guideline's background, purpose, principle and range through literature review. Then I did two tests based on re-establishment of the existing principle to fit the public service. First, I have noticed that using the service through an application was difficult for seoul citizens over-50s even if they have NEEDS for using Seoul Bike according to the survey. Next, I drew the result from User Task Evaluation Analysis. Due to the low app usability(the main point of the service) and accessibility and usability status was rate low, but the overall service process was comfortable and convenience. I expect this study will be a good resouce for public service design.