• Title/Summary/Keyword: 동 튜브

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The Influence of Digital Content Reflected in Social Media (소셜 미디어로 본 디지털 콘텐츠의 영향)

  • Lee, Suhyun;Kim, JeongYeon
    • The Journal of Society for e-Business Studies
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    • v.23 no.4
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    • pp.127-136
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    • 2018
  • With the increased value in digital contents, the influence of social media has increased exponentially over the past years. Focused around those in their teens and twenties, social media has spread its influence to people regardless of one's age or gender. This increased attention is reflected by the public's interest in pets, especially those dealt with in the personal media sector. This paper will focus on the two most popular Korean cat youtube channels called "CreamHeroes" and "SuriNoel." By analyzing the top thirty most viewed videos on each channel, real time streaming, goods based on the cats starring on the channel, and comments left by the channels' subscribers, it can be concluded that people watching videos categorized as "Viewnimal" derive surrogate pleasure from their viewings. The following creates the potential for increased conversation regarding the subject of shelter animals and animal abuse.

The Effects of Information Types and Players in Everyday Vlogs on Viewers' Empathy, Social Presence and Self-Enhancement (일상 브이로그의 정보 속성과 출연자 유형에 따른 시청 몰입 및 자기향상 태도의 차이)

  • Chen, Nuo;Na, Eunkyung
    • The Journal of the Convergence on Culture Technology
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    • v.8 no.4
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    • pp.277-287
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    • 2022
  • Recent trends in sharing online video contents show that vlogging on everyday life can cause meaningful changes in viewers' perception of mediated characters and their own lifestyles. We explored that flourishing everyday life video contents online are intertwined with viewers' psychological engagement such as empathy and social presence, let alone self-enhancing motivations such as self-reflection and psychological empowerment. Survey analysis results suggest that between contents types of vlog (everyday life vs. in-depth information), watching in-depth information videos significantly affected viewers' psychological engagement and self-enhancing motivations. Compared to celebrity's online videos, daily videos starring laypeople showed significantly positive impacts on viewers' engagement such as empathy, social presence, and self-enhancement such as self-reflection, psychological empowerment.

Korea-U.S. Relationship appearing in the Newspaper and Social Media: Based on the news and information related to the (언론과 소셜미디어를 통해 살펴본 한미관계: <한미정상회담> 관련 뉴스와 정보를 중심으로)

  • Hong, Juhyun
    • The Journal of the Convergence on Culture Technology
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    • v.8 no.5
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    • pp.459-468
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    • 2022
  • This study searched and analyzed news and information on the Korea-U.S. Summit to explore which political agenda is spreading among Korean newspapers and social media. The result of the analysis revealed that, on the one hand, the conservative-leaning newspaper, Chosunilbo, covered the unresolved issue between two countries. The principal source of news was the opposition party. On the other hand, the progressive-leaning newspaper, Kyunghany Sinmun, highlighted President Moon's visit to the United States and described the visit to the United States as an achievement. In this paper, the principal source of news is the ruling party. Both conservative and the progressive newspapers did not present a negative view of the United States. In the case of Chosunilbo, it mentioned that foreign policy priority of President Biden is human rights in North Korea. If the two countries do not solve this issue, the relationship between Korea and the United States will not develop further. Second, I searched YouTube videos about the Korea-U.S. summit and conducted a network analysis to understand the influence of YouTube videos and explore their relationship the each other. The results of the analysis revealed that the 10 most influential videos portrayed the Moon government positively. These videos held the achievement of the visit to the United States in highly esteem and framed it positively, similarly to the progressive newspaper.

MF sampler: Sampling method for improving the performance of a video based fashion retrieval model (MF sampler: 동영상 기반 패션 검색 모델의 성능 향상을 위한 샘플링 방법)

  • Baek, Sanghun;Park, Jonghyuk
    • Journal of Intelligence and Information Systems
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    • v.28 no.4
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    • pp.329-346
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    • 2022
  • Recently, as the market for short form videos (Instagram, TikTok, YouTube) on social media has gradually increased, research using them is actively being conducted in the artificial intelligence field. A representative research field is Video to Shop, which detects fashion products in videos and searches for product images. In such a video-based artificial intelligence model, product features are extracted using convolution operations. However, due to the limitation of computational resources, extracting features using all the frames in the video is practically impossible. For this reason, existing studies have improved the model's performance by sampling only a part of the entire frame or developing a sampling method using the subject's characteristics. In the existing Video to Shop study, when sampling frames, some frames are randomly sampled or sampled at even intervals. However, this sampling method degrades the performance of the fashion product search model while sampling noise frames where the product does not exist. Therefore, this paper proposes a sampling method MF (Missing Fashion items on frame) sampler that removes noise frames and improves the performance of the search model. MF sampler has improved the problem of resource limitations by developing a keyframe mechanism. In addition, the performance of the search model is improved through noise frame removal using the noise detection model. As a result of the experiment, it was confirmed that the proposed method improves the model's performance and helps the model training to be effective.

A Study on the Characteristic Analysis and Manufacture of Electrostatic Dissipation PU Foaming Film (정전방전 PU 발포필름의 제조와 특성분석)

  • Kim, Seung-Jin;Park, Jun-Hyeong;Choi, La-Hee;Park, Mi-Ra;Ma, Hye-Young;Kwon, Oh-Kyung
    • Proceedings of the Korean Society of Dyers and Finishers Conference
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    • 2011.03a
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    • pp.58-58
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    • 2011
  • CNT 나노기술을 응용한 IT산업용 적층간지용 ESD(정전방전, Electrostatic Dissipation)PU 발포필름의 제조 가공기술 및 상품화 개발은 전자제품 패키지에 요구되는 쿠션성과 정전방전 기능을 갖는 폴리우레탄 발포 필름의 제조기술을 확립함으로써 가능 할 수 있다. 특히 IT산업용 필름제품이 개발되면 ESD 성능을 발휘하게 됨으로서 정전기 쇼크에 의한 각종 전자제품의 오작동이나 파손 방지가 가능하게 되어 포장재, 자동차, 전자제품의 하우징 등으로 사용될 수 있게 된다. 현재까지 ESD 기능을 부여하기 위해서 사용되는 충전재로는 금속섬유, 금속플레이크, 탄소섬유, 카본블랙 등이 있으며, 최근 탄소나노튜브를 응용한 연구가 많이 진행되고 있는데 탄소나노튜브는 직경이 수십nm, 종횡비 1000이상의 나노섬유형태로 서 전기전도성이 구리수준으로 알려져 있고 소량을 충전할 시 기계적 특성도 오히려 증대하는 장점을 가지고 있으며 전기적 특성으로는 상대적으로 낮은 나노튜브 함량에서는 ESD를 들 수 있고 높은 함량에서는 전자파 차폐성까지 기대되고 있다. 본 연구에서는 우수한 인장강도, 기계적 강도, 열적 안정성, 내약품성을 가지면서 습식 또는 용융공정을 통해 용이하게 시트, 필름, 코팅제를 제조할 수 있는 방수, 투습방수성을 가지는 유연재료인 폴리우레탄(PU) 1액형 PU에 MWNT 함량이 3wt%인 IPA/MWNT 분산용액을 PU 함량 대비 20, 30, 40파트로 함유시켜 $120^{\circ}C$에서 2분 건조시켜 제조한 그라운드 필름에 2액형 PU와 IPA/MWNT 분산용액에 발포제를 첨가하여 발포온도 140, 150, $160^{\circ}C$에서 5분간 건조시켜 시료 필름을 제조하였다. 제조된 필름의 전기전도성 측정은 부피저항과, 표면저항을 각각 측정하여 확인하였으며, 필름의 마찰 대전압은 E.S.T-7 마찰 대전압 시험기를 이용하여 표면 마찰 대전압과 반감기를 측정하여 확인하고, 필름의 물리적 특성은 인장시험기를 이용하여 breaking stress, breaking strain을 구하였다. 필름의 표면 특성은 영상 현미경 시스템을 사용하여 ${\times}1000$ 배율로 측정하여 분산특성과의 연관성을 확인하였다.

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An Exploratory Study on the Advertising Skepticism and Avoiding of Youtube Users based on Media Platform (미디어 플랫폼 유튜브 이용자의 광고 회의주의와 광고 회피 현상에 대한 고찰)

  • Sun, Min-Jae;Kim, Joon-Seok;Na, Woon-Bong
    • Journal of Korea Entertainment Industry Association
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    • v.14 no.6
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    • pp.61-76
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    • 2020
  • As the media environment changes rapidly, the size of the online advertising market is growing rapidly. However, consumer's trustfulness in online advertising is much lower than that of old media, and there is also a phenomenon of advertising avoidance. Thus, in this study, advertising skepticism, advertising appeals, involvement, and FCB Grid theory were used to provide Youtube and advertisers with implications for advertising strategies. It was intended to provide a way to lower consumer advertising avoidance. As a result of Research 1, consumers with high advertising avoidance showed low advertising attitudes, brand attitudes, and attitudes toward products. In addition, there was no difference in gender, and when the frequency of online video viewing decreased and the age increased, advertising avoidance increased. Research 2 shows that consumers with high levels of advertising skepticism showed a high level of advertising attitude when the level of involvement was low and transformational appeal was high. In the FCB Grid model, consumers with high levels of advertising skepticism are found to be suitable for transformational appeal advertising. These results mean that Youtube and advertisers should think important about advertising skepticism, which is the cause of advertising avoidance, and that consumers with high levels of advertising skepticism should be presented with advertisements suitable for each type of product in the online advertising market.

Analysis on Filter Bubble reinforcement of SNS recommendation algorithm identified in the Russia-Ukraine war (러시아-우크라이나 전쟁에서 파악된 SNS 추천알고리즘의 필터버블 강화현상 분석)

  • CHUN, Sang-Hun;CHOI, Seo-Yeon;SHIN, Seong-Joong
    • The Journal of the Institute of Internet, Broadcasting and Communication
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    • v.22 no.3
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    • pp.25-30
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    • 2022
  • This study is a study on the filter bubble reinforcement phenomenon of SNS recommendation algorithm such as YouTube, which is a characteristic of the Russian-Ukraine war (2022), and the victory or defeat factors of the hybrid war. This war is identified as a hybrid war, and the use of New Media based on the SNS recommendation algorithm is emerging as a factor that determines the outcome of the war beyond political leverage. For this reason, the filter bubble phenomenon goes beyond the dictionary meaning of confirmation bias that limits information exposed to viewers. A YouTube video of Ukrainian President Zelensky encouraging protests in Kyiv garnered 7.02 million views, but Putin's speech only 800,000, which is a evidence that his speech was not exposed to the recommendation algorithm. The war of these SNS recommendation algorithms tends to develop into an algorithm war between the US (YouTube, Twitter, Facebook) and China (TikTok) big tech companies. Influenced by US companies, Ukraine is now able to receive international support, and in Russia, under the influence of Chinese companies, Putin's approval rating is over 80%, resulting in conflicting results. Since this algorithmic empowerment is based on the confirmation bias of public opinion by 'filter bubble', the justification that a new guideline setting for this distortion phenomenon should be presented shortly is drawing attention through this Russia-Ukraine war.

Research on Creator's Motivation to Select MCN and Dissatisfaction Factor as a Content Creator (1인 미디어 크리에이터의 MCN 선택 동기와 창작자로서 불만족 요인에 대한 연구)

  • Yoo, Soojung;Lee, Yeong-Ju;Yu, Hongsik
    • The Journal of the Korea Contents Association
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    • v.18 no.8
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    • pp.62-72
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    • 2018
  • This study conducted a survey the creators of less than 100,000 subscribers about the motivation of choosing MCN, dissatisfaction factors, and the need for public supports. The results show that the motivation to select MCN is that they were satisfied with content distribution and distribution support. However, the creators who distrusted the MCN or were able to operate independently were working independently. Creators were aware of the difficulties of entering overseas market. Creators who were not affiliated with MCN recognized content marketing and distribution. Creators affiliated with MCN recognized that it's the most difficult to enter overseas markets. And regardless of affiliation, satisfaction with profitability was low. In terms of gender, female creators were found to be less satisfied with video production excellence and ease of use of the video platform. Early creators commonly required infrastructure such as production support and production facilities, and particularly demanded public support for marketing and overseas expansion.

Development of a Dynamic Model for Double-Effect LiBr-$H_2O$ Absorption Chillers and Comparison with Experimental Data. (이중효용 흡수식 냉온수기 동특성 모델 개발 및 실험결과 비교)

  • Shin, Young-gi;Seo, Jung-A;Cho, Hyun-Wook;Nam, Sang-Chul;Jeong, Jin-Hee
    • Proceedings of the SAREK Conference
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    • 2008.06a
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    • pp.109-114
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    • 2008
  • A dynamic model has been developed to simulate dynamic operation of a real double-effect absorption chiller. Dynamic behavior of working fluids in main components was modeled in first-order nonlinear differential equations based on heat and mass balances. Mass transport mechanisms among the main components were modeled by valve throttling, 'U' tube overflow and solution sub-cooling. The nonlinear dynamic equations coupled with the subroutines to calculate thermodynamic properties of working fluids were solved by a numerical method. The dynamic performance of the model was compared with the test data of a commercial medium chiller. The model showed a good agreement with the test data except for the first 5,000 seconds during which different flow rates of the weak solution caused some discrepancy. It was found that the chiller dynamics is governed by the inlet temperatures of the cooling water and the chilled water when the heat input to the chiller is relatively constant.

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Development of a Dynamic Model for Double-Effect LiBr-$H_{2}O$ Absorption Chillers and Comparison with Experimental Data (이중효용 흡수식 냉온수기 동특성 모델 개발 및 실험결과 비교)

  • Shin, Young-Gy;Seo, Jung-A;Cho, Hyun-Wook;Nam, Sang-Chul;Jeong, Jin-Hee
    • Korean Journal of Air-Conditioning and Refrigeration Engineering
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    • v.20 no.12
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    • pp.781-788
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    • 2008
  • A dynamic model has been developed to simulate dynamic operation of a real double-effect absorption chiller. Dynamic behavior of working fluids in main components was modeled in first-order nonlinear differential equations based on heat and mass balances. Mass transport mechanisms among the main components were modeled by valve throttling, 'U' tube overflow and solution sub-cooling. The nonlinear dynamic equations coupled with the subroutines to calculate thermodynamic properties of working fluids were solved by a numerical method. The dynamic performance of the model was compared with the test data of a commercial medium chiller. The model showed a good agreement with the test data except for the first 5,000 seconds during which different flow rates of the weak solution caused some discrepancy. It was found that the chiller dynamics is governed by the inlet temperatures of the cooling water and the chilled water when the heat input to the chiller is relatively constant.