• KSCE Journal of Civil and Environmental Engineering Research
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• v.33 no.5
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• pp.2147-2156
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• 2013

This study aims to analyze the evaluation of the residential environment on the permanent rental housing in Busan. The Permanent Rental Housing policy is one of the special measures which contribute to getting the low-income urban dwellers settled in places of their own. Unfortunately the government has focused on expanding the quantity of housing even though housing doesn't mean just a physical object but the foundation of life. So the occupants who answered the survey lived in the permanent rental housing which were constructed by Busan Metropolitan Corporation. The purpose of the study is to give suggestions which can make up for dissatisfaction and apply preference of occupants based on the results of the research. The result of this study is in following; there were few significant managerial variables determinants of residential satisfaction. And significant variables are; position of rooms and bathroom facilities in internal building characteristics, color of apartment and playground in exterior building characteristics, commuting distance and viewshaft in locational characteristics. Therefore, the government needs to use cutting edge housing technologies aimed at improvement of residential environment and achievement of affordable expense simultaneously.

• International Area Studies Review
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• v.12 no.3
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• pp.321-339
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• 2008

The purpose of this study to the analyze characteristics and purchasing activities of consumers by using the Multinomial Logit model, which is a well-known discrete selection model to explain and forecast consumers' selection activities(patterns). The study aims to determine the state of competition between National Brand and Private Band and how some demographic characters and marketing variables influence consumers' brand selections within the facial tissue market. Our analysis process includes reorganization of panel data(individuals' purchasing record at each point) to fit the purpose of our study as well as analysis of probability and influencing factors of consumers' brand selection at each point of purchases. The result showed that consumers at higher age and with higher income hold better probability to purchase National Brand. Likewise, locations also had considerable effect on selecting brand, and Private Brand was preferred in department store and discount stores. On the other hand, consumers loyal to National Brand reported higher probability to purchase if the product prices were higher while Private Brand buyers were more promoted the purchase under price discount.