• Journal of Korea Port Economic Association
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• v.25 no.4
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• pp.45-62
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• 2009

The purpose of this study is to analyze the components and to verify the relationship among internal marketing, job satisfaction, organizational commitment and turnover intention in international logistics firm. In order to achieve the purpose of this study, literature survey related to internal marketing, job satisfaction, organizational commitment and turnover intention was carried out and took an empirical analysis by the use of questionnaire method for employees in international logistics firm. The final results and conclusions are as follows; Internal marketing of international logistics firm was positively related to job satisfaction and organizational commitment. Internal marketing, Job satisfaction and organizational were negatively related to turnover intention. Through this results, to increase job satisfaction and organizational commitment, and to decrease turnover intention, it is necessary to concentrate on improving internal marketing strategy.

• The Journal of the Convergence on Culture Technology
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• v.6 no.4
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• pp.453-468
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• 2020

This study was conducted to investigate factors influencing physical activity in female nursing students based on the habit formation model. The participants were 207 female students at G nursing college and J nursing college located in J city. All data were collected from 31, August to 14, September in 2020 and analyzed by descriptive statistics, ANOVA and Scheffĕ test, Pearson's correlation coefficient, Univariate, and Multivariate multinomial logistic regression using SPSS/WIN 22.0 program. The average level of physical activity measured by the Korean version of IPAQ was 2506.31±2807.05 MET-min/week. According to the physical activity category classified by IPAQ, there were 59students(28.5%) in the high group, 98students(47.3%) in the moderate group, and 50students(24.2%) in the low group. Physical activity habit strength was the significant factor influencing physical activity in female nursing students. Therefore, this study suggests that it is necessary to develop the habit formation program and verify effectiveness for enhancing and maintaining the physical activity in female nursing students.

• CRM연구
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• v.2 no.2
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• pp.21-40
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• 2009

This study conducted to examine how consumer's perception of COO(Country of (Brand) Origin) image affects brand association knowledge, how coo image and brand association knowledge affect buying intention, how these relationship differs in hedonic and utilitarian products and the moderating effect of consumer's ethnocentrism in the influence of brand association to buying intension. The results indicated the followings: First, it was significant COO Image affect brand association knowledge, more strong significant in Hedonic products than in utilitarian products. But it was not supported COO Image affect buying intension significantly. Second, Brand association knowledge affected buying intention significantly. And the last, consumer's ethnocentrism mediated between brand association knowledge and buying intention strong significantly.

• Journal of the Korea Society of Computer and Information
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• v.16 no.3
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• pp.175-187
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• 2011

Since insects play important roles in existence of plants and other animals in the natural environment, they are considered as necessary biological resources from the perspectives of those biodiversity conservation and national utilization strategy. For the conservation and utilization of insect species, an observational learning environment is needed for non-experts such as citizens and students to take interest in insects in the natural ecosystem. The insect identification is a main factor for the observational learning. A current time-consuming search method by insect classification is inefficient because it needs much time for the non-experts who lack insect knowledge to identify insect species. To solve this problem, we proposed an smart phone-based insect identification inference system that helps the non-experts identify insect species from observational characteristics in the natural environment. This system is based on the similarity between the observational information by an observer and the biological insect characteristics. For this system, we classified the observational characteristics of insects into 27 elements according to order, family, and species, and proposed similarity indexes to search similar insects. In addition, we developed an insect identification inference prototype system to show this study's viability and performed comparison experimentation between our system and a general insect classification search method. As the results, we showed that our system is more effective in identifying insect species and it can be more efficient in search time.

• Journal of the Korea Institute of Building Construction
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• v.10 no.6
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• pp.117-126
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• 2010

As one of the key IT applications, the project management information system (PMIS) has played a significant role in construction management processes. This is because PMIS is an information system that gathers, integrates, and disseminates the output of project management processes among project participants, and is used to support all aspects of a project, from initiation through closing. This paper aims to identify the CSFs(Critical Success Factor) of Project Management and quality associated with Project Management Information System (PMIS) in construction projects, to analyze the Effect of PMIS quality on Project Management Success. The CSFs of Project Management and the quality components for PMIS are identified through a review of the literature, and consolidated through interviews with professionals in the construction industry. A questionnaire instrument was sent out to experienced users (Construction Manager and Constructor), and 253 completed questionnaires were retrieved. To increase the applicability of the results, the respondents consisted of workers spread across various parts of the construction site. Using SPSS 12.0, the data was used to analyze the relationship between PMIS Quality and Project Management Success through multiple regression analysis. These findings help to clarify what the highly prioritized factors are, and could also be used as an assessment tool to evaluate the performance of PMIS and thus help to identify areas for improvement.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.17 no.5
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• pp.354-363
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• 2016

This study examined the relationships among levels of knowledge, attitude and preventive behavior regarding tuberculosis in service workers. The survey period was 1 - 7 October, 2015 with service workers who work in large scale stores in Jeonnam. The collected data were analyzed using an independent t-test, ANOVA, and Pearson's correlation coefficients using the SPSS WIN 12.0 program. The mean score for knowledge about tuberculosis was $14.05{\pm}6.39$, the mean score of attitude toward tuberculosis was $29.87{\pm}4.89$ and the mean score of preventive behavior for tuberculosis was $31.44{\pm}4.86$. Preventive behavior was found to have significant relationships with gender, marital status, smoking, job satisfaction, and subjective health status. A slightly positive correlation was observed between the knowledge of tuberculosis and the attitudes toward tuberculosis. A positive correlation was noted between the attitude toward tuberculosis and preventive behavior for tuberculosis, while there was a negative correlation between the preventive behavior and age. Therefore, is necessary to consider the related factors for the development and implementation of systematic education programs that can encourage and promote preventive behavior for tuberculosis among service workers.

• Journal of Distribution Research
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• v.7 no.1
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• pp.61-86
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• 2002

The number of people who perform their banking business on Internet has been increasing drastically during the recent period and the trend still continues. Banks and other types of financial institutions are now competing intensely with each other in attracting customers to this new innovative banking service. The marketers in charge of formulating and implementing the strategies for this new banking business need to understand the behavioral factors as well as the technical factors in order to succeed in attracting more customers to this new service. products. A deep understanding as to why and how the customers are adopting the new service developed on information technology is a prerequisite for a successful marketing effort. The purpose of this dissertation is to find out what factors are playing important roles in the customers'decision related to the adoption of the Internet banking services. The focus of the research is threefold. First. by testing the hypotheses proposed by the Technology Adoption Model, a well-known theory in the IT-related behavioral science, an analysis was made as to which factors are more important in affecting the attitudes and adoption of the Internet banking on the part of customers. Secondly, an analysis was made as to whether the three criteria of the Technographics- -the attitude toward new technology, level of income, and the motivational factor- -are useful as the criteria for segmenting the Korean users of the online banking. Thirdly, an analysis was made as to whether each customer group segmented by the criteria of the Technographics reveal a differential decision process and thus requires a differential approach strategywise.

• The KIPS Transactions:PartD
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• v.16D no.1
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• pp.133-138
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• 2009

This paper introduces a pilot CDMA network-based wireless lap time measurement system set up on a ski slope of Yongpyong Ski Resort. The wireless lap time measurement system is one output of U-Sports Project of Gangwon Province, which is intendended for promoting local strategic business and preparation for hosting 2018 Winter Olympic Games at Pyeongchang. A pair of laser sensors is installed at the entry and exit points of a section requiring lap time measurement on a ski slope. Each laser sensor is connected to a sensor node via wire so that the sensor node can detect the time when a skier enters or exits the section. Also each sensor node is connected to a CDMA network via a modem and receives a standard time from a NTP server. Each node executes the NTP algorithm to synchronize its local time to the received server time. As a result of the time synchronization, the sensor nodes maintain its local time within a resolution of at least 10 miliseconds and transmit the time of detection to a central control center. While the wireless lap time measurement system introduced in the paper does not need expensive measurement equipment, the system allows the central control center to provide lap time records in a more convenient manner compared to conventional manual lap time measuremnt methods.

• Journal of the Korean Society of Food Science and Nutrition
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• v.36 no.1
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• pp.124-130
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• 2007

The purposes of this study were (1) to analyze price sensitivity, (2) to define the range of acceptable prices for each foreign segment, and (3) to provide a price model for Korean traditional restaurants. From October to November, 2006, a total of 781 foreigners responded to individual surveys. Statistical analyses on the survey data were performed using descriptive statistics and Price Sensitivity Measurement (PSM). Major findings from the study are as follows: First, the ranges of the acceptable prices were $98$\sim$$130 for fine dining/gourmet restaurants, $70$\sim$$90 for theme/ambience restaurants, $40$\sim$$60 for popular/family restaurants, and $18$\sim$$30 for convenience/fast food restaurants. Second, the convenience/fast food restaurants showed the highest price sensitivity. Third, a low stress level and wide range of the acceptable price were observed for the fine dining/gourmet restaurants, suggesting that the price sensitivity of the fine dining/gourmet restaurants was quite low. Finally, the price sensitivity indicated by the Japanese was higher than by the other groups. In consequence, the research findings suggest that the managers of the Korean traditional restaurants should strategically plan prices by understanding different customers' price sensitivity within and between customer segments. Through additional research, marketers can compare perceptions of specific brands, the competition, and variations within a product line.

• International Area Studies Review
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• v.22 no.4
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• pp.189-208
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• 2018

This study validates if this relationship results in differences of significance levels between first time and repeat visitors and analyzes if there exist any differences in the spatial characteristics of tourist attractions using Social Network Analysis(SNA) for the spacial attributes of movement network Focusing on Hwaseong city, South Korea. It is important for balanced development between tour sites in Hwaseong by enhancing the value of tourism resources and applying the concept of hub-and-spoke tourism development. Based on the analyzing the centrality of tourist movement networks, degree centrality, closeness centrality, and betweenness centrality all did not show much variation for 20 tourist attractions versus the top five. That is, the attractions that both first time and repeat visitors visit are concentrated in well-known, famous places. The authors hope that this study, which defines practical interactions among attractions based movement, will be used as practical data for developing tourist retention marketing strategies.