• Title/Summary/Keyword: 뉴스 가치

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A Research on Value Chain Structure on TV Programs Focused on Means-End Chain theory on News, Drama, and Comedy (텔레비전 프로그램 시청 행위의 가치 사슬 구조 연구 국내 수도권 지역 대학생의 뉴스, 드라마, 코미디 프로그램 시청을 중심으로)

  • Kweon, Sang-Hee;Cha, Min-Kyung
    • Korean journal of communication and information
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    • v.71
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    • pp.194-223
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    • 2015
  • This study explores a value chain structure of TV program including news, drama, and comedy. The purpose of this research focused on factor analysis and the relationship among viewer's program selection motivations. This research explores correlation between personal value and viewing motivation. This study was to identify the value structure of respondent on TV program(news, drama, comedy) based on means-end chain theory. The research used structured APT laddering questions and 251 data was analysed. Through such analysis, category difference by stage and relationship difference were identified and hierarchical value map was compared. There are four different value ladders: first is attributes, functional consequences, psychological consequences, and final value. The result shows that on news program the basic function is viewers are want to visual factor and quickly acquire social news and they pursue a value of personal social relationship. Whereas, on drama program, the viewers are reflected by around person, and they selected a program based on closed related person. In addition, the viewers are influenced by program's social nomination, production's brand in drama, and performer's nomination, producer and program prominence on comedy. The program selection is highly correlated on program selection's credibility, vital energetic life, and social relationship. The results shows that there was no significant difference between low involvement group and high involvement group for main category involvement group respondents.

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물류시론 - 가치와 물류

  • Sin, Jeong-Yong
    • Pallet News
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    • s.75
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    • pp.11-14
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    • 2014
  • 원고는 지난 2013년 11월 29일부터 30일까지 이틀간 중국 중경에서 열린 2013 한 중 파렛트 국제 컨퍼런스 발표 원고로 로지스올상하이(주)의 신정용 중국총괄사장이 "가치와 물류"란 주제로 발표하였다.

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A Method for Evaluating News Value based on Supply and Demand of Information Using Text Analysis (텍스트 분석을 활용한 정보의 수요 공급 기반 뉴스 가치 평가 방안)

  • Lee, Donghoon;Choi, Hochang;Kim, Namgyu
    • Journal of Intelligence and Information Systems
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    • v.22 no.4
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    • pp.45-67
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    • 2016
  • Given the recent development of smart devices, users are producing, sharing, and acquiring a variety of information via the Internet and social network services (SNSs). Because users tend to use multiple media simultaneously according to their goals and preferences, domestic SNS users use around 2.09 media concurrently on average. Since the information provided by such media is usually textually represented, recent studies have been actively conducting textual analysis in order to understand users more deeply. Earlier studies using textual analysis focused on analyzing a document's contents without substantive consideration of the diverse characteristics of the source medium. However, current studies argue that analytical and interpretive approaches should be applied differently according to the characteristics of a document's source. Documents can be classified into the following types: informative documents for delivering information, expressive documents for expressing emotions and aesthetics, operational documents for inducing the recipient's behavior, and audiovisual media documents for supplementing the above three functions through images and music. Further, documents can be classified according to their contents, which comprise facts, concepts, procedures, principles, rules, stories, opinions, and descriptions. Documents have unique characteristics according to the source media by which they are distributed. In terms of newspapers, only highly trained people tend to write articles for public dissemination. In contrast, with SNSs, various types of users can freely write any message and such messages are distributed in an unpredictable way. Again, in the case of newspapers, each article exists independently and does not tend to have any relation to other articles. However, messages (original tweets) on Twitter, for example, are highly organized and regularly duplicated and repeated through replies and retweets. There have been many studies focusing on the different characteristics between newspapers and SNSs. However, it is difficult to find a study that focuses on the difference between the two media from the perspective of supply and demand. We can regard the articles of newspapers as a kind of information supply, whereas messages on various SNSs represent a demand for information. By investigating traditional newspapers and SNSs from the perspective of supply and demand of information, we can explore and explain the information dilemma more clearly. For example, there may be superfluous issues that are heavily reported in newspaper articles despite the fact that users seldom have much interest in these issues. Such overproduced information is not only a waste of media resources but also makes it difficult to find valuable, in-demand information. Further, some issues that are covered by only a few newspapers may be of high interest to SNS users. To alleviate the deleterious effects of information asymmetries, it is necessary to analyze the supply and demand of each information source and, accordingly, provide information flexibly. Such an approach would allow the value of information to be explored and approximated on the basis of the supply-demand balance. Conceptually, this is very similar to the price of goods or services being determined by the supply-demand relationship. Adopting this concept, media companies could focus on the production of highly in-demand issues that are in short supply. In this study, we selected Internet news sites and Twitter as representative media for investigating information supply and demand, respectively. We present the notion of News Value Index (NVI), which evaluates the value of news information in terms of the magnitude of Twitter messages associated with it. In addition, we visualize the change of information value over time using the NVI. We conducted an analysis using 387,014 news articles and 31,674,795 Twitter messages. The analysis results revealed interesting patterns: most issues show lower NVI than average of the whole issue, whereas a few issues show steadily higher NVI than the average.

김현회의 자재칼럼(35) - 일본 지진과 설비건설업

  • Kim, Hyeon-Hoe
    • 월간 기계설비
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    • s.249
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    • pp.89-90
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    • 2011
  • `일본 대지진이 우리 설비건설업계와 무슨 관련이 있나?' 하고 의아해하는 분이 있을 것이다. 신문방송학 이론 중 뉴스 가치(News Value)라는 것이 있다. 언론에서 뉴스를 선택하는 기준인데, 그 기준 중에 근접성(Proximity)이라는 것이 있다. 쉽게 이야기해서 다른 나라에서 사람 수만 명 죽은 것보다 내 집에 강아지 죽은 것이 더 큰 뉴스거리가 된다는 것이다. 그런 면에서 일본 대지진은 우리 설비업계에 이슈 조차되지 않을 수 있다. 그런데 그게 꼭 그렇지만은 않다. 잠시 후 좀 더 살펴보자.

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History as Media Narrative and Representation of Collective Memory Focusing on the Prime-time Television News Reports Related with the May 18 Democratic Movement (매체 서사로서의 역사와 집합기억의 재현 5·18 민주화운동 관련 지상파방송 뉴스를 중심으로)

  • Joo, Jaewon
    • Korean journal of communication and information
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    • v.71
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    • pp.9-32
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    • 2015
  • The media, traditionally, serves to reinforce one's limited memory and transform those personal memories of society's members into collective memories. Notably, the mass media collects countless pieces of personalized memories for the creation of collective memories. Through the process of recollecting as well as recreating the past in the present, mass media exerts influence on the means the public appreciates and understands the history. Although numerous new medias like Internet overflows in today's society, television continues to stand firm as the salient means to construct the memories in daily lives. In this context, the research aims to analyze the televised news as the principal agent of memory producer to determine through which memories it recreates the $5{\cdot}18$ in today's media. The analysis of news values clarifies that every government placed distinctive news values on $5{\cdot}18$ within its historical context. Even so, such values were often fixed based on its relations to the existing political issues. Furthermore, through the discourse analysis, this research concludes that today's coverage of $5{\cdot}18$ is softening and becoming conventional.

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NFRI SPECIAL - 산업의 고부가 가치를 이끄는 '명품'기술 - 플라즈마 응용연구 -

  • 국가핵융합연구소
    • 핵융합뉴스레터
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    • s.42
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    • pp.6-9
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    • 2009
  • 플라즈마 응용기술의 연구 현황을 알아보기 위해 국가핵융합연구소의 응용기술개발부에서 근무 중인 유승민 인턴연구원이 응용기술개발부 이봉주 부장을 만났다. 창의적 인재 양성을 위한 인턴 연구원 제도를 통해 입사한 유승민 인턴연구원은 응용기술개발부에 근무하며 자신이 알던 것보다 더욱 다양한 산업 분야의 가치를 높여 줄 수 있는 플라즈마 응용 연구의 매력에 점차 눈을 뜨고 있다. 녹색기술의 선두주자인 플라즈마 응용기술을 유승민 인턴 연구원의 인터뷰를 통해 알아보자.

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Topic and Source Diversity of the Front Page in the New York Times, Chicago Tribune and the Los Angeles Times from 1950 to 2000 (20세기 하반기의 미 신문 1면 보도에 대한 다양성 분석: 뉴스 토픽과 정보원의 분포를 중심으로)

  • Shim, Hoon
    • Korean journal of communication and information
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    • v.30
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    • pp.175-201
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    • 2005
  • This study investigates the diversity of news topic and source of the New York Times, Chicago Tribune, and the Los Angeles Times in the second half of the twentieth century. In probing the conventional traits of the contemporary press, the researcher traced the changing patterns and trends of news values in terms of news-gathering routine in order to evaluate the journalistic role conception in terms of social responsibility theory. Findings indicated that the American press as a neutral transmitter has been consistently violated by source and topic bias without any significant changes during the last five decades. The data, however, revealed the evident shift of the contemporary press from the heavy reliance of official source to the business/economic source. In addition, news topics such as business, health, and education have replaced the conventional popular topics such as crime and accidents. By contrast, it was revealed that the unconventional topics such as poverty, labor and minority still fail to receive the large attention from the target papers.

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A Study on Keywords Extraction from Entertainment News using Bigdata Processing (빅데이터 처리를 통한 연예 뉴스에서의 키워드 추출에 관한 연구)

  • Yoo, Sang-Hyun;Lee, Sang-Jun
    • Jounal of The Korea Society of Information Technology Policy & Management
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    • v.11 no.6
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    • pp.1503-1507
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    • 2019
  • With the softness of online entertainment news articles and the increasing number of quick-reporting articles in the entertainment sector, many people have access to entertainment front-page articles and are now able to make reviews of celebrities. It is not easy to systematically analyze which news articles are about which celebrities in a real-time environment, although their reputation is a key factor in the entertainment agency's business strategy, which should make the most of its affiliated celebrity resources. Based on the amount of celebrity references mentioned in entertainment news data, this paper proposes an entertainment news keyword analysis system, which extracts celebrities that are the subject of the article and associates them with the celebrity entertainment agency in question. Through the system proposed in this paper, advertisers or entertainment agencies can judge the value of the celebrity as reference material for the business. In addition, it can lay the groundwork for an investment strategy by predicting the outlook for the entertainment company for brokerages and investors.

Emergency Disaster Support Fund of Korea in 2020 confirmed through News Articles of Major Newspaper (주요 신문사 뉴스 기사를 통해 살펴본 2020년도 대한민국의 긴급재난지원금)

  • Kwon, Choong-hoon;Lee, Hyoung-Ha
    • Proceedings of the Korean Society of Computer Information Conference
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    • 2020.07a
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    • pp.169-170
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    • 2020
  • 본 연구는 코로나19 상황에서 대한민국 긴급재난지원금의 모습을 주요 신문사 뉴스 기사들을 통해 분석하고 그 결과를 제시하고자 한다. 분석대상은 2020년 3월 22일부터(긴급재난지원금 첫 보도) 5월 31일까지, 중앙일간지(11개 신문사)의 '긴급재난지원금' 관련 신문기사들이다. 신문기사 분석방법론은 관련 연구주제가 선행연구가 축적되지 않는 상황에서 나름 가치 있는 연구접근법이다. 본 연구에서는 뉴스기사 빅데이터 분석 서비스인 빅카인즈를 활용하여, 관련기사의 뉴스 트렌드, 연관어, 관계도 등을 분석하여 제시하였다. 본 연구는 향후 해당 분석대상을 가지고, 보다 밀도 있고 깊이 있는 언어네트워크(의미망) 분석으로 확장해 나갈 계획이다.

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