• Title/Summary/Keyword: 관계인

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A Study on the Structural Relationships among Relational Benefits of the Franchise Coffee Shop, Customer Satisfaction, Switching Cost and Relationship Retention Intention (프랜차이즈 커피전문점의 관계혜택, 고객만족, 전환비용 및 관계유지의도 간 구조관계 연구)

  • Shin, Heung-Ho;Yoo, Young-Jin
    • The Journal of the Korea Contents Association
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    • v.17 no.3
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    • pp.556-570
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    • 2017
  • The purpose of this study is to examine the structural relationships among relational benefits of the franchise coffee shop, customer satisfaction, switching cost and relationship retention intention. The results of this study are as follows: First, among relational benefits, social benefits, psychological benefits, customization benefits and economic benefits had a significant influence on customer satisfaction. Second, among relational benefits, social benefits, psychological benefits, customization benefits and economic benefits had a significant influence on switching cost. Third, customer satisfaction had a significant influence on relationship retention intention. Fourth, switching cost had a significant influence on relationship retention intention. Finally, the conclusion section suggested strategic implications to induce relational benefits, customer satisfaction, switching cost and relationship retention intention based on the findings.

Mediating Effect of Interpersonal Competence on the Relation between Attachment with Parents and Psychological Well-Being of College Students (부모와의 애착이 대학생의 심리적 안녕감에 미치는 영향에서 대인관계유능성의 매개효과)

  • Oh, Ji-Hye;Yoon, Hyemee
    • The Journal of the Korea Contents Association
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    • v.17 no.2
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    • pp.1-12
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    • 2017
  • This study investigated the effect of parental attachment on interpersonal competence and psychological well-being of college students. 625 college students completed self-administered questionnaires. Reliability test, ANOVA, Duncan ex-post analysis, and hierarchical regression analysis on data were used. Study results showed that parental attachement and interpersonal competence had significant effects on college students' psychological well-being. Results also depicted gender differences in the relationship of study variables; students' interpersonal competence demonstrated partial mediation effect in the relation of attachment with the same-sex parent and psychological well-being, while complete mediation effect in that of attachment with the opposite-sex parent and psychological well-being, These findings suggest that gender-conscious university policies to promote interpersonal competence among students are greatly needed to ensure psychological well-being of the student population.

Effects of Relation Benefits Factors on Salesperson, Enterprise Satisfaction and Customer Loyalty (관계효익이 판매원 및 기업만족과 고객애호도에 미치는 영향에 관한 연구)

  • Park, Yeung-kurn;Kim, Pan-jun
    • Journal of Distribution Science
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    • v.5 no.1
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    • pp.23-40
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    • 2007
  • Relatively little research has been conducted in relation benefits factors. Existing works have been mostly theoretical, and have focused almost exclusively on the performance implications of relation benefits factors. The current study empirically tested the relationship between relation benefits Factors, Satisfaction, loyalty, and Worth of mouth in Service firms. Accordingly, this research conduct theoretical research on Relation Benefits and offer service corporate which is not familiar with relation benefit and service knowledge practical knowledge. Further, it suggest the company's pliability through an efficient customer relationship and practical way of Relation Benefits to them an efficient customer relationship.

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The Effects of M-CRM Characteristics, Market Orientation on Customer Loyalty and the Moderating Role of Relationship Length in Insurance Companies (보험기업의 M-CRM 특성과 시장지향성이 고객충성도에 미치는 영향: 관계기간의 조절효과)

  • Jung, Chul-Ho;Jung, Duk-Hwa
    • The Journal of the Korea Contents Association
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    • v.16 no.6
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    • pp.726-738
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    • 2016
  • This paper aims to examine structural relationship between the influence factors of customer loyalty, hypothesizing that m-CRM characteristics, market orientations, relationship quality and relationship length plays a crucial role in achieving customer loyalty in insurance companies. Total of 255 valid sample data were used to test study hypotheses. By using Structure Equation Modeling(SEM) method, the results show that m-CRM characteristics and customer orientation significantly influence to relationship quality except competitor orientation and all relationship quality are very significantly influence to customer loyalty being consisted of customer retention and word of mouth effect. In addition, the modulation effect of relationship length is confirmed about relationship between relationship quality and customer loyalty. A real situation we conducted our research may enable academics and practitioners to understand the antecedents and outcomes of m-CRM implementation in terms of market orientation.

Alleviating and Promoting Factors on Dissolution Intention in Low Commitment Buyer-Seller Relationships (저결속 구매자-판매자 관계에서 관계해지의 완화요인과 촉진요인)

  • 오세조;강보현;김상덕
    • Journal of Distribution Research
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    • v.9 no.3
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    • pp.21-47
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    • 2004
  • This study has investigated the effects of relieving and promoting factors on dissolution intention under the condition of low commitment buyer-seller relationships. Based on intensive literature reviews, eight alleviating factors (dependence, cooperation, communication, relational norms, transaction specific investments, relationship termination costs, satisfaction, and trust) and five promoting factors (opportunism, conflict, goal incongruity, attractiveness of alternatives, and unfairness) were included. A total of thirteen hypotheses were testee using data collected from a dining franchising system. Among 300 collected, 79 cases of low commitment buyer-seller relationships were analyzed. The results showed that eight out of thirteen hypotheses were supported. But five hypotheses related to the variables of cooperation, transaction specific investments, relationship termination costs, attractiveness of alternatives, and opportunism were not supported. following a detailed presentation of the analysis results, the paper concludes by discussing the academic and managerial implications of the findings.

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A Study on Subjectivity-Relatedness Relationships between Subjectivity-Relatedness and I Consciousness-We Consciousness, Self-Identity and Interpersonal Relationship for College Engineering Students and Engineering Workers (공학계 대학생과 공학계 직장인의 주체성-관계성과 나의식-우리의식, 자아정체감 및 대인관계능력과의 관계)

  • Kim, Hyun-Soo;Kim, Mi-Jung;Kim, Su-Jeong;Kim, Hae-Ryong
    • The Journal of Korean Institute for Practical Engineering Education
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    • v.4 no.2
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    • pp.136-143
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    • 2012
  • The research is about the relationships among Subjectivity-Relatedness, I Consciousness -We Consciousness, Self-Identity and Interpersonal Relationship for college engineering students and engineering workers. The research subjects were four hundred ninety two college students and workers. Their age was between ten one to sixty years old. Assessment tools used were Subjectivity-Relatedness Scale, I Consciousness-We Consciousness Scale, Self-Identity Scale and Interpersonal Relationship Scale. The research had two questions. Question 1. Does subjectivity have a relation to I-consciousness and self-identity? Question 2. Does relatedness have a relation to we-consciousness and interpersonal relationship? The results indicate that subjectivity have a positive correlation with I-consciousness and self-identity, relatedness have a positive correlation with we-consciousness and interpersonal relationship.

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Direction Relation Representation and Reasoning for Indoor Service Robots (실내 서비스 로봇을 위한 방향 관계 표현과 추론)

  • Lee, Seokjun;Kim, Jonghoon;Kim, Incheol
    • Journal of KIISE
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    • v.45 no.3
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    • pp.211-223
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    • 2018
  • In this paper, we propose a robot-centered direction relation representation and the relevant reasoning methods for indoor service robots. Many conventional works on qualitative spatial reasoning, when deciding the relative direction relation of the target object, are based on the use of position information only. These reasoning methods may infer an incorrect direction relation of the target object relative to the robot, since they do not take into consideration the heading direction of the robot itself as the base object. In this paper, we present a robot-centered direction relation representation and the reasoning methods. When deciding the relative directional relationship of target objects based on the robot in an indoor environment, the proposed methods make use of the orientation information as well as the position information of the robot. The robot-centered reasoning methods are implemented by extending the existing cone-based, matrix-based, and hybrid methods which utilized only the position information of two objects. In various experiments with both the physical Turtlebot and the simulated one, the proposed representation and reasoning methods displayed their high performance and applicability.

The Moderate Roles of Social Rapport and Friendship in Relationship Marketing (관계마케팅에서 사회적 라포와 프렌드십의 조절적 역할)

  • Ahn, Jinwoo;Kim, Youn-Hwan;Kang, Myong Ju
    • Management & Information Systems Review
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    • v.31 no.4
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    • pp.139-165
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    • 2012
  • This paper examine the roles of social rapport and friendship which are the representative variables of strong emotional bonds between customers and firms in service relationship marketing. As results, social rapport and friendship were confirmed as positive moderators between a relational antecedent variable and a relational mediator variable. In other words, emotional bonds, such as social rapport and friendship, stimulated relationship development in service relationship marketing. Meanwhile, customer-firm emotional bonds seemed to be a negative effect on the stage of a relational mediator variable and a relational outcome variable. This meant that relational mediator variable and emotional bond variables(social rapport and friendship) individually had an positive effect on a relational outcome variable. If emotional bonds between customers and firms had already built, they could have positive influence on the relational outcome, regardless of relational mediator variables. Conclusively, firms' relational efforts focus on the building the emotional bonds with customers, not on the process of relational antecedents, mediators, and consequences.

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Reproduce of Loop Stage-Discharge Relation by Index Velocity Method (유속지수법을 이용한 고리형 수위-유량관계 재현)

  • Kim, Yong-Jeon;Lee, Chan-Joo;Kwon, Sung-Il;Kim, Won
    • Proceedings of the Korea Water Resources Association Conference
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    • 2010.05a
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    • pp.467-471
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    • 2010
  • 유속지수법(index velocity method)은 수위-유량관계에 유속을 추가적인 지수로 이용하는 방법이며 현재 자동유량측정 방법으로 널리 사용되고 있는 기법이다. 유속지수법에 많이 사용되는 측정 장비는 초음파유량계와 Acoustic Doppler Velocity Meter(ADVM) 등으로 모두 연속적인 수위와 유속을 측정하여 시계열 유량 자료를 생산하기 때문에 고리형 수위-유량관계의 재현이 가능하다. 기존의 연구에서 유속지수법은 괴산댐 하류에 적용되어 댐 방류량대비 평균 7%의 상대오차를 보였고, 시간에 따른 오차 발생이 적어 수위-유량관계에 비해 효율적으로 나타났다. 하지만 댐방류량에 의해 영향받는 구간에서는 고리형 수위-유량관계 재현에 한계를 나타냈다. 따라서 본 연구에서는 일반 자연하천인 임진강 적성지점에 ADVM을 설치하였고, 수위-단면적 관계와 평균유속($V_m$)-지표유속($V_i$) 관계를 수립하여 유속지수법에 의한 시계열 유량자료를 산정하였다. 산정된 유량자료는 측정 유량과 비교하여 정확도를 분석하였고, 시계열 유량 자료로부터 고리형 수위-유량관계를 재현하였다. 2009년 6월부터 9월까지 운영된 ADVM 자료로부터 산정된 유속지수법 최대 유량은 $10,491m^3/s$였으며, 총 18회의 실측 유량과 비교한 유속지수법 유량은 평균 7%의 상대오차를 나타냈다. 시계열 자료로부터 재현된 고리형 수위-유량관계는 임진강 적성지점의 경우 수위관측소 수위 10m, 유량 $2,000m^3/s$부터 발생하였다. 2009년 8월 11일 첨두유량 $8,000m^3/s$홍수 사상에서 발생한 고리형 수위-유량관계의 경우 수위 14m에서 $1,230m^3/s$의 유량차이를 보였고, 동일한 유량 $6,000m^3/s$에서 1.2m의 수위차이를 보였다. 2009년 8월 26일 첨두유량 $10,000m^3/s$에서 발생한 고리형 수위-유량관계에서도 마찬가지로 수위 16m에서 $1,670m^3/s$의 유량차, 유량 $8,000m^3/s$에서 수위 1.3m의 차이를 나타냈다. 이와 같이 유속지수법은 기존의 수위-유량관계가 가지는 한계점을 보완하여 고리형 수위-유량관계 재현이 가능하기 때문에 보다 정확한 유량 산정이 가능할 것으로 판단된다.

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Structural Relations of Interpersonal Relationships, Life Satisfaction and Depression among People Living Alone (일인가구의 대인관계와 삶의 만족 및 우울의 구조적 관계)

  • Lee, Hyunmin;Kim, Wook-Jin
    • Korean Journal of Social Welfare Studies
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    • v.49 no.3
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    • pp.147-177
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    • 2018
  • To form a foundation of basic materials to contribute in improved mental health of one-person households, the purpose of this study is to investigate the association of interpersonal relationships and depression and to identify indirect effect of satisfaction with life. To this end, the study used structural equation modeling, employing data from the 2012 Korean General Social Survey(KGSS), a nationally representative survey and targeted 300 living alone people who is older than 20 years old. The findings are as follows: First, the quality of interpersonal relationships has a negative effect on depression and can relieve depression. It also revealed that one-person households are not isolated from relationships and they utilize not only kin relational resources but non-kin resources while forming a positive relationships. Second, the quality of interpersonal relationships effects one's life satisfaction which ultimately has an effect on depression. It verifies that, within interpersonal relationship and depression, there are indirect effect resulting from satisfaction with life. Based on the result of current study, practical intervention programs to improve life satisfaction and prevent depression were suggested.