• Title/Summary/Keyword: 대화형 상거래 플랫폼

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Chatting-based Commerce Platform Enabling Non-Volatile Social Curation Service (비휘발적 소셜 큐레이션 서비스가 가능한 대화형 상거래 플랫폼 개발)

  • Yoo, Keedong
    • The Journal of Society for e-Business Studies
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    • v.23 no.3
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    • pp.145-157
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    • 2018
  • The social curation service that selectively provides information generated by individuals or groups with the same interests can have a synergistic effect when combined with the recently used SNS-based chatting function. If these kinds of chatting-based curation technologies are applied to the Internet shopping malls, particularly, buyers can obtain more reliable information in real time basis, and sellers can provide them with more differentiated and rich information in a continuous manner. This research suggests a chatting-based commerce platform that provides the social curation service based on chats among sellers, existing buyers, and potential buyers. The proposed commerce platform can organize a chat channel for each store and product not only to immediately respond to new and existing customer inquiries about stores, brands, and detailed products, but also to continuously activate differentiated sales strategies to customers subscribed to the channel. In particular, MongoDB is used to permanently save and archive the information and chatting history of each channel, so that the buyer can search and refer to them recorded in the corresponding channel at any time.

A Multi-Agent Platform Capable of Handling Ad Hoc Conversation Policies (Ad Hoc한 대화 정책을 지원하는 멀티 에이전트 플랫폼에 관한 연구)

  • Ahn, Hyung-Jun
    • The KIPS Transactions:PartD
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    • v.11D no.5
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    • pp.1177-1188
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    • 2004
  • Multi-agent systems have been developed for supporting intelligent collaboration of distributed and independent software entities and are be-ing widely used for various applications. For the collaboration among agents, conversation policies (or interaction protocols) mutually agreed by agents are used. In today's dynamic electronic market environment, there can be frequent changes in conversation policies induced by the changes in transaction methods in the market, and thus, the importance of ad hoc conversation policies is increasing. In existing agent platforms, they allow the use of only several standard or fixed conversation policies, which requires inevitable re implementation for ad hoc conversation policies and leads to inefficiency and intricacy. This paper designs an agent platform that supports ad hoc conversation policies and presents the prototype implementation. The suggested system includes an exchangeable and interpretable conversation policy model, a meta conversation procedure for exchanging new conversation policies, and a mechanism for performing actual transactions with exchanged conversation policies in run time in an adaptive way.