• Journal of Educational Research in Mathematics
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• v.27 no.4
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• pp.663-678
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• 2017

Semiotic studies in mathematical education have been based on Saussure, Peirce, and Frege and many prior researches have explored the concepts in a perspective of semiotics. However, the relationship among semiotical elements and the formation and the evolution of a conception are still ambiguous and veiled in many aspects. This thesis is intended to show how a conception was formed and evolved by expression, which is an element of semiotics. In this process, I sought to partially illuminate the relationship among expressions, concepts, and objects.

• Journal of Korea Multimedia Society
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• v.9 no.9
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• pp.1196-1207
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• 2006

In this paper, study on organization factors and algorithm of semiotics in Animation text within Roland Gerard Barthes's Structurism semiotics theory. It is possible through this approach that we can analyse the effective mechanism which delivers messages(or text) of animation, instead of plain analysis of classical semiotics. and then It will be able to keep watch on the blind viewpoint of the pure aesthetics which does not consider a social duty. In the expression of single sentence by the view of Barthes's semiotics theory, the text of animation is 'one sign has duplex role'. when it is explained another, the animation of mass media is special processing that makes conception and significance. in other words, the order of domination likely natural rule assimilate mass people to itself by the animation of mass media

• Journal of the Korean earth science society
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• v.28 no.3
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• pp.277-288
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• 2007

This study analyzed the visual images covering 'weather' and 'weather forecast' in elementary science textbooks from the Syllabus Period to the 7th national curriculum from the socio-semiotic perspective. The results showed that most of the visual images were 'realistic' which were descriptive of real world phenomena. This means that most of the visual images in elementary science text were familiar to students in every curriculum period. The power relationship in communication between images and students was very complex. The visual images in elementary science textbooks include few geometrical and alphanumeric code in every curriculum period. This study provides a new framework to interpret amount of information, functions of information, structures, and social meanings of visual images. It could be also a beginning stage to introduce the socio-semiotic perspective into choosing visual images for next science textbooks.

• Proceedings of the Korean Society of Computer Information Conference
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• 2020.01a
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• pp.275-276
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• 2020

이 연구의 목적은 기호학적 관점에서 프로그래밍에서 발생하는 학습자의 사고 과정을 이해하기 위함이다. 그래서 프로그래밍의 표상과정을 이해하기 위한 기호작용 모형을 제안하였다. 이 연구의 결론은, 프로그래밍 교육에서 구성주의(constructivism) 학습 이론을 적용하기 위해서는 개인의 해석체와 프로그래밍 요소에서 인터텍스트(intertext) 속성을 파악하는 것이 선결과제인 것과 프로그래밍 맥락인 콘텍스트(context)의 중요함을 확인하였다. 후속 연구로 인지언어학적 방법으로 학습자가 프로그래밍에서 표상한 해석체(interpretant)와 콘텍스트(context), 인터텍스트(intertext) 등의 상호작용을 구체적으로 알아보는 연구를 진행하고자 한다.

• The Journal of the Korea Contents Association
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• v.15 no.3
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• pp.327-335
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• 2015

This study analyzed symbolically the TV advertisement of disabled model from the point of view of the advertising communication of the consumers. Depending on the characteristics of the semiotics square of Greimas, the flow of the value of consumption of people with TV advertisement of disabled model, protective value, non-protective value, existence value, non-existence value such as ${\infty}$ re-protective value in the presence value it will move the form. The results from this study showed that SK Telecom TV ad (wheelchair basketball) is existence value, the iPhone 4 (lovers) is non-protective value, Samsung Securities (campaign) is protective value and Sonata automotive TV ad (Sonata Touchable Music Sheet) shows the non-existence value.

• Journal of the Korea Convergence Society
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• v.6 no.6
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• pp.87-93
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• 2015

Advertisements in modern era are not intended to be consumed only as commercial purposes, but consumed also as cultural and artistic purposes. Advertising contents' success depends on Semiotic codes revealed in advertising texts. Advertising scholar Ozoh (1998) argued that perspectives for advertising are divided into two perspective, one as marketing tool perspective and the other as communication processes perspective. Advertising planning, advertising management, advertising, and advertising evaluation of marketing perspective are significantly different from those of communication perspective. Two perspectives of advertising present various debates on what contents of advertising messages are and how advertising messages are made up. In this research manuscripts, we discuss story telling as communication tool of advertising text in terms of cultural semiotics. That is, meaning value of goods is so well revealed in use value of goods that they satisfy consumers' needs, we analyze how they satisfy consumers' needs in semiotic(symbolic) process. We apply Gremas's semantic model to coffee advertisements in France and Korea, and analyze various differences between differentiation strategies of French coffee advertisements and those of Korean coffee advertisements in terms of semiotic perspective.

• School Mathematics
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• v.5 no.1
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• pp.59-76
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• 2003

Algebraic signs are important on learning and problem solving of algebra. This study investigated the contents of letters and expressions in textbooks by syntactics, semantics and pragmatics, and considered the introduction and extension processes of algebraic signs didactically. We also categorized the signs, and looked into textbook problems in view of semiotic. The result is that textbook is constructed in syntactics and semantics. Finally, the assessment of 7th grade students' competence in syntactics, semantics, syntactics+- semantics, pragmatics, and problem solving shows that students' ability in syntactics and pragmatics Is a predictive variable for algebraic problem solving.

• Communications of Mathematical Education
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• v.23 no.2
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• pp.461-481
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• 2009

The semiotic approach to the mathematics education has been studied in last 20 years by PME, ICME conferences. New cultural developments in multi-media, digital documents and digital arts and cultures may influence mathematical education and teaching and learning activities. Hence semiotical interest in the mathematics education research and practice will be increasing. In this paper the basic ideas of semiotics, such as Peirce triad and Saussure's dyad, are introduced with some mathematical applications. There is some similarities between traditional research topics for concept, representation and social construction in mathematics education research and semiotic approach topics for the same subjects. some semiotic applications for an arithmetic problem for work, induction, deduction and abduction syllogisms with respect to Peirce's triad, its meaning in scientific discoveries and learning in geometry and symmetry.

• The Journal of the Korea Contents Association
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• v.12 no.7
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• pp.94-101
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• 2012

Design reflects the time and cultural trends and thus can have different symbolic significance and functions depending on the perspective. While this is evident, corporations still insist that designers achieve viewers' complete understanding and satisfaction in their designs. Also, they refuse to accept the designers' interpretation on the grounds that they are subjective and incomplete interpretations even when in fact they are of superior intellectual standard. This problem is also found among the designers dealing with the clients. Thus, as long as all they are willing to accept is the fallibility of each other, the clash between designers and users is inevitable. To solve these problems, we need to have more objective and logical framework for achieving collective understanding on the interpretation of designs and symbols from the very stage of their development. The graphic design is a tangible product that represents the cultural phenomenon and needs to be interpreted as visual symbols. This makes the graphic design a semiological subject. Thus, a semiological approach will enable more analytical interpretations of polysemy of visual symbols. In this light, this study seeks to apply a semiological approach to suggest criteria for interpreting graphic designs as symbols. The criteria will serve as a useful tool for rational evaluation as well as strategic design development.

• Annual Conference on Human and Language Technology
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• 1992.10a
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• pp.637-646
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• 1992

컴퓨터를 이용하여 자연언어를 처리하려는 연구가 진행되고 있다. 언어가 사고와 밀접한 관계에 있다는 점에서 이러한 연구가 성공한다면 인공지능의 발전과 더불어 인간의 마음에 대한 이해의 폭을 넓히게 될 것이다. 이글은 이러한 연구와 관련하여 컴퓨터에 의한 자연언어 이해의 가능성을 다루고 있다. 먼저 그러한 이해가 불가능하다는 써얼의 비판을 시발로 해서, 써얼에 대한 라파포트의 재반박을 검토할 것이다. 라파포트는 자신의 인공지능 프로그램과 사고실험 등을 통해서 가능성을 인정한다. 그의 주장의 핵심은 컴퓨터가 자연언어를 이해하는데 있어 구문론적 이해만으로도 충분하다는 것이다. 이러한 주장은 기호학적 관점에서 볼 때 성립될 수 없다고 비판된다. 인간이나 컴퓨터가 자연언어를 이해하기 위해서는 언어와 그 지시 대상, 그리고 언어의 사용자간의 관계를 고려하는 기호학적 관점이 요구된다. 그결과 컴퓨터에 의한 자연언어 이해의 가능성에는 한계가 있다는 결론에 이르게 된다.