• Title/Summary/Keyword: 그린제품

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Development of a New Green Product Family Index Considering Environmental Performance (환경성을 고려한 새로운 그린 Product Family 지수 개발)

  • Seo, Kwang-Kyu;Jeon, Hangoo
    • Journal of Digital Convergence
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    • v.11 no.3
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    • pp.175-180
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    • 2013
  • To compete global marketplace, many firms are adopting product families to increase variety, satisfy customer requirements, shorten lead-times and reduce costs. The key to a successful product family is the platform from which it is derived. When designing product families, it is important to resolve the tradeoff between product commonality and distinctiveness. To measure the commonality within a product family, it is necessary to develop the commonality index. It utilizes different parameters such as the number of common components, their cost, their manufacturing processes and so on. This paper present a new product family assessment index using the benchmarking method and considering environmental performance called green product family index(GPFI). Through the comparison analysis between some previous developed commonality indices and GPFI, we verify the suitability and effectiveness. Eventually, the proposed a new green product family assessment index can be helpful to design and develop the environmentally conscious product families.

A Metaheuristic Algorithm based Redesign Methodology for Green Product Family Considering Environmental Performance (환경성을 고려한 메타 휴리스틱 알고리즘 기반의 그린 Product Family 재설계 방법론)

  • Seo, Kwang-Kyu
    • Journal of Digital Convergence
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    • v.12 no.5
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    • pp.125-130
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    • 2014
  • The competitiveness in today's global market forces many companies to develop families of products to provide enough variety for the marketplace. The challenge when designing a product family is in resolving the tradeoff between product commonality and distinctiveness. Simultaneously it is necessary to consider environmental performance to design a product family as well as to shorten lead-times, improve quality and reduce costs. This paper proposes a metaheuristic algorithm based redesign methodology for green product family considering environmental performance. The proposed method uses a genetic algorithm as metaheuristic algorithm and green product family index (GPFI) to support green product family design. In addition, it provides the redesign methodology such as product family level and component level. A case study used table lamps as an product family's example shows the verification and effectiveness of the proposed method.

The Effect of Corporate Green Marketing on Consumer Word of Mouth Intention (기업의 그린마케팅이 소비자 구전의도에 미치는 영향)

  • Park, Ji-Ho;Park, Hyeon-Suk
    • Industry Promotion Research
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    • v.7 no.3
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    • pp.9-16
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    • 2022
  • In the midst of increasing interest in the environmental responsibility of companies, this study investigates how eco-friendly activities affect the creation of management performance. To this end, the effect of companies' green marketing on consumers' word-of-mouth intention, the mediating effect of brand reliability, and the moderating effect of consumers' pro-environmental behavior were verified. The results of the collected data analysis are as follows. First, companies' green marketing has a positive (+) effect on consumers' word-of-mouth intention. Second, brand reliability takes a positive (+) mediating role in the relationship between companies' green marketing and consumers' word-of-mouth intention. Third, consumers' pro-environment behavior has a moderating role between Brand Reliability and their word-of-mouth intention. Therefore, companies' eco-friendly strategies and their implementation will help enhance both brand reliability and consumers' word-of-mouth intention. By revealing the effect of companies' eco-friendly strategies and their implementation on brand reliability and consumers' word-of-mouth intention it is meaningful to analyze the relationship between green marketing and the possibility of consumers' spontaneous word-of-mouth intention. The results suggest to companies that it is necessary to establish an eco-friendly marketing strategy for sustainable growth.

로하스를 적용한 그린 섬유소재에 대한 고찰

  • Kim, In-Ok;Park, Myeong-Su;Heo, Man-U
    • Proceedings of the Korean Society of Dyers and Finishers Conference
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    • 2008.10a
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    • pp.53-54
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    • 2008
  • 섬유 제조에서부터 제품의 소비에 걸친 각 공정에 이르기까지 환경 부하 절감 대책과 섬유 제조 기술에 따른 문제 해결을 위하여 환경 친화적 섬유인 대나무 섬유, 콩 섬유, 재생 섬유, 생분해 되는 섬유 등 다양한 환경 친화적 신소재에 대한 특성을 고찰하고자한다. 환경 친화적 신소재와 섬유 폐기 공정에서의 환경친화적 신소재인 생분해 플라스틱 및 생분해 섬유의 개념을 정의하였다. 환경친화 제품 개발이 여러 가지 면에서 생산자의 부담요인으로 작용할 수 도 있으나, 중장기적으로 볼 때 환경 개선에 기여할 뿐만 아니라 기술 확보 및 시장 개척에 용이할 것이며 소비자들은 환경적, 건강적 이유로 환경친화적 제품에 많은 관심을 가지고 있다. 따라서 제품의 제품개발자들은 공정단계에서 폐기단계에 이르기까지 비용을 감수하더라도 환경 친화적 제품개발에 노력해야 할 것이다.

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A Study on the Structural Relation of Vietnamese Consumer's Green Purchase Behavior (그린구매행동의 구조적 관계에 관한 연구)

  • Thanh, Huyen;Park, Ju-Sik
    • Management & Information Systems Review
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    • v.35 no.3
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    • pp.131-153
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    • 2016
  • This research suggests a structural model of green purchase behavior, focusing on the moderating effect of affordability. Affordability means buying power or ability to buy products. Based on the literature review, a research model of behavior of buying green products was proposed and tested empirically using the field study. To examine the proposed research model, the reliability and validity verifications on measurement items were carried out and then the structural equation model analysis was applied to test the model. Lastly, to test the moderating effect of affordability, a two-group model(using Amos program) was used subsequently so that it could be determined whether or not there was any significant difference in structural parameters between the high affordability group and the low affordability group. The empirical results are as follow: Firstly, green purchase attitude is influenced by ecological concern and collectivism, then green purchase attitude has an impact on green purchase intention, and in turn, green purchase intention affects green purchase behavior. Secondly, affordability significantly moderates the relationship between green purchase intention and green purchase behavior. These results are consistent with the past researches and based on them, some managerial implications are given.

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A Study on the Green Design for a Drink Vending Machine (음료자동판매기의 그린디자인에 관한 연구)

  • 문금희
    • Archives of design research
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    • no.18
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    • pp.177-186
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    • 1996
  • With the change of patterns and the environment of the national standard of living the prohlem of environmental pollution became increasingly serious. Because of the enormous increase of various kinds of used and (after utilization) useless articles, efforts to save resources as well as the environment and the promotion of reprated utilization and recycling are inavoidable. The recognition of an environmental an health problem, and the desire for nonpollution created a desire for environment-friendly products in order to avoid an environmental consumptionism. Drink vending machines making use of vessels only once are closely related to the environmental problem. It is therefore necessary to develop an ecologically designed vending machine. In this study the backgrounds and concepts of green design, classification, construction and the environment of a drink vending machine arc analyzed. From this st1.rting-point a concept for the design of a drink vending machine is developed by two concepts : Type A (seperated-gathering type) and Type B (recycling type). Then three defferent types of vending-machines arc introduced a wall -adherable type, a center est1.blishable type and a desk top type. The conclusion of the text is threefold. There are needs for an ecological design of vending machines, ergonomIc considerations and a harmonization of the styldapperarance) of the machine and its circumferences.

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업체탐방-포장용 박스 전문업체 여흥사

  • Min, Hyeon-Gi
    • 베이커리
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    • no.1 s.318
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    • pp.132-133
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    • 1995
  • 한 우물을 파야 성공한다는 옛말처럼 여흥사는 설립 이후 박스만 고집해 온 전문 생산 업체이다. 이런 까닭에 여흥사는 우수한 제품의 질과 앞선 디자인을 확보할 수 있었고 지금은 보편화된 케이크 손잡이 기술을 처음 시도하는 등 기술개발에 앞장서 왔다. 또한 올 3월 신공장 설립과 그린라운데 대비한 신소재 개발 등을 추진하고 있어 앞으로의 행보가 기대된다.

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LPCVD용 Si Wafer Baot 제조 기술 개발

  • Hwang, Seong-Sik
    • Proceedings of the Korean Society for Noise and Vibration Engineering Conference
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    • 2012.04a
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    • pp.360-360
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    • 2012
  • 최근 반도체의 고 직접화와 대형화 추세에 따라 반도체 장비에 사용되는 세라믹 부품도 고기능, 고 신뢰성 및 대형화 되고 있다. SKC solmics는 기능성 종합 세라믹 부품 소재 회사로써 이러한 점에 맞추어 제품 제조 시작 단계부터 고객에 제품이 인도되기까지 불량률 0 %를 목표로 소재 및 가공법을 꾸준히 연구 개발하고 있다. 최근 당사는 그린 에너지 사업 중 태양광 사업을 시작으로 미래 성장 사업 다변화를 위해 신소재 분야에 많은 연구 인력과 자금을 투입 중이며 기존에 진행되어온 사업의 국외 및 국내에서 확고한 위치를 차지하기 위해 활발한 연구 개발이 이루어지고 있다. 본 발표에서는 당사에서 생산되고 있는 제품들을 소개하며 이러한 제품들의 신뢰성 향상을 위해 연구 개발되고 있는 분야를 소개하고자 한다.

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Analysis of recognization and Behaivor Characteristics of Customers for Green Fashion Products (그린 패션제품에 대한 소비자의 인지도와 행위적 특성분석)

  • 김문숙
    • Journal of the Korean Society of Costume
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    • v.50
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    • pp.145-160
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    • 2000
  • The purpose of this study is to analyze of recognization and behaivor characteristcs of customers in Korean fashion market. The study is analyzed through questionary paper to the domestic female group of more than or equal to age of twenty living in Seoul. The collected questionary paper is analyzed with SPSS/PC+ program and the method of statistical analysis used for this study is frequency analysis factor analysis reliability analysis cluster analysis t-test and corsstab analysis. The result of analysis of recognization and behaivor characteristics of customers involves the following: Firstly the result of analysis of the degree of recognition between the environment-friendly customer group and non-envirnoment-friendly customer group in relation to green fashion products showed meaningful differences. Secondly when observing the average of the two according to the behavioral characteristics of their activities of purchasing advertising in relation to green clothes it showed that environment friendly customers saw and heard relatively much more advertisements for green fashion product. These serial processes of research have the meaning in confirming that segmented market for environment-friendly customers exists in the domestic fashion market and these will not only set up the basis of research on the market of green fashion product but also be able to contribute to propose future direction of research.

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